Saudi Arabia CBD Products Market

Saudi Arabia CBD Products Market Overview:

The Saudi Arabia CBD products market size reached USD 0.10 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 0.23 Billion by 2033, exhibiting a growth rate (CAGR) of 9.64% during 2025-2033. The rising consumer awareness of wellness, easing regulatory restrictions, increasing investments in cannabis research, supportive government initiatives for diversification beyond oil, growing acceptance of alternative therapies, expanding retail distribution channels, and shifting preferences toward plant-based health products are driving the growth of the market in Saudi Arabia.

Saudi Arabia CBD Products Market Trends:

Increased Demand for Wellness and Functional Products

Saudi Arabia is experiencing a notable rise in consumer interest in wellness-oriented and functional products, including those derived from cannabidiol (CBD), which is positively impacting the Saudi Arabia CBD products market outlook. This trend is closely linked to the growing awareness around preventive healthcare, mental well-being, and the benefits of plant-based solutions. According to industry reports, Saudi Arabia, with a population exceeding 35 million and a fitness penetration rate of approximately 5–7%, is witnessing a steady shift toward health-conscious and wellness-driven lifestyles. This trend is particularly pronounced in major urban centers like Riyadh and Jeddah, where increasing numbers of individuals are engaging in fitness routines, holistic health practices, and preventive self-care. As awareness of the benefits of plant-based and functional products grows, this shift is directly influencing consumer interest in CBD-infused offerings. Younger demographics and health-conscious consumers are actively seeking alternatives to traditional pharmaceuticals, particularly for managing stress, anxiety, sleep disorders, and inflammation. The appeal of CBD lies in its natural origin and versatility, which makes it an attractive ingredient for dietary supplements, infused beverages, and topical products. Moreover, online platforms and wellness-focused influencers are also playing a role in normalizing the discussion around CBD. Although regulations still impose limitations on product range and marketing, the trend reflects a long-term shift in consumer behavior toward plant-based wellness solutions.

Growing Interest in CBD-Infused Skincare and Cosmetics

Saudi Arabia’s beauty and personal care market is witnessing a gradual shift toward ingredient transparency, clean formulations, and science-backed natural products, which is supporting the Saudi Arabia CBD products market growth. In this context, CBD emerges as a novel ingredient due to its reported anti-inflammatory, antioxidant, and soothing properties. The demand for CBD-infused skincare items such as serums, moisturizers, and facial oils is rising, particularly among women aged 25–45 in urban areas who are open to premium cosmetic innovations with therapeutic benefits. According to an industry report, women in the Gulf region, including Bahrain, Kuwait, Oman, Qatar, Saudi Arabia, and the United Arab Emirates, spend an average of USD 63 per month on makeup and USD 52 on skincare. In contrast, men spend around USD 16 monthly on skincare. This high level of consumer spending reflects a deep-rooted interest in personal grooming across the region. In Saudi Arabia specifically, this trend is reinforced by the rising influence of Western beauty standards and the growing appeal of premium, science-backed skincare formulations. As consumers become more discerning and ingredient-conscious, there is a noticeable openness to global innovations, including those featuring natural and multifunctional components like cannabidiol (CBD). Additionally, the penetration of global beauty retailers and online cosmetic platforms has allowed consumers access to international CBD-based brands, even if local options are limited due to regulatory restrictions. Growing skin concerns related to climate, such as dryness and sensitivity, further expand the Saudi Arabia CBD products market share.

Saudi Arabia CBD Products Market Segmentation:

IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the country level for 2025-2033. Our report has categorized the market based on source, distribution channel, and application.

Source Insights:

• Hemp
• Marijuana

The report has provided a detailed breakup and analysis of the market based on the source. This includes hemp and marijuana.

Distribution Channel Insights:

• B2B
• B2C

A detailed breakup and analysis of the market based on the distribution channel have also been provided in the report. This includes B2B and B2C.

Application Insights:

• Pharmaceutical
• Wellness

The report has provided a detailed breakup and analysis of the market based on the application. This includes pharmaceutical and wellness.

Regional Insights:

• Northern and Central Region 
• Western Region 
• Eastern Region 
• Southern Region 

The report has also provided a comprehensive analysis of all the major regional markets, which include Northern and Central Region, Western Region, Eastern Region, and Southern Region. 

Competitive Landscape:

The market research report has also provided a comprehensive analysis of the competitive landscape. Competitive analysis such as market structure, key player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided.

Saudi Arabia CBD Products Market Report Coverage:

Key Questions Answered in This Report:

• How has the Saudi Arabia CBD products market performed so far and how will it perform in the coming years?
• What is the breakup of the Saudi Arabia CBD products market on the basis of source?
• What is the breakup of the Saudi Arabia CBD products market on the basis of distribution channel?
• What is the breakup of the Saudi Arabia CBD products market on the basis of application?
• What is the breakup of the Saudi Arabia CBD products market on the basis of region?
• What are the various stages in the value chain of the Saudi Arabia CBD products market? 
• What are the key driving factors and challenges in the Saudi Arabia CBD products market?
• What is the structure of the Saudi Arabia CBD products market and who are the key players?
• What is the degree of competition in the Saudi Arabia CBD products market? 

Key Benefits for Stakeholders:

• IMARC’s industry report offers a comprehensive quantitative analysis of various market segments, historical and current market trends, market forecasts, and dynamics of the Saudi Arabia CBD products market from 2019-2033.
• The research report provides the latest information on the market drivers, challenges, and opportunities in the Saudi Arabia CBD products market.
• Porter's five forces analysis assist stakeholders in assessing the impact of new entrants, competitive rivalry, supplier power, buyer power, and the threat of substitution. It helps stakeholders to analyze the level of competition within the Saudi Arabia CBD products industry and its attractiveness.
• Competitive landscape allows stakeholders to understand their competitive environment and provides an insight into the current positions of key players in the market.