India Probiotic Drinks Market: Industry Trends, Share, Size, Growth, Opportunity and Forecast 2022-2027

India Probiotic Drinks Market: Industry Trends, Share, Size, Growth, Opportunity and Forecast 2022-2027

Report Format: PDF+Excel | Report ID: SR112023A5029
Buy Now

Market Overview:

The India probiotic drinks market reached a value of INR 778 Million in 2021. Looking forward, IMARC Group expects the market to reach INR 2,371 Million by 2027, exhibiting a growth rate (CAGR) of 21.00% during 2022-2027. Keeping in mind the uncertainties of COVID-19, we are continuously tracking and evaluating the direct as well as the indirect influence of the pandemic. These insights are included in the report as a major market contributor.

Probiotic drinks refer to functional beverages containing specific microorganisms that help in maintaining gut health. These drinks are usually manufactured by adding water, sugar, herbal or fruit extracts to the probiotic culture of microbes and processing it through bio-fermentation. Probiotic drinks aid in promoting a healthy balance of stomach bacteria, resulting in improved digestive health, weight loss, and better immune response. Furthermore, these drinks also help in preventing numerous gastrointestinal issues, such as diarrhoea, irritable bowel syndrome, constipation, etc.

India Probiotic Drinks Market Trends:

The escalating prevalence of gastrointestinal ailments due to changing dietary patterns and unhealthy food habits of the consumers is primarily driving the demand for probiotic drinks in India. Furthermore, the growing consumer health consciousness, coupled with the increasing awareness towards numerous associated benefits of probiotic drinks in improving gut health, is also propelling the market growth. Besides this, the elevating levels of urbanization and improving consumer living standards are fueling the adoption of functional, ready-to-drink beverages. Additionally, the shifting consumer preferences from high-calorie, carbonated beverages towards healthier, functional drinks, are further catalyzing the product demand in the country. Apart from this, several key players are focusing on the launch of probiotic drinks in exotic flavors and attractive packaging, which is acting as significant growth-inducing factor. Moreover, these manufacturers are also adopting aggressive promotional activities through conventional retail and e-commerce platforms, to expand their consumer base. In line with this, the introduction of dairy-, allergen-, lactose- and sugar-free formulations is further augmenting the demand for probiotic drinks in the country. Due to the onset of coronavirus disease (COVID-19), there is a growing prominence of immunity boosting and probiotic fortified dietary supplements, which is expected to drive the India probiotic drinks market over the coming years.

Key Market Segmentation:

IMARC Group provides an analysis of the key trends in each sub-segment of the India probiotic drinks market, along with forecasts at the country and regional level from 2022-2027. Our report has categorized the market based on product type, flavor, packaging type and distribution channel.

Breakup by Product Type:

  • Dairy-Based
  • Plant-Based

Breakup by Flavor:

  • Strawberry
  • Vanilla
  • Mango
  • Others

Breakup by Packaging Type:

  • Plastic Bottles
  • Glass Bottles
  • Others

Breakup by Distribution Channel:

  • Convenience Stores
  • Supermarkets and Hypermarkets
  • Specialty Stores
  • Online
  • Others

Breakup by Region:

  • North India
  • West and Central India
  • South India
  • East India

Competitive Landscape:

The report has also analysed the competitive landscape of the market with some of the key players being Gujarat Cooperative Milk Marketing Federation, Mother Dairy Fruits and Vegetables Pvt. Ltd. and Yakult (Danone India Pvt. Ltd.)

Report Coverage:

Report Features Details
Base Year of the Analysis 2021
Historical Period 2016-2021
Forecast Period 2022-2027
Units Million INR, ‘000 Kg
Segment Coverage Product Type, Flavor, Packaging Type, Distribution Channel, Region
Region Covered North India, West and Central India, South India, East India
Companies Covered Gujarat Cooperative Milk Marketing Federation, Mother Dairy Fruits and Vegetables Pvt. Ltd. and Yakult (Danone India Pvt. Ltd.)
Customization Scope 10% Free Customization
Report Price and Purchase Option Single User License: US$ 2299
Five User License: US$ 3399
Corporate License: US$ 4499
Post-Sale Analyst Support 10-12 Weeks
Delivery Format PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request)

Need more help?

  • Speak to our experienced analysts for insights on the current market scenarios.
  • Include additional segments and countries to customize the report as per your requirement.
  • Gain an unparalleled competitive advantage in your domain by understanding how to utilize the report and positively impacting your operations and revenue.
  • For further assistance, please connect with our analysts.
India Probiotic Drinks Market: Industry Trends, Share, Size, Growth, Opportunity and Forecast 2022-2027
Select Licence Type

Benefits of Customization

Personalize This Research

Triangulate with your Data

Get Data as per your Format and Definition

Gain a Deeper Dive into a Specific Application, Geography, Customer or Competitor

Any level of Personalization

Get in Touch With Us

Phone: +1-631-791-1145


Phone: +91-120-433-0800


Phone: +44-753-713-2163


Clients Testimonial

Aktive Services

IMARC made the whole process easy. Everyone I spoke with via email was polite, easy to deal with, kept their promises regarding delivery timelines and were solutions focused. From my first contact, I was grateful for the professionalism shown by the whole IMARC team. I recommend IMARC to all that need timely, affordable information and advice. My experience with IMARC was excellent and I can not fault it.

Read More
Bayer AH

It was indeed a great experience to work with IMARC on the assignment on Aqua market. The team had done a fantastic job in terms of what was expected, what was assured and what was the result… the report gave us many insights and market know how which allowed us to work on our strength and define exact strategies…

Read More
Colruyt Group

We were very happy with the collaboration between IMARC and Colruyt. Not only were your prices competitive, IMARC was also pretty fast in understanding the scope and our needs for this project. Even though it was not an easy task, performing a market research during the COVID-19 pandemic, you were able to get us the necessary information we needed. The IMARC team was very easy to work with and they showed us that it would go the extra mile if we needed anything extra

Read More

Last project executed by your team was as per our expectations. We also would like to associate for more assignments this year. Kudos to your team.

Read More
Zee Media Corp. Ltd.

We would be happy to reach out to IMARC again, if we need Market Research/Consulting/Consumer Research or any associated service. Overall experience was good, and the data points were quite helpful.

Read More
Arabian Plastic Manufacturing Company Ltd.

The figures of market study were very close to our assumed figures. The presentation of the study was neat and easy to analyse. The requested details of the study were fulfilled. My overall experience with the IMARC Team was satisfactory.

Read More
Sumitomo Corporation

The overall cost of the services were within our expectations. I was happy to have good communications in a timely manner. It was a great and quick way to have the information I needed.

Read More
Hameln Rds

My questions and concerns were answered in a satisfied way. The costs of the services were within our expectations. My overall experience with the IMARC Team was very good.

Read More
Quality Consultants BV

I agree the report was timely delivered, meeting the key objectives of the engagement. We had some discussion on the contents, adjustments were made fast and accurate. The response time was minimum in each case. Very good. You have a satisfied customer.

Read More
TATA Advanced Systems Limited

We would be happy to reach out to IMARC for more market reports in the future. The response from the account sales manager was very good. I appreciate the timely follow ups and post purchase support from the team. My overall experience with IMARC was good.

Read More

IMARC was a good solution for the data points that we really needed and couldn't find elsewhere. The team was easy to work, quick to respond, and flexible to our customization requests.

Read More