Italy Hand Sanitizer Market: Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028

Italy Hand Sanitizer Market: Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028

Report Format: PDF+Excel | Report ID: SR112023A2181
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Market Overview:

The Italy hand sanitizer market size reached US$ 188.1 Million in 2022. Looking forward, IMARC Group expects the market to reach US$ 106.8 Million by 2028.

Hand sanitizer stands for a disinfecting solution that prevents orally transmitted infections. It is mostly available in the form of liquid, gel, spray, wipes, foam, etc. Since early 2020, hand sanitizers have been experiencing high demand in Italy due to the sudden outbreak of the coronavirus pandemic. Hand sanitizers are increasingly being used as a portable and convenient method for maintaining proper hand hygiene and minimizing the chances of disease transmission. Furthermore, the increasing focus on preventing coronavirus infections among several health professionals, essential service providers, etc., is also driving the market for hand sanitizers in the country.

Italy, being one of the world’s worst-affected nations by the COVID-19 pandemic, registered around 165,155 infected cases by the mid of April 2020. As a preventive approach, the Italian government is adopting several initiatives to create awareness towards maintaining personal hygiene and sanitation. Furthermore, the alarming number of deaths caused by COVID-19 has also triggered consumer’s concerns towards taking several precautions against disease contraction. Apart from this, the upsurge in the product demand has propelled the regional manufacturers to ramp up their production capacities. Additionally, the sudden rise in the usage of hand sanitizers has also led to an unexpected price hike and stock shortages across various distribution channels. Apart from this, the rising consumer concerns towards the negative health impact of chemical-based sanitizers have led to the growing popularity of organic products with natural extracts. Besides this, the changing preferences of the consumers have also catalyzed the launch of hand sanitizers with innovative fragrances, colorants, emulsifiers, etc

Key Market Segmentation:

IMARC Group provides an analysis of the key trends in each segment of the Italy hand sanitizer market report, along with forecasts at the country and regional levels from 2023-2028. Our report has categorized the market based on product type, product form, end-user, ingredient, pack size and distribution channel.

Breakup by Product Type:

  • Alcoholic 
  • Non-Alcoholic

Breakup by Product Form:

  • Gel
  • Liquid
  • Foam
  • Spray
  • Others

Breakup by End User:

  • Hospital
  • Households
  • Restaurants and Hotels
  • Others

Breakup by Ingredient:

  • Natural
  • Organic
  • Synthetic

Breakup by Pack Size:

  • Small
  • Medium
  • Large

Breakup by Distribution Channel:

  • Pharmacies
  • Supermarkets / Hypermarkets
  • Departmental Stores
  • Online
  • Others

Breakup by Region:

  • North West Italy
  • North East Italy
  • Central Italy
  • South Italy
  • Islands of Italy

Competitive Landscape:

The competitive landscape of the industry has also been examined along with the profiles of the key players.

Report Coverage:

Report Features Details
Base Year of the Analysis 2022
Historical Period 2017-2022
Forecast Period 2023-2028
Units US$ Million
Segment Coverage Product Type, Product Form, Ingredient, End-User, Pack Size, Distribution Channel, Region
Region Covered North East Italy, North West Italy, Central Italy, South Italy, Islands of Italy
Customization Scope 10% Free Customization
Report Price and Purchase Option Single User License: US$ 2699
Five User License: US$ 3699
Corporate License: US$ 4699
Post-Sale Analyst Support 10-12 Weeks
Delivery Format PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request)

Key Questions Answered in This Report

The Italy hand sanitizer market was valued at US$ 188.1 Million in 2022.

The introduction of innovative hand sanitizers with natural and eco-friendly ingredients for maintaining hand hygiene, is currently driving the Italy hand sanitizer market.

The sudden outbreak of the COVID-19 pandemic has led to the growing adoption of hand sanitizers among individuals as an effective measure to prevent the risk of coronavirus infection.

Based on the product type, the Italy hand sanitizer market has been segmented into alcoholic and non-alcoholic. Currently, alcoholic holds the majority of the total market share.

Based on the product form, the Italy hand sanitizer market can be divided into gel, liquid, foam, spray, and others. Among these, gel currently exhibits a clear dominance in the market.

Based on the end user, the Italy hand sanitizer market has been categorized into hospital, households, restaurants and hotels, and others. Currently, hospital accounts for the largest market share.

Based on the distribution channel, the Italy hand sanitizer market can be segmented into pharmacies, supermarkets/hypermarkets, departmental stores, online, and others. Among these, pharmacies currently account for the majority of the total market share.

On a regional level, the market has been classified into North West Italy, North East Italy, Central Italy, South Italy, and Islands of Italy, where North West Italy currently dominates the market.

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Italy Hand Sanitizer Market: Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028
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