India Isabgol (Psyllium Husk) Market to Reach INR 790.5 Crore by 2032, Stimulated by Rising Prevalence of Gastrointestinal Diseases

July 13, 2023 | Retail

According to the latest report by IMARC Group, titled “India Isabgol (Psyllium Husk) Market Report by Type (Conventional, Organic), Form (Whole, Powder, Dust), Pack (Box, and Others), Pack size (50gm, 100gm, 200gm, and Others), Distribution Channel (Supermarket/Hypermarket, Specialty Stores, Convenience Stores, and Others), and Region 2024-2032,” the India isabgol (psyllium husk) market size reached INR 404.1 Crore in 2023. Isabgol is a natural dietary fiber derived from the seeds of the Plantago ovata plant. It is widely recognized for its excellent digestive properties, primarily due to its high soluble fiber content. It helps to regulate bowel movements, relieve constipation, and promote healthy digestion. Isabgol also lowers cholesterol levels by reducing the absorption of dietary cholesterol in the body. It is beneficial for managing blood sugar levels, as it slows down the absorption of glucose and can aid in the control of diabetes. Additionally, it aids in the removal of waste and toxins from the body, supporting overall detoxification and improving gut health.


India Isabgol (Psyllium Husk) Market Trends:

The rising prevalence of gastrointestinal diseases among the masses is driving the market in India. This can be supported by the ability of Isabgol exhibit to promote regular bowel movements and improve digestion, making it a sought-after product among individuals seeking relief from these conditions. Moreover, with growing awareness about the importance of a healthy lifestyle, there is a rising demand for natural and organic products. The easy availability of Isabgol products across various distribution channels, including pharmacies, health food stores, and online platforms is further supporting the growth of the market. Besides, the government has been promoting the cultivation and export of Isabgol by providing subsidies, encouraging farmers to grow Psyllium crops, and implementing quality control measures, which is creating a positive market outlook. Furthermore, major companies are introducing a wide range of Isabgol-based products, including flavored powders, capsules, and ready-to-consume formulations are also providing a boost to the market. Looking forward, the market value is projected to reach INR 790.5 Crore by 2032, expanding at a CAGR of 7.51% during 2024-2032.           


Market Summary:

  • Based on the type, the market has been segmented into conventional and organic.
  • On the basis of the form, the market has been divided into whole, powder and dust.
  • Based on the pack, the market has been bifurcated into box and others.
  • On the basis of the pack size, the market has been bifurcated into 50gm, 100gm, 200gm and others.
  • Based on the distribution channel, the market has been divided into supermarket/hypermarket, specialty stores, convenience stores and others.
  • Region-wise, the market has been segmented into East India (West Bengal, Bihar, Orissa, Jharkhand and others), North India (Uttar Pradesh, Rajasthan, Delhi NCR, Punjab, Haryana and others), West & Central India (Maharashtra, Madhya Pradesh, Gujrat and others) and South India (Tamil Nadu, Karnataka, Andhra Pradesh and others).
  • The competitive landscape of the market has also been examined, with some of the key players being Baidyanath, Dabur India Limited, Giriraj Enterprises, Karnataka Antibiotics & Pharmaceutical Limited, Organic India, Patanjali, Satnam Psyllium Industries, The Sidhpur Sat-Isabgol Factory, Unjha Formulations Ltd., and Vraj Psyllium.


Report Scope:

Report Features Details
Base Year of the Analysis 2023
Historical Period 2018-2023
Forecast Period 2024-2032
Units INR Crore, Tons
Segment Coverage Type, Form, Pack, Pack size, Distribution Channel, Region
Region Covered North India, West and Central India, South India, East India
States Covered West Bengal, Bihar, Orissa, Jharkhand, Uttar Pradesh, Rajasthan, Delhi NCR, Punjab, Haryana, Maharashtra, Madhya Pradesh, Gujrat, Tamil Nadu, Karnataka, Andhra Pradesh
Companies Covered Baidyanath, Dabur India Limited, Giriraj Enterprises, Karnataka Antibiotics & Pharmaceutical Limited, Organic India, Patanjali, Satnam Psyllium Industries, The Sidhpur Sat-Isabgol Factory, Unjha Formulations Ltd., and Vraj Psyllium
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India Isabgol (Psyllium Husk) Market to Reach INR 790.5 Crore by 2032, Stimulated by Rising Prevalence of Gastrointestinal Diseases
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