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Kuwait Perfume Market: Industry Trends, Share, Size, Growth, Opportunity and Forecast 2019-2024

The Kuwait perfume market size reached US$ 113 Million in 2018. Perfumes are a combination of essential oils and fragrances that provide a pleasant smell. Some of the common ingredients used in the formulation of perfumes include woods, grasses, resins, roots, gums, spices, flowers, fruits, leaves, balsams and animal secretions. Fragrances have become an integral part of personal grooming as they help in enhancing the mood, reducing stress, and boosting confidence. Apart from grooming, perfumes made from synthetic ingredients are used in household products, including air fresheners, softeners in laundry detergents, floor cleaning products and furniture polish. In Kuwait, perfumes have been in use since ancient times and play a significant role in the daily lives of individuals. Owing to this, there are several forms of fragrances currently available in the country which have different fragrances formulas and textures.

Kuwait Perfume Market Report

Market Trends: 

Over the past few years, Kuwait’s personal care industry has witnessed strong growth on account of higher acceptance for, and willingness of consumers to invest in, grooming products, like fragrances, and skincare and spa treatments. Besides this, the rising penetration of the internet, coupled with the boom in the e-commerce sector, has enabled consumers to purchase international brands and premium-category perfumes from the convenience of their homes and workplaces. Other than this, the significant shift toward environment-friendly products has recently extended to fragrances. This shift has led perfumers in Kuwait to start making compositions with orange and grapefruit as well as using natural sources for fragrances, such as lavender, jasmine and rose essences. Moreover, the improving economic scenario of the country has led to a rise in the disposable incomes of consumers while expanding their purchasing power to afford luxury perfume brands. Additionally, manufacturers are consistently investing in R&D to introduce innovative packaging, prices and fragrances. Attributing to these factors, the market is expected to reach a value of US$ 196 Million by 2024, at a CAGR of 9.5% during 2019-2024.

Breakup by Premium and Mass Products:

  • Premium Products
  • Mass Products

Currently, premium products are most preferred by consumers as they have high disposable incomes, which lead to high purchasing power.

Breakup by Gender:

  • Male
  • Female
  • Unisex

Male perfumes are most popular in the country on account of changing grooming patterns amongst the male demographic.

Breakup by Perfume Type:

  • Arabic
  • French
  • Others

Arabic perfumes represent the most popular fragrances type as they are a big part of the local culture.

Competitive Landscape:

The competitive landscape of the market has also been examined with details about key manufacturers operating in the industry.

Key Questions Answered in This Report:

  • How has the Kuwait perfume market performed so far and how will it perform in the coming years?
  • What are the key gender segments in the market?
  • Which are the popular types of perfumes in the market?
  • What is the share of mass and premium products in the market?
  • What are the various stages in the value chain of the market?
  • What are the key driving factors and challenges in the market?
  • What is the structure of the market and who are the key players?
  • What is the degree of competition in the market?
  • How is perfume manufactured?

1   Preface
2   Scope and Methodology

    2.1    Objectives of the Study
    2.2    Stakeholders
    2.3    Data Sources
        2.3.1    Primary Sources
        2.3.2    Secondary Sources
    2.4    Market Estimation
        2.4.1    Bottom-Up Approach
        2.4.2    Top-Down Approach
    2.5    Forecasting Methodology
3   Executive Summary
4   Introduction

    4.1    Overview
    4.2    Key Industry Trends
5   GCC Perfume Market
    5.1    Market Overview
    5.2    Market Performance
    5.3    Market Breakup by Premium and Mass Products
    5.4    Market Breakup by Gender
    5.5    Market Breakup by Perfume Type
    5.6    Market Breakup by Region
    5.7    Market Forecast
6   Kuwait Perfume Market
    6.1    Market Overview
    6.2    Market Performance
    6.3    Market Breakup by Premium and Mass Products
    6.4    Market Breakup by Gender
    6.5    Market Breakup by Perfume Type
    6.6    Market Forecast
    6.7    SWOT Analysis
        6.7.1    Overview
        6.7.2    Strengths
        6.7.3    Weaknesses
        6.7.4    Opportunities
        6.7.5    Threats
    6.8    Value Chain Analysis
        6.8.1    Overview
        6.8.2    Research and Development
        6.8.3    Raw Material Procurement
        6.8.4    Manufacturing
        6.8.5    Marketing
        6.8.6    Distribution
        6.8.7    End-Use
     6.9    Porters Five Forces Analysis
        6.9.1    Overview
        6.9.2    Bargaining Power of Buyers
        6.9.3    Bargaining Power of Suppliers
        6.9.4    Degree of Competition
        6.9.5    Threat of New Entrants
        6.9.6    Threat of Substitutes
    6.10    Price Analysis
        6.10.1    Key Price Indicators
        6.10.2    Price Structure
        6.10.3    Margin Analysis
7   Market Breakup by Premium and Mass Products
    7.1    Premium Products
        7.1.1    Market Trends
        7.1.2    Market Forecast
    7.2    Mass Products
        7.2.1    Market Trends
        7.2.2    Market Forecast
8   Market Breakup by Gender
    8.1    Male
        8.1.1    Market Trends
        8.1.2    Market Forecast
    8.2    Female
        8.2.1    Market Trends
        8.2.2    Market Forecast
    8.3    Unisex
        8.3.1    Market Trends
        8.3.2    Market Forecast
9   Market Breakup by Perfume Type
    9.1    Arabic
        9.1.1    Market Trends
        9.1.2    Market Forecast
    9.2    French
        9.2.1    Market Trends
        9.2.2    Market Forecast
    9.3    Others
        9.3.1    Market Trends
        9.3.2    Market Forecast
10  Perfume Manufacturing Process
    10.1    Product Overview
    10.2    Raw Material Requirements
    10.3    Manufacturing Process
    10.4    Key Success and Risk Factors
11  Competitive Landscape
    11.1    Market Structure
    11.2    Key Players
    11.3    Profiles of Key Players

