Precision Agriculture Market

The global precision agriculture market was worth US$ 6 Billion in 2019. Precision Agriculture (PA) refers to a type of integrated information- and production-controlled farming system that utilizes the latest available technologies and research methods for enhancing agricultural output. It helps farmers in increasing long-term, site-specific and whole-farm production efficiency, and profitability while minimizing the unintended impact on wildlife and the environment. Nowadays, precision agriculture has gained immense popularity across the globe with the development of IT that helps in achieving high quality of production and reducing the production costs and labor inputs. Looking forward, IMARC Group expects the global precision agriculture market to exhibit strong growth during the next five years.

Global Precision Agriculture Market Drivers/Constraints:

• With the rapid penetration of smartphones and the internet, farmers are increasingly adopting the latest technologies. The inclusion of connected technologies such as low power wide area (LPWA), Zigbee, Wi-Fi, and new wireless sensor technologies in precision farming have enabled them to plan and execute various agricultural operations efficiently.
• Several initiatives have been undertaken by governments across the globe to encourage the uptake of modern agricultural techniques to enhance crop yield and productivity. For instance, under the revised European Common Agricultural Policy (2014-2020), financial incentives and support schemes have been introduced by the European Union to promote farmers to invest in diverse precision farming technologies.
• The leading manufacturers are developing different types of systems and devices to simplify agricultural activities including farm management systems, sensing and monitoring tools, automation and control systems, among others. These advancements have positively influenced the overall growth of the global precision agriculture market.

Breakup by Technology:

• Global Navigation Satellite System (GNSS)/Global Positioning System (GPS)
• Geographic Information System (GIS)
• Remote Sensing
• Variable Rate Technology (VRT)
• Others

GNSS/GPS currently represents the leading technology segment. GNSS and GPS are utilized for mapping and geo-positioning, yield monitoring, soil condition monitoring, virtual fencing, and biomass monitoring.

Breakup by Type:

• Automation and Control Systems
• Sensory and Monitoring Devices
• Farm Management Systems

Automation and control systems currently represent the leading segment as they help in reducing labor costs, offering reliable and consistent performance, and improving the efficiency as well as the accuracy of agricultural operations.

Breakup by Component:

• Hardware
• Software

Based on the component, hardware is the leading segment since the continuous evolution in technology has resulted in the introduction of new devices with better location and data processing capabilities.

Breakup by Application:

• Yield Monitoring
• Crop Scouting
• Mapping
• Soil Monitoring
• Precision Irrigation
• Others

Yield monitoring is the largest application area and helps in measuring and recording information based on grain flow, grain moisture and covered farm area. With yield monitoring technology, farmers can compare the performance of different seed varieties throughout their fields, which helps in improving seed selection.

Regional Insights:

• North America
• Europe
• Asia Pacific
• Latin America
• Middle East and Africa

North America enjoys the leading position in the market on account of the advancements made in the field of precision agriculture in the region, both in terms of the types of offerings, which range from site-specific to guidance technologies, and the adoption of various systems by the farmers.

Competitive Landscape:

The market is highly fragmented and consists of numerous players at each stage of the supply chain. Some of the leading players operating in the market are:

• Agribotix
• Bayer CropScience AG
• Case IH Agriculture
• ClearAg Operations
• Conservis Corporation
• Deere & Company
• Farmers Edge Inc.
• Fairport Farm Software
• Fuse Technologies
• Granular AG
• Grownetics Inc.
• IBM
• MapShots Inc.
• Raven Industries
• SST Software

Key Questions Answered in This Report:

• How has the global precision agriculture market performed so far and how will it perform in the coming years?
• What are the key regions in the global precision agriculture market?
• What has been the impact of COVID-19 on the global precision agriculture market?
• What are the popular product types in the global precision agriculture market?
• What are the various application segments in the global precision agriculture market?
• What are the major technologies used in the global precision agriculture market?
• What are the several components in the global precision agriculture market?
• What are the various stages in the value chain of the global precision agriculture market?
• What are the key driving factors and challenges in the global precision agriculture market?
• What is the structure of the global precision agriculture market and who are the key players?
• What is the degree of competition in the global precision agriculture market?

