Global Location Analytics Market to Reach USD 88.4 Billion by 2033, Impelled by Increasing Utilization of Internet of Things (IoT)

November 05, 2024 | Technology & Media

VIEW FULL TABLE OF CONTENTS

The latest report by IMARC Group, titled “Location Analytics Market Report by Component (Software, Services), Deployment Mode (On-premises, Cloud-based), Location Type (Indoor, Outdoor), Application (Remote Monitoring, Sales and Marketing Optimization, Asset Management, Risk Management, Facility Management, and Others), End Use Industry (BFSI, Healthcare, Hospitality, Government, Transport and Logistic, IT And Telecom, Retail and Consumer Goods, Media and Entertainment, and Others), and Region 2025-2033,” finds that the global location analytics market size reached USD 27.0 Billion in 2024. Location analytics, also known as geo-analytics, is the method of generating insights by analyzing location data. It adds geographical data on assets, infrastructure, transportation, and the environment of an organization to extract valuable insights and predict consumer behavior and buying patterns. It is widely used by organizations to assess their business strategies, decrease costs, locate new sales opportunities, and implement changes for operational efficiency. Compared to traditional business intelligence (BI) data, location analytics drives more accurate insights and is relatively easy to understand for non-experts.

Global Location Analytics Market Trends:

The market is primarily driven by the increasing utilization of the Internet of Things (IoT) and rapid digitization across the globe. In addition, the developing infrastructure, and the rising sales of consumer electronics such as smartphones, tablets, and laptops, represent another major growth-inducing factor. Besides this, various organizations are adopting asset management tools to optimize business processes, test the profitability of potential new locations, and generate revenue. This, coupled with the widespread adoption of location analytics in the corporate, government, and retail sectors to offer enhanced solutions and services to end users, is positively influencing the market growth. Moreover, key market players are making considerable investments in research and development (R&D) activities to develop new technologies that detect patterns, opportunities, and risks of businesses. They are also integrating advanced technologies such as cloud computing, artificial intelligence (AI), blockchain, and big data with location analytics to enhance operational efficiency, thereby contributing to the market growth. Furthermore, the rising trend of automation across various industries and the emerging e-commerce industry are also expected to create a favorable market outlook in the coming years. Looking forward, IMARC Group expects the market value to reach USD 88.4 Billion by 2033, expanding at a CAGR of 13.67% during the forecast period (2025-2033).

Market Summary:

Based on the component, the market has been bifurcated into software and services.
On the basis of the deployment mode, the market has been segmented into on-premises and cloud-based.
Based on the location type, the market has been classified into indoor and outdoor.
On the basis of the application, the market has been categorized into remote monitoring, sales and marketing optimization, asset management, risk management, facility management, and others.
Based on the end use industry, the market has been segregated into BFSI, healthcare, hospitality, government, transport and logistic, IT and telecom, retail and consumer goods, media and entertainment, and others.
Region-wise, the market has been divided into North America (the United States and Canada), Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others), Europe (Germany, France, the United Kingdom, Italy, Spain, Russia, and others), Latin America (Brazil, Mexico, and others), and Middle East and Africa.
The competitive landscape of the market has been examined, with some of the key players being Cisco Spaces, Esri, Galigeo, GeoMoby, Google LLC, HERE Technologies, INRIX, Inc, Lepton Software, Precisely, SAP SE, SAS Institute Inc., TomTom International BV., etc.

About Us:

IMARC Group is a leading market research company that offers management strategy and market research worldwide. We partner with clients in all sectors and regions to identify their highest-value opportunities, address their most critical challenges, and transform their businesses.

IMARC’s information products include major market, scientific, economic and technological developments for business leaders in pharmaceutical, industrial, and high technology organizations. Market forecasts and industry analysis for biotechnology, advanced materials, pharmaceuticals, food and beverage, travel and tourism, nanotechnology and novel processing methods are at the top of the company’s expertise.

Contact Us:

IMARC Group
USA: +1-631-791-1145
Email: sales@imarcgroup.com
Website: https://www.imarcgroup.com
Follow us on twitter : @imarcglobal

Need more help?

Speak to our experienced analysts for insights on the current market scenarios.
Include additional segments and countries to customize the report as per your requirement.
Gain an unparalleled competitive advantage in your domain by understanding how to utilize the report and positively impacting your operations and revenue.
For further assistance, please connect with our analysts.

