UAE Perfume Market: Industry Trends, Share, Size, Growth, Opportunity and Forecast 2018-2023

$ 1999


The UAE Perfume market was worth US$ 403 Million in 2017. The market is further projected to reach US$ 685 Million by 2023, at a CAGR of more than 9% during 2017-2023. In the UAE, perfumes were traditionally produced manually and then sold in the local marketplace, The last few decades, however, have witnessed major changes in the industry, with the UAE now establishing itself as a major global player in the perfume industry. The region now represents one of the major producers and exporters of perfume across the globe.

The region has also witnessed an evolution in terms of western brands setting up there bases in the region and developing products that are a blend of both Arabic and Western influence.

UAE Perfume Market Trends

  • The willingness of women and men for using a perfume and enhancing their personality represents one of the crucial factors which is fostering the UAE perfume market. Moreover, Beautyworld, an international trade fair for cosmetics and perfumery which takes place every year in the UAE, is further presenting tremendous opportunities for the growth of the market.
  • In recent years, the UAE has witnessed a strong growth in the number of international perfume houses setting up their bases in the country. They are increasingly serving their products to the local population by incorporating traditional oriental notes in their fragrances and introducing contemporary fragrances.
  • Consumers living in the region currently prefer natural perfumes having a rich and warm oriental fragrance, preferably used in their natural forms. Ingredients such as amber, oud, musk, exotic flowers, etc. are quite popular in the region
  • Some of the other factors which are facilitating the growth of the UAE perfume market include rising penetration of ecommerce and social media, rising disposable incomes, and growing awareness about personal grooming.


Market Breakup by Price:

On the basis of price, the UAE perfume market is segmented as premium products and mass products. Presently, premium products exhibit a clear dominance in the market. While mass products are inexpensive and widely available, premium products are predominantly associated with self-esteem.

Market Breakup by Gender:

Based on the gender, the market has been classified as male, female and unisex. Unisex perfumes currently represent the largest segment as these can be used by both male and female users.

Market Breakup by Product

On the basis of product, the market is segregated as Arabic, French and others.

Competitive Landscape:

The market is highly concentrated in nature with the presence of few well-established manufacturers which together account for the majority of the market share. This makes it difficult for small players or new entrants to survive in the industry.

This report provides a deep insight into the UAE perfume market covering all its essential aspects. This ranges from macro overview of the market to micro details of the industry performance, recent trends, key market drivers and challenges, SWOT analysis, Porter’s five forces analysis, value chain analysis, etc. This report is a must-read for entrepreneurs, investors, researchers, consultants, business strategists, and all those who have any kind of stake or are planning to foray into the perfume market in any manner.

Key Questions Answered in This Report:

  • How has the UAE perfume market performed so far and how will it perform in the coming years?
  • Which are the popular product types in the UAE perfume market?
  • What are the major gender segments in the UAE perfume market?
  • What has been the performance of the premium segment versus the mass segment?
  • What are the various stages in the value chain of the UAE perfume market?
  • What are the key driving factors and challenges in the UAE perfume market?
  • What is the structure of the UAE perfume market and who are the key players?
  • What is the degree of competition in the UAE perfume market?

1    Preface
2    Scope and Methodology

    2.1    Objectives of the Study
    2.2    Stakeholders
    2.3    Data Sources
        2.3.1    Primary Sources
        2.3.2    Secondary Sources
    2.4    Market Estimation
        2.4.1    Bottom-Up Approach
        2.4.2    Top-Down Approach
    2.5    Forecasting Methodology
3    Executive Summary
4    Introduction

