The global running gear market is expected to grow at a CAGR of around 6% during 2019-2024. Running gear refers to the accessories and wearables worn by individuals while running or being engaged in related activities. It primarily includes athletic wearables such as shoes, gloves, jackets, tights, smart watches and goggles. Among these, products such as gloves and jackets are usually skin fit and made from water-resistant materials to prevent chafing of the skin and rain or wind penetration. Running gear also provides a protective layer, thus reducing the chances of any injury and also aids in better air circulation while performing any physical activity. On the other hand, smart running gear devices enable consumers to track their fitness progress, thus helping in keeping an enhanced motivational spirit during formal fitness training.
A significant increase in the number of health-conscious consumers owing to the rising awareness about the advantages of exercising and physical fitness is one of the key factors contributing to the market growth. The widespread acceptance that running is one of the most effective forms of exercises has immensely contributed to the popularity of comfortable running gear products. Moreover, consumers are increasingly becoming inclined toward using advanced technologies owing to the rise in disposable income levels. This has lead to product premiumization and rapid inclusion of these products into consumers’ daily fitness activities such as jogging. Additionally, manufacturers are also incorporating fashionable designs and high-quality fabrics in running apparel to attract new consumers. Moreover, the rising global trend of running marathons and aggressive promotional activities by manufacturers across social media platforms are also contributing to the market growth.
IMARC Group’s latest report provides a deep insight into the global running gear market covering all its essential aspects. This ranges from macro overview of the market to micro details of the industry performance, recent trends, key market drivers and challenges, SWOT analysis, Porter’s five forces analysis, value chain analysis, etc. This report is a must-read for entrepreneurs, investors, researchers, consultants, business strategists, and all those who have any kind of stake or are planning to foray into the global running gear market in any manner.
The report has also analysed the competitive landscape of the market with some of the key players being Adidas AG, ASICS, New Balance, Nike, Skechers USA, Inc., Amer Sports, British Knights, Columbia Sportswear Company, Fitbit, Garmin, Kering (Puma), Newton Running, The Rockport Group, Under Armour, VF Corporation, Wolverine World Wide, etc.
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