The global pisco market size reached US$ 758.4 Million in 2023. Looking forward, IMARC Group expects the market to reach US$ 1,230.1 Million by 2032, exhibiting a growth rate (CAGR) of 5.52% during 2024-2032. The increasing popularity of Peruvian and Chilean cuisine, the emerging trend of cocktail culture, and growing awareness regarding the health benefits associated with moderate consumption of Pisco represent some of the key factors driving the market.
Market Size in 2023
|US$ 758.4 Million
Market Forecast in 2032
|US$ 1,230.1 Million
|Market Growth Rate 2024-2032
Pisco refers to a premium quality artisanal spirit that is closely associated with the cultural heritage of Peru and Chile. It is a type of brandy that is typically extracted from a single grape variety, such as Quebranta, Italia, or Torontel, and produced in the winemaking regions of Peru and Chile. The grape juice is fermented and is typically distilled to an alcohol content of around 40% to 48% to create Pisco as the end-product. It is characterized by its clear and colorless nature, with a strong, fruity aroma and a smooth, clean taste. Pisco can also be enjoyed neat, on the rocks, or in other mixed drinks. In addition to its use in cocktails, it is a popular ingredient in many traditional Peruvian and Chilean dishes. Pisco offers several advantages as a spirit, such as artisanal production methods, distinctive flavor profile, versatility, and low congener content, thereby making it a popular choice among individuals looking for a high-quality spirit without the negative side effects.
Pisco Market Trends:
The global market is majorly driven by the increasing popularity of Peruvian and Chilean cuisine across the globe. This can be attributed to rapid globalization and the rising awareness regarding various exotic cuisines across the globe. In line with this, the emerging trend of cocktail culture leading to the growing demand for premium and craft spirits, along with the increasing number of Pisco-based cocktails being offered in bars and restaurants, is also acting as a significant growth-inducing factor for the market. Moreover, the considerable rise in the number of hotel chains, restaurants and outdoor eateries and bars is also impacting the market positively. Besides this, the growing awareness regarding the health benefits associated with moderate consumption of Pisco is also providing an impetus to the market. The market is further fueled by the easy availability of numerous Pisco types and brands across organized offline and online retail channels. Apart from this, the introduction of innovative flavor variants, unique packaging options, and numerous partnerships and collaborations conducted by the key players to attract consumers are creating a positive market outlook. Some of the other factors contributing to the market include the increase in tourism in the Andean region, rapid expansion of the alcohol industry, considerable growth in the online sales for alcoholic beverages, and extensive research and development (R&D) activities.
Key Market Segmentation:
IMARC Group provides an analysis of the key trends in each segment of the global pisco market, along with forecasts at the global, regional, and country levels from 2024-2032. Our report has categorized the market based on origin, type and sales channel.
The report has provided a detailed breakup and analysis of the pisco market based on the origin. This includes Chile and Peru. According to the report, Chile represented the largest segment.
- Pisco Puro
- Mosto Verde
The report has provided a detailed breakup and analysis of the pisco market based on the type. This includes Pisco Puro, Mosto Verde, and others. According to the report, Pisco Puro represented the largest segment.
Sales Channel Insights:
- Specialty Stores
- Online Stores
A detailed breakup and analysis of the pisco market based on the sales channel has also been provided in the report. This includes supermarket/hypermarket, specialty stores, online stores, and others. According to the report, supermarket/hypermarket accounted for the largest market share.
- North America
- United Kingdom
- Asia Pacific
- South Korea
- Latin America
- Middle East and Africa
The report has also provided a comprehensive analysis of all the major regional markets, which include North America (the United States and Canada); Europe (Germany, France, the United Kingdom, Italy, Spain, and others); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Latin America (Brazil, Mexico, and others); and the Middle East and Africa. According to the report, Latin America was the largest market for pisco. Some of the factors driving the Latin America pisco market included the growing popularity of Chilean and Peruvian cuisine, escalating demand for premium cocktails, growing hospitality industry, etc.
The report has also provided a comprehensive analysis of the competitive landscape in the global pisco market. Competitive analysis such as market structure, market share by key players, player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided. Some of the companies covered include Barsol Pisco GmbH, Bauza, Caravedo Piscos, Catan Pisco, Compañía de las Cervecerías Unidas S.A., Macchu Pisco LLC, Malpaso, Perola GmbH, Pisquera Tulahuen SpA, The Pisco People, etc. Kindly note that this only represents a partial list of companies, and the complete list has been provided in the report.
|Base Year of the Analysis
|Scope of the Report
||Exploration of Historical and Forecast Trends, Industry Catalysts and Challenges, Segment-Wise Historical and Predictive Market Assessment:
- Sales Channel
||Pisco Puro, Mosto Verde, Others
|Sales Channels Covered
||Supermarket/Hypermarket, Specialty Stores, Online Stores, Others
|| Asia Pacific, Europe, North America, Latin America, Middle East and Africa
||United States, Canada, Germany, France, United Kingdom, Italy, Spain, China, Japan, India, South Korea, Australia, Indonesia, Brazil, Mexico
||Barsol Pisco GmbH, Bauza, Caravedo Piscos, Catan Pisco, Compañía de las Cervecerías Unidas S.A., Macchu Pisco LLC, Malpaso, Perola GmbH, Pisquera Tulahuen SpA, The Pisco People, etc.
||10% Free Customization
|Report Price and Purchase Option
||Single User License: US$ 2499
Five User License: US$ 3499
Corporate License: US$ 4499
|Post-Sale Analyst Support
||PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request)
Key Questions Answered in This Report:
- How has the global pisco market performed so far, and how will it perform in the coming years?
- What are the drivers, restraints, and opportunities in the global pisco market?
- What is the impact of each driver, restraint, and opportunity on the global pisco market?
- What are the key regional markets?
- Which countries represent the most attractive pisco market?
- What is the breakup of the market based on the origin?
- Which is the most attractive origin in the pisco market?
- What is the breakup of the market based on the type?
- Which is the most attractive type in the pisco market?
- What is the breakup of the market based on the sales channel?
- Which is the most attractive sales channel in the pisco market?
- What is the competitive structure of the global pisco market?
- Who are the key players/companies in the global pisco market?
Key Benefits for Stakeholders:
- IMARC’s report offers a comprehensive quantitative analysis of various market segments, historical and current market trends, market forecasts, and dynamics of the pisco market from 2018-2032.
- The research study provides the latest information on the market drivers, challenges, and opportunities in the global pisco market.
- The study maps the leading, as well as the fastest-growing, regional markets. It further enables stakeholders to identify the key country-level markets within each region.
- Porter's five forces analysis assist stakeholders in assessing the impact of new entrants, competitive rivalry, supplier power, buyer power, and the threat of substitution. It helps stakeholders to analyze the level of competition within the pisco industry and its attractiveness.
- Competitive landscape allows stakeholders to understand their competitive environment and provides an insight into the current positions of key players in the market.