Market Overview:
The United States beer market is expected to exhibit a CAGR of 2.93% during 2022-2027. Keeping in mind the uncertainties of COVID-19, we are continuously tracking and evaluating the direct as well as the indirect influence of the pandemic. These insights are included in the report as a major market contributor.
Beer is an alcoholic beverage manufactured using water, hops and cereal grains, such as barley, corn, wheat, rye and rice. It is commonly available in lager, ale, stout, porter and malt variants. Beers are usually stored and packaged in glass bottles and metal cans and are produced in macro-, micro-and craft breweries. They are a rich source of calcium, potassium, thiamin, iron and zinc. Moderate consumption of beer can aid in preventing heart diseases, kidney stones, diabetes and high cholesterol. It can also strengthen bones, reduce stress and improve cognitive functioning.
The growth in the United States beer market can be attributed to the increasing preference for alcoholic beverages among the masses. Consumers, especially millennials, are experimenting with a variety of flavored beers and beer mixes for innovative drinking experiences. Moreover, the launch of luxury craft beers produced using premium-quality hand-selected ingredients is providing a thrust to the market growth. Various product innovations, such as the introduction of beer in flavored variants, such as blueberry, chocolate, strawberry and peach, are providing a thrust to the market growth. In line with this, product manufacturers are also developing gluten-free beer to meet the requirements of the health-conscious consumers, which is positively impacting the market growth. Other factors, including the increasing product premiumization, along with significant growth in the food and beverage industry, are anticipated to drive the market toward growth across the country.
Key Market Segmentation:
IMARC Group provides an analysis of the key trends in each sub-segment of the United States beer market, along with forecasts at the country and regional level from 2022-2027. Our report has categorized the market based on product type, packaging, production, alcohol content, flavor and distribution channel.
Breakup by Product Type:
- Standard Lager
- Premium Lager
- Specialty Beer
- Others
Breakup by Packaging:
- Glass
- PET Bottle
- Metal Can
- Others
Breakup by Production:
- Macro-Brewery
- Micro-Brewery
- Others
Breakup by Alcohol Content:
Breakup by Flavor:
Breakup by Distribution Channel:
- Supermarkets and Hypermarkets
- On-Trades
- Specialty Stores
- Convenience Stores
- Others
Breakup by Region:
- Northeast
- Midwest
- South
- West
Competitive Landscape:
The competitive landscape of the industry has also been examined along with the profiles of the key players.
Report Coverage:
| Report Features |
Details |
|---|
| Base Year of the Analysis |
2021 |
| Historical Period |
2016-2021 |
| Forecast Period |
2022-2027 |
| Units |
US$ Million |
| Segment Coverage |
Product Type, Packaging, Production, Alcohol Content, Flavor, Distribution Channel, Region |
| Region Covered |
Northeast, Midwest, South, West |
| Customization Scope |
10% Free Customization |
| Report Price and Purchase Option |
Single User License: US$ 2699
Five User License: US$ 3699
Corporate License: US$ 4699 |
| Post-Sale Analyst Support |
10-12 Weeks |
| Delivery Format |
PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request) |
Key Questions Answered in This Report:
- How has the United States beer market performed so far and how will it perform in the coming years?
- What has been the impact of COVID-19 on the United States beer market?
- What are the key regional markets?
- What is the breakup of the market based on the product type?
- What is the breakup of the market based on the packaging?
- What is the breakup of the market based on the production?
- What is the breakup of the market based on the alcohol content?
- What is the breakup of the market based on the flavor?
- What is the breakup of the market based on the distribution channel?
- What are the various stages in the value chain of the industry?
- What are the key driving factors and challenges in the industry?
- What is the structure of the United States beer market and who are the key players?
- What is the degree of competition in the industry?
