Saudi Arabia Leisure Travel Market Size, Share, Trends and Forecast by Traveler Type, Age Group, Expenditure Type, Sales Channel, and Region, 2025-2033

Saudi Arabia Leisure Travel Market Size, Share, Trends and Forecast by Traveler Type, Age Group, Expenditure Type, Sales Channel, and Region, 2025-2033

Report Format: PDF+Excel | Report ID: SR112025A33988

Saudi Arabia Leisure Travel Market Overview:

The Saudi Arabia leisure travel market size reached USD 8.40 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 15.30 Billion by 2033, exhibiting a growth rate (CAGR) of 6.20% during 2025-2033. The market is experiencing significant growth, driven by Vision 2030 initiatives that focus on economic diversification through tourism. Moreover, the development of luxury destinations, such as NEOM, Red Sea Project, and AlUla, which offer unique cultural and eco-tourism experiences, simplified visa processes, and substantial infrastructure investments, is also driving the market growth.

Report Attribute
Key Statistics
Base Year
2024
Forecast Years
2025-2033
Historical Years
2019-2024
Market Size in 2024 USD 8.40 Billion
Market Forecast in 2033 USD 15.30 Billion
Market Growth Rate 2025-2033 6.20%


Saudi Arabia Leisure Travel Market Trends:

Rapid Development of Luxury Tourism Infrastructure

Saudi Arabia is seeing substantial investments in luxury tourism infrastructure as part of its Vision 2030 strategy to become a leading global travel destination. Among its flagship developments is the Red Sea Project, a vast regenerative tourism initiative covering 28,000 km² along the Red Sea coast. By 2030, it aims to host 50 hotels with 8,000 rooms and over 1,000 residential properties across 22 islands and six inland sites, contributing an estimated USD 5.8 billion to the national GDP. Another key venture is Sindalah Island, a luxury destination within the NEOM development in Tabuk Province. Spanning 840,000 m², Sindalah officially opened in October 2024 and is projected to attract 2,400 daily visitors by 2028. Additionally, the USD 7.7 billion Soudah Peaks project in the Asir Province, announced in September 2023, aims to transform 627 km² into a premier mountain tourism hub, targeting 2 million annual visitors by 2033. These projects elevate the Kingdom’s tourism profile, creating a positive outlook for market expansion.

Saudi Arabia Leisure Travel Market Size

Surge in International Leisure Tourism

Saudi Arabia has experienced a significant surge in international leisure tourism, underscoring the effectiveness of its Vision 2030 initiatives aimed at economic diversification and tourism development. The Kingdom welcomed 17.5 million international visitors between January and July 2024, which is a 10% increase over the same period in 2023, and a 73% jump compared to 2019. Notably, leisure tourism saw extraordinary growth, with 4.2 million tourists arriving for entertainment and recreational purposes during the first seven months of 2024. This marks a 25% year-on-year increase and an astounding 656% rise from pre-pandemic levels. This rapid expansion is driven by the government’s strategic efforts, including the development of world-class attractions, streamlined visa processes, and infrastructure enhancements. Saudi Arabia's progress has also received international acclaim, with the UN World Tourism Barometer recognizing it as the fastest-growing G20 country in terms of international arrivals and tourism revenue. These milestones highlight the Kingdom's evolving status as a dynamic global tourism destination offering diverse and high-quality visitor experiences.

Saudi Arabia Leisure Travel Market Segmentation:

IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the region/country level for 2025-2033. Our report has categorized the market based on traveler type, age group, expenditure type, and sales channel.

Traveler Type Insights:

  • Solo
  • Group

The report has provided a detailed breakup and analysis of the market based on the traveler type. This includes solo and group.

Age Group Insights:

  • Baby Boomers
  • Generation X
  • Millennial
  • Generation Z

A detailed breakup and analysis of the market based on the age group have also been provided in the report. This includes baby boomers, generation X, millennial, and generation Z.

