Saudi Arabia Luxury Watch Market

Saudi Arabia Luxury Watch Market Overview:

The Saudi Arabia luxury watch market size reached USD 270.1 Million in 2024. Looking forward, IMARC Group expects the market to reach USD 342.7 Million by 2033, exhibiting a growth rate (CAGR) of 2.68% during 2025-2033. The market is fueled by growing disposable income, an expanding number of high-end consumers, cultural desire for prestige, and rising exposure to global luxury trends. Vision 2030 initiatives, the expansion of retail infrastructure, and digitalization further underpin market growth, drawing both domestic consumers and global luxury brands.

Saudi Arabia Luxury Watch Market Trends:

Increasing Affinity for Prestige and Heritage

The Saudi Arabia luxury watch market outlook is being increasingly influenced by a cultural affinity for prestige, heritage, and enduring craftsmanship. Luxury watches in the Kingdom are not just seen as practical accessories but as symbols of status and personal taste. This profound respect for quality and heritage has provided a rich ground for international luxury watch brands to flourish. Brands that highlight artisanal craftsmanship, limited editions, and historical importance are particularly well-received. Furthermore, many Saudi buyers consider luxury watches to be thoughtful gifts, often given at significant life milestones or celebratory periods, further entwining these products in social and cultural practices. Watch collecting is also an increasingly popular pastime among the wealthy, especially among young Saudis who are mixing contemporary style with conservative values. Consequently, the aspiration to acquire exclusive and iconic watches remains to propel the luxury watch market in the region to even greater heights.

Impact of Lifestyle Changes and Consumer Attitudes

As lifestyles in Saudi Arabia change, especially with rising exposure to international trends and luxury culture, consumer attitudes toward luxury watches are also changing noticeably. There is a growing desire for bespoke and edited experiences, which carries over into the way individuals shop for and wear luxury watches, which is contributing to the Saudi Arabia luxury watch market growth. According to industry reports, Saudi Arabia boasts a youthful, tech-savvy demographic, with 63% of its population under the age of 30, resulting in a very advanced digital market. Social networks have overtaken television as a primary news source for Gen Z and Millennials, with 81% of consumers favoring social media for discovering products, which fuels the growth of social commerce. Hence, the power of social media, global travel, and high-fashion trends is making younger consumers more style-conscious and brand-aware. Customers are interested in the brand name prestige along with their stories, sustainable practices, and innovations. Such a combination of traditional prestige alongside contemporary consumerism is building up a more intelligent and sophisticated marketplace, prompting companies to provide experiences for customers rather than just traditional products and personal services.

Emerging Retail Channels and Luxury Tourism

The Saudi Arabia luxury watch market share is expanding its retail offering beyond mainstream brick-and-mortar boutiques to incorporate contemporary retail formats and tourism-driven sales channels. As high-end shopping malls, luxury districts, and flagship stores increase their numbers, customers have more opportunities to access a curated offering of international watchmakers. Moreover, the government's investment in luxury tourism—specifically in cities like Riyadh, Jeddah, and new developments such as AlUla and NEOM—is drawing a global clientele with an interest in high-end products. These luxury destinations are offering high-end retail environments that cater to both local purchasers and global tourists. A large number of visitors view watch purchasing as a leisure activity, particularly in an environment that offers luxury, exclusivity, and cultural diversity. Additionally, experiences such as luxury exhibitions and horology trade fairs are on the increase in the market, offering vehicles for education, brand interaction, and value-sales. All of this is propelling Saudi Arabia toward being a leading player within the luxury timepiece network on the world's map.

Saudi Arabia Luxury Watch Market Segmentation:

IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the regional level for 2025-2033. Our report has categorized the market based on type, end user, and distribution channel.

Type Insights:

• Analog Watch
• Digital Watch

The report has provided a detailed breakup and analysis of the market based on the type. This includes analog watch and digital watch.

End User Insights:

• Women
• Men
• Unisex

The report has provided a detailed breakup and analysis of the market based on the end user. This includes women, men, and unisex.

Distribution Channel Insights:

• Online Stores
• Offline Stores

The report has provided a detailed breakup and analysis of the market based on the distribution channel. This includes online stores and offline stores.

Regional Insights:

• Northern and Central Region
• Western Region
• Eastern Region
• Southern Region

The report has also provided a comprehensive analysis of all the major regional markets, which include Northern and Central Region, Western Region, Eastern Region, and Southern Region.

Competitive Landscape:

The market research report has also provided a comprehensive analysis of the competitive landscape. Competitive analysis such as market structure, key player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided.

Saudi Arabia Luxury Watch Market News:

• In February 2025, the Swiss luxury watch manufacturer Hublot and its partner Attar United revealed the launch of the inaugural Hublot Flagship Boutique in Saudi Arabia, situated in Solitaire Mall, Riyadh. This newly opened Boutique enhances the brand's footprint in the area, providing clients with a distinctive experience in the realm of Hublot.
• In May 2023, Jacob & Co., the luxury watch and jewelry brand, launched its first boutique in Saudi Arabia and unveiled a limited-edition CR7 collection inspired by Cristiano Ronaldo to celebrate the occasion. The boutique, located on Olaya Main Street within Akariya Plaza in Riyadh, hosted an extravagant opening graced by the Portuguese football legend. Ronaldo, who moved to Saudi Arabia in January and plays a crucial role for Al-Nassr in Riyadh, has been a longtime friend and representative of Jacob & Co.

Saudi Arabia Luxury Watch Market Report Coverage:

Key Questions Answered in This Report:

• How has the Saudi Arabia luxury watch market performed so far and how will it perform in the coming years?
• What is the breakup of the Saudi Arabia luxury watch market on the basis of type?
• What is the breakup of the Saudi Arabia luxury watch market on the basis of end user?
• What is the breakup of the Saudi Arabia luxury watch market on the basis of distribution channel?
• What is the breakup of the Saudi Arabia luxury watch market on the basis of region?
• What are the various stages in the value chain of the Saudi Arabia luxury watch market? 
• What are the key driving factors and challenges in the Saudi Arabia luxury watch?
• What is the structure of the Saudi Arabia luxury watch market and who are the key players?
• What is the degree of competition in the Saudi Arabia luxury watch market? 

Key Benefits for Stakeholders:

• IMARC’s industry report offers a comprehensive quantitative analysis of various market segments, historical and current market trends, market forecasts, and dynamics of the Saudi Arabia luxury watch market from 2019-2033.
• The research report provides the latest information on the market drivers, challenges, and opportunities in the Saudi Arabia luxury watch market.
• Porter's five forces analysis assist stakeholders in assessing the impact of new entrants, competitive rivalry, supplier power, buyer power, and the threat of substitution. It helps stakeholders to analyze the level of competition within the Saudi Arabia luxury watch industry and its attractiveness.
• Competitive landscape allows stakeholders to understand their competitive environment and provides an insight into the current positions of key players in the market.