The Saudi Arabia luxury market reached a value of US$ 14.5 Billion in 2018. Saudi Arabia is one of the fastest growing economies in the world owing to the elevated income levels of individuals and soundness of the banking and financial system in the country. As a result, there has been a rise in the sales of luxury products such as cars, watches, fragrances and leather products. The country is also experiencing significant growth in terms of the population and the younger consumers currently represent the biggest catalyst of the luxury industry. Furthermore, infrastructure development, burgeoning e-commerce industry, increasing internet penetration, and the thriving travel and tourism sector in Saudi Arabia are some of the other factors bolstering the industry growth.
Market Trends:
The Government of Saudi Arabia has recently announced its plan to develop four economic cities to foster internal trade, attract foreign direct investment (FDI) and diversify into non-oil sectors which, in turn, is strengthening the market growth for luxury products in the country. Moreover, global luxury brands, including Prada, Tiffany and Mulberry, are increasing their presence in Saudi Arabia by establishing mono-brand stores and adapting to the regional demand and trends. They are also introducing secondary product lines, catering to the middle and upper-middle classes that aspire to own affordable luxury. Apart from this, the establishment of upscale malls has also offered these brands ample space to expand their operations in the country. Moreover, the influence of social media, along with the trend of online shopping, has positively influenced the luxury market in Saudi Arabia since shoppers can now access luxury brands through online platforms. Looking forward, IMARC Group expects the market value to reach US$ 22.2 Billion by 2024, at a CAGR of 7.2% during 2019-2024.
Market Summary:
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Breakup by Distribution Channel:
- Mono-brand Stores
- Multi-brand Stores
- Online Stores
- Other
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Breakup by Category:
- Travel and Hotel
- Cars
- Personal Luxury Goods
- Food and Drinks
- Others
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At present, travel and hotels exhibit a clear dominance in the industry.
Breakup by Gender:
-
At present, males account for the majority of the total market share.
Competitive Landscape:
The competitive landscape of the industry has been analyzed in the report, along with the detailed profiles of the major players operating in the industry.
Key Questions Answered in This Report:
- How has the market performed so far and how will it perform in the coming years?
- Which are the popular categories?
- What are the key segments based on gender?
- What are the major distribution channels?
- What are the various stages in the value chain of the market?
- What are the key driving factors and challenges in the market?
- What is the structure of the market and who are the key players?
- What is the degree of competition in the market?
1 Preface
2 Scope and Methodology
2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
2.3.1 Primary Sources
2.3.2 Secondary Sources
2.4 Market Estimation
2.4.1 Bottom-Up Approach
2.4.2 Top-Down Approach
2.5 Forecasting Methodology
3 Executive Summary
4 Introduction
4.1 Overview
4.2 Key Industry Trends
5 Saudi Arabia Luxury Market
5.1 Market Overview
5.2 Market Performance
5.3 Market Breakup by Category
5.4 Market Breakup by Gender
5.5 Market Breakup by Distribution Channel
5.6 Market Forecast
5.7 SWOT Analysis
5.7.1 Overview
5.7.2 Strengths
5.7.3 Weaknesses
5.7.4 Opportunities
5.7.5 Threats
5.8 Value Chain Analysis
5.9.1 Overview
5.9.2 Research and Development
5.9.3 Manufacturing
5.9.4 Marketing
5.9.5 Distributors
5.9.6 Retailers
5.9.7 End-Users
5.9 Porters Five Forces Analysis
5.9.1 Overview
5.9.2 Bargaining Power of Buyers
5.9.3 Bargaining Power of Suppliers
5.9.4 Degree of Competition
5.9.5 Threat of New Entrants
5.9.6 Threat of Substitutes
5.10 Key Success and Risk Factors
6 Market Performance by Category
6.1 Travel and Hotel
6.1.1 Market Trends
6.1.2 Market Forecast
