Market Overview:
The global location analytics market reached a value of US$ 16.12 Billion in 2021. Looking forward, IMARC Group expects the market to reach a value of US$ 45.77 Billion by 2027 exhibiting a CAGR of 18.20% during 2022-2027. Keeping in mind the uncertainties of COVID-19, we are continuously tracking and evaluating the direct as well as the indirect influence of the pandemic. These insights are included in the report as a major market contributor.
Location analytics, also known as geoanalytics, refers to a tool that adds a layer of geographical data to data assets of organizations for predicting consumer behavior and buying patterns. It relies on data collected through cameras, sensors, mobile devices, global positioning systems (GPS), and social media channels for offering both real-time and historic geographical data. Besides this, it provides deeper insights into business strategies as compared to traditional methods and consequently eases the decision-making process of companies operating in different industry verticals.
Location Analytics Market Trends:
The growing utilization of the Internet of Things (IoT) on account of rapid digitization around the world represents one of the major factors driving the market. Moreover, there is a rise in the development of network infrastructure and sales of smartphones, tablets, laptops and other consumer electronics. This, along with the increasing focus of organizations on accessing dynamic location information of customers, is propelling the growth of the market. In addition, the expanding application of location analytics in corporate, government, and retail sectors across the globe for offering enhanced solutions and services to end-users is bolstering the market growth. Apart from this, there is an increase in the adoption of asset management tools across various industries to optimize business processes and generate revenue. This, in confluence with the extensive research and development (R&D) activities and rising investments by key market players for developing new technologies that detect opportunities, patterns, and risks of businesses, is positively influencing the market. Technology including cloud computing, artificial intelligence (AI), blockchain, and big data are anticipated to offer lucrative growth opportunities to leading manufacturers operating in the industry.
Key Market Segmentation:
IMARC Group provides an analysis of the key trends in each sub-segment of the global location analytics market, along with forecasts at the global, regional and country level from 2022-2027. Our report has categorized the market based on component, deployment mode, location type, application and end use industry.
Breakup by Component:
Breakup by Deployment Mode:
Breakup by Location Type:
Breakup by Application:
- Remote Monitoring
- Sales and Marketing Optimization
- Asset Management
- Risk Management
- Facility Management
- Others
Breakup by End Use Industry:
- BFSI
- Healthcare
- Hospitality
- Government
- Transport and Logistic
- IT and Telecom
- Retail and Consumer Goods
- Media and Entertainment
- Others
Breakup by Region:
- North America
- Asia-Pacific
- China
- Japan
- India
- South Korea
- Australia
- Indonesia
- Others
- Europe
- Germany
- France
- United Kingdom
- Italy
- Spain
- Russia
- Others
- Latin America
- Middle East and Africa
Competitive Landscape:
The competitive landscape of the industry has also been examined along with the profiles of the key players being Alteryx Inc., Cisco Systems Inc., Esri, Galigeo, Google LLC, HERE Technologies, Hexagon AB, International Business Machines Corporation, Microsoft Corporation, Oracle Corporation, Pitney Bowes Inc., SAS Institute Inc., Sisense Inc. and TIBCO Software Inc.
Report Coverage:
| Report Features |
Details |
|---|
| Base Year of the Analysis |
2021 |
| Historical Period |
2016-2021 |
| Forecast Period |
2022-2027 |
| Units |
US$ Billion |
| Segment Coverage |
Component, Deployment Mode, Location Type, Application, End Use Industry, Region |
| Region Covered |
Asia Pacific, Europe, North America, Latin America, Middle East and Africa |
| Countries Covered |
United States, Canada, Germany, France, United Kingdom, Italy, Spain, Russia, China, Japan, India, South Korea, Australia, Indonesia, Brazil, Mexico |
| Companies Covered |
Alteryx Inc., Cisco Systems Inc., Esri, Galigeo, Google LLC, HERE Technologies, Hexagon AB, International Business Machines Corporation, Microsoft Corporation, Oracle Corporation, Pitney Bowes Inc., SAS Institute Inc., Sisense Inc. and TIBCO Software Inc. |
| Customization Scope |
10% Free Customization |
| Report Price and Purchase Option |
Single User License: US$ 2299
Five User License: US$ 3399
Corporate License: US$ 4499 |
| Post-Sale Analyst Support |
10-12 Weeks |
| Delivery Format |
PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request) |
Key Questions Answered in This Report:
- How has the global location analytics market performed so far and how will it perform in the coming years?
