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Lager Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2021-2026

Market Overview:

The global lager market reached a value of US$ 400 Billion in 2020. Looking forward, IMARC Group expects the market to grow at a CAGR of 4.4% during 2021-2026. Keeping in mind the uncertainties of COVID-19, we are continuously tracking and evaluating the direct as well as the indirect influence of the pandemic. These insights are included in the report as a major market contributor. 

Lager refers to a kind of bottom-fermented beer that is produced at low temperatures with a slow fermentation and refrigeration process. The conditioning of beer at low temperatures reduces the speed of yeast activity, thus enhancing the stability of the beer for attaining the desired flavor, fragrance and color. It is usually dark, amber or pale in color and is a rich source of vitamins and natural antioxidants that aid in minimizing the risk of kidney stones, heart attacks and stroke. In comparison to ale that is brewed at higher temperatures, lagers usually have a mellow, smooth, light and crisp taste and more carbonation.

A substantial increase in the global consumption of alcoholic beverages represents one of the key factors driving the growth of the market. Furthermore, the rising demand for premium and super-premium beer by consumers, especially millennials, is also driving the market growth. There is an increasing inclination toward experimenting with a variety of alcoholic beverages served in bars, restaurants, hotels and quick serving restaurants (QSRs). Additionally, the introduction of innovative flavors, such as apple, cheese, blueberry, chocolate and lemon, is acting as another growth-inducing factor. Product manufacturers are also emphasizing on using natural and organic ingredients that are free from harmful fertilizers, pesticides and inorganic chemicals. Other factors, including the advent of microbreweries, along with the proliferating online retail channels, which offer easy product availability with a wide range of options, are anticipated to drive the market further.

Key Market Segmentation:

IMARC Group provides an analysis of the key trends in each sub-segment of the global lager market market report, along with forecasts for growth at the global, regional and country level from 2021-2026. Our report has categorized the market based on region, product and distribution channel.

Breakup by Product:

  • Standard
  • Premium
     

Breakup by Distribution Channel:

  • On-Trade
  • Supermarkets and Hypermarkets
  • Specialist Retailers
  • Convenience Stores
  • Others
     

Breakup by Region:

  • North America
    • United States
    • Canada
  • Asia Pacific
    • China
    • Japan
    • India
    • South Korea
    • Australia
    • Indonesia
    • Others
  • Europe
    • Germany
    • France
    • United Kingdom
    • Italy
    • Spain
    • Russia
    • Others
  • Latin America
    • Brazil
    • Mexico
    • Others
  • Middle East and Africa
     

Competitive Landscape:

The report has also analysed the competitive landscape of the market with some of the key players being Anheuser-Busch Companies LLC, Asahi Breweries Ltd., Carlsberg Breweries A/S, China Resources Beer (Holdings) Company Limited, Diageo Plc, Heineken N.V., Kirin Brewery Company Limited, Molson Coors Beverage Company, Tsingtao Brewery Company Limited and United Breweries Holdings Limited.

Report Coverages:

Report Features Details
Base Year of the Analysis 2020
Historical Period 2015-2020
Forecast Period 2021-2026
Units US$ Billion
Segment Coverage Product, Distribution Channel, Region
Region Covered  Asia Pacific, Europe, North America, Latin America, Middle East and Africa
Countries Covered United States, Canada, Germany, France, United Kingdom, Italy, Spain, Russia, China, Japan, India, South Korea, Australia, Indonesia, Brazil, Mexico
Companies Covered Anheuser-Busch Companies LLC, Asahi Breweries Ltd., Carlsberg Breweries A/S, China Resources Beer (Holdings) Company Limited, Diageo Plc, Heineken N.V., Kirin Brewery Company Limited, Molson Coors Beverage Company, Tsingtao Brewery Company Limited and United Breweries Holdings Limited.
Customization Scope 10% Free Customization
Report Price and Purchase Option Single User License: US$ 2299
Five User License: US$ 3399
Corporate License: US$ 4499
Post-Sale Analyst Support 10-12 Weeks
Delivery Format PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request)

 

Key Questions Answered in This Report:

  • How has the global lager market performed so far and how will it perform in the coming years?
  • What has been the impact of COVID-19 on the global lager market?
  • What are the key regional markets?
  • What is the breakup of the market based on the product?
  • What is the breakup of the market based on the distribution channel?
  • What are the various stages in the value chain of the industry?
  • What are the key driving factors and challenges in the industry?
  • What is the structure of the global lager market and who are the key players?
  • What is the degree of competition in the industry?

