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Online Food Delivery Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2019-2024

The global online food delivery market reached a value of US$ 84.6 Billion in 2018. Online food delivery is a process of ordering and delivering food items to the customers at their doorsteps who have ordered their food through various food delivery websites and applications by using their computers or smartphones. A customer will search for a favourite restaurant, choose from available items, select the payment method and confirm the order. Food delivery applications allow the consumer to register and uphold an account in order to make frequent ordering more convenient. Online food delivery is gaining popularity among both consumers and food service providers as it is benefiting both. Consumers are adopting online food delivery because of its ease, speed, and precision, while food service providers see the potential for increased revenue, reduced labor expenses and reduced errors.

Over the past few years the trend of online food ordering has been increasing. Rising penetration of smartphones and internet connections provides the opportunity to get the food delivered very conveniently and quickly. Online food delivery offers consumers with a wide range of food items available on their smartphones and the convenience of getting it delivered at their doorsteps. Moreover, online food delivery provides numerous benefits to food service providers as well. One of the biggest advantages of online food delivery are savings in labor since the staff is not tied up on the phone or at the counter. Along with labor savings, other major benefits of online food delivery for food service providers include enhanced accuracy of online orders, increased convenience for the guest, simpler order processing, etc. Additionally, online food ordering can also provide food service providers with key customer information that can be useful for making promotional strategies, such as targeted promotions designed to create off-peak demand, specials targeted at particular customer segments, and couponing strategies. Looking forward, the market is further expected to reach US$ 164.5 Billion by 2024, exhibiting a CAGR of 11.4% during 2019-2024.

Market Breakup by Platform Type

On the basis of platform type, the market has been segmented into websites and applications. Applications currently account for a larger share.

Market Breakup by Business Model

Based on the business model, the market has been segmented into order focussed food delivery system, logistics-based food delivery system and full-service food delivery system. Amongst these, order focused food delivery system accounts for the largest share.

Market Breakup by Payment Method

Based on the payment method, the market has been segmented into online payment and cash on delivery. Amongst these, online payments currently accounts for a higher share.

Market Breakup Region

On the basis of region, the market has been divided into China, North America, Asia Pacific (excluding China), Europe and Rest of the World. Amongst these, China has the largest market.

Competitive Landscape:

The competitive landscape and the profiles of key players operating in the global online food delivery market have also been examined in the report. Some of the key players in this market include:

  • Just Eat
  • GrubHub
  • Delivery Hero
  • Deliveroo
  • Takeaway.com
  • Foodpanda
  • Ele.me
  • Meituan Waimai


This report provides a deep insight into the global online food delivery market covering all its essential aspects. This ranges from macro overview of the market to micro details of the industry performance, recent trends, key market drivers and challenges, SWOT analysis, Porter’s five forces analysis, value chain analysis, etc. This report is a must-read for entrepreneurs, investors, researchers, consultants, business strategists, and all those who have any kind of stake or are planning to foray into the global online food delivery market in any manner.

Key Questions Answered in This Report:

  • How has the global online food delivery market performed so far and how will it perform in the coming years?
  • What is the breakup of the global online food delivery market based on platform type?
  • What is the breakup of the global online food delivery market based on business model?
  • What is the breakup of the global online food delivery market based on payment method?
  • What is the breakup of the global online food delivery market based on region?
  • What are the key driving factors and challenges in the global online food delivery market?
  • What is the structure of the global online food delivery market and who are the key players?
  • What is the degree of competition in the global online food delivery market?

1   Preface
2   Scope and Methodology

    2.1    Objectives of the Study
    2.2    Stakeholders
    2.3    Data Sources
        2.3.1    Primary Sources
        2.3.2    Secondary Sources
    2.4    Market Estimation
        2.4.1    Bottom-Up Approach
        2.4.2    Top-Down Approach
    2.5    Forecasting Methodology
3   Executive Summary
4   Introduction

    4.1    Overview
    4.2    Key Industry Trends
5   Global Online Food Delivery Market
    5.1    Market Overview
    5.2    Market Performance
    5.3    Market Breakup by Platform Type
    5.4    Market Breakup by Business Model
    5.5    Market Breakup by Payment Method
    5.6    Market Breakup by Region
    5.7    Market Forecast
    5.8    SWOT Analysis
        5.8.1    Overview
        5.8.2    Strengths
        5.8.3    Weaknesses
        5.8.4    Opportunities
        5.8.5    Threats
    5.9    Value Chain Analysis
    5.10    Porters Five Forces Analysis
        5.10.1    Overview
        5.10.2    Bargaining Power of Buyers
        5.10.3    Bargaining Power of Suppliers
        5.10.4    Degree of Competition
        5.10.5    Threat of New Entrants
        5.10.6    Threat of Substitutes
    5.11    Price Analysis
    5.12    Key success and risk factors
6   Market Breakup by Platform Type
    6.1    Mobile Applications
        6.1.1    Market Performance
        6.1.2    Market Forecast
    6.2    Websites
        6.2.1    Market Performance
        6.2.2    Market Forecast
7   Market Breakup by Business Model
    7.1    Order Focused Food Delivery System
        7.1.1    Market Performance
        7.1.2    Market Forecast
    7.2    Logistics Based Food Delivery System
        7.2.1    Market Performance
        7.2.2    Market Forecast
    7.3    Full-Service Food Delivery System
        7.3.1    Market Performance
        7.3.2    Market Forecast
8   Market Breakup by Payment Method
    8.1    Online
        8.1.1    Market Performance
        8.1.2    Market Forecast
    8.2    Cash on Delivery
        8.2.1    Market Performance
        8.2.2    Market Forecast
9   Market Breakup by Region
    9.1    China
        9.1.1    Market Performance
        9.1.2    Market Forecast
    9.2    North America
        9.2.1    Market Performance
        9.2.2    Market Forecast
    9.3    Asia (Excluding China)
        9.3.1    Market Performance
        9.3.2    Market Forecast
    9.4    Europe
        9.4.1    Market Performance
        9.4.2    Market Forecast
    9.5    Rest of the World
        9.5.1    Market Performance
        9.5.2    Market Forecast
10  Competitive Landscape
    10.1    Market Structure
    10.2    Key Players
11  Key Player Profiles  
    11.1    Just Eat
    11.2    GrubHub
    11.3   Delivery Hero
    11.4    Deliveroo
    11.5    Takeaway.com
    11.6    Foodpanda
    11.7    Ele.me
    11.8    Meituan Waimai


