Latin America Sanitary Napkin Market

Market Overview:

The Latin America sanitary napkin market is currently witnessing moderate growth. A sanitary napkin or menstrual pad is a disposable pad manufactured with absorbent materials worn to absorb menstrual blood. It is generally made of wood cellulose with a porous gel, rayon, polyester, and polyolefin fabrics, designed to pull the fluid away from the skin. Some of the major types of sanitary napkins available in the market are reusable, disposable and bio-degradable menstrual pads that are easy to use, safe and eco-friendly in nature.

Latin America represents one of the largest sanitary napkin markets. This can be attributed to the rising number of working women in the region, which is acting as the primary factor driving the growth of the market. Increasing employment has consequently led to a transformation in the purchasing habits of women as they are now more aware and willing to invest in products for maintaining menstrual health. Besides this, the governments of various countries in the region are undertaking significant initiatives to spread awareness about feminine hygiene. Moreover, manufacturers are producing low-cost sanitary pads while also emphasizing on introducing ultra-thin napkins with high absorbency capacity. Looking forward, the market is expected to continue its moderate growth during the forecast period (2020-2025).

Key Market Segmentation:

IMARC Group provides an analysis of the key trends in each sub-segment of the Latin America sanitary napkin market report, along with forecasts for growth at the region level from 2020-2025. Our report has categorized the market based on region, type and distribution channel.

Breakup by Type:

• Menstrual Pad
• Pantyliner
   

Breakup by Distribution Channel:

• Supermarkets and Hypermarkets
• Pharmacies
• Convenience Stores
• Online
• Specialty Stores
• Others
   

Breakup by Country:

• Brazil
• Mexico
• Argentina
• Columbia
• Chile
• Peru
• Others
   

Competitive Landscape:

The competitive landscape of the industry has also been examined along with the profiles of the key players.

Key Questions Answered in This Report:

• How has the Latin America sanitary napkin market performed so far and how will it perform in the coming years?
• What has been the impact of COVID-19 on the Latin America sanitary napkin market?
• What is the breakup of the market based on the type?
• What is the breakup of the market based on the distribution channel?
• What are the various stages in the value chain of the industry?
• What are the key driving factors and challenges in the industry?
• What is the structure of the Latin America sanitary napkin market and who are the key players?
• What is the degree of competition in the industry?

1    Preface
2    Scope and Methodology 
    2.1    Objectives of the Study
    2.2    Stakeholders
    2.3    Data Sources
        2.3.1    Primary Sources
        2.3.2    Secondary Sources
    2.4    Market Estimation
        2.4.1    Bottom-Up Approach
        2.4.2    Top-Down Approach
    2.5    Forecasting Methodology
3    Executive Summary
4    Introduction
    4.1    Overview
    4.2    Key Industry Trends
5    Latin America Sanitary Napkin Market
    5.1    Market Overview
    5.2    Market Performance
    5.3    Impact of COVID-19
    5.4    Market Forecast
6    Market Breakup by Type
    6.1    Menstrual Pad
        6.1.1 Market Trends
        6.1.2 Market Forecast
    6.2    Pantyliner
        6.2.1 Market Trends
        6.2.2 Market Forecast
7    Market Breakup by Distribution Channel
    7.1    Supermarkets and Hypermarkets
        7.1.1 Market Trends
        7.1.2 Market Forecast
    7.2    Pharmacies
        7.2.1 Market Trends
        7.2.2 Market Forecast
    7.3    Convenience Stores
        7.3.1 Market Trends
        7.3.2 Market Forecast
    7.4    Online
        7.4.1 Market Trends
        7.4.2 Market Forecast
    7.5    Specialty Stores
        7.5.1 Market Trends
        7.5.2 Market Forecast
    7.6    Others
        7.6.1 Market Trends
        7.6.2 Market Forecast
8    Market Breakup by Region
    8.1    Brazil
        8.1.1 Market Trends
        8.1.2 Market Breakup by Type
        8.1.3 Market Breakup by Distribution Channel
        8.1.4 Market Forecast
    8.2    Mexico
        8.2.1 Market Trends
        8.2.2 Market Breakup by Type
        8.2.3 Market Breakup by Distribution Channel
        8.2.4 Market Forecast
    8.3     Argentina
        8.3.1 Market Trends
        8.3.2 Market Breakup by Type
        8.3.3 Market Breakup by Distribution Channel
        8.3.4 Market Forecast
    8.4     Columbia
        8.4.1 Market Trends
        8.4.2 Market Breakup by Type
        8.4.3 Market Breakup by Distribution Channel
        8.4.4 Market Forecast
    8.5     Chile
        8.5.1 Market Trends
        8.5.2 Market Breakup by Type
        8.5.3 Market Breakup by Distribution Channel
        8.5.4 Market Forecast
    8.6    Peru
        8.6.1 Market Trends
        8.6.2 Market Breakup by Type
        8.6.3 Market Breakup by Distribution Channel
        8.6.4 Market Forecast
    8.7    Others
        8.7.1 Market Trends
        8.7.2 Market Breakup by Type
        8.7.3 Market Breakup by Distribution Channel
        8.7.4 Market Forecast
9    SWOT Analysis
    9.1    Overview
    9.2    Strengths
    9.3    Weaknesses
    9.4    Opportunities
    9.5    Threats
10    Value Chain Analysis
11    Porters Five Forces Analysis
    11.1    Overview
    11.2    Bargaining Power of Buyers
    11.3    Bargaining Power of Suppliers
    11.4    Degree of Competition
    11.5    Threat of New Entrants
    11.6    Threat of Substitutes
12    Price Analysis
13    Policy and Regulatory Landscape
14    Competitive Landscape
    14.1    Market Structure
    14.2    Key Players
    14.3    Profiles of Key Players

