The latest report by IMARC Group, titled “Performance Analytics Market Report by Component (Solution, Service), Deployment Mode (On-premises, Cloud-based), Organization Size (Large Enterprises, Small and Medium Enterprises), Application (Financial Performance, Sales and Marketing Performance, IT Operations Performance, Supply Chain Performance, Employee Performance, and Others), Industry Vertical (BFSI, IT and Telecom, Retail, Government and Defense, Healthcare, Manufacturing, and Others), and Region 2024-2032,” finds that the global performance analytics market size reached US$ 3.6 Billion in 2023. Performance analytics are used to collect and analyze information to meet business objectives and projections. It includes key performance indicators (KPIs), embedded dashboards, and purpose-built metrics to measure and accelerate performance. It also offers real-time insights into current patterns and trends to help professionals in decision-making process. Performance analytics solutions are used to gain actionable insights, share visualizations, anticipate trends, and monitor performance to identify areas for improvement. As a result, they find extensive applications across different organizations to aggregate, track, and visualize KPIs.
Global Performance Analytics Market Trends:
The market is primarily driven by the increasing utilization of online banking solutions and the consequent adoption of performance analytics in the banking, financial services, and insurance (BFSI) sector. In addition, the increasing product adoption in small and medium-sized enterprises (SMEs) to understand consumer needs and behavior, improve business performance, and gain a competitive advantage represents another major growth-inducing factor. Besides this, healthcare organizations are adopting performance analytics to enhance transparency in clinical and financial outcomes and make timely, strategic, and operational decisions using accurate and reliable data. This, coupled with the rising popularity of e-learning solutions due to the coronavirus disease (COVID-19) outbreak, is positively influencing the market growth. Looking forward, IMARC Group expects the market value to reach US$ 14.6 Billion by 2032, exhibiting a CAGR of 16.3% during the forecast period (2024-2032).
Market Summary:
- Based on the component, the market has been categorized into solution and service.
- On the basis of the deployment mode, the market has been classified into on-premises and cloud-based.
- Based on the organization size, the market has been bifurcated into large, and small and medium enterprises.
- On the basis of the application, the market has been segmented into financial, sales and marketing, IT operations, supply chain, employees, and other performances.
- Based on the industry vertical, the market has been segregated into BFSI, IT and telecom, retail, government and defense, healthcare, manufacturing, and others.
- Region-wise, the market has been divided into North America (the United States and Canada), Europe (Germany, France, the United Kingdom, Italy, Spain, Russia, and others), Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others), Latin America (Brazil, Mexico, and others), and Middle East and Africa.
- The competitive landscape of the market has been examined in the report, with some of the key players being International Business Machines Corporation, Microsoft Corporation, Optymyze, Oracle Corporation, Prophix Software Inc., SAP SE, SAS Institute Inc., Servicenow Inc., Siemens AG, Workday Inc., and Xactly Corporation.
Report Scope:
Report Features |
Details |
Base Year of the Analysis |
2023 |
Historical Period |
2018-2023 |
Forecast Period |
2024-2032 |
Units |
US$ Billion |
Segment Coverage |
Component, Deployment Mode, Organization Size, Application, Industry Vertical, Region |
Region Covered |
Asia Pacific, Europe, North America, Latin America, Middle East and Africa |
Countries Covered |
United States, Canada, Germany, France, United Kingdom, Italy, Spain, Russia, China, Japan, India, South Korea, Australia, Indonesia, Brazil, Mexico |
Companies Covered |
International Business Machines Corporation, Microsoft Corporation, Optymyze, Oracle Corporation, Prophix Software Inc., SAP SE, SAS Institute Inc., Servicenow Inc., Siemens AG, Workday Inc. and Xactly Corporation |
Customization Scope |
10% Free Customization |
Report Price and Purchase Option |
Single User License: US$ 3899
Five User License: US$ 4899
Corporate License: US$ 5899 |
Post-Sale Analyst Support |
10-12 Weeks |
Delivery Format |
PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request) |
About Us:
IMARC Group is a leading market research company that offers management strategy and market research worldwide. We partner with clients in all sectors and regions to identify their highest-value opportunities, address their most critical challenges, and transform their businesses.
IMARC’s information products include major market, scientific, economic and technological developments for business leaders in pharmaceutical, industrial, and high technology organizations. Market forecasts and industry analysis for biotechnology, advanced materials, pharmaceuticals, food and beverage, travel and tourism, nanotechnology and novel processing methods are at the top of the company’s expertise.
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