Saudi Arabia Yogurt Market

Saudi Arabia Yogurt Market Overview:

The Saudi Arabia yogurt market size reached USD 1.2 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 2.0 Billion by 2033, exhibiting a growth rate (CAGR) of 5.2% during 2025-2033. The market share is expanding, driven by the growing awareness about the health benefits of yogurt, along with the expansion of e-commerce sites, which aid in enhancing the accessibility and convenience for a large segment of the population.

Saudi Arabia Yogurt Market Trends:

Growing preferences for convenient snacks

Rising preferences for convenient snacks are fueling the Saudi Arabia yogurt market growth. Yogurt, being portable and easy to consume, fits well into the busy lifestyles of many individuals. The high working population in Saudi Arabia, especially among young professionals and parents, prefers snacks that require minimal preparation and can be eaten during work or while commuting. According to the CEIC, in September 2024, the number of employed persons in Saudi Arabia was recorded at 17,181,335. It noted a rise from the earlier figure of 16,864,059.000 individuals for June 2024. The convenience factor has made yogurt an ideal choice, with many opting for single-serve packaging and yogurt drinks. Additionally, variety of flavors and the availability of both sweet and savory options cater to diverse consumer preferences. As the demand for healthier snack alternatives is increasing, yogurt is becoming an appealing choice due to its nutritional advantages, including protein, probiotics, and vitamins. With the rising awareness among people about the health benefits of yogurt, along with its convenience, the market continues to expand as a go-to snack option for many people across the country.

Expansion of e-commerce portals

The rising reliance on e-commerce sites is offering a favorable Saudi Arabia yogurt market outlook. As more people are turning to online shopping for groceries and daily essentials, yogurt brands and dairy companies are adapting by strengthening their digital presence. Online platforms offer a wide range of yogurt products, including flavored, drinkable, Greek, and probiotic varieties, catering to different tastes and health needs. With the rise in smartphone usage and better internet connectivity, people in remote or smaller towns can easily order fresh yogurt online. E-commerce platforms also enable companies to run targeted promotions, discounts, and subscription services, encouraging regular purchases. Delivery services with cold-chain logistics ensure that dairy items remain fresh and safe during transit, boosting consumer trust in online yogurt shopping. Moreover, digital platforms help brands collect customer feedback and monitor preferences in real time, allowing them to improve offerings and personalize marketing strategies. Influencers and health-conscious content creators are further drawing interest in yogurt through digital campaigns and wellness trends. As e-commerce shopping is becoming a regular part of daily life in Saudi Arabia, yogurt sales are benefiting from increased visibility, ease of access, and evolving consumer habits. According to the IMARC Group, the Saudi Arabia e-commerce market is set to attain USD 708.7 Billion by 2033, exhibiting a growth rate (CAGR) of 12.8% during 2025-2033.

Saudi Arabia Yogurt Market Segmentation:

IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the country and regional levels for 2025-2033. Our report has categorized the market based on product type, flavor, and distribution channel.

Product Type Insights:

• Set Yogurt
• Greek Yogurt
• Yogurt Drinks
• Frozen Yogurt
• Others

The report has provided a detailed breakup and analysis of the market based on the product type. This includes set yogurt, Greek yogurt, yogurt drinks, frozen yogurt, and others.

Flavor Insights:

• Strawberry Blend
• Vanilla
• Plain
• Strawberry
• Peach
• Others

A detailed breakup and analysis of the market based on the flavor have also been provided in the report. This includes strawberry blend, vanilla, plain, strawberry, peach, and others.

Distribution Channel Insights:

• Supermarkets and Hypermarkets
• Convenience Stores
• Specialty Stores
• Online Stores
• Others

The report has provided a detailed breakup and analysis of the market based on the distribution channel. This includes supermarkets and hypermarkets, convenience stores, specialty stores, online stores, and others.

Regional Insights:

• Northern and Central Region
• Western Region
• Eastern Region
• Southern Region

The report has also provided a comprehensive analysis of all the major regional markets, which include Northern and Central Region, Western Region, Eastern Region, and Southern Region.

Competitive Landscape:

The market research report has also provided a comprehensive analysis of the competitive landscape. Competitive analysis such as market structure, key player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided.

Saudi Arabia Yogurt Market News:

• In February 2025, Go Greek Yogurt was launched in Saudi Arabia, providing a new take on dessert, wellness, and lifestyle in Saudi Arabia. Located at The Esplanade, Panorama Mall, Al-Faisal University, 1364 Mall, and Al Faisaliah Mall, Go Greek Yogurt aimed to transform the concept of conscious indulgence in the country. The brand provided both fresh and frozen Greek yogurt accompanied by a selection of healthy toppings.
• In October 2024, the Yoghurt Shop commemorated its official debut at Tamimi Markets in Riyadh, Saudi Arabia. The variety of flavors, featuring popular choices, such as Passion Fruit, Caramel Crumble, and Honey Spice Muesli, was offered in Tamimi stores, giving health-aware customers a tasty and nutritious snack choice.

Saudi Arabia Yogurt Market Report Coverage:

Key Questions Answered in This Report:

• How has the Saudi Arabia yogurt market performed so far and how will it perform in the coming years?
• What is the breakup of the Saudi Arabia yogurt market on the basis of product type?
• What is the breakup of the Saudi Arabia yogurt market on the basis of flavor?
• What is the breakup of the Saudi Arabia yogurt market on the basis of distribution channel?
• What is the breakup of the Saudi Arabia yogurt market on the basis of region?
• What are the various stages in the value chain of the Saudi Arabia yogurt market? 
• What are the key driving factors and challenges in the Saudi Arabia yogurt?
• What is the structure of the Saudi Arabia yogurt market and who are the key players?
• What is the degree of competition in the Saudi Arabia yogurt market? 

Key Benefits for Stakeholders:

• IMARC’s industry report offers a comprehensive quantitative analysis of various market segments, historical and current market trends, market forecasts, and dynamics of the Saudi Arabia yogurt market from 2019-2033.
• The research report provides the latest information on the market drivers, challenges, and opportunities in the Saudi Arabia yogurt market.
• Porter's five forces analysis assist stakeholders in assessing the impact of new entrants, competitive rivalry, supplier power, buyer power, and the threat of substitution. It helps stakeholders to analyze the level of competition within the Saudi Arabia yogurt industry and its attractiveness.
• Competitive landscape allows stakeholders to understand their competitive environment and provides an insight into the current positions of key players in the market.