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Latin America Sanitary Napkin Market: Industry Trends, Share, Size, Growth, Opportunity and Forecast 2022-2027

Market Overview:

The Latin America sanitary napkin market size reached US$ 1.7 Billion in 2021. Looking forward, IMARC Group expects the market to reach US$ 2.5 Billion by 2027, exhibiting a growth rate (CAGR) of 5.96% during 2022-2027.

A sanitary napkin or menstrual pad is a disposable pad manufactured with absorbent materials worn to absorb menstrual blood. It is generally made of wood cellulose with a porous gel, rayon, polyester, and polyolefin fabrics, designed to pull the fluid away from the skin. Some of the major types of sanitary napkins available in the market are reusable, disposable and bio-degradable menstrual pads that are easy to use, safe and eco-friendly in nature.

Latin America represents one of the largest sanitary napkin markets. This can be attributed to the rising number of working women in the region, which is acting as the primary factor driving the growth of the market. Increasing employment has consequently led to a transformation in the purchasing habits of women as they are now more aware and willing to invest in products for maintaining menstrual health. Besides this, the governments of various countries in the region are undertaking significant initiatives to spread awareness about feminine hygiene. Moreover, manufacturers are producing low-cost sanitary pads while also emphasizing on introducing ultra-thin napkins with high absorbency capacity.

Key Market Segmentation:

IMARC Group provides an analysis of the key trends in each sub-segment of the Latin America sanitary napkin market report, along with forecasts at the regional and country level from 2022-2027. Our report has categorized the market based on type and distribution channel.

Breakup by Type:

  • Menstrual Pad
  • Pantyliner
     

Breakup by Distribution Channel:

  • Supermarkets and Hypermarkets
  • Pharmacies
  • Convenience Stores
  • Online
  • Specialty Stores
  • Others
     

Breakup by Country:

  • Brazil
  • Mexico
  • Argentina
  • Colombia
  • Chile
  • Peru
  • Others
     

Competitive Landscape:

The competitive landscape of the industry has also been examined along with the profiles of the key players.

Report Coverage:

Report Features Details
Base Year of the Analysis 2021
Historical Period 2016-2021
Forecast Period 2022-2027
Units  US$ Billion
Segment Coverage Type, Distribution Channel, Country
Countries Covered Brazil, Mexico, Argentina, Colombia, Chile, Peru, Others
Customization Scope 10% Free Customization
Report Price and Purchase Option Single User License: US$ 2699
Five User License: US$ 3699
Corporate License: US$ 4699
Post-Sale Analyst Support 10-12 Weeks
Delivery Format PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request)


Key Questions Answered in This Report:

  • How has the Latin America sanitary napkin market performed so far and how will it perform in the coming years?
  • What has been the impact of COVID-19 on the Latin America sanitary napkin market?
  • What are the key regional markets?
  • What is the breakup of the market based on the type?
  • What is the breakup of the market based on the distribution channel?
  • What are the various stages in the value chain of the industry?
  • What are the key driving factors and challenges in the industry?
  • What is the structure of the Latin America sanitary napkin market and who are the key players?
  • What is the degree of competition in the industry?

