The United States bottled water market is projected to exhibit a growth rate (CAGR) of 6.8% during 2023-2028. The rising health and wellness consciousness among consumers, increasing demand for portable and ready-to-drink beverages, and growing awareness of plastic waste represent some of the key factors driving the market.
Bottled water refers to packaged drinking water sold in various sizes and formats, typically in plastic or glass containers. It is sourced from natural springs, wells, or municipal water supplies, and then undergoes treatment processes to ensure its safety and quality. It provides a readily available option for hydration, making it a staple choice for consumers on the go, during outdoor activities, or in situations where access to tap water is limited. It comes in various categories, including still water, sparkling water, flavored water, and enhanced water with added minerals, electrolytes, or vitamins. The choice of bottled water often reflects individual preferences and health considerations. Bottled water is associated with convenience and hydration benefits, but it has also been a subject of environmental debate due to concerns about plastic waste and carbon emissions from production and transportation. Many efforts have been made to reduce the environmental impact of bottled water, such as promoting recycling, using more sustainable packaging materials and advocating for the consumption of tap water when safe and feasible. Bottled water serves as a portable and versatile source of hydration that has become an integral part of modern lifestyles, catering to the demands of consumers seeking accessible and refreshing beverages. At present, bottled water is gaining immense traction across the United States due to its convenience, portability, and perceived purity.
United States Bottled Water Market Trends:
In the United States, the rising number of consumers choosing bottled water as a calorie-free and convenient hydration option owing to the increasing emphasis on health and wellness as it aligns with their health-conscious lifestyles represents the primary factor driving the market growth. Moreover, the emerging on-the-go culture and busy routines of modern customers has augmented the demand for portable and ready-to-drink beverages, positioning bottled water as an essential choice for consumers seeking hydration during travel, work, and recreational activities, thereby propelling the market growth. Apart from this, the shift toward eco-friendly packaging alternatives, such as recycled or biodegradable materials, due to the heightened awareness of the environmental impact of single-use plastics is another major growth-inducing factor. Additionally, the increasing prevalence of marketing campaigns highlighting the purity and safety of bottled water bolsters consumer confidence, which in turn, has accelerated the product adoption as a reliable source of refreshment. Besides this, the availability of a wide range of options, from natural spring water to flavored and functional waters, caters to diverse preferences, has catalyzed the market growth. Furthermore, the introduction of different flavor options, including fruit-infused, herbal, and botanical flavors, offers consumers a wider range of choices beyond traditional still and sparkling water, thereby contributing to market growth.
United States Bottled Water Market Segmentation:
IMARC Group provides an analysis of the key trends in each segment of the United States bottled water market report, along with forecasts at the country level for 2023-2028. Our report has categorized the market based on product type, distribution channel, and packaging type.
Product Type Insights:
The report has provided a detailed breakup and analysis of the market based on the product type. This includes still, carbonated, flavored, and mineral.
Distribution Channel Insights:
- Supermarkets and Hypermarkets
- Convenience Stores
- Direct Sales
A detailed breakup and analysis of the market based on the distribution channel has also been provided in the report. This includes supermarkets and hypermarkets, convenience stores, direct sales, on-trade, and others.
Packaging Type Insights:
- PET Bottles
- Metal Cans
A detailed breakup and analysis of the market based on the packaging type has also been provided in the report. This includes PET bottles, metal cans, and others.
The report has also provided a comprehensive analysis of all the major regional markets, which include the Northeast, Midwest, South, and West.
The report has also provided a comprehensive analysis of the competitive landscape in the market. Competitive analysis such as market structure, key player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided.
United States Bottled Water Market Report Coverage:
|Base Year of the Analysis
| Historical Period
|Scope of the Report
||Exploration of Historical and Forecast Trends, Industry Catalysts and Challenges, Segment-Wise Historical and Predictive Market Assessment:
- Product Type
- Distribution Channel
- Packaging Type
|Product Types Covered
||Still, Carbonated, Flavored, Mineral
|Distribution Channels Covered
||Supermarkets and Hypermarkets, Convenience Stores, Direct Sales, On-Trade, Others
|Packaging Types Covered
||PET Bottles, Metal Cans, Others
||Northeast, Midwest, South, West
||10% Free Customization
|Report Price and Purchase Option
||Single User License: US$ 2699
Five User License: US$ 3699
Corporate License: US$ 4699
|Post-Sale Analyst Support
||PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request)
Key Questions Answered in This Report:
- How has the United States bottled water market performed so far and how will it perform in the coming years?
- What has been the impact of COVID-19 on the United States bottled water market?
- What is the breakup of the United States bottled water market on the basis of product type?
- What is the breakup of the United States bottled water market on the basis of distribution channel?
- What is the breakup of the United States bottled water market on the basis of packaging type?
- What are the various stages in the value chain of the United States bottled water market?
- What are the key driving factors and challenges in the United States bottled water market?
- What is the structure of the United States bottled water market and who are the key players?
- What is the degree of competition in the United States bottled water market?
Key Benefits for Stakeholders:
- IMARC’s report offers a comprehensive quantitative analysis of various market segments, historical and current market trends, market forecasts, and dynamics of the United States bottled water market from 2017-2028.
- The research study provides the latest information on the market drivers, challenges, and opportunities in the United States bottled water market.
- Porter's five forces analysis assist stakeholders in assessing the impact of new entrants, competitive rivalry, supplier power, buyer power, and the threat of substitution. It helps stakeholders to analyze the level of competition within the United States bottled water industry and its attractiveness.
- Competitive landscape allows stakeholders to understand their competitive environment and provides an insight into the current positions of key players in the market.