Change Language

Select Language

COVID-19
The pandemic continues to cause unprecedented disruption across industries worldwide.
Get detailed insights regarding the impact of COVID-19 on the market.

United States Tequila Market: Industry Trends, Share, Size, Growth, Opportunity and Forecast 2021-2026

Market Overview:

The United States tequila market is currently witnessing strong growth. Tequila is a distilled, high-quality, artisanal spirit consumed on its own or mixed into cocktails. It is produced from the Agave Tequilana plant and fermented with additional sweeteners like glucose and fructose and artificial additives. The color, flavor and contents of the tequila usually vary depending on the duration of the aging process. In the United States, tequila has gained traction as it contains substances that are known to aid digestion, increase probiotic levels, improve calcium and magnesium absorption, and support the growth of helpful microbes in the intestines.

The United States tequila market is primarily driven by the ability of distillers to provide both well-aged, high-end super-premium products and affordable value brands for varying occasions and budgets. Besides this, the expanding Hispanic population in the country and their interest in Mexican food and beverages are propelling the growth of the market. Apart from this, various innovations by tequila producers, like the addition of natural ingredients, such as lemon, coconut tangerine, strawberry, pineapple, and mango, are also expanding the product portfolio. Furthermore, the inflating income levels of the consumers and the availability of exclusive handcrafted variants of tequila are some of the other factors influencing the market growth. On account of these factors, the market is expected to exhibit robust growth during the forecast period (2021-2026).

Key Market Segmentation:

IMARC Group provides an analysis of the key trends in each sub-segment of the United States tequila market report, along with forecasts for growth at the region level from 2021-2026. Our report has categorized the market based on region, product type, purity, price range and distribution channel.

Breakup by Product Type:

  • Blanco
  • Joven
  • Mixto Gold
  • Reposado
  • Anejo
  • Extra Anejo
     

Breakup by Purity:

  • 100% Tequila
  • 60% Tequila
     

Breakup by Price Range:

  • Premium Tequila
  • Value Tequila
  • Premium and Super-Premium Tequila
  • Ultra-Premium Tequila
     

Breakup by Distribution Channel:

  • Off-Trade
    • Supermarkets and Hypermarkets
    • Discount Stores
    • Online Stores
    • Others
  • On-Trade
    • Restaurants and Bars
    • Liquor Stores
    • Others
       

Breakup by Region:

  • Northeast
  • Midwest
  • South
  • West
     

Competitive Landscape:

The competitive landscape of the industry has also been examined along with the profiles of the key players.

Key Questions Answered in This Report:

  • How has the United States tequila market performed so far and how will it perform in the coming years?
  • What has been the impact of COVID-19 on the United States tequila market?
  • What are the key regional markets?
  • What is the breakup of the market based on the product type?
  • What is the breakup of the market based on the purity?
  • What is the breakup of the market based on the price range?
  • What is the breakup of the market based on the distribution channel?
  • What are the various stages in the value chain of the industry?
  • What are the key driving factors and challenges in the industry?
  • What is the structure of the United States tequila market and who are the key players?
  • What is the degree of competition in the industry?

1    Preface
2    Scope and Methodology 

    2.1    Objectives of the Study
    2.2    Stakeholders
    2.3    Data Sources
        2.3.1    Primary Sources
        2.3.2    Secondary Sources
    2.4    Market Estimation
        2.4.1    Bottom-Up Approach
        2.4.2    Top-Down Approach
    2.5    Forecasting Methodology
3    Executive Summary
4    Introduction