- What has been the impact of COVID-19 on the global location analytics market?
- What are the key regional markets?
- What is the breakup of the market based on the component?
- What is the breakup of the market based on the deployment mode?
- What is the breakup of the market based on the location type?
- What is the breakup of the market based on the application?
- What is the breakup of the market based on the end use industry?
- What are the various stages in the value chain of the industry?
- What are the key driving factors and challenges in the industry?
- What is the structure of the global location analytics market and who are the key players?
- What is the degree of competition in the industry?
1 Preface
2 Scope and Methodology
2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
2.3.1 Primary Sources
2.3.2 Secondary Sources
2.4 Market Estimation
2.4.1 Bottom-Up Approach
2.4.2 Top-Down Approach
2.5 Forecasting Methodology
3 Executive Summary
4 Introduction
4.1 Overview
4.2 Key Industry Trends
5 Global Location Analytics Market
5.1 Market Overview
5.2 Market Performance
5.3 Impact of COVID-19
5.4 Market Forecast
6 Market Breakup by Component
6.1 Software
6.1.1 Market Trends
6.1.2 Market Forecast
6.2 Services
6.2.1 Market Trends
6.2.2 Market Forecast
7 Market Breakup by Deployment Mode
7.1 On-premises
7.1.1 Market Trends
7.1.2 Market Forecast
7.2 Cloud-based
7.2.1 Market Trends
7.2.2 Market Forecast
8 Market Breakup by Location Type
8.1 Indoor
8.1.1 Market Trends
8.1.2 Market Forecast
8.2 Outdoor
8.2.1 Market Trends
8.2.2 Market Forecast
9 Market Breakup by Application
9.1 Remote Monitoring
9.1.1 Market Trends
9.1.2 Market Forecast
9.2 Sales and Marketing Optimization
9.2.1 Market Trends
9.2.2 Market Forecast
9.3 Asset Management
9.3.1 Market Trends
9.3.2 Market Forecast
9.4 Risk Management
9.4.1 Market Trends
9.4.2 Market Forecast
9.5 Facility Management
9.5.1 Market Trends
9.5.2 Market Forecast
9.6 Others
9.6.1 Market Trends
9.6.2 Market Forecast
10 Market Breakup by End Use Industry
10.1 BFSI
10.1.1 Market Trends
10.1.2 Market Forecast
10.2 Healthcare
10.2.1 Market Trends
10.2.2 Market Forecast
10.3 Hospitality
10.3.1 Market Trends
10.3.2 Market Forecast
10.4 Government
10.4.1 Market Trends
10.4.2 Market Forecast
10.5 Transport and Logistic
10.5.1 Market Trends
10.5.2 Market Forecast
10.6 IT and Telecom
10.6.1 Market Trends
10.6.2 Market Forecast
10.7 Retail and Consumer Goods
10.7.1 Market Trends
10.7.2 Market Forecast
10.8 Media and Entertainment
10.8.1 Market Trends
10.8.2 Market Forecast
10.9 Others
10.9.1 Market Trends
10.9.2 Market Forecast
11 Market Breakup by Region
11.1 North America
11.1.1 United States
11.1.1.1 Market Trends
11.1.1.2 Market Forecast
11.1.2 Canada
11.1.2.1 Market Trends
11.1.2.2 Market Forecast
11.2 Asia-Pacific
11.2.1 China
11.2.1.1 Market Trends
11.2.1.2 Market Forecast
11.2.2 Japan
11.2.2.1 Market Trends
11.2.2.2 Market Forecast
11.2.3 India
11.2.3.1 Market Trends
11.2.3.2 Market Forecast
11.2.4 South Korea
11.2.4.1 Market Trends
11.2.4.2 Market Forecast
11.2.5 Australia
11.2.5.1 Market Trends
11.2.5.2 Market Forecast
11.2.6 Indonesia
11.2.6.1 Market Trends
11.2.6.2 Market Forecast
11.2.7 Others
11.2.7.1 Market Trends
11.2.7.2 Market Forecast
11.3 Europe
11.3.1 Germany
11.3.1.1 Market Trends
11.3.1.2 Market Forecast
11.3.2 France
11.3.2.1 Market Trends
11.3.2.2 Market Forecast
11.3.3 United Kingdom
11.3.3.1 Market Trends
11.3.3.2 Market Forecast
11.3.4 Italy
11.3.4.1 Market Trends
11.3.4.2 Market Forecast
11.3.5 Spain
11.3.5.1 Market Trends
11.3.5.2 Market Forecast
11.3.6 Russia
11.3.6.1 Market Trends
11.3.6.2 Market Forecast
11.3.7 Others
11.3.7.1 Market Trends
11.3.7.2 Market Forecast
11.4 Latin America
11.4.1 Brazil
11.4.1.1 Market Trends
11.4.1.2 Market Forecast
11.4.2 Mexico
11.4.2.1 Market Trends
11.4.2.2 Market Forecast
11.4.3 Others
11.4.3.1 Market Trends
11.4.3.2 Market Forecast
11.5 Middle East and Africa
11.5.1 Market Trends
11.5.2 Market Breakup by Country
11.5.3 Market Forecast
12 SWOT Analysis
12.1 Overview
12.2 Strengths
12.3 Weaknesses
12.4 Opportunities
12.5 Threats
