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The global lager market reached a value of US$ 400 Billion in 2020. Looking forward, IMARC Group expects the market to grow at a CAGR of 4.4% during 2021-2026. Keeping in mind the uncertainties of COVID-19, we are continuously tracking and evaluating the direct as well as the indirect influence of the pandemic. These insights are included in the report as a major market contributor.
Lager refers to a kind of bottom-fermented beer that is produced at low temperatures with a slow fermentation and refrigeration process. The conditioning of beer at low temperatures reduces the speed of yeast activity, thus enhancing the stability of the beer for attaining the desired flavor, fragrance and color. It is usually dark, amber or pale in color and is a rich source of vitamins and natural antioxidants that aid in minimizing the risk of kidney stones, heart attacks and stroke. In comparison to ale that is brewed at higher temperatures, lagers usually have a mellow, smooth, light and crisp taste and more carbonation.
A substantial increase in the global consumption of alcoholic beverages represents one of the key factors driving the growth of the market. Furthermore, the rising demand for premium and super-premium beer by consumers, especially millennials, is also driving the market growth. There is an increasing inclination toward experimenting with a variety of alcoholic beverages served in bars, restaurants, hotels and quick serving restaurants (QSRs). Additionally, the introduction of innovative flavors, such as apple, cheese, blueberry, chocolate and lemon, is acting as another growth-inducing factor. Product manufacturers are also emphasizing on using natural and organic ingredients that are free from harmful fertilizers, pesticides and inorganic chemicals. Other factors, including the advent of microbreweries, along with the proliferating online retail channels, which offer easy product availability with a wide range of options, are anticipated to drive the market further.
IMARC Group provides an analysis of the key trends in each sub-segment of the global lager market market report, along with forecasts for growth at the global, regional and country level from 2021-2026. Our report has categorized the market based on region, product and distribution channel.
Breakup by Product:
Breakup by Distribution Channel:
Breakup by Region:
The report has also analysed the competitive landscape of the market with some of the key players being Anheuser-Busch Companies LLC, Asahi Breweries Ltd., Carlsberg Breweries A/S, China Resources Beer (Holdings) Company Limited, Diageo Plc, Heineken N.V., Kirin Brewery Company Limited, Molson Coors Beverage Company, Tsingtao Brewery Company Limited and United Breweries Holdings Limited.
|Base Year of the Analysis||2020|
|Segment Coverage||Product, Distribution Channel, Region|
|Region Covered||Asia Pacific, Europe, North America, Latin America, Middle East and Africa|
|Countries Covered||United States, Canada, Germany, France, United Kingdom, Italy, Spain, Russia, China, Japan, India, South Korea, Australia, Indonesia, Brazil, Mexico|
|Companies Covered||Anheuser-Busch Companies LLC, Asahi Breweries Ltd., Carlsberg Breweries A/S, China Resources Beer (Holdings) Company Limited, Diageo Plc, Heineken N.V., Kirin Brewery Company Limited, Molson Coors Beverage Company, Tsingtao Brewery Company Limited and United Breweries Holdings Limited.|
|Customization Scope||10% Free Customization|
|Report Price and Purchase Option||Single User License: US$ 2299
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Corporate License: US$ 4499
|Post-Sale Analyst Support||10-12 Weeks|
|Delivery Format||PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request)|
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