Ice Cream Market Report

Ice Cream Market Size:

The global ice cream market size reached US$ 73.4 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 98.7 Billion by 2032, exhibiting a growth rate (CAGR) of 3.1% during 2024-2032. The market is experiencing steady growth driven by evolving consumer preferences for healthier and innovative options, global expansion into emerging markets, seasonal and limited-time offerings, and an increasing focus on sustainability and ethical practices.

Ice Cream Market Analysis:

• Market Growth and Size: The market is witnessing stable growth, driven by the increasing consumer demand for indulgent treats.
• Technological Advancements: Advancements in freezing and production technologies have revolutionized the ice cream industry. Innovations such as, low-temperature extrusion and cryogenic freezing have enabled the production of premium quality ice cream, offering new opportunities for market players.
• Industry Applications: The ice cream industry extends beyond traditional retail. It finds applications in foodservice, catering, and even as an ingredient in various dessert products, showcasing its versatility and market potential.
• Geographical Trends: Regional preferences in ice cream flavors and formats are notable. For instance, Asia-Pacific has witnessed a rise in demand for exotic flavors, while North America has a strong preference for classic varieties.
• Competitive Landscape: The global ice cream market is highly competitive, with several key players vying for market share. Prominent companies such as Nestlé, Unilever, and Mars dominate the industry, emphasizing the importance of effective market research to stay competitive.
• Challenges and Opportunities: Challenges include fluctuating raw material costs and the need for sustainable production methods. However, opportunities exist in the growing demand for healthier and vegan ice cream alternatives, catering to changing consumer preferences.
• Future Outlook: The future of the global ice cream market appears promising, driven by evolving consumer tastes and the introduction of innovative products. Market research and consulting services can play a vital role in helping businesses navigate this dynamic landscape and capitalize on emerging trends.
   

Ice Cream Market Trends:

Changing Consumer Preferences

Consumer preferences have a profound impact on the ice cream market. As consumers become more health-conscious, they seek ice cream options that are lower in sugar, fat, and calories. This trend has given rise to a growing demand for healthier alternatives such as low-fat, low-sugar, and dairy-free ice creams. Manufacturers are responding by innovating with ingredients such as, plant-based milk and natural sweeteners, catering to a broader consumer base and expanding their product portfolios.

Innovative Flavors and Varieties

The ice cream industry continually evolves to meet consumer demands for new and exciting flavors. Innovative and exotic flavor combinations are gaining popularity, appealing to adventurous palates. Unique textures and inclusions, such as cookie dough chunks, fruit swirls, or even unexpected savory elements, contribute to the diversification of product offerings. This trend fosters brand loyalty and keeps consumers engaged, driving growth in the market.

Global Expansion of the Market

The global ice cream market is not confined to traditional ice cream-producing regions. Manufacturers are expanding their reach to emerging markets, particularly in Asia-Pacific and Latin America. As disposable incomes rise in these regions, so does the demand for premium ice cream products. This global expansion presents opportunities for market growth and diversification of product offerings to cater to diverse cultural tastes and preferences.

Seasonal and Limited-Time Offerings

Seasonal and limited-time offerings are a key driver of ice cream sales. Manufacturers leverage seasonal themes and holidays to introduce special flavors and promotions. For instance, summer sees an influx of fruity and refreshing flavors, while winter brings indulgent and festive options. This strategy creates anticipation among consumers and encourages repeat purchases, bolstering sales throughout the year.

Growing Sustainability and Ethical Practices

Concerns about sustainability and ethical practices are influencing consumer choices within the ice cream market. Consumers are increasingly looking for brands that prioritize eco-friendly packaging, responsibly sourced ingredients, and ethical production practices. Ice cream manufacturers that adopt sustainable and transparent approaches meet consumer expectations and also differentiate themselves in a competitive market, attracting environmentally conscious consumers.

