India Ai in Fintech Market Size, Growth & Forecast 2033

India AI in Fintech Market Size, Share, Trends and Forecast by Type, Deployment Model, Application, and Region, 2025-2033

Report Format: PDF+Excel | Report ID: SR112025A30630

Buy Now Discount
Offer

India AI in Fintech Market Overview:

The India AI in fintech market size reached USD 575.30 Million in 2024. Looking forward, IMARC Group expects the market to reach USD 2,968.29 Million by 2033, exhibiting a growth rate (CAGR) of 20.00% during 2025-2033. India's AI-driven fintech market is expanding rapidly, driven by advancements in credit management, fraud prevention, and digital payment security. Moreover, AI integration enhances financial accessibility, automates risk assessment, and strengthens transaction security, fostering innovation across banking, lending, and payment solutions in the evolving digital financial ecosystem.

Report Attribute	Key Statistics
Base Year	2024
Forecast Years	2025-2033
Historical Years	2019-2024
Market Size in 2024	USD 575.30 Million
Market Forecast in 2033	USD 2,968.29 Million
Market Growth Rate (2025-2033)	20.00%

India AI in Fintech Market Trends:

AI-Driven Credit Management Growth

Artificial intelligence is revolutionizing credit management in India's fintech industry by increasing financial awareness, maximizing rewards, and improving credit utilization. In addition, the growing adoption of AI-based solutions is assisting customers in making better financial choices, enhancing credit health, and lowering defaults. Furthermore, fintech companies are using AI to gain real-time insights, automate spending analysis, and make tailor-made suggestions as digital banking continues to grow at a rapid pace. For example, in January 2025, Indian fintech firm CheQ launched Wisor, the country’s first AI-powered credit card expert. Wisor simplifies credit management by analyzing spending patterns, optimizing rewards, and offering customized insights. This innovation is solidifying AI adoption in fintech by enhancing credit management efficiency and user accessibility. AI adoption in credit management is increasing transparency and trust in India's financial market. Besides this, AI-based credit solutions are becoming the need of the hour for financial planning, with consumers relying more on digital tools. The use of predictive analytics with automation is also assisting banks as well as fintech players to provide improved models of risk assessment. Concurrently, the fintech sector will see surprising leaps in credit management, enhancing credit usage and access to finance nationwide with constant evolution in AI.

India AI in Fintech Market Size

Advanced Fraud Prevention in Payments

The growth in online transactions has raised the need for advanced fraud prevention and security technologies in India's fintech sector. AI is helping to detect suspicious behavior, prevent risks, and enhance digital payment security. Along with this, financial institutions are adopting AI-fueled tools to reinforce transaction monitoring and prevention of fraud as they increasingly worry about threats from cyber-attacks. For example, in August 2024, NPST introduced seven AI-powered digital payment solutions at Global Fintech Fest. These innovations focus on fraud prevention, transaction security, and risk intelligence. Through the use of AI, NPST is assisting banks and payment aggregators in enhancing compliance, efficiency, and scalability in fraud prevention and digital payment processing. The use of AI in preventing fraud is enhancing the security and reliability of transactions. AI programs scan enormous amounts of transactional data in real time, identifying anomalies and preventing suspected fraud attempts. This pre-emptive measure lowers financial losses while enhancing consumer confidence in digital payments. As the technology of AI improves, banking and financial institutions will keep upgrading with advanced fraud detection mechanisms to provide smooth and safe digital payments. The increased adoption of AI-based security systems will propel India's fintech space into its next wave of digital payment transformation.

India AI in Fintech Market Segmentation:

IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the region/country level for 2025-2033. Our report has categorized the market based on type, deployment model, and application.

Type Insights:

Solution
Services

The report has provided a detailed breakup and analysis of the market based on the type. This includes solution and services.

Deployment Model Insights:

Cloud-based
On-premises

The report has provided a detailed breakup and analysis of the market based on the deployment model. This includes cloud-based and n-premises.