    4.1    Overview
    4.2    Key Industry Trends
5    United States Tequila Market
    5.1    Market Overview
    5.2    Market Performance
    5.3    Impact of COVID-19
    5.4    Market Forecast
6    Market Breakup by Product Type
    6.1    Blanco
        6.1.1 Market Trends
        6.1.2 Market Forecast
    6.2    Joven
        6.2.1 Market Trends
        6.2.2 Market Forecast
    6.3    Mixto Gold
        6.3.1 Market Trends
        6.3.2 Market Forecast
    6.4    Reposado
        6.4.1 Market Trends
        6.4.2 Market Forecast
    6.5    Anejo
        6.5.1 Market Trends
        6.5.2 Market Forecast
    6.6    Extra Anejo
        6.6.1 Market Trends
        6.6.2 Market Forecast
7    Market Breakup by Purity
    7.1    100% Tequila
        7.1.1 Market Trends
        7.1.2 Market Forecast
    7.2    60% Tequila
        7.2.1 Market Trends
        7.2.2 Market Forecast
8    Market Breakup by Price Range
    8.1    Premium Tequila
        8.1.1 Market Trends
        8.1.2 Market Forecast
    8.2    Value Tequila
        8.2.1 Market Trends
        8.2.2 Market Forecast
    8.3    Premium and Super-Premium Tequila
        8.3.1 Market Trends
        8.3.2 Market Forecast
    8.4    Ultra-Premium Tequila
        8.4.1 Market Trends
        8.4.2 Market Forecast
9    Market Breakup by Distribution Channel
    9.1    Off-Trade 
        9.1.1 Market Trends 
        9.1.2 Market Breakup by Type
           9.1.2.1 Supermarkets and Hypermarkets            
           9.1.2.2 Discount Stores 
           9.1.2.3 Online Stores
           9.1.2.4 Others
        9.1.3 Market Forecast 
    9.2    On-Trade 
        9.2.1 Market Trends 
        9.2.2 Market Breakup by Type
           9.2.2.1 Restaurants and Bars            
           9.2.2.2 Liquor Stores 
           9.2.2.3 Others
        9.2.3 Market Forecast
10    Market Breakup by Region
    10.1    Northeast
        10.1.1 Market Trends
        10.1.2 Market Forecast
    10.2    Midwest
        10.2.1 Market Trends
        10.2.2 Market Forecast
    10.3    South
        10.3.1 Market Trends
        10.3.2 Market Forecast
    10.4    West
        10.4.1 Market Trends
        10.4.2 Market Forecast
11    SWOT Analysis
    11.1    Overview
    11.2    Strengths
    11.3    Weaknesses
    11.4    Opportunities
    11.5    Threats
12    Value Chain Analysis
13    Porters Five Forces Analysis

    13.1    Overview
    13.2    Bargaining Power of Buyers
    13.3    Bargaining Power of Suppliers
    13.4    Degree of Competition
    13.5    Threat of New Entrants
    13.6    Threat of Substitutes
14    Price Analysis
15    Policy and Regulatory Landscape
16    Competitive Landscape

