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India Home Furnishings Market: Industry Trends, Share, Size, Growth, Opportunity and Forecast 2022-2027

Market Overview:

The India home furnishings market is expected to exhibit a CAGR of 8.77% during 2022-2027. Keeping in mind the uncertainties of COVID-19, we are continuously tracking and evaluating the direct as well as the indirect influence of the pandemic. These insights are included in the report as a major market contributor.

Home furnishings include furniture, appliances, rugs, cooking utensils, art objects, wall-to-wall carpeting, built-in ovens, ranges, and dishwashers. They aid in providing an appeal and comfortable ambiance to different spaces of a home, including the bedroom, living room, and dining room. There is currently a rise in the availability of innovative and affordable home furnishings across India.

India Home Furnishings Market Trends:

The thriving e-commerce industry on account of the increasing internet penetration and reliance on smartphones, tablets and laptops represents one of the key factors propelling the growth of the market in India. Additionally, leading players operating in the country are focusing on visually attractive online product displays and aggressive promotional campaigns to widen their existing consumer base. They are also offering customization to customers, which enables them to request for a specific material and color of furniture upholstery to match their home décor. Apart from this, the Government of India is introducing campaigns like Make in India that aim at minimizing exports and encouraging domestic manufacturing of home furnishings to offer employment opportunities. In addition, it is implementing Amended Technology Upgradation Fund Scheme (ATUFS) to catalyze capital investments for technology up-gradation and modernization of the textile industry. This, along with the rising foreign direct investment (FDI) in the textile sector and the growing demand for bath and table linen, is driving the market across the country. Moreover, there is an increase in the adoption of luxury home furnishings due to the rising disposable incomes of individuals. Factors, such as the increasing number of households and rapid expansion of interior design businesses across India, are also strengthening the market growth.

Key Market Segmentation:

IMARC Group provides an analysis of the key trends in each sub-segment of the India home furnishings market, along with forecasts at the country and regional level from 2022-2027. Our report has categorized the market based on product, price and distribution channel.

Breakup by Product:

  • Home Furniture
  • Home Textile
  • Wall Decor
  • Others
     

Breakup by Price:

  • Mass
  • Premium
     

Breakup by Distribution Channel:

  • Supermarkets and Hypermarkets
  • Specialty Stores
  • Online Stores
  • Others
     

Breakup by Region:

  • North India
  • West and Central India
  • South India
  • East India
     

Competitive Landscape:

The competitive landscape of the industry has also been examined along with the profiles of the key players.

Report Coverage:

Report Features Details
Base Year of the Analysis 2021
    Historical Period 2016-2021
Forecast Period 2022-2027
Units INR Crore
Segment Coverage Product, Price, Distribution Channel, Region
Region Covered North India, West and Central India, South India, East India
Customization Scope 10% Free Customization
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Delivery Format PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request)

 

Key Questions Answered in This Report:

  • How has the India home furnishings market performed so far and how will it perform in the coming years?
  • What has been the impact of COVID-19 on the India home furnishings market?
  • What are the key regional markets?
  • What is the breakup of the market based on the product?
  • What is the breakup of the market based on the price?
  • What is the breakup of the market based on the distribution channel?
  • What are the various stages in the value chain of the industry?
  • What are the key driving factors and challenges in the industry?
  • What is the structure of the India home furnishings market and who are the key players?
  • What is the degree of competition in the industry?

1    Preface
2    Scope and Methodology
    2.1    Objectives of the Study
    2.2    Stakeholders
    2.3    Data Sources
        2.3.1    Primary Sources
        2.3.2    Secondary Sources
    2.4    Market Estimation
        2.4.1    Bottom-Up Approach
        2.4.2    Top-Down Approach
    2.5    Forecasting Methodology
3    Executive Summary
4    Introduction
    4.1    Overview
    4.2    Key Industry Trends
5    India Home Furnishings Market
    5.1    Market Overview
    5.2    Market Performance
    5.3    Impact of COVID-19
    5.4    Market Forecast
6    Market Breakup by Product
    6.1    Home Furniture
        6.1.1 Market Trends
        6.1.2 Market Forecast
    6.2    Home Textile
        6.2.1 Market Trends
        6.2.2 Market Forecast
    6.3    Wall Decor
        6.3.1 Market Trends
        6.3.2 Market Forecast
    6.4    Others
        6.4.1 Market Trends
        6.4.2 Market Forecast
7    Market Breakup by Price
    7.1    Mass
        7.1.1 Market Trends
        7.1.2 Market Forecast
    7.2    Premium
        7.2.1 Market Trends
        7.2.2 Market Forecast
8    Market Breakup by Distribution Channel
    8.1    Supermarkets and Hypermarkets
        8.1.1 Market Trends
        8.1.2 Market Forecast
    8.2    Specialty Stores
        8.2.1 Market Trends
        8.2.2 Market Forecast
    8.3    Online Stores
        8.3.1 Market Trends
        8.3.2 Market Forecast
    8.4    Others
        8.4.1 Market Trends
        8.4.2 Market Forecast
9    Market Breakup by Region
    9.1    North India
        9.1.1 Market Trends
        9.1.2 Market Breakup by State
        9.1.3 Market Forecast
    9.2    West and Central India
        9.2.1 Market Trends
        9.2.2 Market Breakup by State
        9.2.3 Market Forecast
    9.3    South India
        9.3.1 Market Trends
        9.3.2 Market Breakup by State
        9.3.3 Market Forecast
    9.4    East India 
        9.4.1 Market Trends
        9.4.2 Market Breakup by State
        9.4.3 Market Forecast
10    SWOT Analysis
    10.1    Overview
    10.2    Strengths
    10.3    Weaknesses
    10.4    Opportunities
    10.5    Threats
11    Value Chain Analysis
12    Porters Five Forces Analysis
    12.1    Overview
    12.2    Bargaining Power of Buyers
    12.3    Bargaining Power of Suppliers
    12.4    Degree of Competition
    12.5    Threat of New Entrants
    12.6    Threat of Substitutes
13    Price Analysis
14    Competitive Landscape
    14.1    Market Structure
    14.2    Key Players
    14.3    Profiles of Key Players

