Saudi Arabia Organic Honey Market

Saudi Arabia Organic Honey Market Overview:

The Saudi Arabia organic honey market size reached USD 19.80 Million in 2024. Looking forward, IMARC Group expects the market to reach USD 44.77 Million by ​2033​, exhibiting a growth rate (CAGR) of 8.50% during ​2025-2033​. The market is driven by increasing consumer awareness regarding health benefits linked to natural sweeteners and a growing preference for chemical-free products. Along with this, the government initiatives supporting sustainable agriculture and the Kingdom’s rising interest in locally sourced premium products further stimulate demand. Additionally, higher disposable incomes and expanding retail channels have made organic honey more accessible across urban centers, which is augmenting the Saudi Arabia organic honey market share.

Saudi Arabia Organic Honey Market Trends:

Expansion of Domestic Beekeeping and Organic Certification

Saudi Arabia has seen prominent government-led efforts to strengthen domestic beekeeping, with a particular emphasis on sustainable and organic practices. Notably, on 26 June 2023, Saudi Aramco signed a memorandum of understanding (MoU) with the Beekeepers Cooperative Association in Rijal Almaa to support 600 local beekeepers through training, modern tools, and marketing assistance aimed at expanding domestic honey production. The initiative seeks to develop approximately 10,000 queen bees and 4,000 breeding colonies of indigenous honeybees, reducing dependency on imported stock. In addition to this, the Ministry of Environment, Water, and Agriculture has launched initiatives to train local beekeepers in organic techniques and provide subsidies for equipment and technical assistance. As a result, there is a growing network of certified organic apiaries, particularly in the mountainous regions of Asir and Al-Baha, which are well-suited for apiculture due to their flora diversity and climate. Apart from this, certification from recognized bodies such as the Saudi Organic Farming Association and international organizations adds credibility and increases consumer trust in locally produced organic honey. This structured approach to organic certification ensures traceability, quality assurance, and alignment with international standards, allowing producers to tap into premium domestic and export markets. It also fosters a more stable supply chain, reducing reliance on imports.

Growth of E-Commerce and Premium Specialty Retail Channels

The digital transformation in the country is significantly impacting purchasing behavior, which is also providing a boost to Saudi Arabia organic honey market growth. The widespread use of smartphones and improved logistics infrastructure has enabled online platforms to become major distribution channels for organic products. Retailers and specialized health platforms have created dedicated sections for organic honey, highlighting provenance, health benefits, and customer reviews. Besides this, social media has become a powerful tool in shaping consumer purchasing behavior. According to an industry report, about 80% of Saudi consumers surveyed indicated that their purchasing decisions are influenced by social media advertisements. This has prompted many local organic honey producers to prioritize digital engagement as part of their marketing strategy. These influencers showcase the benefits of organic honey, often highlighting its purity, traceability, and locally sourced ingredients. They also promote limited-edition batches, seasonal variants, and gift-ready packaging through visually appealing content, often emphasizing the artisanal nature of the product. In parallel, premium specialty stores located in malls and upscale neighborhoods are gaining traction. These outlets often host tasting events and educational sessions that promote artisanal and raw honey variants, enhancing consumer engagement. The convergence of digital and physical retail is allowing brands to build recognition, differentiate offerings, and create value beyond price, eventually expanding the visibility and reach of organic honey in the Saudi market.

Saudi Arabia Organic Honey Market Segmentation:

IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the country and regional levels for 2025-2033. Our report has categorized the market based on product type, application, and packaging.

Product Type Insights:

• Alfalfa
• Buckwheat
• Wild Flower
• Clover
• Others

The report has provided a detailed breakup and analysis of the market based on the product type. This includes alfalfa, buckwheat, wild flower, clover, and others.

Application Insights:

• Food and Beverages
• Personal Cares
• Pharmaceuticals
• Households
• Others

A detailed breakup and analysis of the market based on the application have also been provided in the report. This includes food and beverages, personal cares, pharmaceuticals, households, and others.

Packaging Insights:

• Glass Jar
• Bottle
• Tub
• Others

The report has provided a detailed breakup and analysis of the market based on the packaging. This includes glass jar, bottle, tub, and others.

Regional Insights:

• Northern and Central Region 
• Western Region 
• Eastern Region 
• Southern Region 

The report has also provided a comprehensive analysis of all the major regional markets, which include Northern and Central Region, Western Region, Eastern Region, and Southern Region. 

Competitive Landscape:

The market research report has also provided a comprehensive analysis of the competitive landscape. Competitive analysis such as market structure, key player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided.

Saudi Arabia Organic Honey Market Report Coverage:

Key Questions Answered in This Report:

• How has the Saudi Arabia organic honey market performed so far and how will it perform in the coming years?
• What is the breakup of the Saudi Arabia organic honey market on the basis of product type?
• What is the breakup of the Saudi Arabia organic honey market on the basis of application?
• What is the breakup of the Saudi Arabia organic honey market on the basis of packaging?
• What is the breakup of the Saudi Arabia organic honey market on the basis of region?
• What are the various stages in the value chain of the Saudi Arabia organic honey market? 
• What are the key driving factors and challenges in the Saudi Arabia organic honey market?
• What is the structure of the Saudi Arabia organic honey market and who are the key players?
• What is the degree of competition in the Saudi Arabia organic honey market? 

Key Benefits for Stakeholders:

• IMARC’s industry report offers a comprehensive quantitative analysis of various market segments, historical and current market trends, market forecasts, and dynamics of the Saudi Arabia organic honey market from 2019-2033.
• The research report provides the latest information on the market drivers, challenges, and opportunities in the Saudi Arabia organic honey market.
• Porter's five forces analysis assist stakeholders in assessing the impact of new entrants, competitive rivalry, supplier power, buyer power, and the threat of substitution. It helps stakeholders to analyze the level of competition within the Saudi Arabia organic honey industry and its attractiveness.
• Competitive landscape allows stakeholders to understand their competitive environment and provides an insight into the current positions of key players in the market.