India Poultry Market to Reach INR 3,477.8 Billion by 2028, Propelled by the Increasing Health Consciousness Among the Masses

The latest report by IMARC, titled “India Poultry Market: Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028”, finds that the India poultry market size reached INR 1,905.3 Billion in 2022. Poultry refers to rearing, hatching, breeding, and processing birds or broilers, such as turkeys, ducks, chickens, and geese, for their meat and eggs at commercial and domestic levels. Food products obtained from poultry are a good source of protein, iron, zinc, and iodine, which are vital for the healthy development of the human body. In recent years, poultry has gained momentum in India due to the growing popularity of online food delivery channels across the nation, which have enhanced food accessibility.

India Poultry Market Trends:

One of the primary factors driving the market is the increasing health consciousness among the masses. Additionally, the evolving consumer tastes and the rising focus of individuals on healthy and protein-rich food products and the extensive utilization of eggs as an active ingredient in numerous bakery products are escalating the poultry demand across the country. In line with this, the rising adoption of poultry animals in the rural areas of the country is propelling market growth. Furthermore, various initiatives have been undertaken by the government authorities, such as the Department of Animal Husbandry and Dairying, to encourage poultry farming across the nation. They are introducing capital funds schemes to support poultry businesses and spread awareness among farmers to enhance their yield quality. Moreover, the increasing number of restaurants and fast-food centers and the rising usage of eggs and meat in both traditional and international cuisines are creating lucrative growth opportunities for key players operating in the industry. Looking forward, IMARC Group expects the market value to reach INR 3,477.8 Billion by 2028, expanding at a CAGR of 10.18% during the forecast period (2022-2027).

Market Summary:

• Based on the end use, the market has been bifurcated into food services and households.
• On the basis of the distribution channel, the market has been segmented into traditional retail stores, business to business (B2B), and modern retail stores.
• State-wise, the market has been classified into Maharashtra, Haryana, West Bengal, Tamil Nadu, Andhra Pradesh, Uttar Pradesh, Telangana, Kerala, Karnataka, Punjab, Orissa, Bihar, Madhya Pradesh, Gujarat, Rajasthan, and others.
• The competitive landscape of the market has also been analyzed, with some of the key players being Bharati Poultry Pvt. Limited, IB Group, Mulpuri Group, RM Hatcheries (RM Group), Simran Farms Limited, Skylark Hatcheries Pvt. Ltd., Sneha Group, Srinivasa Farms, Suguna Foods Private Limited, and Venkys India (VH Group).

Report Scope:

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