Mayonnaise Market Share, Size, Trends, Analysis & Forecast 2020-2025

Press Release:

Global Mayonnaise Market to Exhibit Moderate Growth During 2020-2025, Impelled by Introduction of Organic Variants

*As the coronavirus disease (COVID-19) crisis takes over the world, we are continuously tracking the changes in the markets, as well as the purchase behaviours of the consumers globally and our estimates about the latest market trends and forecasts are being done after considering the impact of this pandemic.

Mayonnaise Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2020-2025

Report Overview:

The global mayonnaise market was worth around US$ 10.8 Billion in 2019. Mayonnaise is a thick and creamy sauce prepared using egg yolks, oil, vinegar or lemon juice, and various seasonings. It is an emulsion which is produced by slowly adding one ingredient to another, and simultaneously stirring the mixture. Nowadays, mayonnaise has emerged as a popular condiment, which is used as a spread for sandwiches or burgers, dips for snacks, and base for tacos or rolls. Apart from this, it is utilized as a base for making other sauces, such as tartar sauce and thousand-island salad dressing. Mayonnaise also offers several health benefits when consumed in moderation, such as lowering cholesterol levels, assisting in nutrient absorption, and improving heart health.

With a significant change in the lifestyles and eating habits, consumers now prefer affordable, convenient and quick meals which require minimal cooking. Owing to this shift in eating habits, along with the versatility and taste of mayonnaise, it is used as a spread for bread, sandwiches and burgers, a dip for snacks and a base for rolls and tacos. It also enhances the taste of raw vegetables due to which it is used in salads as a dressing. However, a significant shift toward vegan diets and increase in health-consciousness among consumers has prompted manufacturers to produce egg-less, vegan, low-fat and organic mayonnaise variants. They have also introduced multiple flavors, including cheese, mint, tangy pickle, chipotle and tandoori, to cater to the diversified tastes and preferences of an extensive consumer base. Other factors contributing significantly to the market growth include growing westernization and acceptance of world cuisines and the proliferation of online retail stores aiding in smooth product distribution across the globe. Looking forward, IMARC Group expects the global mayonnaise market to exhibit moderate growth during 2020-2025.

Key Market Segmentation:

IMARC Group provides an analysis of the key trends in each sub-segment of the global mayonnaise market, along with forecasts for growth at the global, regional and country level from 2020-2025. Our report has categorized the market based on region, type, end use and distribution channel.

Breakup by Type:

Unflavored mayonnaise
Flavored mayonnaise

Currently, unflavored mayonnaise accounts for the majority of the market share as it is excessively used in the preparation of dishes like salads, pasta and dips.

Breakup by End Use:

Institutional
Retail

Based on the end use, the institutional segment currently dominates the market. This can be accredited to the emergence of fast-food joints, which have increased the demand for mayonnaise across the globe.

Breakup by Distribution Channel:

Supermarkets and hypermarkets
Convenience stores
Online retailers
Specialty store
Others

At present, supermarkets and hypermarkets represent the largest distribution channel as they provide consumers easier access to a wide range of product variants including classic, garlic, diet and green mint mayonnaise.

Regional Insights:

North America
- United States
- Canada
Asia Pacific
- China
- Japan
- India
- South Korea
- Australia
- Indonesia
- Others
Europe
- Germany
- France
- United Kingdom
- Italy
- Spain
- Russia
- Others
Latin America
- Brazil
- Mexico
- Others
Middle East and Africa

Amongst these, North America holds the leading position in the market on account of the extreme popularity of fast-food and snacking items, specifically in the United States and Canada, where consumers dine-out on an everyday basis.

Competitive Landscape:

The market is concentrated in nature with only a few players sharing the majority of the global market. Some of the leading players operating in the market are:

Nestlé SA
Ajinomoto Co., Inc.
McCormick & Company, Inc.
Kraft Heinz Company
Unilever PLC

Key Questions Answered in This Report:

How has the global mayonnaise market performed so far and how will it perform in the coming years?
What has been the impact of COVID-19 on the global mayonnaise market?
What are the key regions in the global mayonnaise market?
Which are the popular product types in the global mayonnaise market?
What are the primary distribution channels in the global mayonnaise market?
What are the major end use sectors in the global mayonnaise market?
What are the various stages in the value chain of the global mayonnaise market?
What are the key driving factors and challenges in the global mayonnaise market?
What are the import and export trends of the global mayonnaise market?
What is the structure of the global mayonnaise market and who are the key players?
What is the degree of competition in the global mayonnaise market?
How is mayonnaise manufactured?