1   Preface
2   Scope and Methodology
    2.1    Objectives of the Study
    2.2    Stakeholders
    2.3    Data Sources
        2.3.1    Primary Sources
        2.3.2    Secondary Sources
    2.4    Market Estimation
        2.4.1    Bottom-Up Approach
        2.4.2    Top-Down Approach
    2.5    Forecasting Methodology
3   Executive Summary
4   Introduction
    4.1    Overview
    4.2    Key Industry Trends
5   Global Precision Agriculture Market
    5.1    Market Overview
    5.2    Market Performance
    5.3    Impact of COVID-19
    5.4    Price Analysis
    5.5    Market Breakup by Technology
    5.6    Market Breakup by Type
    5.7    Market Breakup by Component
    5.8    Market Breakup by Application
    5.9    Market Breakup by Region
    5.10    Market Forecast
    5.11    SWOT Analysis
        5.11.1    Overview
        5.11.2    Strengths
        5.11.3    Weaknesses
        5.11.4    Opportunities
        5.11.5    Threats
    5.12   Value Chain Analysis
    5.13    Porters Five Forces Analysis
        5.13.1    Overview
        5.13.2    Bargaining Power of Buyers
        5.13.3    Bargaining Power of Suppliers
        5.13.4    Degree of Competition
        5.13.5    Threat of New Entrants
        5.13.6    Threat of Substitutes
6   Market Breakup by Technology
    6.1    GNSS/GPS Systems
        6.1.1 Market Trends
        6.1.2 Market Forecast
    6.2    GIS
        6.2.1 Market Trends
        6.2.2 Market Forecast
    6.3    Remote Sensing
        6.3.1 Market Trends
        6.3.2 Market Forecast
    6.4    Variable Rate Technology (VRT)
        6.4.1 Market Trends
        6.4.2 Market Forecast
    6.5    Others
        6.5.1 Market Trends
        6.5.2 Market Forecast
7   Market Breakup by Type
    7.1    Automation and Control Systems
        7.1.1 Market Trends
        7.1.2 Market Forecast
    7.2    Sensing and Monitoring Devices
        7.2.1 Market Trends
        7.2.2 Market Forecast
    7.3    Farm Management Systems
        7.3.1 Market Trends
        7.3.2 Market Forecast
8   Market Breakup by Component
    8.1    Hardware
        8.1.1 Market Trends
        8.1.2 Market Forecast
    8.2    Software
        8.2.1 Market Trends
        8.2.2 Market Forecast
9   Market Breakup by Application
    9.1    Mapping
        9.1.1 Market Trends
        9.1.2 Market Forecast
    9.2    Crop Scouting
        9.2.1 Market Trends
        9.2.2 Market Forecast
    9.3    Yield Monitoring
        9.3.1 Market Trends
        9.3.2 Market Forecast
    9.4    Soil Monitoring
        9.4.1 Market Trends
        9.4.2 Market Forecast
    9.5    Precision Irrigation
        9.5.1 Market Trends
        9.5.2 Market Forecast
    9.6    Others
        9.6.1 Market Trends
        9.6.2 Market Forecast
10  Market Breakup by Region
    10.1    North America
        10.1.1 Market Trends
        10.1.2 Market Forecast
    10.2    Europe
        10.2.1 Market Trends
        10.2.2 Market Forecast
    10.3    Asia Pacific
        10.3.1 Market Trends
        10.3.2 Market Forecast
    10.4    Middle East and Africa
        10.4.1 Market Trends
        10.4.2 Market Forecast
    10.5    Latin America
        10.5.1 Market Trends
        10.5.2 Market Forecast
11  Competitive Landscape
    11.1    Market Structure
    11.2    Key Players
    11.3    Profiles of Key Players
        11.3.1    Agribotix
        11.3.2    Bayer CropScience AG
        11.3.3    Case IH Agriculture
        11.3.4    ClearAg Operations
        11.3.5    Conservis Corporation
        11.3.6    Deere & Company
        11.3.7    Farmers Edge Inc.
        11.3.8    Fairport Farm Software
        11.3.9    Fuse Technologies
        11.3.10    Granular AG
        11.3.11    Grownetics Inc.
        11.3.12    IBM
        11.3.13    Mapshots Inc.
        11.3.14    Raven Industries
        11.3.15    SST Software

