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Liquid Detergent Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2019-2024

Liquid detergent is a cleaning agent in liquid form which is ideal for removing dirt and oils from delicate fabrics. Liquid detergent is made by mixing dry powder in a solution consisting of water and chemicals known as solubilizers which help the water and detergent to blend together evenly. These synthetic surfactants are manufactured from complexation agents, zeolites, bleach, enzymes, etc. Nowadays, liquid detergents are increasingly being used by the consumers as they can be evenly blended in both cold and warm water. According to the latest report by IMARC Group, titled “Liquid Detergent Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2019-2024”, the global liquid detergent market reached a value of US$ 25.6 Billion in 2018.

The growing disposable incomes, especially in the developing regions, is escalating the demand for detergent liquid where the customers are inclined to buy products based on a company’s reputation, price and quality. Further, the rising concerns about environmental sustainability has led the manufacturers to focus on eco-friendly liquid detergents made from biodegradable components. This acts as another growth-inducing factor for the global liquid detergent market. Moreover, the aggressive marketing and promotional techniques used by various e-commerce companies to attract the consumers is further boosting the overall market growth. On account of these factors, the market value is projected to reach US$ 35.5 Billion by 2024, expanding at a CAGR of 5.6% during 2019-2024.

Market Summary:

  • Based on the product type, the market has been segmented into inorganic and organic liquid detergents.
  • On the basis of end-use, the market has been segregated as residential and commercial.
  • Based on the distribution channel, supermarkets and hypermarkets account for the largest market share. Other major distribution channels include convenience stores, departmental stores, online and others.
  • Region-wise, the market has been segmented as North America, Europe, Asia Pacific, Middle East and Africa, and Latin America.
  • The competitive landscape of the market has also been examined with some of the key players being Henkel, Procter & Gamble, The Clorox Company, Church & Dwight and Unilever.

This report provides a deep insight into the global liquid detergent market covering all its essential aspects. This ranges from macro overview of the market to micro details of the industry performance, recent trends, key market drivers and challenges, SWOT analysis, Porter’s five forces analysis, value chain analysis, etc. This report is a must-read for entrepreneurs, investors, researchers, consultants, business strategists, and all those who have any kind of stake or are planning to foray into the liquid detergent market in any manner.

Key Questions Answered in This Report:

  • How has the global liquid detergent market performed so far and how will it perform in the coming years?
  • What are the key regions in the global liquid detergent market?
  • Which are the popular product types in the global liquid detergent market?
  • Which are the key distribution channels in the global liquid detergent market?
  • What are the major end-use sectors in the global liquid detergent market?
  • What are the price trends of liquid detergents?
  • What are the various stages in the value chain of the liquid detergent market?
  • What are the key driving factors and challenges in the global liquid detergent market?
  • What is the structure of the global liquid detergent market and who are the key players?
  • What is the degree of competition in the global liquid detergent market?
  • How are liquid detergents manufactured?

1   Preface
2   Scope and Methodology

    2.1    Objectives of the Study
    2.2    Stakeholders
    2.3    Data Sources
        2.3.1    Primary Sources
        2.3.2    Secondary Sources
    2.4    Market Estimation
        2.4.1    Bottom-Up Approach
        2.4.2    Top-Down Approach
    2.5    Forecasting Methodology
3   Executive Summary
4   Introduction