Global Location Analytics Market to Reach USD 88.4 Billion by 2033, Impelled by Increasing Utilization of Internet of Things (IoT)

Purchase Options

Inquire Before Buying

Benefits of Customization

Personalize this research
Triangulate with your data
Get data as per your format and definition
Gain a deeper dive into a specific application, geography, customer, or competitor
Any level of personalization

Speak to an Analyst

Request Brochure

Get in Touch With Us

UNITED STATES

Phone: +1-631-791-1145

INDIA

Phone: +91-120-433-0800

UNITED KINGDOM

Phone: +44-753-714-6104

Email: sales@imarcgroup.com

Client Testimonials

IMARC made the whole process easy. Everyone I spoke with via email was polite, easy to deal with, kept their promises regarding delivery timelines and were solutions focused. From my first contact, I was grateful for the professionalism shown by the whole IMARC team. I recommend IMARC to all that need timely, affordable information and advice. My experience with IMARC was excellent and I can not fault it.

The IMARC team was very reactive and flexible with regard to our requests. A very good overall experience. We are happy with the work that IMARC has provided, very complete and detailed. It has contributed to our business needs and provided the market visibility that we required

We were very happy with the collaboration between IMARC and Colruyt. Not only were your prices competitive, IMARC was also pretty fast in understanding the scope and our needs for this project. Even though it was not an easy task, performing a market research during the COVID-19 pandemic, you were able to get us the necessary information we needed. The IMARC team was very easy to work with and they showed us that it would go the extra mile if we needed anything extra

Last project executed by your team was as per our expectations. We also would like to associate for more assignments this year. Kudos to your team.

We would be happy to reach out to IMARC again, if we need Market Research/Consulting/Consumer Research or any associated service. Overall experience was good, and the data points were quite helpful.

Arabian Plastic Manufacturing Company Ltd.

The figures of market study were very close to our assumed figures. The presentation of the study was neat and easy to analyse. The requested details of the study were fulfilled. My overall experience with the IMARC Team was satisfactory.

The overall cost of the services were within our expectations. I was happy to have good communications in a timely manner. It was a great and quick way to have the information I needed.

My questions and concerns were answered in a satisfied way. The costs of the services were within our expectations. My overall experience with the IMARC Team was very good.

I agree the report was timely delivered, meeting the key objectives of the engagement. We had some discussion on the contents, adjustments were made fast and accurate. The response time was minimum in each case. Very good. You have a satisfied customer.

We would be happy to reach out to IMARC for more market reports in the future. The response from the account sales manager was very good. I appreciate the timely follow ups and post purchase support from the team. My overall experience with IMARC was good.

IMARC was a good solution for the data points that we really needed and couldn't find elsewhere. The team was easy to work, quick to respond, and flexible to our customization requests.

IMARC did an outstanding job in preparing our study. They were punctual and precise, delivering all the data we required in a clear and well-organized format. Their attention to detail and ability to meet deadlines was impressive, making them a reliable partner for our project.

I wanted to express my sincere appreciation for your efforts in handling this matter. Your dedication and commitment have truly been commendable. It is evident that you have put in a tremendous amount of hard work and expertise into resolving the issues at hand. I would also like to take this opportunity to inform you that we are greatly interested

Overall, the deliverable was well organized and my experience with the project team was good. In particular, I appreciated how they responded when I requested additional information and the Japanese version.

The IMARC team were extremely professional and very cooperative. The team were also extremely flexible in making changes and modifications wherever required. The entire experience right from project kick-off to after sales support was fruitful and smooth.

I’d like to express my gratitude for the work you accomplished with the industry report. The way you responded to the requirements and delivered under tight timelines shows your expertise, exceptional work ethic and commitment to your customer’s success. The entire team and company are incredibly thankful for your dedication. Once again, thank you

The market reports from IMARC have been instrumental in guiding our business strategies. We found the reports comprehensive and data-driven, which helped us make informed decisions. The detailed insights and actionable data have consistently provided us with a competitive edge in a rapidly changing alcohol market.

One of the best things about IMARC is their flexibility and predisposition to tailor the reports and adapt to our needs. They are not just great in their researching and consulting solutions, but their service is unparallelled. We’ve worked with them a couple of times and we will keep working with them in future projects.

We recently commissioned multiple market research reports from IMARC, and the insights we received were invaluable. The depth of analysis, accuracy of data, and actionable recommendations have greatly enhanced our strategic decision-making.

The market estimates provided by your team were pretty much in line with what we were theorizing internally. Really appreciate the work on this.

The sale account manager and the service was excellent. The data and market trends gathered from the report was insightful and really assisted while planning future product and growth strategies.

The report is excellent and has good amount of data and our team is extremely happy with the information provided.

Thank you very much for your cooperation and post purchase support. We were really happy with the final deliverable, and the takeaways from the report.