List of Figures

Figure 1: Global: Precision Agriculture Market: Major Drivers and Challenges
Figure 2: Global: Precision Agriculture Market: Sales Value (in Billion US$), 2014-2019
Figure 3: Global: Precision Agriculture Market: Breakup by Technology (in %), 2019
Figure 4: Global: Precision Agriculture Market: Breakup by Type (in %), 2019
Figure 5: Global: Precision Agriculture Market: Breakup by Component (in %), 2019
Figure 6: Global: Precision Agriculture Market: Breakup by Application (in %), 2019
Figure 7: Global: Precision Agriculture Market: Breakup by Region (in %), 2019
Figure 8: Global: Precision Agriculture Market Forecast: Sales Value (in Billion US$), 2020-2025
Figure 9: Global: Precision Agriculture Industry: SWOT Analysis
Figure 10: Global: Precision Agriculture Industry: Value Chain Analysis
Figure 11: Global: Precision Agriculture Industry: Porter’s Five Forces Analysis
Figure 12: Global: Precision Agriculture (GNSS/GPS Systems) Market: Sales Value (in Million US$), 2014 & 2019
Figure 13: Global: Precision Agriculture (GNSS/GPS Systems) Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 14: Global: Precision Agriculture (GIS) Market: Sales Value (in Million US$), 2014 & 2019
Figure 15: Global: Precision Agriculture (GIS) Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 16: Global: Precision Agriculture (Remote Sensing) Market: Sales Value (in Million US$), 2014 & 2019
Figure 17: Global: Precision Agriculture (Remote Sensing) Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 18: Global: Precision Agriculture (Variable Rate Technology) Market: Sales Value (in Million US$), 2014 & 2019
Figure 19: Global: Precision Agriculture (Variable Rate Technology) Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 20: Global: Precision Agriculture (Other Technologies) Market: Sales Value (in Million US$), 2014 & 2019
Figure 21: Global: Precision Agriculture (Other Technologies) Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 22: Global: Precision Agriculture (Automation and Control Systems) Market: Sales Value (in Million US$), 2014 & 2019
Figure 23: Global: Precision Agriculture (Automation and Control Systems) Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 24: Global: Precision Agriculture (Sensing and Monitoring Devices) Market: Sales Value (in Million US$), 2014 & 2019
Figure 25: Global: Precision Agriculture (Sensing and Monitoring Devices) Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 26: Global: Precision Agriculture (Farm Management Systems) Market: Sales Value (in Million US$), 2014 & 2019
Figure 27: Global: Precision Agriculture (Farm Management Systems) Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 28: Global: Precision Agriculture (Hardware) Market: Sales Value (in Million US$), 2014 & 2019
Figure 29: Global: Precision Agriculture (Hardware) Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 30: Global: Precision Agriculture (Software) Market: Sales Value (in Million US$), 2014 & 2019
Figure 31: Global: Precision Agriculture (Software) Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 32: Global: Precision Agriculture (Application in Mapping) Market: Sales Value (in Million US$), 2014 & 2019
Figure 33: Global: Precision Agriculture (Application in Mapping) Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 34: Global: Precision Agriculture (Application in Crop Scouting) Market: Sales Value (in Million US$), 2014 & 2019
Figure 35: Global: Precision Agriculture (Application in Crop Scouting) Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 36: Global: Precision Agriculture (Application in Yield Monitoring) Market: Sales Value (in Million US$), 2014 & 2019
Figure 37: Global: Precision Agriculture (Application in Yield Monitoring) Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 38: Global: Precision Agriculture (Application in Soil Monitoring) Market: Sales Value (in Million US$), 2014 & 2019
Figure 39: Global: Precision Agriculture (Application in Soil Monitoring) Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 40: Global: Precision Agriculture (Application in Precision Irrigation) Market: Sales Value (in Million US$), 2014 & 2019
Figure 41: Global: Precision Agriculture (Application in Precision Irrigation) Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 42: Global: Precision Agriculture (Other Applications) Market: Sales Value (in Million US$), 2014 & 2019
Figure 43: Global: Precision Agriculture (Other Applications) Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 44: North America: Precision Agriculture Market: Sales Value (in Million US$), 2014 & 2019
Figure 45: North America: Precision Agriculture Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 46: Europe: Precision Agriculture Market: Sales Value (in Million US$), 2014 & 2019
Figure 47: Europe: Precision Agriculture Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 48: Asia Pacific: Precision Agriculture Market: Sales Value (in Million US$), 2014 & 2019
Figure 49: Asia Pacific: Precision Agriculture Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 50: Middle East and Africa: Precision Agriculture Market: Sales Value (in Million US$), 2014 & 2019
Figure 51: Middle East and Africa: Precision Agriculture Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 52: Latin America: Precision Agriculture Market: Sales Value (in Million US$), 2014 & 2019
Figure 53: Latin America: Precision Agriculture Market Forecast: Sales Value (in Million US$), 2020-2025
Figure 54: Precision Agriculture Equipment Manufacturing: Detailed Process Flow

List of Tables

Table 1: Global: Precision Agriculture Market: Key Industry Highlights, 2019 and 2025
Table 2: Global: Precision Agriculture Market Forecast: Breakup by Technology (in Million US$), 2020-2025
Table 3: Global: Precision Agriculture Market Forecast: Breakup by Type (in Million US$), 2020-2025
Table 4: Global: Precision Agriculture Market Forecast: Breakup by Component (in Million US$), 2020-2025
Table 5: Global: Precision Agriculture Market Forecast: Breakup by Application (in Million US$), 2020-2025
Table 6: Global: Precision Agriculture Market Forecast: Breakup by Region (in Million US$), 2020-2025
Table 7: Precision Agriculture Equipment: Raw Material Requirements
Table 8: Global: Precision Agriculture Market: Competitive Structure
Table 9: Global: Precision Agriculture Market: Key Players