The latest report by IMARC Group, titled “Saudi Arabia Perfume Market Report by Price (Premium Products, Mass Products), Gender (Male, Female, Unisex), Product (Arabic, French, and Others) 2024-2032,” finds that the Saudi Arabia perfume market is expected to grow at a CAGR of 4.1% during 2024-2032. Perfumes are a mixture of essential oils and aroma compounds, along with alcohol and water, that provides a pleasant smell to the body. They are produced from common natural ingredients such as wood, spices, flowers, grasses, fruits, resins, leaves, roots, balsams, gum, and animal secretion. Perfumes have become an essential part of day-to-day life and also signify the personal style of the individual. In Saudi Arabia, perfumes are preferred as a luxury item with the rising inclination toward ouds and fine fragrances across the Kingdom.
Saudi Arabia Perfume Market Trends:
The Saudi Arabia perfume market is primarily driven by the growing trend of personal grooming. Consumers are readily spending on premium and luxury perfumes due to the high income levels and living standards. Besides this, perfumes have significantly evolved in recent years as a medium of self-expression in the cosmetics and personal care industry. In addition to this, manufacturers are focusing on diversifying product portfolios to expand their consumer base. For instance, Lauder’s Jo Malone stores provide fragrance consultations to shoppers to offer customized products to customers. Moreover, key players are also promoting their products via promotional campaigns on social media and online platforms. Furthermore, consumers nowadays prefer natural products to synthetic ones, resulting in the introduction of natural fragrances that do not contain allergens and toxins in the premium category.
Market Summary:
- Based on the price, the market has been segmented into premium and mass products. Currently, premium products account for the majority of the market.
- On the basis of gender, the market has been classified into male, female, and unisex. Among these, unisex perfume represents the most preferred segment.
- The market has been categorized based on the product into Arabic, French, and others. At present, Arabic perfumes represent the most popular product type.
- The competitive landscape of the market has been examined, with some of the key players being Abdul Samad Al Qurashi, Ahmed Al Maghribi Perfumes, Ajmal Perfumes, Arabian Oud, Rasasi Perfume Industry LLC, Rashat and Swiss Arabian Perfumes Group.
Report Coverage:
Report Features |
Details |
Base Year of the Analysis |
2023 |
Historical Period |
2018-2023 |
Forecast Period |
2024-2032 |
Units |
US$ Billion |
Segment Coverage |
Price, Gender, Product |
Companies Covered |
Abdul Samad Al Qurashi, Ahmed Al Maghribi Perfumes, Ajmal Perfumes, Arabian Oud, Rasasi Perfume Industry LLC, Rashat and Swiss Arabian Perfumes Group |
Customization Scope |
10% Free Customization |
Report Price and Purchase Option |
Single User License: US$ 3699
Five User License: US$ 4699
Corporate License: US$ 5699 |
Post-Sale Analyst Support |
10-12 Weeks |
Delivery Format |
PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request) |
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