    4.1    Overview
    4.2    Key Industry Trends
5    GCC Perfume Market
    5.1    Market Overview
    5.2    Market Performance
    5.3    Market Breakup by Price
    5.4    Market Breakup by Gender
    5.5    Market Breakup by Product Type
    5.6    Market Breakup by Region
    5.7    Market Forecast
6    UAE Perfume Market
    6.1    Market Overview
    6.2    Market Performance
    6.3    Market Breakup by Price 
    6.4    Market Breakup by Gender
    6.5    Market Breakup by Product Type
    6.6    Market Forecast
    6.7    SWOT Analysis
        6.7.1    Overview
        6.7.2    Strengths
        6.7.3    Weaknesses
        6.7.4    Opportunities
        6.7.5    Threats
    6.8    Value Chain Analysis
        6.8.1    Overview
        6.8.2    Research and Development
        6.8.3    Raw Material Procurement
        6.8.4    Manufacturing
        6.8.5    Marketing
        6.8.6    Distribution
        6.8.7    End-Use
    6.9    Porters Five Forces Analysis
        6.9.1    Overview
        6.9.2    Bargaining Power of Buyers
        6.9.3    Bargaining Power of Suppliers
        6.9.4    Degree of Competition
        6.9.5    Threat of New Entrants
        6.9.6    Threat of Substitutes
    6.10    Price Analysis
        6.10.1    Price Indicators
        6.10.2    Price Structure
        6.10.3    Margin Analysis
7    Market Breakup by Price
    7.1    Premium Products
    7.2    Mass Products
8    Market Breakup by Gender
    8.1    Male
    8.2    Female
    8.3    Unisex
9    Market Breakup by Perfume Type
    9.1    Arabic
    9.2    French
    9.3    Others
10    Perfume Manufacturing Process
    10.1    Product Overview
    10.2    Raw Material Requirements
    10.3    Manufacturing Process
    10.4    Key Success and Risk Factors
11    Competitive Landscape
    11.1    Market Structure
    11.2    Key Players
    11.3    Profiles of Key Players


List of Figures

Figure 1: UAE: Perfume Market: Major Drivers and Challenges
Figure 2: GCC: Perfume Market: Sales Value (in Billion US$), 2010-2017
Figure 3: GCC: Perfume Market: Breakup by Price (in %), 2017
Figure 4: GCC: Perfume Market: Breakup by Gender (in %), 2017
Figure 5: GCC: Perfume Market: Breakup by Product Type (in %), 2017
Figure 6: GCC: Perfume Market: Breakup by Region (in %), 2017
Figure 7: GCC: Perfume Market Forecast: Sales Value (in Billion US$), 2018-2023
Figure 8: UAE: Perfume Market: Sales Value (in Billion US$), 2010-2017
Figure 9: UAE: Perfume Market: Breakup by Premium and Mass Product (in %), 2017
Figure 10: UAE: Perfume Market: Breakup by Gender (in %), 2017
Figure 11: UAE: Perfume Market: Breakup by Perfume Type (in %), 2017
Figure 12: UAE: Perfume Market Forecast: Sales Value (in Billion US$), 2018-2023
Figure 13: UAE: Perfume Industry: SWOT Analysis
Figure 14: UAE: Perfume Industry: Value Chain Analysis
Figure 15: UAE: Perfume Industry: Porter’s Five Forces Analysis
Figure 16: UAE:  Perfume (Premium) Market: Sales Value (in Million US$), 2010, 2017 & 2023
Figure 17: UAE:  Perfume (Mass) Market: Sales Value (in Million US$), 2010, 2017 & 2023
Figure 18: UAE: Perfume (Male) Market: Sales Value (in Million US$), 2010, 2017 & 2023
Figure 19: UAE: Perfume (Female) Market: Sales Value (in Million US$), 2010, 2017 & 2023
Figure 20: UAE: Perfume (Unisex) Market: Sales Value (in Million US$), 2010, 2017 & 2023
Figure 21: UAE: Perfume (Arabic) Market: Sales Value (in Million US$), 2010, 2017 & 2023
Figure 22: UAE: Perfume (French) Market: Sales Value (in Million US$), 2010, 2017 & 2023
Figure 23: UAE: Perfume (Others) Market: Sales Value (in Million US$), 2010, 2017 & 2023
Figure 24: Perfume Manufacturing: Process Flow


List of Tables

Table 1: GCC: Perfume Market: Key Industry Highlights, 2017 and 2023
Table 2: UAE: Perfume Market: Key Industry Highlights, 2017 and 2023
Table 3: UAE: Perfume Market Forecast: Breakup by Price  (in Million US$), 2018-2023
Table 4: UAE: Perfume Market Forecast: Breakup by Gender (in Million US$), 2018-2023
Table 5: UAE: Perfume Market Forecast: Breakup by Product Type (in Million US$), 2018-2023
Table 6: Perfume: Raw Material Requirements
Table 7: UAE: Perfume Market Structure
Table 8: UAE: Perfume Market: Key Players


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