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Laundry Detergent Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2022-2027

Market Overview:

The global laundry detergent market is expected to exhibit a CAGR of 5.20% during 2022-2027. Keeping in mind the uncertainties of COVID-19, we are continuously tracking and evaluating the direct as well as the indirect influence of the pandemic. These insights are included in the report as a major market contributor.

Laundry detergent, also known as washing powder, is a cleaning agent utilized for cleaning dirty laundry. It comprises builders, surfactants, bleach, enzymes, soil repellants, foam regulators, corrosion inhibitors, optical brighteners, dye transfer inhibitors, fragrances, dyes, and fillers and formulation aids. It softens the water and helps keep soap scum and insoluble salts off the clothes. It is cost-efficient, safe to use, suitable for different water qualities, and easy to rinse. As a result, laundry detergent finds extensive applications in the textile, dry cleaning, healthcare, and hospitality industries across the globe.

Laundry Detergent Market Trends:

The rising awareness among the masses about hygiene, along with the growing sales of automatic washing machines around the world, represents one of the key factors driving the market. In addition, there is an increase in the demand for scented laundry care products for a fresh and pleasant experience. This, coupled with the escalating demand for liquid laundry detergents as they dissolve easily in cold water and provide effective cleaning when used in washing machines, is propelling the growth of the market. Moreover, there is a rise in the adoption of natural or organic laundry detergents as they are environment-friendly and harmless to the skin and clothes. Besides this, key market players are extensively investing in marketing to increase their overall sales. In line with this, the wide availability of laundry detergents through online and offline distribution channels is offering lucrative growth opportunities to industry investors. Additionally, the increasing utilization of pods and gels laundry detergents due to the rising need for cleaning clothes with minimal efforts is bolstering the growth of the market. Other growth-inducing factors are the growing population, rapid urbanization, innovative product launches, and inflating income levels of individuals.

Key Market Segmentation:

IMARC Group provides an analysis of the key trends in each sub-segment of the global laundry detergent market, along with forecasts at the global, regional and country level from 2022-2027. Our report has categorized the market based on product type, distribution channel and application.

Breakup by Product Type:

  • Powder
  • Liquid
  • Gel
  • Pods/Tablets
     

Breakup by Distribution Channel:

  • Supermarkets and Hypermarkets
  • Online Stores
  • Convenience Stores
  • Others
     

Breakup by Application:

  • Industrial
  • Household
     

Breakup by Region:

  • North America
    • United States
    • Canada
  • Asia-Pacific
    • China
    • Japan
    • India
    • South Korea
    • Australia
    • Indonesia
    • Others
  • Europe
    • Germany
    • France
    • United Kingdom
    • Italy
    • Spain
    • Russia
    • Others
  • Latin America
    • Brazil
    • Mexico
    • Others
  • Middle East and Africa
     

Competitive Landscape:

The competitive landscape of the industry has also been examined along with the profiles of the key players being Amway Corporation, BASF SE, Church & Dwight Co. Inc., Dow Inc., DuPont de Nemours Inc., Henkel AG & Co. KGaA, Kao Corporation, Lion Corporation, Procter & Gamble Company, Reckitt Benckiser Group PLC, The Clorox Company and Unilever plc.

Report Coverage:

Report Features Details
Base Year of the Analysis 2021
    Historical Period 2016-2021
Forecast Period 2022-2027
Units US$ Billion
Segment Coverage Product Type, Distribution Channel, Application, Region
Region Covered  Asia Pacific, Europe, North America, Latin America, Middle East and Africa
Countries Covered United States, Canada, Germany, France, United Kingdom, Italy, Spain, Russia, China, Japan, India, South Korea, Australia, Indonesia, Brazil, Mexico
Companies Covered Amway Corporation, BASF SE, Church & Dwight Co. Inc., Dow Inc., DuPont de Nemours Inc., Henkel AG & Co. KGaA, Kao Corporation, Lion Corporation, Procter & Gamble Company, Reckitt Benckiser Group PLC, The Clorox Company and Unilever plc.
Customization Scope 10% Free Customization
Report Price and Purchase Option Single User License: US$ 2499
Five User License: US$ 3499
Corporate License: US$ 4499
Post-Sale Analyst Support 10-12 Weeks
Delivery Format PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request)

 

Key Questions Answered in This Report:

  • How has the global laundry detergent market performed so far and how will it perform in the coming years?
  • What has been the impact of COVID-19 on the global laundry detergent market?
  • What are the key regional markets?
  • What is the breakup of the market based on the product type?
  • What is the breakup of the market based on the distribution channel?
  • What is the breakup of the market based on the application?
  • What are the various stages in the value chain of the industry?
  • What are the key driving factors and challenges in the industry?
  • What is the structure of the global laundry detergent market and who are the key players?
  • What is the degree of competition in the industry?