13 Value Chain Analysis
14 Porters Five Forces Analysis
14.1 Overview
14.2 Bargaining Power of Buyers
14.3 Bargaining Power of Suppliers
14.4 Degree of Competition
14.5 Threat of New Entrants
14.6 Threat of Substitutes
15 Price Analysis
16 Competitive Landscape
16.1 Market Structure
16.2 Key Players
16.3 Profiles of Key Players
16.3.1 Alteryx Inc.
16.3.1.1 Company Overview
16.3.1.2 Product Portfolio
16.3.1.3 Financials
16.3.2 Cisco Systems Inc.
16.3.2.1 Company Overview
16.3.2.2 Product Portfolio
16.3.2.3 Financials
16.3.2.4 SWOT Analysis
16.3.3 Esri
16.3.3.1 Company Overview
16.3.3.2 Product Portfolio
16.3.3.3 SWOT Analysis
16.3.4 Galigeo
16.3.4.1 Company Overview
16.3.4.2 Product Portfolio
16.3.5 Google LLC
16.3.5.1 Company Overview
16.3.5.2 Product Portfolio
16.3.5.3 SWOT Analysis
16.3.6 HERE Technologies
16.3.6.1 Company Overview
16.3.6.2 Product Portfolio
16.3.7 Hexagon AB
16.3.7.1 Company Overview
16.3.7.2 Product Portfolio
16.3.7.3 Financials
16.3.7.4 SWOT Analysis
16.3.8 International Business Machines Corporation
16.3.8.1 Company Overview
16.3.8.2 Product Portfolio
16.3.8.3 Financials
16.3.8.4 SWOT Analysis
16.3.9 Microsoft Corporation
16.3.9.1 Company Overview
16.3.9.2 Product Portfolio
16.3.9.3 Financials
16.3.9.4 SWOT Analysis
16.3.10 Oracle Corporation
16.3.10.1 Company Overview
16.3.10.2 Product Portfolio
16.3.10.3 Financials
16.3.10.4 SWOT Analysis
16.3.11 Pitney Bowes Inc.
16.3.11.1 Company Overview
16.3.11.2 Product Portfolio
16.3.11.3 Financials
16.3.11.4 SWOT Analysis
16.3.12 SAS Institute Inc.
16.3.12.1 Company Overview
16.3.12.2 Product Portfolio
16.3.12.3 SWOT Analysis
16.3.13 Sisense Inc.
16.3.13.1 Company Overview
16.3.13.2 Product Portfolio
16.3.14 TIBCO Software Inc.
16.3.14.1 Company Overview
16.3.14.2 Product Portfolio
16.3.14.3 SWOT Analysis
List of Figures
Figure 1: Global: Location Analytics Market: Major Drivers and Challenges
Figure 2: Global: Location Analytics Market: Sales Value (in Billion US$), 2016-2021
Figure 3: Global: Location Analytics Market Forecast: Sales Value (in Billion US$), 2022-2027
Figure 4: Global: Location Analytics Market: Breakup by Component (in %), 2021
Figure 5: Global: Location Analytics Market: Breakup by Deployment Mode (in %), 2021
Figure 6: Global: Location Analytics Market: Breakup by Location Type (in %), 2021
Figure 7: Global: Location Analytics Market: Breakup by Application (in %), 2021
Figure 8: Global: Location Analytics Market: Breakup by End Use Industry (in %), 2021
Figure 9: Global: Location Analytics Market: Breakup by Region (in %), 2021
Figure 10: Global: Location Analytics (Software) Market: Sales Value (in Million US$), 2016 & 2021
Figure 11: Global: Location Analytics (Software) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 12: Global: Location Analytics (Services) Market: Sales Value (in Million US$), 2016 & 2021
Figure 13: Global: Location Analytics (Services) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 14: Global: Location Analytics (On-premises) Market: Sales Value (in Million US$), 2016 & 2021
Figure 15: Global: Location Analytics (On-premises) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 16: Global: Location Analytics (Cloud-based) Market: Sales Value (in Million US$), 2016 & 2021
Figure 17: Global: Location Analytics (Cloud-based) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 18: Global: Location Analytics (Indoor) Market: Sales Value (in Million US$), 2016 & 2021
Figure 19: Global: Location Analytics (Indoor) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 20: Global: Location Analytics (Outdoor) Market: Sales Value (in Million US$), 2016 & 2021
Figure 21: Global: Location Analytics (Outdoor) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 22: Global: Location Analytics (Remote Monitoring) Market: Sales Value (in Million US$), 2016 & 2021
Figure 23: Global: Location Analytics (Remote Monitoring) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 24: Global: Location Analytics (Sales and Marketing Optimization) Market: Sales Value (in Million US$), 2016 & 2021
