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We expect the India beauty and personal care market to exhibit a CAGR of 6.5% during 2022-2027.
The increasing focus on personal health and hygiene, along with the improving consumer living standards, are some of the factors catalyzing the India beauty and personal care market.
The sudden outbreak of the COVID-19 pandemic has led to the changing consumer inclination from conventional brick-and-mortar distribution channels towards online retail platforms for the purchase of beauty and personal care products.
Based on the type, the India beauty and personal care market can be segmented into vegan, organic, and inorganic. Currently, inorganic holds the majority of the total market share.
Based on the product, the India beauty and personal care market has been divided into skincare/sun care, hair care, makeup and color cosmetic products, deodorants/fragrances, and others. Among these, skincare/sun care products exhibit a clear dominance in the market.
Based on the distribution channel, the India beauty and personal care market can be categorized into supermarkets and hypermarkets, convenience stores, pharmacies and drug stores, online stores, and others. Currently, convenience stores account for the largest market share.
On a regional level, the market has been classified into North India, West and Central India, South India, and East India, where North India currently dominates the Indian market.
Some of the major players in the India beauty and personal care market include Avon Products Inc. (Natura & Co), Beiersdorf AG, Colgate-Palmolive Company, Coty Inc., Kao Corporation, L’occitane International S.A., L'Oréal S.A, Procter & Gamble, Revlon Inc., The Estée Lauder Companies Inc., and Unilever plc.
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