List of Figures

Figure 1: India: Home Furnishings Market: Major Drivers and Challenges
Figure 2: India: Home Furnishings Market: Sales Value (INR Crore), 2016-2021
Figure 3: India: Home Furnishings Market Forecast: Sales Value (INR Crore), 2022-2027
Figure 4: India: Home Furnishings Market: Breakup by Product (in %), 2021
Figure 5: India: Home Furnishings Market: Breakup by Price (in %), 2021
Figure 6: India: Home Furnishings Market: Breakup by Distribution Channel (in %), 2021
Figure 7: India: Home Furnishings Market: Breakup by Region (in %), 2021
Figure 8: India: Home Furnishings (Home Furniture) Market: Sales Value (INR Crore), 2016 & 2021
Figure 9: India: Home Furnishings (Home Furniture) Market Forecast: Sales Value (INR Crore), 2022-2027
Figure 10: India: Home Furnishings (Home Textile) Market: Sales Value (INR Crore), 2016 & 2021
Figure 11: India: Home Furnishings (Home Textile) Market Forecast: Sales Value (INR Crore), 2022-2027
Figure 12: India: Home Furnishings (Wall Decor) Market: Sales Value (INR Crore), 2016 & 2021
Figure 13: India: Home Furnishings (Wall Decor) Market Forecast: Sales Value (INR Crore), 2022-2027
Figure 14: India: Home Furnishings (Other Products) Market: Sales Value (INR Crore), 2016 & 2021
Figure 15: India: Home Furnishings (Other Products) Market Forecast: Sales Value (INR Crore), 2022-2027
Figure 16: India: Home Furnishings (Mass) Market: Sales Value (INR Crore), 2016 & 2021
Figure 17: India: Home Furnishings (Mass) Market Forecast: Sales Value (INR Crore), 2022-2027
Figure 18: India: Home Furnishings (Premium) Market: Sales Value (INR Crore), 2016 & 2021
Figure 19: India: Home Furnishings (Premium) Market Forecast: Sales Value (INR Crore), 2022-2027
Figure 20: India: Home Furnishings (Supermarkets and Hypermarkets) Market: Sales Value (INR Crore), 2016 & 2021
Figure 21: India: Home Furnishings (Supermarkets and Hypermarkets) Market Forecast: Sales Value (INR Crore), 2022-2027
Figure 22: India: Home Furnishings (Specialty Stores) Market: Sales Value (INR Crore), 2016 & 2021
Figure 23: India: Home Furnishings (Specialty Stores) Market Forecast: Sales Value (INR Crore), 2022-2027
Figure 24: India: Home Furnishings (Online Stores) Market: Sales Value (INR Crore), 2016 & 2021
Figure 25: India: Home Furnishings (Online Stores) Market Forecast: Sales Value (INR Crore), 2022-2027
Figure 26: India: Home Furnishings (Other Distribution Channels) Market: Sales Value (INR Crore), 2016 & 2021
Figure 27: India: Home Furnishings (Other Distribution Channels) Market Forecast: Sales Value (INR Crore), 2022-2027
Figure 28: North India: Home Furnishings Market: Sales Value (INR Crore), 2016 & 2021
Figure 29: North India: Home Furnishings Market: Breakup by State (in %), 2021
Figure 30: North India: Home Furnishings Market Forecast: Sales Value (INR Crore), 2022-2027
Figure 31: West and Central India: Home Furnishings Market: Sales Value (INR Crore), 2016 & 2021
Figure 32: West and Central India: Home Furnishings Market: Breakup by State (in %), 2021
Figure 33: West and Central India: Home Furnishings Market Forecast: Sales Value (INR Crore), 2022-2027
Figure 34: South India: Home Furnishings Market: Sales Value (INR Crore), 2016 & 2021
Figure 35: South India: Home Furnishings Market: Breakup by State (in %), 2021
Figure 36: South India: Home Furnishings Market Forecast: Sales Value (INR Crore), 2022-2027
Figure 37: East India: Home Furnishings Market: Sales Value (INR Crore), 2016 & 2021
Figure 38: East India: Home Furnishings Market: Breakup by State (in %), 2021
Figure 39: East India: Home Furnishings Market Forecast: Sales Value (INR Crore), 2022-2027
Figure 40: India: Home Furnishings Industry: SWOT Analysis
Figure 41: India: Home Furnishings Industry: Value Chain Analysis
Figure 42: India: Home Furnishings Industry: Porter’s Five Forces Analysis

List of Tables

Table 1: India: Home Furnishings Market: Key Industry Highlights, 2021 and 2027
Table 2: India: Home Furnishings Market Forecast: Breakup by Product (INR Crore), 2022-2027
Table 3: India: Home Furnishings Market Forecast: Breakup by Price (INR Crore), 2022-2027
Table 4: India: Home Furnishings Market Forecast: Breakup by Distribution Channel (INR Crore), 2022-2027
Table 5: India: Home Furnishings Market Forecast: Breakup by Region (INR Crore), 2022-2027
Table 6: India: Home Furnishings Market: Competitive Structure
Table 7: India: Home Furnishings Market: Key

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