1 Preface
2 Scope and Methodology
2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
2.3.1 Primary Sources
2.3.2 Secondary Sources
2.4 Market Estimation
2.4.1 Bottom-Up Approach
2.4.2 Top-Down Approach
2.5 Forecasting Methodology
3 Executive Summary
4 Introduction
4.1 Overview
4.2 Key Industry Trends
5 United States Beer Market
5.1 Market Overview
5.2 Market Performance
5.3 Impact of COVID-19
5.4 Market Forecast
6 Market Breakup by Product Type
6.1 Standard Lager
6.1.1 Market Trends
6.1.2 Market Forecast
6.2 Premium Lager
6.2.1 Market Trends
6.2.2 Market Forecast
6.3 Specialty Beer
6.3.1 Market Trends
6.3.2 Market Forecast
6.4 Others
6.4.1 Market Trends
6.4.2 Market Forecast
7 Market Breakup by Packaging
7.1 Glass
7.1.1 Market Trends
7.1.2 Market Forecast
7.2 PET Bottle
7.2.1 Market Trends
7.2.2 Market Forecast
7.3 Metal Can
7.3.1 Market Trends
7.3.2 Market Forecast
7.4 Others
7.4.1 Market Trends
7.4.2 Market Forecast
8 Market Breakup by Production
8.1 Macro-Brewery
8.1.1 Market Trends
8.1.2 Market Forecast
8.2 Micro-Brewery
8.2.1 Market Trends
8.2.2 Market Forecast
8.3 Others
8.3.1 Market Trends
8.3.2 Market Forecast
9 Market Breakup by Alcohol Content
9.1 High
9.1.1 Market Trends
9.1.2 Market Forecast
9.2 Low
9.2.1 Market Trends
9.2.2 Market Forecast
9.3 Alcohol-Free
9.3.1 Market Trends
9.3.2 Market Forecast
10 Market Breakup by Flavor
10.1 Flavored
10.1.1 Market Trends
10.1.2 Market Forecast
10.2 Unflavored
10.2.1 Market Trends
10.2.2 Market Forecast
11 Market Breakup by Distribution Channel
11.1 Supermarkets and Hypermarkets
11.1.1 Market Trends
11.1.2 Market Forecast
11.2 On-Trades
11.2.1 Market Trends
11.2.2 Market Forecast
11.3 Specialty Stores
11.3.1 Market Trends
11.3.2 Market Forecast
11.4 Convenience Stores
11.4.1 Market Trends
11.4.2 Market Forecast
11.5 Others
11.5.1 Market Trends
11.5.2 Market Forecast
12 Market Breakup by Region
12.1 Northeast
12.1.1 Market Trends
12.1.2 Market Forecast
12.2 Midwest
12.2.1 Market Trends
12.2.2 Market Forecast
12.3 South
12.3.1 Market Trends
12.3.2 Market Forecast
12.4 West
12.4.1 Market Trends
12.4.2 Market Forecast
13 SWOT Analysis
13.1 Overview
13.2 Strengths
13.3 Weaknesses
13.4 Opportunities
13.5 Threats
14 Value Chain Analysis
15 Porters Five Forces Analysis
15.1 Overview
15.2 Bargaining Power of Buyers
15.3 Bargaining Power of Suppliers
15.4 Degree of Competition
15.5 Threat of New Entrants
15.6 Threat of Substitutes
16 Price Analysis
17 Policy and Regulatory Landscape
18 Competitive Landscape
18.1 Market Structure
18.2 Key Players
18.3 Profiles of Key Players
List of Figures
Figure 1: United States: Beer Market: Major Drivers and Challenges
Figure 2: United States: Beer Market: Sales Value (in Million US$), 2016-2021
Figure 3: United States: Beer Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 4: United States: Beer Market: Breakup by Product Type (in %), 2021
Figure 5: United States: Beer Market: Breakup by Packaging (in %), 2021
Figure 6: United States: Beer Market: Breakup by Production (in %), 2021
Figure 7: United States: Beer Market: Breakup by Alcohol Content (in %), 2021
Figure 8: United States: Beer Market: Breakup by Flavor (in %), 2021
Figure 9: United States: Beer Market: Breakup by Distribution Channel (in %), 2021
Figure 10: United States: Beer Market: Breakup by Region (in %), 2021
Figure 11: United States: Beer (Standard Lager) Market: Sales Value (in Million US$), 2016 & 2021
Figure 12: United States: Beer (Standard Lager) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 13: United States: Beer (Premium Lager) Market: Sales Value (in Million US$), 2016 & 2021
Figure 14: United States: Beer (Premium Lager) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 15: United States: Beer (Specialty Beer) Market: Sales Value (in Million US$), 2016 & 2021
Figure 16: United States: Beer (Specialty Beer) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 17: United States: Beer (Other Product Types) Market: Sales Value (in Million US$), 2016 & 2021
Figure 18: United States: Beer (Other Product Types) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 19: United States: Beer (Glass) Market: Sales Value (in Million US$), 2016 & 2021
Figure 20: United States: Beer (Glass) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 21: United States: Beer (PET Bottle) Market: Sales Value (in Million US$), 2016 & 2021
Figure 22: United States: Beer (PET Bottle) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 23: United States: Beer (Metal Can) Market: Sales Value (in Million US$), 2016 & 2021