Application Insights:

Virtual Assistant (Chatbots)
Credit Scoring
Quantitative and Asset Management
Fraud Detection
Others

A detailed breakup and analysis of the market based on the application have also been provided in the report. This includes virtual assistant (chatbots), credit scoring, quantitative and asset management, fraud detection, and others.

Regional Insights:

North India
South India
East India
West India

The report has also provided a comprehensive analysis of all the major regional markets, which include North India, South India, East India, and West India.

Competitive Landscape:

The market research report has also provided a comprehensive analysis of the competitive landscape. Competitive analysis such as market structure, key player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided.

India AI in Fintech Market News:

March 2025: SBI announced a specialized project finance unit for AI, fintech, and e-commerce industries. This initiative, backed by expert hires and external consultants, enhances funding accessibility for emerging tech sectors. It strengthens fintech innovation, accelerates AI-driven financial solutions, and boosts economic growth in India.
March 2025: Operant AI launched in India, introducing real-time cybersecurity for AI-driven fintech applications. Its advanced threat detection and auto-redaction capabilities enhance data security, regulatory compliance, and fraud prevention. This development strengthens fintech infrastructure, enabling safer AI adoption and accelerating secure digital financial transactions across India.

India AI in Fintech Market Report Coverage:

Report Features	Details
Base Year of the Analysis	2024
Historical Period	2019-2024
Forecast Period	2025-2033
Units	Million USD
Scope of the Report	Exploration of Historical Trends and Market Outlook, Industry Catalysts and Challenges, Segment-Wise Historical and Future Market Assessment: Type Deployment Model Application Region
Types Covered	Solution, Services
Deployment Models Covered	Cloud-based, On-premises
Applications Covered	Virtual Assistant (Chatbots), Credit Scoring, Quantitative and Asset Management, Fraud Detection, Others
Regions Covered	North India, South India, East India, West India
Customization Scope	10% Free Customization
Post-Sale Analyst Support	10-12 Weeks
Delivery Format	PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request)

Key Questions Answered in This Report:

How has the India AI in fintech market performed so far and how will it perform in the coming years?
What is the breakup of the India AI in fintech market on the basis of type?
What is the breakup of the India AI in fintech market on the basis of deployment model?
What is the breakup of the India AI in fintech market on the basis of application?
What are the various stages in the value chain of the India AI in fintech market?
What are the key driving factors and challenges in the India AI in fintech market?
What is the structure of the India AI in fintech market and who are the key players?
What is the degree of competition in the India AI in fintech market?

Key Benefits for Stakeholders:

IMARC’s industry report offers a comprehensive quantitative analysis of various market segments, historical and current market trends, market forecasts, and dynamics of the India AI in fintech market from 2019-2033.
The research report provides the latest information on the market drivers, challenges, and opportunities in the India AI in fintech market.
Porter's five forces analysis assist stakeholders in assessing the impact of new entrants, competitive rivalry, supplier power, buyer power, and the threat of substitution. It helps stakeholders to analyze the level of competition within the India AI in fintech industry and its attractiveness.
Competitive landscape allows stakeholders to understand their competitive environment and provides an insight into the current positions of key players in the market.

Need more help?

Speak to our experienced analysts for insights on the current market scenarios.
Include additional segments and countries to customize the report as per your requirement.
Gain an unparalleled competitive advantage in your domain by understanding how to utilize the report and positively impacting your operations and revenue.
For further assistance, please connect with our analysts.

Purchase Options Discount
Offer

Inquire Before Buying

Speak to an Analyst

Request Brochure

Request Customization

Benefits of Customization

Personalize this research
Triangulate with your data
Get data as per your format and definition
Gain a deeper dive into a specific application, geography, customer, or competitor
Any level of personalization

Get in Touch With Us

UNITED STATES

Phone: +1-631-791-1145

INDIA

Phone: +91-120-433-0800

UNITED KINGDOM

Phone: +44-753-714-6104

Email: sales@imarcgroup.com

Client Testimonials

IMARC made the whole process easy. Everyone I spoke with via email was polite, easy to deal with, kept their promises regarding delivery timelines and were solutions focused. From my first contact, I was grateful for the professionalism shown by the whole IMARC team. I recommend IMARC to all that need timely, affordable information and advice. My experience with IMARC was excellent and I can not fault it.