Ice Cream Industry Segmentation:

IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the global, regional, and country levels for 2024-2032. Our report has categorized the market based on flavor, category, product, and distribution channel.

Breakup by Flavor:

• Vanilla
• Chocolate
• Fruit
• Others
   

Chocolate accounts for the majority of the market share

The report has provided a detailed breakup and analysis of the market based on the flavor. This includes chocolate, fruit, vanilla, and others. According to the report, chocolate represented the largest segment.

Chocolate ice cream, with its rich and indulgent taste, holds a significant share in the market. It satisfies the cravings of chocolate lovers worldwide. Dark chocolate, milk chocolate, and white chocolate variations provide diversity within this segment, appealing to a wide audience. Chocolate ice cream is evolving to cater to specific preferences. For instance, dark chocolate ice cream has gained popularity among consumers seeking a more intense cocoa flavor with potential health benefits. Additionally, there is a trend toward incorporating premium chocolate sources, such as single-origin cocoa, to create gourmet chocolate ice cream varieties.

Vanilla ice cream is a timeless classic and continues to be a dominant player in the market. Its popularity stems from its versatile flavor profile, making it a perfect base for a wide range of toppings and mix-ins. Vanilla appeals to a broad demographic, from children to adults, making it a consistent best-seller for ice cream producers. Companies are constantly developing premium vanilla varieties with Madagascar and Tahitian vanilla beans, offering a more intense and complex flavor. Moreover, there is a growing demand for healthier vanilla options, such as low-sugar and low-fat variants, to cater to health-conscious consumers.

Fruit-flavored ice creams offer a refreshing and fruity twist to the traditional options. This segment encompasses a wide array of flavors, from strawberry and mango to lemon and raspberry. These flavors are particularly popular during the summer months and among consumers seeking a lighter, fruity dessert option. Consumers are increasingly looking for real fruit chunks or purees in their ice cream, emphasizing the importance of using high-quality ingredients. Moreover, fruit-flavored ice cream is a prime candidate for catering to health-conscious individuals, with a focus on low-sugar and dairy-free alternatives to accommodate various dietary needs.

Breakup by Category:

• Impulse Ice Cream
• Take-Home Ice Cream
• Artisanal Ice Cream
   

Impulse ice cream holds the largest share in the industry

A detailed breakup and analysis of the market based on the category have also been provided in the report. This includes impulse ice cream, take-home ice cream, and artisanal ice cream. According to the report, impulse ice cream accounted for the largest market share.

Impulse ice cream, also known as on-the-go or single-serve ice cream, caters to spontaneous purchases and immediate consumption. These products are typically sold at convenience stores, ice cream trucks, and kiosks, making them easily accessible to consumers looking for a quick treat. Impulse ice cream often includes items such as, ice cream cones, bars, and novelties. The key drivers for the impulse ice cream segment include convenience, affordability, and a wide variety of flavor options. Consumers often choose these products for their portability and the instant gratification they provide.

Take-home ice cream refers to packaged ice cream products designed for consumption at home. These include pints, quarts, and larger containers of ice cream sold in grocery stores and supermarkets. Take-home ice cream is favored by consumers who want to enjoy their favorite flavors in the comfort of their homes, either alone or with family and friends. Factors driving the take-home ice cream segment include the availability of a wide range of flavors, bulk purchasing options, and the opportunity for consumers to savor ice cream at their leisure.

Artisanal ice cream represents a premium and handcrafted segment of the market. It is characterized by small-batch production, high-quality ingredients, and unique flavor combinations. Artisanal ice cream is often sold in boutique ice cream shops or specialty stores and is known for its emphasis on quality and authenticity. This segment is driven by consumers seeking a gourmet ice cream experience, willing to pay a premium for exceptional taste and craftsmanship.

Breakup by Product:

• Cup
• Stick
• Cone
• Brick
• Tub
• Others
   

Cup represents the leading market segment

The report has provided a detailed breakup and analysis of the market based on the product. This includes cup, stick, cone, brick, tub, and others. According to the report, cup represented the largest segment.

