Saudi Arabia Vinyl Flooring Market

Market Overview:

Saudi Arabia vinyl flooring market size reached USD 850.0 Million in 2024. Looking forward, IMARC Group expects the market to reach USD 1,600.0 Million by 2033, exhibiting a growth rate (CAGR) of 6.50% during 2025-2033. The market is experiencing substantial expansion due to several key factors, including the notable growth in the construction sector, rapid technological advancements in flooring solutions, heightened awareness regarding sustainable and environmentally friendly materials, and the enforcement of supportive government policies.

Vinyl flooring is an exceptionally adaptable and robust choice for flooring. It is crafted from polyvinyl chloride (PVC) resin and incorporates diverse additives for color, design versatility, and enhanced durability. This type of flooring is accessible in various formats, including sheets, tiles, and planks, and finds extensive utility in a wide array of settings such as kitchens, bathrooms, basements, offices, retail establishments, healthcare facilities, educational institutions, fitness centers, industrial facilities, and public areas. Vinyl flooring stands out as an economical and exceptionally long-lasting solution, delivering extended longevity, demanding minimal upkeep, and exhibiting resilience against moisture, chemicals, and heavy foot traffic.

Saudi Arabia Vinyl Flooring Market Trends:

Construction Boom and Infrastructure Development

With the ongoing investment of the governing body in extensive projects like residential complexes, commercial structures, and mixed-use developments, the need for flooring materials, including vinyl, is consistently rising. For instance, in 2024, Tilal Real Estates, a Saudi real estate developer, initiated a $1.6 billion smart city project in Khobar, spanning 268,000 square meters. The ambitious "Heart of Khobar" initiative featured residential spaces, offices, hotels, shopping centers, and entertainment venues, increasing the demand for robust and economical flooring options. The need for vinyl flooring is further supported by initiatives, such as Vision 2030, which aims to diversify the economy and enhance the built environment. The affordability, simple installation, and minimal upkeep of vinyl make it a favored option for such large-scale projects, satisfying both visual and practical needs while guaranteeing lasting use in extensive developments nationwide.

Growing Preference for Low-Maintenance and Sustainable Flooring

As people are becoming more aware about the lasting expenses and environmental effects of their buying choices, there is a higher need for flooring options that need little maintenance and offer sturdy, enduring performance. Vinyl flooring, owing to its resistance to moisture, stains, and wear, is a suitable option as it requires significantly less upkeep than conventional materials, such as wood or carpet. This decreases the number of replacements and the related expenses for repairs. Additionally, the growing awareness about environmental sustainability is influencing individual choices, encouraging producers to create more eco-friendly products. Many vinyl flooring options now feature recyclable materials and production processes with low emissions, aligning with Saudi Arabia’s commitment to sustainable development. This combination of practicality, durability, and eco-friendliness is solidified vinyl flooring’s position as a popular and responsible choice in the market.

Rising Demand from Hospitality Sector

The swift expansion of the hospitality industry in Saudi Arabia serves as a major catalyst for the vinyl flooring market growth, driven by the need for durable, cost-effective, and low-maintenance flooring solutions in hotels, restaurants, and entertainment venues. With the Kingdom drawing more international tourists and boosting local spending, there is a higher need for superior hospitality infrastructure, such as hotels, restaurants, and entertainment venues. In 2024, the value of the Saudi hospitality market reached USD 48.6 Billion, as per the IMARC Group, underscoring the growth of this industry. This expansion is resulting in a higher need for flooring options that are both affordable and durable enough to endure the typical wear and tear of active settings. Vinyl flooring offers an ideal solution for these venues owing to its resilience, visual attractiveness, and capacity to endure heavy foot traffic. Vinyl’s ease of upkeep, stain resistance, and capacity to imitate pricier materials make it a favored option for extensive hospitality projects, aiding in the overall expansion of the flooring market in Saudi Arabia.

Saudi Arabia Vinyl Flooring Market Trends:

Technological Advancements in Production

Contemporary manufacturing techniques are greatly improving the durability, appearance, and practicality of vinyl flooring items. The addition of innovative methods, including improved wear layers and high-quality surface textures, are significantly improving vinyl’s ability to withstand typical problems, such as scratching, fading, and staining. These advancements are not only prolonging the durability of vinyl flooring but also increasing its capacity to endure heavy foot traffic in residential and commercial settings. Moreover, advancements in digital printing technologies are transforming design options, allowing for the production of extremely realistic patterns that mimic natural materials like wood and stone. This development is leading to a broader selection of attractive choices for buyers. As a result, the overall standard of vinyl flooring is improving, making it a more appealing and high-end flooring option for a wider array of clients in Saudi Arabia.

