Manuka Honey Market Report by Type (UMF5+, UMF10+, UMF15+, UMF20+), Nature (Organic, Conventional), Distribution Channel (Supermarkets/Hypermarkets, Convenience Stores, Online Stores, and Others), and Region 2024-2032
The global manuka honey market size reached US$ 714.9 Million in 2023. Looking forward, IMARC Group expects the market to reach US$ 1,165.5 Million by 2032, exhibiting a growth rate (CAGR) of 5.58% during 2024-2032.
Report Attribute
Key Statistics
Base Year
2023
Forecast Years
2024-2032
Historical Years
2018-2023
Market Size in 2023
US$ 714.9 Million
Market Forecast in 2032
US$ 1,165.5 Million
Market Growth Rate 2024-2032
5.58%
Manuka honey is a dark monofloral honey that is derived from the nectar of the Manuka shrub or tree, Leptospermum scoparium of the Myrtaceae family. It is primarily composed of methylglyoxal, which is an organic compound that has antibacterial properties as well as numerous health benefits. In addition to being sweet and strong in flavor, manuka honey is also characterized by its antioxidant properties. As an enzymatic substrate, methylglyoxal present in manuka honey is tolerant of light, heat, and body fluids. In contrast to hydrogen peroxide, which quickly evaporates in the body, methylglyoxal is stable and, therefore, manuka honey is considered superior to its conventional counterparts. The global market is driven by the growing usage of manuka honey as an unconventional sweetener that is increasingly replacing table sugar.
Note: Information in the above chart consists of dummy data and is only shown here for representation purpose. Kindly contact us for the actual market size and trends.
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Manuka Honey Market Trends:
The market is majorly driven by considerable growth in the food and beverages (F&B) industry. In line with this, the paradigm shift towards a fit and active lifestyle among the consumers is leading to a change in their diet, which is providing an impetus to the market. This can be attributed to the rising prevalence of health issues and lifestyle diseases among the masses. Moreover, the rising consumer awareness regarding the adverse effects of chemicals in food products is resulting in a higher uptake of high-quality organically procured honey, thereby fueling the market growth. Apart from this, the rapid product utilization in the formulation of numerous pharmaceutical and personal care products is propelling the product uptake. Some of the other factors contributing to the market include the rising adoption of organic bee products, rapid industrialization, easy product availability across online and offline organized retail channels, and extensive research and development (R&D) activities.
Key Market Segmentation:
IMARC Group provides an analysis of the key trends in each sub-segment of the global manuka honeymarket report, along with forecasts at the global, regional and country level from 2024-2032. Our report has categorized the market based on type, nature and distribution channel.
Breakup by Type:
Note: Information in the above chart consists of dummy data and is only shown here for representation purpose. Kindly contact us for the actual market size and trends.
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UMF5+
UMF10+
UMF15+
UMF20+
Breakup by Nature:
Organic
Conventional
Breakup by Distribution Channel:
Supermarkets/Hypermarkets
Convenience Stores
Online Stores
Others
Breakup by Region:
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North America
United States
Canada
Asia-Pacific
China
Japan
India
South Korea
Australia
Indonesia
Others
Europe
Germany
France
United Kingdom
Italy
Spain
Russia
Others
Latin America
Brazil
Mexico
Others
Middle East and Africa
Competitive Landscape:
The competitive landscape of the industry has also been examined along with the profiles of the key players being Airborne Honey Ltd, Apihealth NZ Ltd., Arataki Honey, Comvita, Egmont Honey, Honey Australia Pty Ltd, Manuka Honey USA LLC, Nature’s Way Products LLC., Oha Honey and Wedderspoon.
Report Coverage:
Report Features
Details
Base Year of the Analysis
2023
Historical Period
2018-2023
Forecast Period
2024-2032
Units
US$ Million
Segment Coverage
Type, Nature, Distribution Channel, Region
Region Covered
Asia Pacific, Europe, North America, Latin America, Middle East and Africa
Countries Covered
United States, Canada, Germany, France, United Kingdom, Italy, Spain, Russia, China, Japan, India, South Korea, Australia, Indonesia, Brazil, Mexico
Companies Covered
Airborne Honey Ltd, Apihealth NZ Ltd., Arataki Honey, Comvita, Egmont Honey, Honey Australia Pty Ltd, Manuka Honey USA LLC, Nature’s Way Products LLC., Oha Honey and Wedderspoon
Customization Scope
10% Free Customization
Report Price and Purchase Option
Single User License: US$ 3899
Five User License: US$ 4899
Corporate License: US$ 5899
Post-Sale Analyst Support
10-12 Weeks
Delivery Format
PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request)
Key Questions Answered in This Report
The global manuka honey market was valued at US$ 714.9 Million in 2023.
We expect the global manuka honey market to exhibit a CAGR of 5.58% during 2024-2032.
The rising consumer inclination towards adopting a healthy and active lifestyle, along with the increasing utilization of manuka honey in formulating various pharmaceutical and personal care products, owing to its antimicrobial effects, is primarily driving the global manuka honey market.
The sudden outbreak of the COVID-19 pandemic has led to the changing consumer inclination from conventional brick-and-mortar distribution channels towards online retail platforms for the purchase of manuka honey.
Based on the type, the global manuka honey market can be segmented into UMF5+, UMF10+, UMF15+, and UMF20+. Currently, UMF15+ holds the majority of the total market share.
Based on the nature, the global manuka honey market has been divided organic and conventional, where conventional currently accounts for the largest market share.
Based on the distribution channel, the global manuka honey market can be categorized into supermarkets/hypermarkets, convenience stores, online stores, and others. Among these, supermarkets/hypermarkets exhibit a clear dominance in the market.
On a regional level, the market has been classified into North America, Asia-Pacific, Europe, Latin America, and Middle East and Africa, where Asia-Pacific currently dominates the global market.
Some of the major players in the global manuka honey market include Airborne Honey Ltd, Apihealth NZ Ltd., Arataki Honey, Comvita, Egmont Honey, Honey Australia Pty Ltd, Manuka Honey USA LLC, Nature’s Way Products LLC., Oha Honey, and Wedderspoon.
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