United States Online Gambling Market to Reach US$ 20.8 Billion by 2032, Stimulated by Rising Development of Interactive and Immersive Gambling

July 03, 2023 | Technology & Media

According to the latest report by IMARC Group, titled "United States Online Gambling Market Report by Game Type (Sports Betting, Casino, and Others), Device (Desktop, Mobile, and Others), and Region 2024-2032," the United States online gambling market size reached US$ 10.2 Billion in 2023. Online gambling comprises virtual or online betting activities wherein gamblers bet, win, or lose real money by playing a wide array of games that are developed strictly for online usages, such as blackjack, baccarat, slots, craps, video poker, roulette, bingo, slots, and other casino games. It relies on a computer program and allows individuals to open their online accounts, deposit a specific amount of money, and select a casino game for playing. It enables gamblers to sit at home and participate in gambling activities and avoid the hassle of visiting a physical casino. Furthermore, as online gambling frequently offers lucrative bonuses in the form of free play or cash back, its demand is increasing in the United States.


United States Online Gambling Market Trends:

At present, the increasing demand for online gambling, as it provides various tools and resources to gamble responsibly, represents one of the crucial factors positively influencing the market in the US. Besides this, the rising awareness about the beneficial aspects of using cryptocurrency in gambling is contributing to the growth of the market in the country. In addition, the growing legalization of gambling activities is offering a favorable market outlook. Apart from this, the increasing development of interactive and immersive gambling applications is supporting the growth of the market in the US. Additionally, the rising utilization of various smart devices, including smartphones, laptops, and tablets, to play online games and connect with other gamblers is strengthening the growth of the market in the country. Looking forward, the market value is projected to reach US$ 20.8 Billion by 2032, expanding at a CAGR of 8% during 2024-2032.


Market Summary:

  • On the basis of the game type, the market has been segmented into sports betting (football, horse racing, e-sports, and others), casino (live casino, baccarat, blackjack, poker, slots, and others), and others. Presently, sports betting accounts for the total market share.
  • Based on the device, the market has been segregated into desktop, mobile, and others. At present, desktop holds the biggest market share.
  • Region-wise, the market has been divided into Northeast, Midwest, South, and West.
  • The competitive landscape of the market has been studied in the report with the detailed profiles of the key players operating in the market.


Report Scope:

Report Features Details
Base Year of the Analysis 2023
Historical Period 2018-2023
Forecast Period 2024-2032
Units US$ Billion
Segment Coverage Game Type, Device, Region
Region Covered  Northeast, Midwest, South, West
Customization Scope 10% Free Customization
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United States Online Gambling Market to Reach US$ 20.8 Billion by 2032, Stimulated by Rising Development of Interactive and Immersive Gambling
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