1    Preface
2    Scope and Methodology 

    2.1    Objectives of the Study
    2.2    Stakeholders
    2.3    Data Sources
        2.3.1    Primary Sources
        2.3.2    Secondary Sources
    2.4    Market Estimation
        2.4.1    Bottom-Up Approach
        2.4.2    Top-Down Approach
    2.5    Forecasting Methodology
3    Executive Summary
4    Introduction

    4.1    Overview
    4.2    Key Industry Trends
5    Global Lager Market
    5.1    Market Overview
    5.2    Market Performance
    5.3    Impact of COVID-19
    5.4    Market Forecast
6    Market Breakup by Product
    6.1    Standard
        6.1.1 Market Trends
        6.1.2 Market Forecast
    6.2    Premium
        6.2.1 Market Trends
        6.2.2 Market Forecast
7    Market Breakup by Distribution Channel
    7.1    On-trade
        7.1.1 Market Trends
        7.1.2 Market Forecast
    7.2    Supermarkets and Hypermarkets
        7.2.1 Market Trends
        7.2.2 Market Forecast
    7.3    Specialist Retailers
        7.3.1 Market Trends
        7.3.2 Market Forecast
    7.4    Convenience Stores
        7.4.1 Market Trends
        7.4.2 Market Forecast
    7.5    Others
        7.5.1 Market Trends
        7.5.2 Market Forecast
8    Market Breakup by Region
    8.1    North America
        8.1.1 United States
           8.1.1.1 Market Trends
           8.1.1.2 Market Forecast
        8.1.2 Canada
           8.1.2.1 Market Trends
           8.1.2.2 Market Forecast
    8.2    Asia Pacific
        8.2.1 China
           8.2.1.1 Market Trends
           8.2.1.2 Market Forecast
        8.2.2 Japan
           8.2.2.1 Market Trends
           8.2.2.2 Market Forecast
        8.2.3 India
           8.2.3.1 Market Trends
           8.2.3.2 Market Forecast
        8.2.4 South Korea
           8.2.4.1 Market Trends
           8.2.4.2 Market Forecast
        8.2.5 Australia
           8.2.5.1 Market Trends
           8.2.5.2 Market Forecast
        8.2.6 Indonesia
           8.2.6.1 Market Trends
           8.2.6.2 Market Forecast
        8.2.7 Others
           8.2.7.1 Market Trends
           8.2.7.2 Market Forecast
    8.3    Europe
        8.3.1 Germany
           8.3.1.1 Market Trends
           8.3.1.2 Market Forecast
        8.3.2 France
           8.3.2.1 Market Trends
           8.3.2.2 Market Forecast
        8.3.3 United Kingdom
           8.3.3.1 Market Trends
           8.3.3.2 Market Forecast
        8.3.4 Italy
           8.3.4.1 Market Trends
           8.3.4.2 Market Forecast
        8.3.5 Spain
           8.3.5.1 Market Trends
           8.3.5.2 Market Forecast
        8.3.6 Russia
           8.3.6.1 Market Trends
           8.3.6.2 Market Forecast
        8.3.7 Others
           8.3.7.1 Market Trends
           8.3.7.2 Market Forecast
    8.4    Latin America
        8.4.1 Brazil
           8.4.1.1 Market Trends
           8.4.1.2 Market Forecast
        8.4.2 Mexico
           8.4.2.1 Market Trends
           8.4.2.2 Market Forecast
        8.4.3 Others
           8.4.3.1 Market Trends
           8.4.3.2 Market Forecast
    8.5    Middle East and Africa
        8.5.1 Market Trends
        8.5.2 Market Breakup by Country
        8.5.3 Market Forecast
9    SWOT Analysis
    9.1    Overview
    9.2    Strengths
    9.3    Weaknesses
    9.4    Opportunities
    9.5    Threats
10    Value Chain Analysis
11    Porters Five Forces Analysis