Figure 24: United States: Beer (Metal Can) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 25: United States: Beer (Other Packaging Types) Market: Sales Value (in Million US$), 2016 & 2021
Figure 26: United States: Beer (Other Packaging Types) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 27: United States: Beer (Macro-Brewery) Market: Sales Value (in Million US$), 2016 & 2021
Figure 28: United States: Beer (Macro-Brewery) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 29: United States: Beer (Micro-Brewery) Market: Sales Value (in Million US$), 2016 & 2021
Figure 30: United States: Beer (Micro-Brewery) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 31: United States: Beer (Other Productions) Market: Sales Value (in Million US$), 2016 & 2021
Figure 32: United States: Beer (Other Productions) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 33: United States: Beer (High) Market: Sales Value (in Million US$), 2016 & 2021
Figure 34: United States: Beer (High) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 35: United States: Beer (Low) Market: Sales Value (in Million US$), 2016 & 2021
Figure 36: United States: Beer (Low) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 37: United States: Beer (Alcohol-Free) Market: Sales Value (in Million US$), 2016 & 2021
Figure 38: United States: Beer (Alcohol-Free) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 39: United States: Beer (Flavored) Market: Sales Value (in Million US$), 2016 & 2021
Figure 40: United States: Beer (Flavored) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 41: United States: Beer (Unflavored) Market: Sales Value (in Million US$), 2016 & 2021
Figure 42: United States: Beer (Unflavored) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 43: United States: Beer (Supermarkets and Hypermarkets) Market: Sales Value (in Million US$), 2016 & 2021
Figure 44: United States: Beer (Supermarkets and Hypermarkets) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 45: United States: Beer (On-Trades) Market: Sales Value (in Million US$), 2016 & 2021
Figure 46: United States: Beer (On-Trades) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 47: United States: Beer (Specialty Stores) Market: Sales Value (in Million US$), 2016 & 2021
Figure 48: United States: Beer (Specialty Stores) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 49: United States: Beer (Convenience Stores) Market: Sales Value (in Million US$), 2016 & 2021
Figure 50: United States: Beer (Convenience Stores) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 51: United States: Beer (Other Distribution Channels) Market: Sales Value (in Million US$), 2016 & 2021
Figure 52: United States: Beer (Other Distribution Channels) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 53: Northeast: Beer Market: Sales Value (in Million US$), 2016 & 2021
Figure 54: Northeast: Beer Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 55: Midwest: Beer Market: Sales Value (in Million US$), 2016 & 2021
Figure 56: Midwest: Beer Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 57: South: Beer Market: Sales Value (in Million US$), 2016 & 2021
Figure 58: South: Beer Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 59: West: Beer Market: Sales Value (in Million US$), 2016 & 2021
Figure 60: West: Beer Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 61: United States: Beer Industry: SWOT Analysis
Figure 62: United States: Beer Industry: Value Chain Analysis
Figure 63: United States: Beer Industry: Porter’s Five Forces Analysis
List of Tables
Table 1: United States: Beer Market: Key Industry Highlights, 2021 and 2027
Table 2: United States: Beer Market Forecast: Breakup by Product Type (in Million US$), 2022-2027
Table 3: United States: Beer Market Forecast: Breakup by Packaging (in Million US$), 2022-2027
Table 4: United States: Beer Market Forecast: Breakup by Production (in Million US$), 2022-2027
Table 5: United States: Beer Market Forecast: Breakup by Alcohol Content (in Million US$), 2022-2027
Table 6: United States: Beer Market Forecast: Breakup by Flavor (in Million US$), 2022-2027
Table 7: United States: Beer Market Forecast: Breakup by Distribution Channel (in Million US$), 2022-2027
Table 8: United States: Beer Market Forecast: Breakup by Region (in Million US$), 2022-2027
Table 9: United States: Beer Market: Competitive Structure
Table 10: United States: Beer Market: Key Players