Improved Sound Insulation Properties

The improved soundproofing features of vinyl flooring are emerging as a crucial reason for its rising popularity in Saudi Arabia, especially as managing noise becomes a more significant factor in residential and commercial environments. In settings where establishing a serene, pleasant environment is crucial, including offices, schools, hospitals, and recreational spots, vinyl flooring provides notable benefits. Contemporary vinyl materials, especially those featuring sophisticated backing layers, are designed to offer outstanding sound-dampening properties, significantly minimizing noise transfer between floors or in different rooms. Additionally, vinyl flooring is an excellent option for high-traffic spaces and multi-story structures, where reducing noise disturbances is essential for fostering a productive or tranquil atmosphere. With the growing recognition of these acoustic advantages, vinyl flooring is becoming more popular for its aesthetic and durability features, as well as its effectiveness in improving the sound quality of various environments.

Expansion of E-Commerce and Retail Distribution Channels

With the increasing popularity of online shopping, individuals now have greater access to a broad selection of vinyl flooring products from various suppliers. These platforms provide detailed product information, client reviews, and comparisons, enabling buyers to make informed purchasing decisions with ease. The International Trade Administration (ITA) projected that by 2024, 33.6 million internet users in Saudi Arabia will engage in e-commerce, underscoring the growing relevance of online retail in the Kingdom. This rise in online shopping is making it easier for people to explore multiple types of vinyl flooring. Additionally, the presence of vinyl flooring in major retail stores and home improvement chains further enhances accessibility. As both physical and online retail channels continue to grow, the reach of vinyl flooring products broadens, attracting a larger user base.

Saudi Arabia Vinyl Flooring Market Segmentation:

IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the country level for 2025-2033. Our report has categorized the market based on product, end user, and distribution channel.

Product Insights:

• Vinyl Sheet
• Vinyl Composite Tile
• Luxury Vinyl Tile

The report has provided a detailed breakup and analysis of the market based on the product. This includes vinyl sheet, vinyl composite tile, and luxury vinyl tile.

End User Insights:

• Residential
• Commercial

A detailed breakup and analysis of the market based on the end user have also been provided in the report. This includes residential and commercial.

Distribution Channel Insights:

• Contractors
• Specialty Stores
• Home Cleaners
• Online
• Others

The report has provided a detailed breakup and analysis of the market based on the distribution channel. This includes contractors, specialty stores, home cleaners, online, and others.

Regional Insights:

• Northern and Central Region
• Western Region
• Eastern Region
• Southern Region

The report has also provided a comprehensive analysis of all the major regional markets, which include Northern and Central Region, Western Region, Eastern Region, and Southern Region.

Competitive Landscape:

The market research report has also provided a comprehensive analysis of the competitive landscape in the market. Competitive analysis such as market structure, key player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided.

Latest News and Developments:

• In August 2025, INDEX Saudi Arabia 2025, happening from September 9–11 at the Riyadh Front Exhibition & Conference Center, will feature a variety of interior solutions, including luxury vinyl tile (LVT) flooring. The event provides an opportunity to explore innovative products, network, and stay updated on the latest trends in flooring and surface materials.
• In July 2025, the Saudi Carpet & Flooring Expo 2025, from November 17–19 at the Riyadh International Convention & Exhibition Center, will showcase a wide range of products, including vinyl flooring. It offers a unique platform for networking, discovering innovations, and expanding business in the growing flooring market aligned with Saudi Vision 2030.

Saudi Arabia Vinyl Flooring Market Report Coverage:

Key Benefits for Stakeholders:

• IMARC’s industry report offers a comprehensive quantitative analysis of various market segments, historical and current market trends, market forecasts, and dynamics of the Saudi Arabia vinyl flooring market from 2019-2033.
• The research report provides the latest information on the market drivers, challenges, and opportunities in the Saudi Arabia vinyl flooring market.
• Porter's five forces analysis assist stakeholders in assessing the impact of new entrants, competitive rivalry, supplier power, buyer power, and the threat of substitution. It helps stakeholders to analyze the level of competition within the Saudi Arabia vinyl flooring industry and its attractiveness.
• Competitive landscape allows stakeholders to understand their competitive environment and provides an insight into the current positions of key players in the market.