Expenditure Type Insights:

  • Lodging
  • Transportation
  • Food and Beverage
  • Events and Entertainment
  • Others

The report has provided a detailed breakup and analysis of the market based on the expenditure type. This includes lodging, transportation, food and beverage, events and entertainment, and others.

Sales Channel Insights:

Saudi Arabia Leisure Travel Market By Sales Channel

  • Conventional Channel
  • Online Channel

A detailed breakup and analysis of the market based on the sales channel have also been provided in the report. This includes conventional channel and online channel.

Regional Insights:

  • Northern and Central Region
  • Western Region
  • Eastern Region
  • Southern Region

The report has also provided a comprehensive analysis of all the major regional markets, which include Northern and Central Region, Western Region, Eastern Region, and Southern Region.

Competitive Landscape:

The market research report has also provided a comprehensive analysis of the competitive landscape. Competitive analysis such as market structure, key player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided.

Saudi Arabia Leisure Travel Market News:

  • July 2024: Delta Air Lines and Riyadh Air signed an agreement to enhance connectivity and premium travel options between North America and Saudi Arabia. The collaboration included plans for future nonstop Delta flights to Riyadh and reciprocal benefits for both airlines' customers.
  • May 2024: AROYA Cruises introduced a 335-meter floating resort featuring 1,678 cabins, luxury suites, and 20 venues across 18 decks. The resort was designed to accommodate over 3,362 passengers.

Saudi Arabia Leisure Travel Market Report Coverage:

Report Features Details
Base Year of the Analysis 2024
Historical Period 2019-2024
Forecast Period 2025-2033
Units Billion USD
Scope of the Report

Exploration of Historical Trends and Market Outlook, Industry Catalysts and Challenges, Segment-Wise Historical and Future Market Assessment:

  • Traveler Type
  • Age Group
  • Expenditure Type
  • Sales Channel
  • Region
Traveler Types Covered Solo, Group
Age Groups Covered Baby Boomers, Generation X, Millennial, Generation Z
Expenditure Types Covered Lodging, Transportation, Food and Beverage, Events and Entertainment, Others
Sales Channels Covered Conventional Channel, Online Channel
Regions Covered Northern and Central Region, Western Region, Eastern Region, Southern Region
Customization Scope 10% Free Customization
Post-Sale Analyst Support 10-12 Weeks
Delivery Format PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request)


Key Questions Answered in This Report:

  • How has the Saudi Arabia leisure travel market performed so far and how will it perform in the coming years?
  • What is the breakup of the Saudi Arabia leisure travel market on the basis of traveler type?
  • What is the breakup of the Saudi Arabia leisure travel market on the basis of age group?
  • What is the breakup of the Saudi Arabia leisure travel market on the basis of expenditure type?
  • What is the breakup of the Saudi Arabia leisure travel market on the basis of sales channel?
  • What are the various stages in the value chain of the Saudi Arabia leisure travel market? 
  • What are the key driving factors and challenges in the Saudi Arabia leisure travel market?
  • What is the structure of the Saudi Arabia leisure travel market and who are the key players?
  • What is the degree of competition in the Saudi Arabia leisure travel market? 

Key Benefits for Stakeholders:

  • IMARC’s industry report offers a comprehensive quantitative analysis of various market segments, historical and current market trends, market forecasts, and dynamics of the Saudi Arabia leisure travel market from 2019-2033.
  • The research report provides the latest information on the market drivers, challenges, and opportunities in the Saudi Arabia leisure travel market.
  • Porter's five forces analysis assist stakeholders in assessing the impact of new entrants, competitive rivalry, supplier power, buyer power, and the threat of substitution. It helps stakeholders to analyze the level of competition within the Saudi Arabia leisure travel industry and its attractiveness.
  • Competitive landscape allows stakeholders to understand their competitive environment and provides an insight into the current positions of key players in the market.

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Saudi Arabia Leisure Travel Market Size, Share, Trends and Forecast by Traveler Type, Age Group, Expenditure Type, Sales Channel, and Region, 2025-2033
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