1    Preface
2    Scope and Methodology

    2.1    Objectives of the Study
    2.2    Stakeholders
    2.3    Data Sources
        2.3.1    Primary Sources
        2.3.2    Secondary Sources
    2.4    Market Estimation
        2.4.1    Bottom-Up Approach
        2.4.2    Top-Down Approach
    2.5    Forecasting Methodology
3    Executive Summary
4    Introduction

    4.1    Overview
    4.2    Key Industry Trends
5    Global Laundry Detergent Market
    5.1    Market Overview
    5.2    Market Performance
    5.3    Impact of COVID-19
    5.4    Market Forecast
6    Market Breakup by Product Type
    6.1    Powder
        6.1.1 Market Trends
        6.1.2 Market Forecast
    6.2    Liquid
        6.2.1 Market Trends
        6.2.2 Market Forecast
    6.3    Gel
        6.3.1 Market Trends
        6.3.2 Market Forecast
    6.4    Pods/Tablets
        6.4.1 Market Trends
        6.4.2 Market Forecast
7    Market Breakup by Distribution Channel
    7.1    Supermarkets and Hypermarkets
        7.1.1 Market Trends
        7.1.2 Market Forecast
    7.2    Online Stores
        7.2.1 Market Trends
        7.2.2 Market Forecast
    7.3    Convenience Stores
        7.3.1 Market Trends
        7.3.2 Market Forecast
    7.4    Others
        7.4.1 Market Trends
        7.4.2 Market Forecast
8    Market Breakup by Application
    8.1    Industrial
        8.1.1 Market Trends
        8.1.2 Market Forecast
    8.2    Household
        8.2.1 Market Trends
        8.2.2 Market Forecast
9    Market Breakup by Region
    9.1    North America
        9.1.1 United States
           9.1.1.1 Market Trends
           9.1.1.2 Market Forecast
        9.1.2 Canada
           9.1.2.1 Market Trends
           9.1.2.2 Market Forecast
    9.2    Asia-Pacific
        9.2.1 China
           9.2.1.1 Market Trends
           9.2.1.2 Market Forecast
        9.2.2 Japan
           9.2.2.1 Market Trends
           9.2.2.2 Market Forecast
        9.2.3 India
           9.2.3.1 Market Trends
           9.2.3.2 Market Forecast
        9.2.4 South Korea
           9.2.4.1 Market Trends
           9.2.4.2 Market Forecast
        9.2.5 Australia
           9.2.5.1 Market Trends
           9.2.5.2 Market Forecast
        9.2.6 Indonesia
           9.2.6.1 Market Trends
           9.2.6.2 Market Forecast
        9.2.7 Others
           9.2.7.1 Market Trends
           9.2.7.2 Market Forecast
    9.3    Europe
        9.3.1 Germany
           9.3.1.1 Market Trends
           9.3.1.2 Market Forecast
        9.3.2 France
           9.3.2.1 Market Trends
           9.3.2.2 Market Forecast
        9.3.3 United Kingdom
           9.3.3.1 Market Trends
           9.3.3.2 Market Forecast
        9.3.4 Italy
           9.3.4.1 Market Trends
           9.3.4.2 Market Forecast
        9.3.5 Spain
           9.3.5.1 Market Trends
           9.3.5.2 Market Forecast
        9.3.6 Russia
           9.3.6.1 Market Trends
           9.3.6.2 Market Forecast
        9.3.7 Others
           9.3.7.1 Market Trends
           9.3.7.2 Market Forecast
    9.4    Latin America
        9.4.1 Brazil
           9.4.1.1 Market Trends
           9.4.1.2 Market Forecast
        9.4.2 Mexico
           9.4.2.1 Market Trends
           9.4.2.2 Market Forecast
        9.4.3 Others
           9.4.3.1 Market Trends
           9.4.3.2 Market Forecast
    9.5    Middle East and Africa
        9.5.1 Market Trends
        9.5.2 Market Breakup by Country
        9.5.3 Market Forecast
10    SWOT Analysis
    10.1    Overview
    10.2    Strengths
    10.3    Weaknesses
    10.4    Opportunities
    10.5    Threats
11    Value Chain Analysis
12    Porters Five Forces Analysis

    12.1    Overview
    12.2    Bargaining Power of Buyers
    12.3    Bargaining Power of Suppliers
    12.4    Degree of Competition
    12.5    Threat of New Entrants
    12.6    Threat of Substitutes
13    Price Analysis
14    Competitive Landscape