Figure 25: Global: Location Analytics (Sales and Marketing Optimization) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 26: Global: Location Analytics (Asset Management) Market: Sales Value (in Million US$), 2016 & 2021
Figure 27: Global: Location Analytics (Asset Management) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 28: Global: Location Analytics (Risk Management) Market: Sales Value (in Million US$), 2016 & 2021
Figure 29: Global: Location Analytics (Risk Management) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 30: Global: Location Analytics (Facility Management) Market: Sales Value (in Million US$), 2016 & 2021
Figure 31: Global: Location Analytics (Facility Management) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 32: Global: Location Analytics (Other Applications) Market: Sales Value (in Million US$), 2016 & 2021
Figure 33: Global: Location Analytics (Other Applications) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 34: Global: Location Analytics (BFSI) Market: Sales Value (in Million US$), 2016 & 2021
Figure 35: Global: Location Analytics (BFSI) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 36: Global: Location Analytics (Healthcare) Market: Sales Value (in Million US$), 2016 & 2021
Figure 37: Global: Location Analytics (Healthcare) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 38: Global: Location Analytics (Hospitality) Market: Sales Value (in Million US$), 2016 & 2021
Figure 39: Global: Location Analytics (Hospitality) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 40: Global: Location Analytics (Government) Market: Sales Value (in Million US$), 2016 & 2021
Figure 41: Global: Location Analytics (Government) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 42: Global: Location Analytics (Transport and Logistic) Market: Sales Value (in Million US$), 2016 & 2021
Figure 43: Global: Location Analytics (Transport and Logistic) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 44: Global: Location Analytics (IT and Telecom) Market: Sales Value (in Million US$), 2016 & 2021
Figure 45: Global: Location Analytics (IT and Telecom) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 46: Global: Location Analytics (Retail and Consumer Goods) Market: Sales Value (in Million US$), 2016 & 2021
Figure 47: Global: Location Analytics (Retail and Consumer Goods) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 48: Global: Location Analytics (Media and Entertainment) Market: Sales Value (in Million US$), 2016 & 2021
Figure 49: Global: Location Analytics (Media and Entertainment) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 50: Global: Location Analytics (Other End Use Industries) Market: Sales Value (in Million US$), 2016 & 2021
Figure 51: Global: Location Analytics (Other End Use Industries) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 52: North America: Location Analytics Market: Sales Value (in Million US$), 2016 & 2021
Figure 53: North America: Location Analytics Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 54: United States: Location Analytics Market: Sales Value (in Million US$), 2016 & 2021
Figure 55: United States: Location Analytics Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 56: Canada: Location Analytics Market: Sales Value (in Million US$), 2016 & 2021
Figure 57: Canada: Location Analytics Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 58: Asia-Pacific: Location Analytics Market: Sales Value (in Million US$), 2016 & 2021
Figure 59: Asia-Pacific: Location Analytics Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 60: China: Location Analytics Market: Sales Value (in Million US$), 2016 & 2021
Figure 61: China: Location Analytics Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 62: Japan: Location Analytics Market: Sales Value (in Million US$), 2016 & 2021
Figure 63: Japan: Location Analytics Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 64: India: Location Analytics Market: Sales Value (in Million US$), 2016 & 2021
Figure 65: India: Location Analytics Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 66: South Korea: Location Analytics Market: Sales Value (in Million US$), 2016 & 2021