List of Figures

Figure 1: Kuwait: Perfume Market: Major Drivers and Challenges
Figure 2: GCC: Perfume Market: Sales Value (in Billion US$), 2011-2018
Figure 3: GCC: Perfume Market: Breakup by Premium and Mass Products (in %), 2018
Figure 4: GCC: Perfume Market: Breakup by Gender (in %), 2018
Figure 5: GCC: Perfume Market: Breakup by Perfume Type (in %), 2018
Figure 6: GCC: Perfume Market: Breakup by Region (in %), 2018
Figure 7: GCC: Perfume Market Forecast: Sales Value (in Billion US$), 2019-2024
Figure 8: Kuwait: Perfume Market: Sales Value (in Million US$), 2011-2018
Figure 9: Kuwait: Perfume Market: Breakup by Price (in %), 2018
Figure 10: Kuwait: Perfume Market: Breakup by Gender (in %), 2018
Figure 11: Kuwait: Perfume Market: Breakup by Perfume Type (in %), 2018
Figure 12: Kuwait: Perfume Market Forecast: Sales Value (in Million US$), 2019-2024
Figure 13: Kuwait: Perfume Industry: SWOT Analysis
Figure 14: Kuwait: Perfume Industry: Value Chain Analysis
Figure 15: Kuwait: Perfume Industry: Porter’s Five Forces Analysis
Figure 16: Kuwait: Perfume (Premium Products) Market: Sales Value (in Million US$), 2011 & 2018
Figure 17: Kuwait: Perfume (Premium Products) Market Forecast: Sales Value (in Million US$), 2019-2024
Figure 18: Kuwait: Perfume (Mass Products) Market: Sales Value (in Million US$), 2011 & 2018
Figure 19: Kuwait: Perfume (Mass Products) Market Forecast: Sales Value (in Million US$), 2019-2024
Figure 20: Kuwait: Perfume (Male) Market: Sales Value (in Million US$), 2011 & 2018
Figure 21: Kuwait: Perfume (Male) Market Forecast: Sales Value (in Million US$), 2019-2024
Figure 22: Kuwait: Perfume (Female) Market: Sales Value (in Million US$), 2011 & 2018
Figure 23: Kuwait: Perfume (Female) Market Forecast: Sales Value (in Million US$), 2019-2024
Figure 24: Kuwait: Perfume (Unisex) Market: Sales Value (in Million US$), 2011 & 2018
Figure 25: Kuwait: Perfume (Unisex) Market Forecast: Sales Value (in Million US$), 2019-2024
Figure 26: Kuwait: Perfume (Arabic) Market: Sales Value (in Million US$), 2011 & 2018
Figure 27: Kuwait: Perfume (Arabic) Market Forecast: Sales Value (in Million US$), 2019-2024
Figure 28: Kuwait: Perfume (French) Market: Sales Value (in Million US$), 2011 & 2018
Figure 29: Kuwait: Perfume (French) Market Forecast: Sales Value (in Million US$), 2019-2024
Figure 30: Kuwait: Perfume (Others) Market: Sales Value (in Million US$), 2011 & 2018
Figure 31: Kuwait: Perfume (Others) Market Forecast: Sales Value (in Million US$), 2019-2024
Figure 32: Perfume Manufacturing: Detailed Process Flow

List of Tables

Table 1: GCC: Perfume Market: Key Industry Highlights, 2018 and 2024
Table 2: Kuwait: Perfume Market: Key Industry Highlights, 2018 and 2024
Table 3: Kuwait: Perfume Market Forecast: Breakup by Premium and Mass Products (in Million US$), 2019-2024
Table 4: Kuwait: Perfume Market Forecast: Breakup by Gender (in Million US$), 2019-2024
Table 5: Kuwait: Perfume Market Forecast: Breakup by Perfume Type (in Million US$), 2019-2024
Table 6: Perfume Manufacturing: Raw Material Requirements
Table 7: Kuwait: Perfume Market: Competitive Structure
Table 8: Kuwait: Perfume Market: Key Players

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