    14.1    Market Structure
    14.2    Key Players
    14.3    Profiles of Key Players
        14.3.1    Amway Corporation
           14.3.1.1 Company Overview
           14.3.1.2 Product Portfolio
           14.3.1.3 SWOT Analysis
        14.3.2    BASF SE
           14.3.2.1 Company Overview
           14.3.2.2 Product Portfolio
           14.3.2.3 Financials
           14.3.2.4 SWOT Analysis
        14.3.3    Church & Dwight Co. Inc.
           14.3.3.1 Company Overview
           14.3.3.2 Product Portfolio
           14.3.3.3 Financials
           14.3.3.4 SWOT Analysis
        14.3.4    Dow Inc.
           14.3.4.1 Company Overview
           14.3.4.2 Product Portfolio
           14.3.4.3 Financials
           14.3.4.4 SWOT Analysis
        14.3.5    DuPont de Nemours Inc.
           14.3.5.1 Company Overview
           14.3.5.2 Product Portfolio
           14.3.5.3 Financials
           14.3.5.4 SWOT Analysis
        14.3.6    Henkel AG & Co. KGaA
           14.3.6.1 Company Overview
           14.3.6.2 Product Portfolio
           14.3.6.3 Financials
        14.3.7    Kao Corporation
           14.3.7.1 Company Overview
           14.3.7.2 Product Portfolio
           14.3.7.3 Financials
           14.3.7.4 SWOT Analysis
        14.3.8    Lion Corporation
           14.3.8.1 Company Overview
           14.3.8.2 Product Portfolio
           14.3.8.3 Financials
           14.3.8.4 SWOT Analysis
        14.3.9    Procter & Gamble Company
           14.3.9.1 Company Overview
           14.3.9.2 Product Portfolio
           14.3.9.3 Financials
           14.3.9.4 SWOT Analysis
        14.3.10    Reckitt Benckiser Group PLC
           14.3.10.1 Company Overview
           14.3.10.2 Product Portfolio
           14.3.10.3 Financials
           14.3.10.4 SWOT Analysis
        14.3.11    The Clorox Company
           14.3.11.1 Company Overview
           14.3.11.2 Product Portfolio
           14.3.11.3 Financials
           14.3.11.4 SWOT Analysis
        14.3.12    Unilever plc
           14.3.12.1 Company Overview
           14.3.12.2 Product Portfolio
           14.3.12.3 Financials