List of Figures

Figure 1: Global: Online Food Delivery Market: Major Drivers and Challenges
Figure 2: Global: Online Food Delivery Market: Value Trends (in Billion US$), 2011-2018
Figure 3: Global Online Food Delivery Market: Breakup by Platform Type (in %), 2018
Figure 4: Global: Online Food Delivery Market: Breakup by Business Model (in %), 2018
Figure 5: Global: Online Food Delivery Market: Breakup by Payment Method (in %), 2018
Figure 6: Global: Online Food Delivery Market: Breakup by Region (in %), 2018
Figure 7: Global: Online Food Delivery Market Forecast: Value Trends (in Billion US$), 2019-2024
Figure 8: Global: Online Food Delivery Industry: SWOT Analysis
Figure 9: Global: Online Food Delivery Industry: Value Chain Analysis
Figure 10: Global: Online Food Delivery Industry: Porter’s Five Forces Analysis
Figure 11 Global: Online Food Delivery (Mobile Applications) Market: Value Trends (in Billion US$), 2011 & 2018
Figure 12: Global: Online Food Delivery (Mobile Applications) Market Forecast: Value Trends (in Billion US$), 2019 - 2024
Figure 13: Global: Online Food Delivery (Websites) Market: Value Trends (in Billion US$), 2011 & 2018
Figure 14: Global: Online Food Delivery (Websites) Market Forecast: Value Trends (in Billion US$), 2019 - 2024
Figure 15: Global: Online Food Delivery (Order Focused Food Delivery System) Market: Value Trends (in Billion US$), 2011 & 2018
Figure 16: Global: Online Food Delivery (Order Focused Food Delivery System) Market Forecast: Value Trends (in Billion US$), 2019 - 2024
Figure 17: Global: Online Food Delivery (Logistics Based Food Delivery System) Market: Value Trends (in Billion US$), 2011 & 2018
Figure 18: Global: Online Food Delivery (Logistics Based Food Delivery System) Market Forecast: Value Trends (in Billion US$), 2019 - 2024
Figure 19: Global: Online Food Delivery (Full-Service Food Delivery System) Market: Value Trends (in Billion US$), 2011 & 2018
Figure 20: Global: Online Food Delivery (Full-Service Food Delivery System) Market Forecast: Value Trends (in Billion US$), 2019 - 2024
Figure 21: Global: Online Food Delivery (Online Payment) Market: Value Trends (in Billion US$), 2011 & 2018
Figure 22: Global: Online Food Delivery (Online Payment) Market Forecast: Value Trends (in Billion US$), 2019 - 2024
Figure 23: Global: Online Food Delivery (Cash on Delivery) Market: Value Trends (in Billion US$), 2011 & 2018
Figure 24: Global: Online Food Delivery (Cash on Delivery) Market Forecast: Value Trends (in Billion US$), 2019 - 2024
Figure 25: China: Online Food Delivery Market: Value Trends (in Billion US$), 2011 & 2018
Figure 26: China: Online Food Delivery Market Forecast: Value Trends (in Billion US$), 2019 - 2024
Figure 27: North America: Online Food Delivery Market: Value Trends (in Billion US$), 2011 & 2018
Figure 28: North America: Online Food Delivery Market Forecast: Value Trends (in Billion US$), 2019-2024
Figure 29: Asia Pacific (Excluding China): Online Food Delivery Market: Value Trends (in Billion US$), 2011 & 2018
Figure 30: Asia Pacific (Excluding China): Online Food Delivery Market Forecast: Value Trends (in Billion US$), 2019-2024
Figure 31: Europe: Online Food Delivery Market: Value Trends (in Billion US$), 2011 & 2018
Figure 32: Europe: Online Food Delivery Market Forecast: Value Trends (in Billion US$), 2019-2024
Figure 33: Rest of the World: Online Food Delivery Market: Value Trends (in Billion US$), 2011 & 2018
Figure 34: Rest of the World: Online Food Delivery Market Forecast: Value Trends (in Billion US$), 2019-2024


List of Tables    

Table 1: Global: Online Food Delivery Market: Key Industry Highlights, 2018 & 2024
Table 2: Global: Online Food Delivery Market Forecast: Breakup by Platform Type (in Billion US$), 2019-2024
Table 3: Global: Online Food Delivery Market Forecast: Breakup by Business Model (in Billion US$), 2019-2024
Table 4: Global: Online Food Delivery Market Forecast: Breakup by Payment Method (in Billion US$), 2019-2024
Table 5: Global: Online Food Delivery Market Forecast: Breakup by Region (in Billion US$), 2019-2024
Table 6: Global: Online Food Delivery Market: Competitive Structure
Table 7: Global: Online Food Delivery Market: Key Players

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