1   Preface
2   Scope and Methodology
    2.1    Objectives of the Study
    2.2    Stakeholders
    2.3    Data Sources
        2.3.1    Primary Sources
        2.3.2    Secondary Sources
    2.4    Market Estimation
        2.4.1    Bottom-Up Approach
        2.4.2    Top-Down Approach
    2.5    Forecasting Methodology
3   Executive Summary
4   Introduction
    4.1    Overview
    4.2    Key Industry Trends
5   Latin America Sanitary Napkin Market
    5.1    Market Overview
    5.2    Market Performance
    5.3    Impact of COVID-19
    5.4    Market Forecast
6   Market Breakup by Type
    6.1    Menstrual Pad
        6.1.1 Market Trends
        6.1.2 Market Forecast
    6.2    Pantyliner
        6.2.1 Market Trends
        6.2.2 Market Forecast
7   Market Breakup by Distribution Channel
    7.1    Supermarkets and Hypermarkets
        7.1.1 Market Trends
        7.1.2 Market Forecast
    7.2    Pharmacies
        7.2.1 Market Trends
        7.2.2 Market Forecast
    7.3    Convenience Stores
        7.3.1 Market Trends
        7.3.2 Market Forecast
    7.4    Online
        7.4.1 Market Trends
        7.4.2 Market Forecast
    7.5    Specialty Stores
        7.5.1 Market Trends
        7.5.2 Market Forecast
    7.6    Others
        7.6.1 Market Trends
        7.6.2 Market Forecast
8   Market Breakup by Country
    8.1    Brazil
        8.1.1 Market Trends
        8.1.2 Market Breakup by Type
        8.1.3 Market Breakup by Distribution Channel
        8.1.4 Market Forecast
    8.2    Mexico
        8.2.1 Market Trends
        8.2.2 Market Breakup by Type
        8.2.3 Market Breakup by Distribution Channel
        8.2.4 Market Forecast
    8.3     Argentina
        8.3.1 Market Trends
        8.3.2 Market Breakup by Type
        8.3.3 Market Breakup by Distribution Channel
        8.3.4 Market Forecast
    8.4     Colombia
        8.4.1 Market Trends
        8.4.2 Market Breakup by Type
        8.4.3 Market Breakup by Distribution Channel
        8.4.4 Market Forecast
    8.5     Chile
        8.5.1 Market Trends
        8.5.2 Market Breakup by Type
        8.5.3 Market Breakup by Distribution Channel
        8.5.4 Market Forecast
    8.6    Peru
        8.6.1 Market Trends
        8.6.2 Market Breakup by Type
        8.6.3 Market Breakup by Distribution Channel
        8.6.4 Market Forecast
    8.7    Others
        8.7.1 Market Trends
        8.7.2 Market Breakup by Type
        8.7.3 Market Breakup by Distribution Channel
        8.7.4 Market Forecast
9   SWOT Analysis
    9.1    Overview
    9.2    Strengths
    9.3    Weaknesses
    9.4    Opportunities
    9.5    Threats
10  Value Chain Analysis
11  Porters Five Forces Analysis
    11.1    Overview
    11.2    Bargaining Power of Buyers
    11.3    Bargaining Power of Suppliers
    11.4    Degree of Competition
    11.5    Threat of New Entrants
    11.6    Threat of Substitutes
12  Price Analysis
13  Policy and Regulatory Landscape
14  Competitive Landscape
    14.1    Market Structure
    14.2    Key Players
    14.3    Profiles of Key Players