    11.1    Overview
    11.2    Bargaining Power of Buyers
    11.3    Bargaining Power of Suppliers
    11.4    Degree of Competition
    11.5    Threat of New Entrants
    11.6    Threat of Substitutes
12    Price Analysis
13    Competitive Landscape

    13.1    Market Structure
    13.2    Key Players
    13.3    Profiles of Key Players
        13.3.1    Anheuser-Busch Companies LLC
           13.3.1.1 Company Overview
           13.3.1.2 Product Portfolio 
           13.3.1.3 SWOT Analysis
        13.3.2    Asahi Breweries Ltd.
           13.3.2.1 Company Overview
           13.3.2.2 Product Portfolio
        13.3.3    Carlsberg Breweries A/S
           13.3.3.1 Company Overview
           13.3.3.2 Product Portfolio 
           13.3.3.3 Financials
        13.3.4    China Resources Beer (Holdings) Company Limited
           13.3.4.1 Company Overview
           13.3.4.2 Product Portfolio 
           13.3.4.3 Financials 
           13.3.4.4 SWOT Analysis
        13.3.5    Diageo Plc
           13.3.5.1 Company Overview
           13.3.5.2 Product Portfolio 
           13.3.5.3 Financials
           13.3.5.4 SWOT Analysis
        13.3.6    Heineken N.V.
           13.3.6.1 Company Overview
           13.3.6.2 Product Portfolio
           13.3.6.3 Financials 
           13.3.6.4 SWOT Analysis
        13.3.7    Kirin Brewery Company Limited
           13.3.7.1 Company Overview
           13.3.7.2 Product Portfolio 
        13.3.8    Molson Coors Beverage Company
           13.3.8.1 Company Overview
           13.3.8.2 Product Portfolio
           13.3.8.3 Financials 
           13.3.8.4 SWOT Analysis
        13.3.9    Tsingtao Brewery Company Limited
           13.3.9.1 Company Overview
           13.3.9.2 Product Portfolio 
           13.3.9.3 Financials 
        13.3.10    United Breweries Holdings Limited
           13.3.10.1 Company Overview
           13.3.10.2 Product Portfolio