6.2 Cars
6.2.1 Market Trends
6.2.2 Market Forecast
6.3 Personal Luxury Goods
6.3.1 Market Trends
6.3.2 Market Forecast
6.4 Food and Drinks
6.4.1 Market Trends
6.4.2 Market Forecast
6.5 Others
6.5.1 Market Trends
6.5.2 Market Forecast
7 Market Performance by Gender
7.1 Male
7.1.1 Market Trends
7.1.2 Market Forecast
7.2 Female
7.2.1 Market Trends
7.2.2 Market Forecast
8 Market Performance by Distribution Channel
8.1 Monobrand Stores
8.1.1 Market Trends
8.1.2 Market Forecast
8.2 Multibrand Stores
8.2.1 Market Trends
8.2.2 Market Forecast
8.3 Online Stores
8.3.1 Market Trends
8.3.2 Market Forecast
8.4 Others
8.4.1 Market Trends
8.4.2 Market Forecast
9 Competitive Landscape
9.1 Market Structure
9.2 Key Players
9.3 Profiles of Key Players
List of Figures
Figure 1: Saudi Arabia: Luxury Market: Major Drivers and Challenges
Figure 2: Saudi Arabia: Luxury Market: Sales Value (in Billion US$), 2011-2018
Figure 3: Saudi Arabia: Luxury Market: Breakup by Category (in %), 2018
Figure 4: Saudi Arabia: Luxury Market: Breakup by Gender (in %), 2018
Figure 5: Saudi Arabia: Luxury Market: Breakup by Distribution Channel (in %), 2018
Figure 6: Saudi Arabia: Luxury Market Forecast: Sales Value (in Billion US$), 2019-2024
Figure 7: Saudi Arabia: Luxury Industry: SWOT Analysis
Figure 8: Saudi Arabia: Luxury Industry: Value Chain Analysis
Figure 9: Saudi Arabia: Luxury Industry: Porter’s Five Forces Analysis
Figure 10: Saudi Arabia: Luxury Market (Travel and Hotel): Sales Value (in Million US$), 2011 & 2018
Figure 11: Saudi Arabia: Luxury Market Forecast (Travel and Hotel): Sales Value (in Million US$), 2019-2024
Figure 12: Saudi Arabia: Luxury Market (Cars): Sales Value (in Million US$), 2011 & 2018
Figure 13: Saudi Arabia: Luxury Market Forecast (Cars): Sales Value (in Million US$), 2019-2024
Figure 14: Saudi Arabia: Luxury Market (Personal Luxury Goods): Sales Value (in Million US$), 2011 & 2018
Figure 15: Saudi Arabia: Luxury Market Forecast (Personal Luxury Goods): Sales Value (in Million US$), 2019-2024
Figure 16: Saudi Arabia: Luxury Market (Food and Drinks): Sales Value (in Million US$), 2011 & 2018
Figure 17: Saudi Arabia: Luxury Market Forecast (Food and Drinks): Sales Value (in Million US$), 2019-2024
Figure 18: Saudi Arabia: Luxury Market (Other Categories): Sales Value (in Million US$), 2011 & 2018
Figure 19: Saudi Arabia: Luxury Market Forecast (Other Categories): Sales Value (in Million US$), 2019-2024
Figure 20: Saudi Arabia: Luxury Market (Males): Sales Value (in Million US$), 2011 & 2018
Figure 21: Saudi Arabia: Luxury Market Forecast (Males): Sales Value (in Million US$), 2019-2024
Figure 22: Saudi Arabia: Luxury Market (Females): Sales Value (in Million US$), 2011 & 2018
Figure 23: Saudi Arabia: Luxury Market Forecast (Females): Sales Value (in Million US$), 2019-2024
Figure 24: Saudi Arabia: Luxury Market: Sales through Monobrand Stores (in Million US$), 2011 & 2018
Figure 25: Saudi Arabia: Luxury Market Forecast: Sales through Monobrand Stores (in Million US$), 2019-2024
Figure 26: Saudi Arabia: Luxury Market: Sales through Multibrand Stores (in Million US$), 2011 & 2018
Figure 27: Saudi Arabia: Luxury Market Forecast: Sales through Multibrand Stores (in Million US$), 2019-2024
Figure 28: Saudi Arabia: Luxury Market: Sales through Online Stores (in Million US$), 2011 & 2018
Figure 29: Saudi Arabia: Luxury Market Forecast: Sales through Online Stores (in Million US$), 2019-2024
Figure 30: Saudi Arabia: Luxury Market: Sales through Other Distribution Channels (in Million US$), 2011 & 2018
Figure 31: Saudi Arabia: Luxury Market Forecast: Sales through Other Distribution Channels (in Million US$), 2019-2024
List of Tables
Table 1: Saudi Arabia: Luxury Market: Key Industry Highlights, 2018 and 2024
Table 2: Saudi Arabia: Luxury Market Forecast: Breakup by Category (in Million US$), 2019-2024
Table 3: Saudi Arabia: Luxury Market Forecast: Breakup by Gender (in Million US$), 2019-2024
Table 4: Saudi Arabia: Luxury Market Forecast: Breakup by Distribution Channel (in Million US$), 2019-2024
Table 5: Saudi Arabia: Luxury Market: Competitive Structure
Table 6: Saudi Arabia: Luxury Market: Key Players