List of Figures

Figure 1: Latin America: Sanitary Napkin Market: Major Drivers and Challenges
Figure 2: Latin America: Sanitary Napkin Market: Sales Value (in Billion US$), 2016-2021
Figure 3: Latin America: Sanitary Napkin Market Forecast: Sales Value (in Billion US$), 2022-2027
Figure 4: Latin America: Sanitary Napkin Market: Breakup by Type (in %), 2021
Figure 5: Latin America: Sanitary Napkin Market: Breakup by Distribution Channel (in %), 2021
Figure 6: Latin America: Sanitary Napkin Market: Breakup by Country (in %), 2021
Figure 7: Latin America: Sanitary Napkin (Menstrual Pad) Market: Sales Value (in Million US$), 2016 & 2021
Figure 8: Latin America: Sanitary Napkin (Menstrual Pad) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 9: Latin America: Sanitary Napkin (Pantyliner) Market: Sales Value (in Million US$), 2016 & 2021
Figure 10: Latin America: Sanitary Napkin (Pantyliner) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 11: Latin America: Sanitary Napkin (Supermarkets and Hypermarkets) Market: Sales Value (in Million US$), 2016 & 2021
Figure 12: Latin America: Sanitary Napkin (Supermarkets and Hypermarkets) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 13: Latin America: Sanitary Napkin (Pharmacies) Market: Sales Value (in Million US$), 2016 & 2021
Figure 14: Latin America: Sanitary Napkin (Pharmacies) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 15: Latin America: Sanitary Napkin (Convenience Stores) Market: Sales Value (in Million US$), 2016 & 2021
Figure 16: Latin America: Sanitary Napkin (Convenience Stores) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 17: Latin America: Sanitary Napkin (Online) Market: Sales Value (in Million US$), 2016 & 2021
Figure 18: Latin America: Sanitary Napkin (Online) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 19: Latin America: Sanitary Napkin (Specialty Stores) Market: Sales Value (in Million US$), 2016 & 2021
Figure 20: Latin America: Sanitary Napkin (Specialty Stores) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 21: Latin America: Sanitary Napkin (Other Distribution Channels) Market: Sales Value (in Million US$), 2016 & 2021
Figure 22: Latin America: Sanitary Napkin (Other Distribution Channels) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 23: Brazil: Sanitary Napkin Market: Sales Value (in Million US$), 2016 & 2021
Figure 24: Brazil: Sanitary Napkin Market: Breakup by Type (in %), 2021
Figure 25: Brazil: Sanitary Napkin Market: Breakup by Distribution Channel (in %), 2021
Figure 26: Brazil: Sanitary Napkin Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 27: Mexico: Sanitary Napkin Market: Sales Value (in Million US$), 2016 & 2021
Figure 28: Mexico: Sanitary Napkin Market: Breakup by Type (in %), 2021
Figure 29: Mexico: Sanitary Napkin Market: Breakup by Distribution Channel (in %), 2021
Figure 30: Mexico: Sanitary Napkin Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 31: Argentina: Sanitary Napkin Market: Sales Value (in Million US$), 2016 & 2021
Figure 32: Argentina: Sanitary Napkin Market: Breakup by Type (in %), 2021
Figure 33: Argentina: Sanitary Napkin Market: Breakup by Distribution Channel (in %), 2021
Figure 34: Argentina: Sanitary Napkin Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 35: Colombia: Sanitary Napkin Market: Sales Value (in Million US$), 2016 & 2021
Figure 36: Colombia: Sanitary Napkin Market: Breakup by Type (in %), 2021
Figure 37: Colombia: Sanitary Napkin Market: Breakup by Distribution Channel (in %), 2021
Figure 38: Colombia: Sanitary Napkin Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 39: Chile: Sanitary Napkin Market: Sales Value (in Million US$), 2016 & 2021
Figure 40: Chile: Sanitary Napkin Market: Breakup by Type (in %), 2021
Figure 41: Chile: Sanitary Napkin Market: Breakup by Distribution Channel (in %), 2021
Figure 42: Chile: Sanitary Napkin Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 43: Peru: Sanitary Napkin Market: Sales Value (in Million US$), 2016 & 2021
Figure 44: Peru: Sanitary Napkin Market: Breakup by Type (in %), 2021
Figure 45: Peru: Sanitary Napkin Market: Breakup by Distribution Channel (in %), 2021
Figure 46: Peru: Sanitary Napkin Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 47: Others: Sanitary Napkin Market: Sales Value (in Million US$), 2016 & 2021
Figure 48: Others: Sanitary Napkin Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 49: Latin America: Sanitary Napkin Industry: SWOT Analysis
Figure 50: Latin America: Sanitary Napkin Industry: Value Chain Analysis
Figure 51: Latin America: Sanitary Napkin Industry: Porter’s Five Forces Analysis

List of Tables

Table 1: Latin America: Sanitary Napkin Market: Key Industry Highlights, 2021 and 2027
Table 2: Latin America: Sanitary Napkin Market Forecast: Breakup by Type (in Million US$), 2022-2027
Table 3: Latin America: Sanitary Napkin Market Forecast: Breakup by Distribution Channel (in Million US$), 2022-2027
Table 4: Latin America: Sanitary Napkin Market Forecast: Breakup by Country (in Million US$), 2022-2027
Table 5: Latin America: Sanitary Napkin Market: Competitive Structure
Table 6: Latin America: Sanitary Napkin Market: Key Players


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