The IMARC team was very reactive and flexible with regard to our requests. A very good overall experience. We are happy with the work that IMARC has provided, very complete and detailed. It has contributed to our business needs and provided the market visibility that we required

We were very happy with the collaboration between IMARC and Colruyt. Not only were your prices competitive, IMARC was also pretty fast in understanding the scope and our needs for this project. Even though it was not an easy task, performing a market research during the COVID-19 pandemic, you were able to get us the necessary information we needed. The IMARC team was very easy to work with and they showed us that it would go the extra mile if we needed anything extra

Last project executed by your team was as per our expectations. We also would like to associate for more assignments this year. Kudos to your team.

We would be happy to reach out to IMARC again, if we need Market Research/Consulting/Consumer Research or any associated service. Overall experience was good, and the data points were quite helpful.

Arabian Plastic Manufacturing Company Ltd.

The figures of market study were very close to our assumed figures. The presentation of the study was neat and easy to analyse. The requested details of the study were fulfilled. My overall experience with the IMARC Team was satisfactory.

The overall cost of the services were within our expectations. I was happy to have good communications in a timely manner. It was a great and quick way to have the information I needed.

My questions and concerns were answered in a satisfied way. The costs of the services were within our expectations. My overall experience with the IMARC Team was very good.

I agree the report was timely delivered, meeting the key objectives of the engagement. We had some discussion on the contents, adjustments were made fast and accurate. The response time was minimum in each case. Very good. You have a satisfied customer.

We would be happy to reach out to IMARC for more market reports in the future. The response from the account sales manager was very good. I appreciate the timely follow ups and post purchase support from the team. My overall experience with IMARC was good.

IMARC was a good solution for the data points that we really needed and couldn't find elsewhere. The team was easy to work, quick to respond, and flexible to our customization requests.

IMARC did an outstanding job in preparing our study. They were punctual and precise, delivering all the data we required in a clear and well-organized format. Their attention to detail and ability to meet deadlines was impressive, making them a reliable partner for our project.

I wanted to express my sincere appreciation for your efforts in handling this matter. Your dedication and commitment have truly been commendable. It is evident that you have put in a tremendous amount of hard work and expertise into resolving the issues at hand. I would also like to take this opportunity to inform you that we are greatly interested

Overall, the deliverable was well organized and my experience with the project team was good. In particular, I appreciated how they responded when I requested additional information and the Japanese version.

The IMARC team were extremely professional and very cooperative. The team were also extremely flexible in making changes and modifications wherever required. The entire experience right from project kick-off to after sales support was fruitful and smooth.

I’d like to express my gratitude for the work you accomplished with the industry report. The way you responded to the requirements and delivered under tight timelines shows your expertise, exceptional work ethic and commitment to your customer’s success. The entire team and company are incredibly thankful for your dedication. Once again, thank you

The market reports from IMARC have been instrumental in guiding our business strategies. We found the reports comprehensive and data-driven, which helped us make informed decisions. The detailed insights and actionable data have consistently provided us with a competitive edge in a rapidly changing alcohol market.

One of the best things about IMARC is their flexibility and predisposition to tailor the reports and adapt to our needs. They are not just great in their researching and consulting solutions, but their service is unparallelled. We’ve worked with them a couple of times and we will keep working with them in future projects.

We recently commissioned multiple market research reports from IMARC, and the insights we received were invaluable. The depth of analysis, accuracy of data, and actionable recommendations have greatly enhanced our strategic decision-making.

The market estimates provided by your team were pretty much in line with what we were theorizing internally. Really appreciate the work on this.

The sale account manager and the service was excellent. The data and market trends gathered from the report was insightful and really assisted while planning future product and growth strategies.

The report is excellent and has good amount of data and our team is extremely happy with the information provided.

Thank you very much for your cooperation and post purchase support. We were really happy with the final deliverable, and the takeaways from the report.