List of Figures

Figure 1: Global: Laundry Detergent Market: Major Drivers and Challenges
Figure 2: Global: Laundry Detergent Market: Sales Value (in Billion US$), 2016-2021
Figure 3: Global: Laundry Detergent Market Forecast: Sales Value (in Billion US$), 2022-2027
Figure 4: Global: Laundry Detergent Market: Breakup by Product Type (in %), 2021
Figure 5: Global: Laundry Detergent Market: Breakup by Distribution Channel (in %), 2021
Figure 6: Global: Laundry Detergent Market: Breakup by Application (in %), 2021
Figure 7: Global: Laundry Detergent Market: Breakup by Region (in %), 2021
Figure 8: Global: Laundry Detergent (Powder) Market: Sales Value (in Million US$), 2016 & 2021
Figure 9: Global: Laundry Detergent (Powder) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 10: Global: Laundry Detergent (Liquid) Market: Sales Value (in Million US$), 2016 & 2021
Figure 11: Global: Laundry Detergent (Liquid) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 12: Global: Laundry Detergent (Gel) Market: Sales Value (in Million US$), 2016 & 2021
Figure 13: Global: Laundry Detergent (Gel) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 14: Global: Laundry Detergent (Pods/Tablets) Market: Sales Value (in Million US$), 2016 & 2021
Figure 15: Global: Laundry Detergent (Pods/Tablets) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 16: Global: Laundry Detergent (Supermarkets and Hypermarkets) Market: Sales Value (in Million US$), 2016 & 2021
Figure 17: Global: Laundry Detergent (Supermarkets and Hypermarkets) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 18: Global: Laundry Detergent (Online Stores) Market: Sales Value (in Million US$), 2016 & 2021
Figure 19: Global: Laundry Detergent (Online Stores) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 20: Global: Laundry Detergent (Convenience Stores) Market: Sales Value (in Million US$), 2016 & 2021
Figure 21: Global: Laundry Detergent (Convenience Stores) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 22: Global: Laundry Detergent (Other Distribution Channels) Market: Sales Value (in Million US$), 2016 & 2021
Figure 23: Global: Laundry Detergent (Other Distribution Channels) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 24: Global: Laundry Detergent (Industrial) Market: Sales Value (in Million US$), 2016 & 2021
Figure 25: Global: Laundry Detergent (Industrial) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 26: Global: Laundry Detergent (Household) Market: Sales Value (in Million US$), 2016 & 2021
Figure 27: Global: Laundry Detergent (Household) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 28: North America: Laundry Detergent Market: Sales Value (in Million US$), 2016 & 2021
Figure 29: North America: Laundry Detergent Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 30: United States: Laundry Detergent Market: Sales Value (in Million US$), 2016 & 2021
Figure 31: United States: Laundry Detergent Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 32: Canada: Laundry Detergent Market: Sales Value (in Million US$), 2016 & 2021
Figure 33: Canada: Laundry Detergent Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 34: Asia-Pacific: Laundry Detergent Market: Sales Value (in Million US$), 2016 & 2021
Figure 35: Asia-Pacific: Laundry Detergent Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 36: China: Laundry Detergent Market: Sales Value (in Million US$), 2016 & 2021
Figure 37: China: Laundry Detergent Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 38: Japan: Laundry Detergent Market: Sales Value (in Million US$), 2016 & 2021
Figure 39: Japan: Laundry Detergent Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 40: India: Laundry Detergent Market: Sales Value (in Million US$), 2016 & 2021
Figure 41: India: Laundry Detergent Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 42: South Korea: Laundry Detergent Market: Sales Value (in Million US$), 2016 & 2021
Figure 43: South Korea: Laundry Detergent Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 44: Australia: Laundry Detergent Market: Sales Value (in Million US$), 2016 & 2021
Figure 45: Australia: Laundry Detergent Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 46: Indonesia: Laundry Detergent Market: Sales Value (in Million US$), 2016 & 2021
Figure 47: Indonesia: Laundry Detergent Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 48: Others: Laundry Detergent Market: Sales Value (in Million US$), 2016 & 2021
Figure 49: Others: Laundry Detergent Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 50: Europe: Laundry Detergent Market: Sales Value (in Million US$), 2016 & 2021
Figure 51: Europe: Laundry Detergent Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 52: Germany: Laundry Detergent Market: Sales Value (in Million US$), 2016 & 2021
Figure 53: Germany: Laundry Detergent Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 54: France: Laundry Detergent Market: Sales Value (in Million US$), 2016 & 2021
Figure 55: France: Laundry Detergent Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 56: United Kingdom: Laundry Detergent Market: Sales Value (in Million US$), 2016 & 2021
Figure 57: United Kingdom: Laundry Detergent Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 58: Italy: Laundry Detergent Market: Sales Value (in Million US$), 2016 & 2021
Figure 59: Italy: Laundry Detergent Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 60: Spain: Laundry Detergent Market: Sales Value (in Million US$), 2016 & 2021
Figure 61: Spain: Laundry Detergent Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 62: Russia: Laundry Detergent Market: Sales Value (in Million US$), 2016 & 2021
Figure 63: Russia: Laundry Detergent Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 64: Others: Laundry Detergent Market: Sales Value (in Million US$), 2016 & 2021
Figure 65: Others: Laundry Detergent Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 66: Latin America: Laundry Detergent Market: Sales Value (in Million US$), 2016 & 2021
Figure 67: Latin America: Laundry Detergent Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 68: Brazil: Laundry Detergent Market: Sales Value (in Million US$), 2016 & 2021
Figure 69: Brazil: Laundry Detergent Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 70: Mexico: Laundry Detergent Market: Sales Value (in Million US$), 2016 & 2021
Figure 71: Mexico: Laundry Detergent Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 72: Others: Laundry Detergent Market: Sales Value (in Million US$), 2016 & 2021
Figure 73: Others: Laundry Detergent Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 74: Middle East and Africa: Laundry Detergent Market: Sales Value (in Million US$), 2016 & 2021
Figure 75: Middle East and Africa: Laundry Detergent Market: Breakup by Country (in %), 2021
Figure 76: Middle East and Africa: Laundry Detergent Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 77: Global: Laundry Detergent Industry: SWOT Analysis
Figure 78: Global: Laundry Detergent Industry: Value Chain Analysis
Figure 79: Global: Laundry Detergent Industry: Porter's Five Forces Analysis

List of Tables

Table 1: Global: Laundry Detergent Market: Key Industry Highlights, 2021 and 2027
Table 2: Global: Laundry Detergent Market Forecast: Breakup by Product Type (in Million US$), 2022-2027
Table 3: Global: Laundry Detergent Market Forecast: Breakup by Distribution Channel (in Million US$), 2022-2027
Table 4: Global: Laundry Detergent Market Forecast: Breakup by Application (in Million US$), 2022-2027
Table 5: Global: Laundry Detergent Market Forecast: Breakup by Region (in Million US$), 2022-2027
Table 6: Global: Laundry Detergent Market: Competitive Structure
Table 7: Global: Laundry Detergent Market: Key Players

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