Thailand Higher Education Market Research Report and Industry Forecast

Thailand Higher Education Market Overview:

The Thailand higher education market size reached USD 113.44 Million in 2024. The market is projected to reach USD 610.03 Million by 2033, exhibiting a growth rate (CAGR) of 18.32% during 2025-2033. The market is expanding due to increasing investment in technology-driven education and strong government support for international collaborations. Growing emphasis on practical skills and STEM innovation continues to drive Thailand higher education market share, enhancing the country’s competitiveness in regional and global academic sectors.

Thailand Higher Education Market Trends:

Global Collaboration Enhances Teacher Training

A key driver reshaping Thailand higher education market growth is the rising emphasis on international collaboration to elevate academic standards and teaching quality. Institutions are increasingly adopting global partnerships to foster cross-cultural exchange and develop curricula that meet worldwide benchmarks. This trend addresses the urgent need for practical, skills-based teacher education, bridging gaps between theory and classroom application. In December 2024, Thailand introduced the Thai-US Joint Degree Sandbox for STEM Teacher Education, integrating curricula from both countries. Supported by the Ministry of Education and MHESI, this initiative aims to prepare educators with competencies aligned to global standards while promoting a more practical approach to pedagogy. By merging U.S. and Thai educational frameworks, the program promotes a broader perspective for future educators, equipping them to handle dynamic classroom environments and emerging scientific fields. This collaboration not only raises the quality of teacher preparation but also strengthens Thailand’s higher education market by setting a precedent for international academic partnerships. Overall, the trend reflects an increasing acknowledgment that global cooperation is essential for nurturing educators capable of meeting modern educational challenges and supporting a competitive, knowledge-driven economy.

Industry-Academia Synergy Drives Innovation

The rising integration between industry and academia is a powerful force accelerating the advancement of Thailand’s higher education sector. Universities and research institutions are forming strategic alliances with technology companies to align academic programs with the evolving needs of industry, particularly in STEM fields. This synergy boosts practical training, research opportunities, and skill development, ensuring graduates are job-ready and innovation-focused. In February 2025, Infineon partnered with Thailand Science Research and Innovation (TSRI) to enhance semiconductor technology research and STEM education. This partnership emphasizes funding research initiatives, expanding workforce upskilling, and fostering talent development within higher education. By collaborating with industry leaders, academic institutions gain access to cutting-edge technology and real-world applications, thereby enriching their educational content and research capabilities. Such alliances enable the creation of specialized programs tailored to future market demands, supporting Thailand’s ambitions to become a hub for digital economy and innovation. The growing trend of industry-academia collaboration strengthens Thailand’s higher education market by creating a dynamic ecosystem that integrates education, research, and commercial development, driving sustainable economic growth and global competitiveness.

Thailand Higher Education Market Segmentation:

IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the country and regional level for 2025-2033. Our report has categorized the market based on component, deployment mode, course type, learning type, and end-user.

Component Insights:

• Solutions 
  • Student Information Management System
  • Content Collaboration
  • Data Security and Compliance
  • Campus Management
  • Others
• Services
  • Managed Services
  • Professional Services

The report has provided a detailed breakup and analysis of the market based on the components. This includes solutions (student information management system, content collaboration, data security and compliance, campus management, and others) and services (managed services and professional services).

Deployment Mode Insights:

• On-premises
• Cloud-based 

The report has provided a detailed breakup and analysis of the market based on the deployment mode. This includes on-premises and cloud-based.

Course Type Insights:

• Arts
• Economics
• Engineering
• Law
• Science
• Others

The report has provided a detailed breakup and analysis of the market based on the course type. This includes arts, economics, engineering, law, science, and others.

Learning Type Insights:

• Online
• Offline

The report has provided a detailed breakup and analysis of the market based on the learning type. This includes online and offline.

End-User Insights:

• State Universities
• Community Colleges
• Private Colleges

A detailed breakup and analysis of the market based on the end-user have also been provided in the report. This includes state universities, community colleges, and private colleges.

Regional Insights:

• Bangkok
• Eastern
• Northeastern
• Southern
• Northern
• Others 

The report has also provided a comprehensive analysis of all the major regional markets, which include Bangkok, Eastern, Northeastern, Southern, Northern, and others.

Competitive Landscape:

The market research report has also provided a comprehensive analysis of the competitive landscape. Competitive analysis such as market structure, key player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided.

Thailand Higher Education Market News:

• May 2025: Thammasat University launched a major education reform strategy, updating 298 academic programmes to focus on interdisciplinary learning, AI ethics, and experiential education. This initiative strengthened Thailand's higher education market by aligning graduate skills with global workforce demands and fostering innovation-led academic transformation.
• November 2024: Chulalongkorn University partnered with Google Cloud to launch ChulaGenie, a GenAI platform offering AI tools to over 50,000 faculty and students. This initiative advanced Thailand’s higher education market by accelerating AI integration in research, learning, and administration, fostering digital academic transformation.

Thailand Higher Education Market Report Coverage:

Key Questions Answered in This Report:

• How has the Thailand higher education market performed so far and how will it perform in the coming years?
• What is the breakup of the Thailand higher education market on the basis of component?
• What is the breakup of the Thailand higher education market on the basis of deployment mode?
• What is the breakup of the Thailand higher education market on the basis of course type?
• What is the breakup of the Thailand higher education market on the basis of learning type?
• What is the breakup of the Thailand higher education market on the basis of end-user?
• What is the breakup of the Thailand higher education market on the basis of region?
• What are the various stages in the value chain of the Thailand higher education market? 
• What are the key driving factors and challenges in the Thailand higher education market?
• What is the structure of the Thailand higher education market and who are the key players?
• What is the degree of competition in the Thailand higher education market? 

Key Benefits for Stakeholders:

• IMARC’s industry report offers a comprehensive quantitative analysis of various market segments, historical and current market trends, market forecasts, and dynamics of the Thailand higher education market from 2019-2033.
• The research report provides the latest information on the market drivers, challenges, and opportunities in the Thailand higher education market.
• Porter's Five Forces analysis assists stakeholders in assessing the impact of new entrants, competitive rivalry, supplier power, buyer power, and the threat of substitution. It helps stakeholders to analyze the level of competition within the Thailand higher education industry and its attractiveness.
• Competitive landscape allows stakeholders to understand their competitive environment and provides an insight into the current positions of key players in the market.