List of Figures

Figure 1: Latin America: Sanitary Napkin Market: Major Drivers and Challenges
Figure 2: Latin America: Sanitary Napkin Market: Sales Value (in Million US$), 2014-2019
Figure 3: Latin America: Sanitary Napkin Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 4: Latin America: Sanitary Napkin Market: Breakup by Type (in %), 2019
Figure 5: Latin America: Sanitary Napkin Market: Breakup by Distribution Channel (in %), 2019
Figure 6: Latin America: Sanitary Napkin Market: Breakup by Region (in %), 2019
Figure 7: Latin America: Sanitary Napkin (Menstrual Pad) Market: Sales Value (in Million US$), 2014 & 2019
Figure 8: Latin America: Sanitary Napkin (Menstrual Pad) Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 9: Latin America: Sanitary Napkin (Pantyliner) Market: Sales Value (in Million US$), 2014 & 2019
Figure 10: Latin America: Sanitary Napkin (Pantyliner) Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 11: Latin America: Sanitary Napkin (Supermarkets and Hypermarkets) Market: Sales Value (in Million US$), 2014 & 2019
Figure 12: Latin America: Sanitary Napkin (Supermarkets and Hypermarkets) Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 13: Latin America: Sanitary Napkin (Pharmacies) Market: Sales Value (in Million US$), 2014 & 2019
Figure 14: Latin America: Sanitary Napkin (Pharmacies) Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 15: Latin America: Sanitary Napkin (Convenience Stores) Market: Sales Value (in Million US$), 2014 & 2019
Figure 16: Latin America: Sanitary Napkin (Convenience Stores) Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 17: Latin America: Sanitary Napkin (Online) Market: Sales Value (in Million US$), 2014 & 2019
Figure 18: Latin America: Sanitary Napkin (Online) Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 19: Latin America: Sanitary Napkin (Specialty Stores) Market: Sales Value (in Million US$), 2014 & 2019
Figure 20: Latin America OPE: Sanitary Napkin (Specialty Stores) Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 21: Latin America: Sanitary Napkin (Other Distribution Channels) Market: Sales Value (in Million US$), 2014 & 2019
Figure 22: Latin America: Sanitary Napkin (Other Distribution Channels) Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 23: Brazil: Sanitary Napkin Market: Sales Value (in Million US$), 2014 & 2019
Figure 24: Brazil: Sanitary Napkin Market: Breakup by Type (in %), 2019
Figure 25: Brazil: Sanitary Napkin Market: Breakup by Distribution Channel (in %), 2019
Figure 26: Brazil: Sanitary Napkin Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 27: Mexico: Sanitary Napkin Market: Sales Value (in Million US$), 2014 & 2019
Figure 28: Mexico: Sanitary Napkin Market: Breakup by Type (in %), 2019
Figure 29: Mexico: Sanitary Napkin Market: Breakup by Distribution Channel (in %), 2019
Figure 30: Mexico: Sanitary Napkin Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 31: Argentina: Sanitary Napkin Market: Sales Value (in Million US$), 2014 & 2019
Figure 32: Argentina: Sanitary Napkin Market: Breakup by Type (in %), 2019
Figure 33: Argentina: Sanitary Napkin Market: Breakup by Distribution Channel (in %), 2019
Figure 34: Argentina: Sanitary Napkin Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 35: Columbia: Sanitary Napkin Market: Sales Value (in Million US$), 2014 & 2019
Figure 36: Columbia: Sanitary Napkin Market: Breakup by Type (in %), 2019
Figure 37: Columbia: Sanitary Napkin Market: Breakup by Distribution Channel (in %), 2019
Figure 38: Columbia: Sanitary Napkin Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 39: Chile: Sanitary Napkin Market: Sales Value (in Million US$), 2014 & 2019
Figure 40: Chile: Sanitary Napkin Market: Breakup by Type (in %), 2019
Figure 41: Chile: Sanitary Napkin Market: Breakup by Distribution Channel (in %), 2019
Figure 42: Chile: Sanitary Napkin Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 43: Peru: Sanitary Napkin Market: Sales Value (in Million US$), 2014 & 2019
Figure 44: Peru: Sanitary Napkin Market: Breakup by Type (in %), 2019
Figure 45: Peru: Sanitary Napkin Market: Breakup by Distribution Channel (in %), 2019
Figure 46: Peru: Sanitary Napkin Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 47: Others: Sanitary Napkin Market: Sales Value (in Million US$), 2014 & 2019
Figure 48: Others: Sanitary Napkin Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 49: Latin America: Sanitary Napkin Industry: SWOT Analysis
Figure 50: Latin America: Sanitary Napkin Industry: Value Chain Analysis
Figure 51: Latin America: Sanitary Napkin Industry: Porter’s Five Forces Analysis

List of Tables

Table 1: Latin America: Sanitary Napkin Market: Key Industry Highlights, 2019 and 2025
Table 2: Latin America: Sanitary Napkin Market Forecast: Breakup by Type (in Million US$), 2020-2025
Table 3: Latin America: Sanitary Napkin Market Forecast: Breakup by Distribution Channel (in Million US$), 2020-2025
Table 4: Latin America: Sanitary Napkin Market Forecast: Breakup by Country (in Million US$), 2020-2025
Table 5: Latin America: Sanitary Napkin Market: Competitive Structure
Table 6: Latin America: Sanitary Napkin Market: Key Players