The UAE perfume market reached a value of US$ 528 Million in 2020. In the UAE, perfumes were traditionally produced manually and then sold in the local marketplace, The last few decades, however, have witnessed major changes in the industry, with the UAE now establishing itself as a major global player in the perfume industry. The region now represents one of the major produce rs and exporters of perfume across the globe. Looking forward, IMARC Group expects the UAE perfume market to exhibit moderate growth during the next five years.
The region has also witnessed an evolution in terms of western brands setting up there bases in the region and developing products that are a blend of both Arabic and Western influence.
UAE Perfume Market Trends
Market Breakup by Price:
On the basis of price, the UAE perfume market is segmented as premium products and mass products. Presently, premium products exhibit a clear dominance in the market. While mass products are inexpensive and widely available, premium products are predominantly associated with self-esteem.
Market Breakup by Gender:
Based on the gender, the market has been classified as male, female and unisex. Unisex perfumes currently represent the largest segment as these can be used by both male and female users.
Market Breakup by Perfume Type:
On the basis of perfume type, the market is segregated as Arabic, French and others.
The market is highly fragmented in nature with the presence of small, mid-size and large palyers in the country. The report analyzes some of the major players operating in the industry.
This report provides a deep insight into the UAE perfume market covering all its essential aspects. This ranges from macro overview of the market to micro details of the industry performance, recent trends, key market drivers and challenges, SWOT analysis, Porter’s five forces analysis, value chain analysis, etc. This report is a must-read for entrepreneurs, investors, researchers, consultants, business strategists, and all those who have any kind of stake or are planning to foray into the UAE perfume industry in any manner.
Key Questions Answered in This Report:
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