Japan Agritech Market

Japan Agritech Market Overview:

The Japan agritech market size reached USD 1,573.69 Million in 2024. Looking forward, IMARC Group expects the market to reach USD 4,019.03 Million by 2033, exhibiting a growth rate (CAGR) of 10.98% during 2025-2033. The market is fueled by adoption of artificial intelligence, automation, and robotics that are being utilized to boost the agricultural sector, making it move toward the modernization of farm practices. Government programs ensuring digital change in rural communities, inducing the use of smart tools and sustainable methods and the presence of strong research institutions, tech firms, and farmer collaborations that confirm ongoing innovation are building a conducive ground for agritech development, further increasing the Japan agritech market share.

Japan Agritech Market Trends:

Technological Integration in Agriculture

Japan is a leader in using cutting-edge technology in agriculture, with the purpose of increasing productivity and sustainability. The use of Internet of Things (IoT) devices, drones, and artificial intelligence (AI) systems has transformed farm practices. IoT sensors track real-time soil moisture and crop conditions, allowing accurate irrigation and fertilization. Drones enable aerial inspections, pinpointing problems such as pest outbreaks or nutrient deficiency. AI software scrutinizes vast datasets to forecast the best planting schedules and harvesting windows, thus enhancing yield forecasts. This technology convergence enhances productivity and also assists with sustainable agriculture through the reduction of wastage in resources and environmental degradation. The evolving integration of these technologies is raising the bar for contemporary Japanese agriculture. For example, a significant breakthrough in Japanese agritech is the creation of autonomous tractors and robotic farming technologies. Firms like Kubota and Yanmar have launched autonomous tractors featuring GPS, AI-driven navigation, and remote monitoring technologies. For example, Kubota's Agri Robo series tractors are capable of autonomously plowing, sowing, and harvesting, enabling farmers to concentrate on strategic planning and oversight. Moreover, robotic harvesters, like those created by Panasonic and Spread, can harvest sensitive crops, including strawberries and lettuce, without causing any harm, thus ensuring maximum yield and quality.

Government Support and Policy Initiatives

The government of Japan has a crucial role to play in promoting the development of agritech by implementing favorable policies and programs. MAFF programs offer grants and subsidies to farmers who embrace smart farming technologies. These subsidies and grants make it easier for small and medium-scale farms to invest in sophisticated equipment like drones, sensors, and autonomous equipment. The government has also initiated demonstration projects to highlight the advantages of smart agriculture, providing farmers with real-life experiences of integrating new technologies. Public-private partnerships between research institutions, private firms, and public institutions further boost innovation and the creation of customized solutions for Japan's specific agricultural issues. This integrated support system plays a crucial role in speeding up the implementation technology throughout the nation while also propelling the Japan agritech market growth simultaneously.

Regional Adoption and Innovation

Agritech adoption is not uniform across Japan's regions, with regions such as Hokkaido and Shikoku being at the forefront of innovation and adoption. Hokkaido, famous for its extensive farmlands, has adopted big-scale technologies like AI-based equipment, automated irrigation systems, and drones to boost productivity in dairy farming, rice cultivation, and vegetable cultivation. Government agencies and research institutions in this region actively encourage precision farming and sustainable agriculture. In Shikoku, small farms are embracing smart greenhouses and automated systems to cope with labor shortages and enhance efficiency in rice and citrus fruit cultivation. Local government agencies fund innovations through subsidies and collaborations with research institutions, creating a favorable environment for agritech growth. These regional initiatives showcase the wide-ranging ways of bringing technology into farming throughout Japan.

Japan Agritech Market Segmentation:

IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the country and regional levels for 2025-2033. Our report has categorized the market based on type and application.

Type Insights:

• Biotechnology and Biochemical
• Big Data and Analytics
• Sensors and Connected Devices
• Mobility
• Others

The report has provided a detailed breakup and analysis of the market based on the type. This includes biotechnology and biochemical, big data and analytics, sensors and connected devices, mobility, and others.

Application Insights:

• Irrigation
• Production and Maintenance
• Supply Chain
• Marketplace

The report has provided a detailed breakup and analysis of the market based on the application. This includes irrigation, production and maintenance, supply chain, and marketplace.

Regional Insights:

• Kanto Region
• Kansai/Kinki Region
• Central /Chubu Region
• Kyushu-Okinawa Region
• Tohoku Region
• Chugoku Region
• Hokkaido Region
• Shikoku Region

The report has also provided a comprehensive analysis of all the major regional markets, which include Kanto Region, Kansai/Kinki Region, Central /Chubu Region, Kyushu-Okinawa Region, Tohoku Region, Chugoku Region, Hokkaido Region, and Shikoku Region.

Competitive Landscape:

The market research report has also provided a comprehensive analysis of the competitive landscape. Competitive analysis such as market structure, key player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided.

Japan Agritech Market News:

• In March 2025, Kubota Corporation was set to showcase the “Type: V” and “Type: S” conceptual models of its adaptable platform robots for the future at the Future City pavilion, which Kubota backs as a platinum partner. At the Future City pavilion, Kubota oversees the Food and Agriculture sector and will present the future of food and agriculture in Society 5.0.
• In April 2025, Yanmar Agri Co., Ltd., part of Yanmar Holdings, created a deep-planting farming technology to enhance sugarcane yield while reducing environmental effects. This technology was developed in partnership with the Japan International Research Center for Agricultural Sciences (JIRCAS). After completing successful research, Yanmar Agri is now initiating large-scale sales of associated products.
• In November 2023, Kubota introduced and showcased its latest MR 1000A Agri Robo KVT at Agritechnica 2023: a clear illustration of efficiency and safety on larger farms dealing with significant labor shortages while seeking profitability in the local market. This Agri Robo KVT model can be operated on manual, remote and autonomous basis. This simplifies road travel and enables extended work hours in the fields.

Japan Agritech Market Report Coverage:

Key Questions Answered in This Report:

• How has the Japan agritech market performed so far and how will it perform in the coming years?
• What is the breakup of the Japan agritech market on the basis of type?
• What is the breakup of the Japan agritech market on the basis of application?
• What is the breakup of the Japan agritech market on the basis of region?
• What are the various stages in the value chain of the Japan agritech market? 
• What are the key driving factors and challenges in the Japan agritech market?
• What is the structure of the Japan agritech market and who are the key players?
• What is the degree of competition in the Japan agritech market? 

Key Benefits for Stakeholders:

• IMARC’s industry report offers a comprehensive quantitative analysis of various market segments, historical and current market trends, market forecasts, and dynamics of the Japan agritech market from 2019-2033.
• The research report provides the latest information on the market drivers, challenges, and opportunities in the Japan agritech market.
• Porter's five forces analysis assist stakeholders in assessing the impact of new entrants, competitive rivalry, supplier power, buyer power, and the threat of substitution. It helps stakeholders to analyze the level of competition within the Japan agritech industry and its attractiveness.
• Competitive landscape allows stakeholders to understand their competitive environment and provides an insight into the current positions of key players in the market.