    4.1    Overview
    4.2    Key Industry Trends
5   Global Liquid Detergent Market
    5.1    Market Overview
    5.2    Market Performance
    5.3    Price Analysis
        5.3.1    Key Price Indicators
        5.3.2    Price Structure
        5.3.3    Margin Analysis
    5.4    Market Breakup by Product
    5.5    Market Breakup by End-Use
    5.6    Market Breakup by Distribution Channel
    5.7    Market Breakup by Region
    5.8    Market Forecast
    5.9    SWOT Analysis
        5.9.1    Overview
        5.9.2    Strengths
        5.9.3    Weaknesses
        5.9.4    Opportunities
        5.9.5    Threats
    5.10    Value Chain Analysis
        5.10.1    Overview
        5.10.2    Research and Development
        5.10.3    Raw Material Procurement
        5.10.4    Manufacturing
        5.10.5    Marketing
        5.10.6    Distribution
        5.10.7    End-Use
    5.11    Porters Five Forces Analysis
        5.11.1    Overview
        5.11.2    Bargaining Power of Buyers
        5.11.3    Bargaining Power of Suppliers
        5.11.4    Degree of Competition
        5.11.5    Threat of New Entrants
        5.11.6    Threat of Substitutes
6   Market Breakup by Product
    6.1    Inorganic Liquid Detergent
        6.1.1 Market Trends
        6.1.2 Market Forecast
    6.2    Organic Liquid Detergent
        6.2.1 Market Trends
        6.2.2 Market Forecast
7   Market Breakup by End-Use
    7.1    Residential
        7.1.1 Market Trends
        7.1.2 Market Forecast
    7.2    Commercial
       7.2.1 Market Trends
       7.2.2 Market Forecast
8   Market Breakup by Distribution Channel
    8.1    Supermarkets and Hypermarkets
        8.1.1 Market Trends
        8.1.2 Market Forecast
    8.2    Convenience Stores
        8.2.1 Market Trends
        8.2.2 Market Forecast
    8.3    Departmental Stores
        8.3.1 Market Trends
        8.3.2 Market Forecast
    8.4    Online
        8.4.1 Market Trends
        8.4.2 Market Forecast
    8.5    Others
        8.5.1 Market Trends
        8.5.2 Market Forecast
9   Market Breakup by Region
    9.1    North America
        9.1.1 Market Trends
        9.1.2 Market Forecast
    9.2    Europe
        9.2.1 Market Trends
        9.2.2 Market Forecast
    9.3    Asia Pacific
        9.3.1 Market Trends
        9.3.2 Market Forecast
    9.4    Middle East and Africa
        9.4.1 Market Trends
        9.4.2 Market Forecast
    9.5    Latin America
        9.5.1 Market Trends
        9.5.2 Market Forecast
10  Liquid Detergent Manufacturing Process
    10.1    Product Overview
    10.2    Raw Material Requirements
    10.3    Manufacturing Process
    10.4    Key Success and Risk Factors
11  Competitive Landscape
    11.1    Market Structure
    11.2    Key Players
    11.3    Profiles of Key Players
        11.3.1    Henkel & Company KGaA
        11.3.2    Procter & Gamble
        11.3.3    The Clorox Company
        11.3.4    Church and Dwight Company
        11.3.5    Unilever Plc 