    16.1    Market Structure
    16.2    Key Players
    16.3    Profiles of Key Players

List of Figures

Figure 1: United States: Tequila Market: Major Drivers and Challenges
Figure 2: United States: Tequila Market: Sales Value (in Million US$), 2015-2020
Figure 3: United States: Tequila Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 4: United States: Tequila Market: Breakup by Product Type (in %), 2020
Figure 5: United States: Tequila Market: Breakup by Purity (in %), 2020
Figure 6: United States: Tequila Market: Breakup by Price Range (in %), 2020
Figure 7: United States: Tequila Market: Breakup by Distribution Channel (in %), 2020
Figure 8: United States: Tequila Market: Breakup by Region (in %), 2020
Figure 9: United States: Tequila (Blanco) Market: Sales Value (in Million US$), 2015 & 2020
Figure 10: United States: Tequila (Blanco) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 11: United States: Tequila (Joven) Market: Sales Value (in Million US$), 2015 & 2020
Figure 12: United States: Tequila (Joven) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 13: United States: Tequila (Mixto Gold) Market: Sales Value (in Million US$), 2015 & 2020
Figure 14: United States: Tequila (Mixto Gold) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 15: United States: Tequila (Reposado) Market: Sales Value (in Million US$), 2015 & 2020
Figure 16: United States: Tequila (Reposado) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 17: United States: Tequila (Anejo) Market: Sales Value (in Million US$), 2015 & 2020
Figure 18: United States: Tequila (Anejo) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 19: United States: Tequila (Extra Anejo) Market: Sales Value (in Million US$), 2015 & 2020
Figure 20: United States: Tequila (Extra Anejo) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 21: United States: Tequila (100% Tequila) Market: Sales Value (in Million US$), 2015 & 2020
Figure 22: United States: Tequila (100% Tequila) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 23: United States: Tequila (60% Tequila) Market: Sales Value (in Million US$), 2015 & 2020
Figure 24: United States: Tequila (60% Tequila) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 25: United States: Tequila (Premium Tequila) Market: Sales Value (in Million US$), 2015 & 2020
Figure 26: United States: Tequila (Premium Tequila) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 27: United States: Tequila (Value Tequila) Market: Sales Value (in Million US$), 2015 & 2020
Figure 28: United States: Tequila (Value Tequila) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 29: United States: Tequila (Premium and Super-Premium Tequila) Market: Sales Value (in Million US$), 2015 & 2020
Figure 30: United States: Tequila (Premium and Super-Premium Tequila) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 31: United States: Tequila (Ultra-Premium Tequila) Market: Sales Value (in Million US$), 2015 & 2020
Figure 32: United States: Tequila (Ultra-Premium Tequila) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 33: United States: Tequila (Off-Trade) Market: Sales Value (in Million US$), 2015 & 2020
Figure 34: United States: Tequila (Off-Trade) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 35: United States: Tequila (On-Trade) Market: Sales Value (in Million US$), 2015 & 2020
Figure 36: United States: Tequila (On-Trade) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 37: Northeast: Tequila Market: Sales Value (in Million US$), 2015 & 2020
Figure 38: Northeast: Tequila Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 39: Midwest: Tequila Market: Sales Value (in Million US$), 2015 & 2020
Figure 40: Midwest: Tequila Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 41: South: Tequila Market: Sales Value (in Million US$), 2015 & 2020
Figure 42: South: Tequila Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 43: West: Tequila Market: Sales Value (in Million US$), 2015 & 2020
Figure 44: West: Tequila Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 45: United States: Tequila Industry: SWOT Analysis
Figure 46: United States: Tequila Industry: Value Chain Analysis
Figure 47: United States: Tequila Industry: Porter’s Five Forces Analysis

List of Tables

Table 1: United States: Tequila Market: Key Industry Highlights, 2020 and 2026
Table 2: United States: Tequila Market Forecast: Breakup by Product Type (in Million US$), 2021-2026
Table 3: United States: Tequila Market Forecast: Breakup by Purity (in Million US$), 2021-2026
Table 4: United States: Tequila Market Forecast: Breakup by Price Range (in Million US$), 2021-2026
Table 5: United States: Tequila Market Forecast: Breakup by Distribution Channel (in Million US$), 2021-2026
Table 6: United States: Tequila Market Forecast: Breakup by Region (in Million US$), 2021-2026
Table 7: United States: Tequila Market: Competitive Structure
Table 8: United States: Tequila Market: Key Players

Note: We value your privacy and will never rent or sell your email address. Privacy policy

Need more help?

  •   Speak to our experienced analysts for insights on the current market scenarios.
  •   Include additional segments and countries to customize the report as per your requirement.
  •   Gain an unparalleled competitive advantage in your domain by understanding how to utilize the report and positively impacting your operations and revenue.
  •   For further assistance, please connect with our analysts.

Purchase Options




$ 2499

REACH OUT TO US

Call us on

( US: +1-631-791-1145 )
( UK: +44-753-713-2163 )
( India: +91 120 433 0800 )


Drop us an email at

sales@imarcgroup.com

Social Links