Cup ice cream is a popular and convenient option among consumers. It is typically sold in single-serving containers, making it easy for individuals to enjoy their favorite flavors without the need for additional serving utensils. Cup ice cream appeals to on-the-go consumers who value portability and portion control. Companies have leveraged this segment by offering a wide variety of flavors, including classic options and innovative combinations. Additionally, single-serving cups allow for easy customization, such as incorporating mix-ins or toppings. Cup ice cream has also seen growth in the premium and artisanal segments, with brands emphasizing high-quality ingredients and unique flavor profiles.

Stick ice cream, also known as ice cream bars or popsicles, is a favorite among both children and adults. These frozen treats are typically coated in chocolate or other coatings and come on a stick for easy handling. Stick ice cream is known for its variety of flavors and novelty shapes, making it a fun and engaging choice for consumers. The convenience and mess-free nature of stick ice cream make it a popular choice for outdoor events and summertime enjoyment. This segment has also seen innovation in terms of healthier and low-calorie options, catering to health-conscious consumers.

Cone ice cream combines the delight of ice cream with the convenience of an edible vessel. It is typically served in a crisp, edible cone, and comes in a variety of styles, including sugar cones, waffle cones, and novelty shapes. Cone ice cream is cherished for its combination of textures, with the creamy ice cream contrasting with the crunchy cone. The cone itself can be customized with coatings and toppings. This segment has seen innovation in the form of gourmet and premium cones, as well as gluten-free and vegan options to meet diverse dietary preferences. It remains a favorite choice for consumers looking for a classic and enjoyable ice cream experience.

Brick ice cream, also known as "take-home" or "family-sized" ice cream, is sold in rectangular or square containers, typically larger in size compared to single-serving options. This category is ideal for households and gatherings, allowing consumers to enjoy ice cream over several servings. Brick ice cream is available in a wide range of flavors and compositions, including classic favorites and premium selections. Companies often use this format to introduce seasonal and limited-edition flavors. Brick ice cream has also adapted to changing consumer preferences by offering low-fat, low-sugar, and healthier alternatives. Packaging plays a crucial role in preserving the quality of the product, with resealable containers becoming more common.

Tub ice cream is often associated with sharing and indulgence. It comes in larger containers, ranging from pints to gallons, making it suitable for gatherings and extended enjoyment. This segment offers a diverse array of flavors, including traditional favorites, as well as innovative and exotic options. Tubs provide ample room for mix-ins, swirls, and layers, enhancing the overall ice cream experience. Moreover, tub ice cream has seen an increase in demand for premium and artisanal varieties, where quality ingredients and unique flavor combinations take center stage. Sustainable packaging solutions have also gained prominence in this segment, reflecting growing consumer awareness about environmental concerns. Tub ice cream remains a staple in households, offering a versatile option for various occasions and preferences.

Breakup By Distribution Channel:

• Supermarkets/Hypermarkets
• Convenience Stores
• Ice Cream Parlors
• Online Stores
• Others
   

Supermarkets/hypermarkets represents the leading market segment

The report has provided a detailed breakup and analysis of the market based on the distribution channel. This includes supermarkets/hypermarkets, convenience stores, ice cream parlors, online stores, and others. According to the report, supermarkets/hypermarkets represented the largest segment.

Supermarkets are a significant distribution channel for ice cream products. They offer a wide variety of ice cream brands, flavors, and formats in their frozen food sections. Consumers appreciate the convenience of shopping for ice cream while doing their regular grocery shopping. Supermarkets often run promotions and discounts, attracting price-conscious consumers. Effective packaging, branding, and promotional strategies are vital to stand out on supermarket shelves. Supermarkets are substantial contributors to ice cream sales. These larger retail outlets provide even more extensive product selections and often have dedicated sections for frozen desserts. Hypermarkets offer consumers a one-stop shopping experience, making it convenient to purchase ice cream along with other groceries and household items. Ice cream brands can benefit from bulk sales opportunities in hypermarkets. Marketing efforts, such as in-store displays and promotions, are essential to attract consumers in these vast retail spaces.

