Since the initial years are fundamental for a baby’s healthy growth, its necessary to limit the baby’s exposure to any kind of dangerous chemicals. Organic baby food prevents the presence of any kind of pesticides in the baby’s system as it is made of fruits and vegetables that are not sprayed with chemical pesticides, and meat from animals that are not given antibiotics or growth hormones. It also does not contain any artificial flavours, preservatives or colours. Owing to this, parents are now shifting from conventional baby food towards organic baby food. According to IMARC Group’s latest report, titled “Organic Baby Food Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2019-2024”, the global organic baby food market reached a value of nearly US$ 6 Billion in 2018.
Rising number of malnutrition cases and health concerns for the overall growth of the babies represent the key factors driving the global organic baby food market. Improved economic conditions have resulted in increased expenditure by the parents. Therefore, they are willing to spend on high-quality and expensive products for the wellness of their babies. Urbanisation and growing working population, especially women, has encouraged convenience-oriented lifestyles, which is increasing the demand for organic baby food globally. However, the high price of organic baby food, as compared to the conventional baby food, is anticipated to impede the market growth in some regions. Owing to the abovementioned factors, the market is expected to reach a value of nearly US$ 11 Billion by 2024, exhibiting a CAGR of 11% during 2019-2024.
The report has segmented the market on the basis of type, including RTE (Ready-to-Eat) baby food, milk formula, dried baby food and others. Amongst these, RTE baby food represents the most popular product type, holding the majority of the market share. The market has also been analysed on the basis of distribution channels and covers supermarkets and hypermarkets, specialty stores, convenience stores, online retailers and others. Region-wise, Asia Pacific represents the leading market for organic baby food, followed by North America. Other major regions include Europe, Middle East and Africa, and Latin America. The report has further analysed the competitive landscape of the market with some of the key global players being Abbott Nutrition, Danone, Nestle, Hero Group and Kraft Heinz.
This report provides a deep insight into the global organic baby food market covering all its essential aspects. This ranges from macro overview of the market to micro details of the industry performance, recent trends, key market drivers and challenges, SWOT analysis, Porter’s five forces analysis, value chain analysis, etc. This report is a must-read for entrepreneurs, investors, researchers, consultants, business strategists, and all those who have any kind of stake or are planning to foray into the organic baby food industry in any manner.
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