The North America perfume market size reached US$ 6.4 Billion in 2022. Looking forward, IMARC Group expects the market to reach US$ 7.7 Billion by 2028, exhibiting a growth rate (CAGR) of 3.12% during 2023-2028.
A perfume is a combination of essential oils and aroma compounds which gives a pleasant smell to an individual’s body. Plants such as sandalwood, rosemary, jasmine, cinnamon and rose are the primary sources of essential oils that provide a distinctive aroma to the perfume. Apart from this, various natural ingredients like flowers, grasses, spices, fruits, woods, roots, resins, balsams, leaves, gums and animal secretions are also used in the perfume production.
Note: Information in the above chart consists of dummy data and is only shown here for representation purpose. Kindly contact us for the actual market size and trends.
The North America perfume market is currently being driven by several factors. The market growth can primarily be attributed to an increase in consumer spending on beauty and personal care items in the region. Moreover, one of the major trends in the region is the growing preference for a variety of fragrances as opposed to a single signature scent. Being witnessed particularly among the younger generation, this trend has encouraged consumer spending on both mass as well as premium products. Moreover, the rising demand for on-the-go, natural and value-added products is also contributing to the market growth.
Key Market Segmentation:
IMARC Group provides an analysis of the key trends in each sub-segment of the North America perfume market report, along with forecasts at the regional and country level from 2023-2028. Our report has categorized the market based on perfume type, category and distribution channel.
Key Regions Analysed
Analysis for Each Country
Market by Perfume Type
Premium Perfume Products
Mass Perfume Products
Market by Category
Market by Distribution Channel
Supermarkets and Hypermarkets
Value Chain Analysis
Key Drivers and Challenges
Porters Five Forces Analysis
Key Player Profiles
Base Year of the Analysis
Perfume Type, Category, Distribution Channel, Country
United States, Canada
10% Free Customization
Report Price and Purchase Option
Single User License: US$ 2699
Five User License: US$ 3699
Corporate License: US$ 4699
Post-Sale Analyst Support
PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request)
Key Questions Answered in This Report
The North America perfume market was valued at US$ 6.4 Billion in 2022.
We expect the North America perfume market to exhibit a CAGR of 3.12% during 2023-2028.
The introduction of on-the-go, natural, and value-added perfumes that are manufactured by using numerous ingredients, such as flowers, grasses, spices, fruits, woods, roots, resins, etc., is primarily driving the North America perfume market.
The sudden outbreak of the COVID-19 pandemic has led to the changing consumer inclination from conventional brick-and-mortar distribution channels towards online retail platforms for the purchase of perfumes across several North American nations.
Based on the perfume type, the North America perfume market can be categorized into premium perfume products and mass perfume products. Currently, premium perfume products account for the majority of the total market share.
Based on the category, the North America perfume market has been segregated into female fragrances, male fragrances, and unisex fragrances. Among these, female fragrances currently exhibit a clear dominance in the market.
Based on the distribution channel, the North America perfume market can be bifurcated into supermarkets and hypermarkets, specialty retailers, online stores, and others. Currently, specialty retailers hold the largest market share.
On a regional level, the market has been classified into United States and Canada, where United States currently dominates the North America perfume market.
Need more help?
Speak to our experienced analysts for insights on the current market scenarios.
Include additional segments and countries to customize the report as per your requirement.
Gain an unparalleled competitive advantage in your domain by understanding how to utilize the report and positively impacting your operations and revenue.
For further assistance, please connect with our analysts.
Gain a deeper dive into a specific application, geography, customer, or competitor
Any level of personalization
Get in Touch With Us
IMARC made the whole process easy. Everyone I spoke with via email was polite, easy to deal with, kept their promises regarding delivery timelines and were solutions focused. From my first contact, I was grateful for the professionalism shown by the whole IMARC team. I recommend IMARC to all that need timely, affordable information and advice. My experience with IMARC was excellent and I can not fault it.
The IMARC team was very reactive and flexible with regard to our requests. A very good overall experience. We are happy with the work that IMARC has provided, very complete and detailed. It has contributed to our business needs and provided the market visibility that we required
We were very happy with the collaboration between IMARC and Colruyt. Not only were your prices competitive, IMARC was also pretty fast in understanding the scope and our needs for this project. Even though it was not an easy task, performing a market research during the COVID-19 pandemic, you were able to get us the necessary information we needed. The IMARC team was very easy to work with and they showed us that it would go the extra mile if we needed anything extra
The figures of market study were very close to our assumed figures. The presentation of the study was neat and easy to analyse. The requested details of the study were fulfilled. My overall experience with the IMARC Team was satisfactory.
I agree the report was timely delivered, meeting the key objectives of the engagement. We had some discussion on the contents, adjustments were made fast and accurate. The response time was minimum in each case. Very good. You have a satisfied customer.
We would be happy to reach out to IMARC for more market reports in the future. The response from the account sales manager was very good. I appreciate the timely follow ups and post purchase support from the team. My overall experience with IMARC was good.