List of Figures

Figure 1: Global: Lager Market: Major Drivers and Challenges
Figure 2: Global: Lager Market: Sales Value (in Billion US$), 2015-2020
Figure 3: Global: Lager Market: Breakup by Product (in %), 2020
Figure 4: Global: Lager Market: Breakup by Distribution Channel (in %), 2020
Figure 5: Global: Lager Market: Breakup by Region (in %), 2020
Figure 6: Global: Lager Market Forecast: Sales Value (in Billion US$), 2021-2026
Figure 7: Global: Lager (Standard) Market: Sales Value (in Million US$), 2015 & 2020
Figure 8: Global: Lager (Standard) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 9: Global: Lager (Premium) Market: Sales Value (in Million US$), 2015 & 2020
Figure 10: Global: Lager (Premium) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 11: Global: Lager (On-trade) Market: Sales Value (in Million US$), 2015 & 2020
Figure 12: Global: Lager (On-trade) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 13: Global: Lager (Supermarkets and Hypermarkets) Market: Sales Value (in Million US$), 2015 & 2020
Figure 14: Global: Lager (Supermarkets and Hypermarkets) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 15: Global: Lager (Specialist Retailers) Market: Sales Value (in Million US$), 2015 & 2020
Figure 16: Global: Lager (Specialist Retailers) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 17: Global: Lager (Convenience Stores) Market: Sales Value (in Million US$), 2015 & 2020
Figure 18: Global: Lager (Convenience Stores) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 19: Global: Lager (Others) Market: Sales Value (in Million US$), 2015 & 2020
Figure 20: Global: Lager (Others) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 21: North America: Lager Market: Sales Value (in Million US$), 2015 & 2020
Figure 22: North America: Lager Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 23: United States: Lager Market: Sales Value (in Million US$), 2015 & 2020
Figure 24: United States: Lager Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 25: Canada: Lager Market: Sales Value (in Million US$), 2015 & 2020
Figure 26: Canada: Lager Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 27: Asia Pacific: Lager Market: Sales Value (in Million US$), 2015 & 2020
Figure 28: Asia Pacific: Lager Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 29: China: Lager Market: Sales Value (in Million US$), 2015 & 2020
Figure 30: China: Lager Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 31: Japan: Lager Market: Sales Value (in Million US$), 2015 & 2020
Figure 32: Japan: Lager Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 33: India: Lager Market: Sales Value (in Million US$), 2015 & 2020
Figure 34: India: Lager Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 35: South Korea: Lager Market: Sales Value (in Million US$), 2015 & 2020
Figure 36: South Korea: Lager Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 37: Australia: Lager Market: Sales Value (in Million US$), 2015 & 2020
Figure 38: Australia: Lager Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 39: Indonesia: Lager Market: Sales Value (in Million US$), 2015 & 2020
Figure 40: Indonesia: Lager Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 41: Others: Lager Market: Sales Value (in Million US$), 2015 & 2020
Figure 42: Others: Lager Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 43: Europe: Lager Market: Sales Value (in Million US$), 2015 & 2020
Figure 44: Europe: Lager Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 45: Germany: Lager Market: Sales Value (in Million US$), 2015 & 2020
Figure 46: Germany: Lager Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 47: France: Lager Market: Sales Value (in Million US$), 2015 & 2020
Figure 48: France: Lager Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 49: United Kingdom: Lager Market: Sales Value (in Million US$), 2015 & 2020
Figure 50: United Kingdom: Lager Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 51: Italy: Lager Market: Sales Value (in Million US$), 2015 & 2020
Figure 52: Italy: Lager Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 53: Spain: Lager Market: Sales Value (in Million US$), 2015 & 2020
Figure 54: Spain: Lager Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 55: Russia: Lager Market: Sales Value (in Million US$), 2015 & 2020
Figure 56: Russia: Lager Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 57: Others: Lager Market: Sales Value (in Million US$), 2015 & 2020
Figure 58: Others: Lager Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 59: Latin America: Lager Market: Sales Value (in Million US$), 2015 & 2020
Figure 60: Latin America: Lager Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 61: Brazil: Lager Market: Sales Value (in Million US$), 2015 & 2020
Figure 62: Brazil: Lager Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 63: Mexico: Lager Market: Sales Value (in Million US$), 2015 & 2020
Figure 64: Mexico: Lager Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 65: Others: Lager Market: Sales Value (in Million US$), 2015 & 2020
Figure 66: Others: Lager Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 67: Middle East and Africa: Lager Market: Sales Value (in Million US$), 2015 & 2020
Figure 68: Middle East and Africa: Lager Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 69: Global: Lager Industry: SWOT Analysis
Figure 70: Global: Lager Industry: Value Chain Analysis
Figure 71: Global: Lager Industry: Porter’s Five Forces Analysis

List of Tables

Table 1: Global: Lager Market: Key Industry Highlights, 2020 and 2026
Table 2: Global: Lager Market Forecast: Breakup by Product (in Million US$), 2021-2026
Table 3: Global: Lager Market Forecast: Breakup by Distribution Channel (in Million US$), 2021-2026
Table 4: Global: Lager Market Forecast: Breakup by Region (in Million US$), 2021-2026
Table 5: Global: Lager Market: Competitive Structure
Table 6: Global: Lager Market: Key Players

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