Convenience stores play a unique role in the ice cream market. They cater to consumers looking for immediate indulgence and impulse purchases. Ice cream brands often offer single-serving and grab-and-go options, well-suited for convenience store shoppers. The challenge for this channel is limited shelf space, making it essential for brands to establish strong partnerships with convenience store chains and ensure consistent product availability. Additionally, creative marketing strategies, including eye-catching packaging and placement near checkout counters, can boost sales in this segment.

Ice cream parlors represent a specialized segment within the market, offering consumers a unique and indulgent experience. These establishments often serve artisanal and premium ice creams, attracting consumers seeking high-quality treats. Ice cream parlors focus on ambiance and presentation, making the purchase of ice cream a memorable event. Brands in this channel must prioritize taste, quality, and innovation to thrive. Collaboration with parlors for exclusive flavors or partnerships can help drive brand visibility and consumer loyalty.

The rise of e-commerce has opened up new opportunities in the ice cream market. Online stores enable consumers to purchase ice cream products from the comfort of their homes, addressing convenience and accessibility. Brands can expand their reach to a global audience through online sales. However, the challenge lies in maintaining product quality during delivery and ensuring that ice cream arrives in a frozen state. Robust packaging and a reliable cold chain logistics network are essential for success in this channel. Online stores also provide a platform for brands to engage with consumers directly, gather feedback, and tailor product offerings to meet evolving preferences.

Breakup by Region:

• North America
  • United States
  • Canada
• Asia Pacific
  • China
  • Japan
  • India
  • South Korea
  • Australia
  • Indonesia
  • Others
• Europe
  • France 
  • Germany 
  • Netherlands 
  • Norway 
  • Sweden 
  • Denmark 
  • Others
• Latin America
  • Brazil
  • Mexico
  • Others
• Middle East and Africa
   

Europe leads the market, accounting for the largest ice cream market share

The market research report has also provided a comprehensive analysis of all the major regional markets, which include North America (the United States and Canada); Europe (Germany, France, the Netherlands, Norway, Sweden, Denmark and others); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Latin America (Brazil, Mexico, and others); and the Middle East and Africa. According to the report, Europe accounted for the largest market share.

Europe is a mature market for ice cream, characterized by a strong tradition of indulging in frozen treats. The region boasts a wide variety of artisanal and premium ice cream brands. Consumer preferences in Europe often lean toward classic flavors and high-quality ingredients. There is also a growing demand for healthier and organic ice cream options, driven by health-conscious consumers. Regulatory standards for food quality are stringent, promoting product safety and quality. Additionally, seasonal variations are significant in Europe, with sales peaking during the summer months. European consumers are receptive to innovations in packaging and flavors.

North America is a diverse and dynamic ice cream market. The United States, in particular, has a strong presence of well-established ice cream brands. In recent years, there has been a rise in demand for premium and artisanal ice cream varieties, with consumers seeking unique and indulgent experiences. Health and wellness trends have also influenced the market, leading to the development of low-fat, low-sugar, and dairy-free alternatives. Seasonal variations are significant, with ice cream being a popular treat during summer. Online and DTC sales are growing in importance, providing convenience to consumers.

The Asia Pacific region is experiencing rapid growth in the ice cream market. Emerging economies such as China and India have a rising middle class with increased disposable income, driving greater consumption of ice cream. Consumers in Asia are known for their adventurous palates, leading to a demand for exotic and unique flavors. Moreover, there is a growing interest in premium and imported ice cream brands. Local preferences vary widely, from traditional Asian flavors to Western-style offerings. In addition to traditional dairy-based ice cream, there is a growing market for plant-based alternatives. Distribution channels are diverse, ranging from street vendors to modern retail outlets.

