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The India beer market was valued at INR 350 Billion in 2021.
We expect the India beer market to exhibit a CAGR of 8.3% during 2022-2027.
The emerging trend of casual drinking, along with the rising preferences for alcoholic beverages in celebrations and social gatherings, are primarily driving the India beer market.
The sudden outbreak of the COVID-19 pandemic had led to the implementation of stringent lockdown regulations across the nation resulting in temporary closure of numerous restaurants and bars, thereby limiting the sales of beer.
Based on the product type, the India beer market has been segmented into standard lager, premium lager, specialty beer, and others. Currently, standard lager beer holds the majority of the total market share.
Based on the packaging, the India beer market can be divided into glass, pet bottle, metal can, and others, where glass packaging currently exhibits a clear dominance in the market.
Based on the production, the India beer market has been categorized into macro-brewery, micro-brewery, and others. Among these, macro-brewery accounts for the largest market share.
Based on the alcohol content, the India beer market has been segmented into high, low, and alcohol free. Currently, high alcohol content holds the majority of the total market share.
Based on the flavor, the India beer market can be divided into flavored and unflavored, where unflavored beer currently exhibits a clear dominance in the market.
Based on the distribution channel, the India beer market can be segregated into supermarkets and hypermarkets, on-trades, specialty stores, convenience stores, and others. Among these, supermarkets and hypermarkets currently represent the majority of the total market share.
On a regional level, the market has been classified into North India, West and Central India, South India, and East India, where South India currently dominates the India beer market.
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