Smokeless Tobacco Market

Market Overview:

The global smokeless tobacco market size reached US$ 20.6 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 29.7 Billion by 2032, exhibiting a growth rate (CAGR) of 4% during 2024-2032. The growing awareness about the harmful impacts of smoking cigarettes, rising demand for flavored smokeless tobacco, and the increasing investments in snuff and gutka represent some of the key factors driving the market.

Smokeless tobacco comprises tobacco that can be chewed, swallowed, sucked, or inhaled rather than smoked. It is used as loose leaf, plug, twist, dry powder, and moist snuff, which is stored in pouches, paper packets, and small cans. It is widely available in various flavorings, such as cinnamon, berry, vanilla, and apple, and can be pressed into tablets, sticks, or strips. It can be placed between the inner cheek and gums on the lower part of the jaw to suck the tobacco juices. It allows nicotine to get into the bloodstream through the gums without swallowing tobacco. It is a safer alternative to smoking as smokeless tobacco is pasteurized to reduce the number of bacteria that can produce cancer-causing chemicals.

Smokeless Tobacco Market Trends:

At present, the increasing demand for smokeless tobacco among the masses due to its ease of use, affordability, pleasant flavor, and reduced health risks as compared to smoking represents one of the key factors supporting the growth of the market. Besides this, there is a rise in the demand for smokeless tobacco as it contains twice as much nicotine as an average cigarette, which attracts users who consume high doses of nicotine. This, along with the wide availability of smokeless tobacco through online and offline distribution channels, is currently propelling the growth of the market. In addition, key manufacturers are extensively investing in smoke-free varieties, such as snuff and gutka, across the globe. They are also focusing on various marketing strategies to expand their customer base, which is strengthening the growth of the market. Moreover, the rising awareness among the masses about the harmful impacts of smoking cigarettes is offering lucrative growth opportunities to industry investors. Governing agencies of several countries are also undertaking initiatives to increase the excise duty on cigarettes, which is catalyzing the demand for smokeless tobacco. Apart from this, the growing demand for flavored smokeless tobacco, such as peach, apple, honeydew, strawberry, pineapple, honeysuckle, champagne, and prune, is positively influencing the market. Additionally, the increasing number of betel leaf shops and brick-and-mortar stores across the globe is bolstering the growth of the market.

Key Market Segmentation:

IMARC Group provides an analysis of the key trends in each segment of the global smokeless tobacco market, along with forecasts at the global, regional, and country levels from 2024-2032. Our report has categorized the market based on type, form, route, and distribution channel.

Type Insights:

• Chewing Tobacco
• Dipping Tobacco
• Dissolvable Tobacco
• Snuff
• Others
   

The report has provided a detailed breakup and analysis of the smokeless tobacco market based on the type. This includes chewing tobacco, dipping tobacco, dissolvable tobacco, snuff, and others. According to the report, chewing tobacco represented the largest segment.

Form Insights:

• Dry
• Moist
   

A detailed breakup and analysis of the smokeless tobacco market based on the form has also been provided in the report. This includes dry and moist. According to the report, dry accounted for the largest market share.

Route Insights:

• Oral
• Nasal
   

A detailed breakup and analysis of the smokeless tobacco market based on the route has also been provided in the report. This includes oral and nasal.

Distribution Channel Insights:

• Supermarkets and Hypermarkets
• Tobacco Stores
• Online Stores
• Others
   

A detailed breakup and analysis of the smokeless tobacco market based on the distribution channel has also been provided in the report. This includes supermarkets and hypermarkets, tobacco stores, online stores, and others.

Regional Insights:

• North America
  • United States
  • Canada
• Asia Pacific
  • China
  • Japan
  • India
  • South Korea
  • Australia
  • Indonesia
  • Others
• Europe
  • Germany
  • France
  • United Kingdom
  • Italy
  • Spain
  • Russia
  • Others
• Latin America
  • Brazil
  • Mexico
  • Others
• Middle East and Africa
   

The report has also provided a comprehensive analysis of all the major regional markets that include North America (the United States and Canada); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Europe (Germany, France, the United Kingdom, Italy, Spain, Russia, and others); Latin America (Brazil, Mexico, and others); and the Middle East and Africa.

Competitive Landscape:

The report has also provided a comprehensive analysis of the competitive landscape in the global smokeless tobacco market. Competitive analysis such as market structure, market share by key players, player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided. Some of the companies include Altria Group Inc., British American Tobacco plc, DS Group, Imperial Brands PLC, Japan Tobacco Inc., Mac Baren Tobacco Company A/S, Swedish Match AB, Swisher, etc. Kindly note that this only represents a partial list of companies, and the complete list has been provided in the report.

Report Coverage:

Key Questions Answered in This Report:

• How has the global smokeless tobacco market performed so far and how will it perform in the coming years?
• What are the drivers, restraints, and opportunities in the global smokeless tobacco market?
• What are the key regional markets?
• Which countries represent the most attractive smokeless tobacco markets?
• What is the breakup of the market based on the type?
• Which is the most attractive type in the smokeless tobacco market?
• What is the breakup of the market based on the form?
• Which is the most attractive form in the smokeless tobacco market?
• What is the breakup of the market based on the route?
• Which is the most attractive route in the smokeless tobacco market?
• What is the breakup of the market based on the distribution channel?
• Which is the most attractive distribution channel in the smokeless tobacco market?
• What is the competitive structure of the global smokeless tobacco market?
• Who are the key players/companies in the global smokeless tobacco market?

Key Benefits for Stakeholders:

• IMARC’s report offers a comprehensive quantitative analysis of various market segments, historical and current market trends, market forecasts, and dynamics of the smokeless tobacco market from 2018-2032.
• The research study provides the latest information on the market drivers, challenges, and opportunities in the global smokeless tobacco market.
• The study maps the leading as well as the fastest growing regional markets. It further enables stakeholders to identify the key country-level markets within each region.
• Porter's five forces analysis assist stakeholders in assessing the impact of new entrants, competitive rivalry, supplier power, buyer power, and the threat of substitution. It helps stakeholders to analyze the level of competition within the smokeless tobacco industry and its attractiveness. 
• Competitive landscape allows stakeholders to understand their competitive environment and provides an insight into the current positions of key players in the market.