List of Figures

Figure 1: Global: Liquid Detergent Market: Major Drivers and Challenges
Figure 2: Global: Liquid Detergent Market: Sales Value (in Billion US$), 2011-2018
Figure 3: Global: Liquid Detergent Market: Breakup by Product (in %), 2018
Figure 4: Global: Liquid Detergent Market: Breakup by End Use (in %), 2018
Figure 5: Global: Liquid Detergent Market: Breakup by Distribution Channel (in %), 2018
Figure 6: Global: Liquid Detergent Market: Breakup by Region (in %), 2018
Figure 7: Global: Liquid Detergent Market Forecast: Sales Value (in Billion US$), 2019-2024
Figure 8: Liquid Detergent Market: Price Structure (US$/Ton)
Figure 9: Global: Liquid Detergent Industry: SWOT Analysis
Figure 10: Global: Liquid Detergent Industry: Value Chain Analysis
Figure 11: Global: Liquid Detergent Industry: Porter’s Five Forces Analysis
Figure 12: Global: Liquid Detergent (Inorganic) Market: Sales Value (in Million US$), 2011 & 2018
Figure 13: Global: Liquid Detergent (Inorganic) Market Forecast: Sales Value (in Million US$), 2019-2024
Figure 14: Global: Liquid Detergent (Organic) Market: Sales Value (in Million US$), 2011 & 2018
Figure 15: Global: Liquid Detergent (Organic) Market Forecast: Sales Value (in Million US$), 2019-2024
Figure 16: Global: Liquid Detergent (End-Use in Residential) Market: Sales Value (in Million US$), 2011 & 2018
Figure 17: Global: Liquid Detergent (End-Use in Residential) Market Forecast: Sales Value (in Million US$), 2019-2024
Figure 18: Global: Liquid Detergent (End-Use in Commercial) Market: Sales Value (in Million US$), 2011 & 2018
Figure 19: Global: Liquid Detergent (End-Use in Commercial) Market Forecast: Sales Value (in Million US$), 2019-2024
Figure 20: Global: Liquid Detergent Market: Sales through Supermarkets and Hypermarkets (in Million US$), 2011 & 2018
Figure 21: Global: Liquid Detergent Market Forecast: Sales through Supermarkets and Hypermarkets (in Million US$), 2019-2024
Figure 22: Global: Liquid Detergent Market: Sales through Convenience Stores (in Million US$), 2011 & 2018
Figure 23: Global: Liquid Detergent Market Forecast: Sales through Convenience Stores (in Million US$), 2019-2024
Figure 24: Global: Liquid Detergent Market: Sales through Departmental Stores (in Million US$), 2011 & 2018
Figure 25: Global: Liquid Detergent Market Forecast: Sales through Departmental Stores (in Million US$), 2019-2024
Figure 26: Global: Liquid Detergent Market: Online Sales (in Million US$), 2011 & 2018
Figure 27: Global: Liquid Detergent Market Forecast: Online Sales (in Million US$), 2019-2024
Figure 28: Global: Liquid Detergent Market: Sales through Other Distribution Channels (in Million US$), 2011 & 2018
Figure 29: Global: Liquid Detergent Market Forecast: Sales through Other Distribution Channels (in Million US$), 2019-2024
Figure 30: North America: Liquid Detergent Market: Sales Value (in Million US$), 2011 & 2018
Figure 31: North America: Liquid Detergent Market Forecast: Sales Value (in Million US$), 2019-2024
Figure 32: Europe: Liquid Detergent Market: Sales Value (in Million US$), 2011 & 2018
Figure 33: Europe: Liquid Detergent Market Forecast: Sales Value (in Million US$), 2019-2024
Figure 34: Asia Pacific: Liquid Detergent Market: Sales Value (in Million US$), 2011 & 2018
Figure 35: Asia Pacific: Liquid Detergent Market Forecast: Sales Value (in Million US$), 2019-2024
Figure 36: Middle East and Africa: Liquid Detergent Market: Sales Value (in Million US$), 2011 & 2018
Figure 37: Middle East and Africa: Liquid Detergent Market Forecast: Sales Value (in Million US$), 2019-2024
Figure 38: Latin America: Liquid Detergent Market: Sales Value (in Million US$), 2011 & 2018
Figure 39: Latin America: Liquid Detergent Market Forecast: Sales Value (in Million US$), 2019-2024
Figure 40: Liquid Detergent Manufacturing: Detailed Process Flow


List of Tables

Table 1: Global: Liquid Detergent Market: Key Industry Highlights, 2018 and 2024
Table 2: Global: Liquid Detergent Market Forecast: Breakup by Product (in Million US$), 2019-2024
Table 3: Global: Liquid Detergent Market Forecast: Breakup by End-Use (in Million US$), 2019-2024
Table 4: Global: Liquid Detergent Market Forecast: Breakup by Distribution Channel (in Million US$), 2019-2024
Table 5: Global: Liquid Detergent Market Forecast: Breakup by Region (in Million US$), 2019-2024
Table 6: Liquid Detergent: Raw Material Requirements
Table 7: Global: Liquid Detergent Market: Competitive Structure
Table 8: Global: Liquid Detergent Market: Key Players
 

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