Latin America is a region with a strong ice cream culture deeply rooted in local traditions. Consumers here appreciate rich and creamy flavors. Dairy-based ice cream remains popular, and there is a trend toward premium and gourmet offerings. Unique tropical fruits and flavors are often featured. The weather plays a significant role in consumption, with ice cream being a year-round treat in many parts of the region. Latin American consumers are also increasingly health-conscious, leading to the development of lower-calorie and sugar-free options. Street vendors and small local shops are essential distribution channels.

The Middle East and Africa region have unique challenges and opportunities in the ice cream market. In Middle Eastern countries, ice cream is a popular dessert, especially during hot summers. Local flavors such as rosewater and saffron are highly favored. Health-conscious consumers in the region have driven demand for healthier ice cream options. The Africa market is diverse, with different countries exhibiting varying levels of ice cream consumption. Urbanization and a growing middle class in some African nations are contributing to increased ice cream sales.

Leading Key Players in the Ice Cream Industry:

The key players in the market are actively innovating to maintain their competitive edge. They focus on product diversification, introducing new and exciting flavors and formats to cater to evolving consumer preferences. Health-conscious trends have prompted these companies to develop and market low-fat, low-sugar, and dairy-free options. Strategic collaborations and acquisitions also play a significant role in expanding their product portfolios and market reach. Additionally, sustainability and environmentally-friendly packaging initiatives are gaining prominence, aligning with consumer demands for responsible consumption. These key players are investing in research and development to keep up with changing market dynamics and maintain their leadership positions.

The market research report has provided a comprehensive analysis of the competitive landscape. Detailed profiles of all major companies have also been provided. Some of the key players in the market include:

• Unilever PLC
• Nestlé S.A.
• Inner Mongolia Yili Industrial Group
• General Mills, Inc.
   

(Please note that this is only a partial list of the key players, and the complete list is provided in the report.)

Latest News:

• January, 2021: Unilever has made significant strides in the frozen dessert market by launching an array of delightful treats under well-known brand names. These include Breyers, known for its creamy and indulgent ice creams, Good Humor, offering nostalgic ice cream novelties, Klondike, famous for its classic ice cream sandwiches, and Magnum, renowned for its premium ice cream bars encased in rich chocolate coatings. Additionally, Unilever has extended its portfolio with Popsicle, a popular brand for refreshing frozen fruit pops, and Talenti, known for its artisanal gelato and sorbet.
• July 25, 2022: Nestle has launched, the Nescafé Gold Cappuccino Ice Cream. This introduces a novel approach by using real coffee, rather than coffee flavors, in both the ice cream core and the coating, known as 'ganache.' 
• June 12, 2023: Häagen-Dazs, a brand under the General Mills umbrella, is embarking on an exciting venture with the introduction of Häagen-Dazs Cultured Crème. This innovative creation draws inspiration from the sumptuous taste and luxurious texture that Häagen-Dazs ice cream is renowned for. Cultured Crème represents a unique fusion of flavors and textures, providing a fresh perspective for discerning consumers who appreciate the delights of both yogurt and ice cream in a single snack.

Ice Cream Market Report Scope:

Key Benefits for Stakeholders:

• IMARC’s industry report offers a comprehensive quantitative analysis of various market segments, historical and current market trends, market forecasts, and dynamics of the ice cream market from 2018-2032.
• The research report provides the latest information on the market drivers, challenges, and opportunities in the global ice cream market.
• The study maps the leading, as well as the fastest-growing, regional markets. It further enables stakeholders to identify the key country-level markets within each region.
• Porter's five forces analysis assists stakeholders in assessing the impact of new entrants, competitive rivalry, supplier power, buyer power, and the threat of substitution. It helps stakeholders to analyze the level of competition within the ice cream industry and its attractiveness.
• The competitive landscape allows stakeholders to understand their competitive environment and provides insight into the current positions of key players in the market.