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The United States frozen pizza market is currently witnessing moderate growth. Frozen pizzas are half-baked pizzas manufactured using fermented flatbread, which are re-heated for later consumption. They consist of a flat round dough base with toppings of vegetables, sauces, cheese and meat, such as chicken and ham. Frozen pizzas are available in a wide variety of crusts, including regular, thin crust, extra thin crust, stuffed crust and deep-dish. They are widely used in hotels, cafes and quick service restaurants (QSRs) and are usually stored at very low temperatures to preserve their nutritional content and flavor and increase the shelf-life of the product.
Significant growth in the food and beverage industry, along with the hectic schedules of the working population across the United States, is one of the key factors creating a positive outlook for the market. With busy lifestyles, consumers are more inclined towards ready-to-eat (RTE) and convenience foods, which, in turn, is increasing the demand for frozen pizzas. Furthermore, various product innovations, such as the development of whole wheat and multigrain variants with no or minimal artificial preservatives, fat and trans-fat content, are contributing to the market growth. Product manufacturers are also developing gluten- and dairy-free frozen pizzas to meet the requirements of lactose-intolerant consumers. Other factors, including the rising expenditure capacities of consumers and the growing popularity of fast food, especially among the millennials, are anticipated to drive the market further. Looking forward, IMARC Group expects the market to witness moderate growth during 2021-2026.
IMARC Group provides an analysis of the key trends in each sub-segment of the United States frozen pizza market report, along with forecasts for growth at the region level from 2021-2026. Our report has categorized the market based on region, crust type, size, product type, topping and distribution.
Breakup by Pizza Crust Type:
Breakup by Size:
Breakup by Product Type:
Breakup by Topping:
Breakup by Distribution:
Breakup by Region:
The competitive landscape of the industry has also been examined along with the profiles of the key players.
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