Figure 67: South Korea: Location Analytics Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 68: Australia: Location Analytics Market: Sales Value (in Million US$), 2016 & 2021
Figure 69: Australia: Location Analytics Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 70: Indonesia: Location Analytics Market: Sales Value (in Million US$), 2016 & 2021
Figure 71: Indonesia: Location Analytics Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 72: Others: Location Analytics Market: Sales Value (in Million US$), 2016 & 2021
Figure 73: Others: Location Analytics Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 74: Europe: Location Analytics Market: Sales Value (in Million US$), 2016 & 2021
Figure 75: Europe: Location Analytics Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 76: Germany: Location Analytics Market: Sales Value (in Million US$), 2016 & 2021
Figure 77: Germany: Location Analytics Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 78: France: Location Analytics Market: Sales Value (in Million US$), 2016 & 2021
Figure 79: France: Location Analytics Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 80: United Kingdom: Location Analytics Market: Sales Value (in Million US$), 2016 & 2021
Figure 81: United Kingdom: Location Analytics Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 82: Italy: Location Analytics Market: Sales Value (in Million US$), 2016 & 2021
Figure 83: Italy: Location Analytics Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 84: Spain: Location Analytics Market: Sales Value (in Million US$), 2016 & 2021
Figure 85: Spain: Location Analytics Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 86: Russia: Location Analytics Market: Sales Value (in Million US$), 2016 & 2021
Figure 87: Russia: Location Analytics Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 88: Others: Location Analytics Market: Sales Value (in Million US$), 2016 & 2021
Figure 89: Others: Location Analytics Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 90: Latin America: Location Analytics Market: Sales Value (in Million US$), 2016 & 2021
Figure 91: Latin America: Location Analytics Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 92: Brazil: Location Analytics Market: Sales Value (in Million US$), 2016 & 2021
Figure 93: Brazil: Location Analytics Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 94: Mexico: Location Analytics Market: Sales Value (in Million US$), 2016 & 2021
Figure 95: Mexico: Location Analytics Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 96: Others: Location Analytics Market: Sales Value (in Million US$), 2016 & 2021
Figure 97: Others: Location Analytics Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 98: Middle East and Africa: Location Analytics Market: Sales Value (in Million US$), 2016 & 2021
Figure 99: Middle East and Africa: Location Analytics Market: Breakup by Country (in %), 2021
Figure 100: Middle East and Africa: Location Analytics Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 101: Global: Location Analytics Industry: SWOT Analysis
Figure 102: Global: Location Analytics Industry: Value Chain Analysis
Figure 103: Global: Location Analytics Industry: Porter's Five Forces Analysis
List of Tables
Table 1: Global: Location Analytics Market: Key Industry Highlights, 2021 and 2027
Table 2: Global: Location Analytics Market Forecast: Breakup by Component (in Million US$), 2022-2027
Table 3: Global: Location Analytics Market Forecast: Breakup by Deployment Mode (in Million US$), 2022-2027
Table 4: Global: Location Analytics Market Forecast: Breakup by Location Type (in Million US$), 2022-2027
Table 5: Global: Location Analytics Market Forecast: Breakup by Application (in Million US$), 2022-2027
Table 6: Global: Location Analytics Market Forecast: Breakup by End Use Industry (in Million US$), 2022-2027
Table 7: Global: Location Analytics Market Forecast: Breakup by Region (in Million US$), 2022-2027
Table 8: Global: Location Analytics Market: Competitive Structure
Table 9: Global: Location Analytics Market: Key Players