The US board games market size reached USD 4.58 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 11.73 Billion by 2033, exhibiting a growth rate (CAGR) of 9.87% during 2025-2033. Wider retail placement and smart online sales make board games easy to find and buy, encouraging casual shoppers. Furthermore, gaming cafés and bars turn playing into a social experience, helping people connect, discover new titles, and deepen interest in the hobby, thereby contributing to the expansion of the US board games market share.
Report Attribute
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Key Statistics
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Base Year
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2024 |
Forecast Years
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2025-2033
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Historical Years
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2019-2024
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Market Size in 2024 | USD 4.58 Billion |
Market Forecast in 2033 | USD 11.73 Billion |
Market Growth Rate 2025-2033 | 9.87% |
Better Retail Presence and Distribution
Board games once resided hidden in specialty shops known only to devoted enthusiasts, but now they occupy prominent spaces in large stores, online platforms, and even supermarkets. This expanded availability allows people to discover a new title while grabbing everyday necessities, increasing the chances of spontaneous buys. Eye-catching packaging, vibrant hues, and strategic placements close to seasonal sections quickly attract interest. Digital marketplaces and direct-to-consumer (DTC) platforms enable small publishers to sell directly to gamers worldwide, eliminating the necessity for extensive marketing expenditures. Quick shipping, simple returns, and preorder benefits make obtaining the newest release effortless. Clubs and subscription boxes provide an additional dimension, delivering curated selections to members monthly and maintaining their enthusiasm to expand their collections. For instance, the Sims Board Game has been confirmed by Goliath Games for a US release on July 20, 2025, with a price of $19.99 and available for pre-order at Target. This well-known franchise now occupies shelves that casual shoppers peruse, transforming a routine task into an opportunity to acquire something novel for game night. Created for 2–5 players aged 12 and older, the game allows enthusiasts to gather Aspiration Points while managing recognizable Sims needs, merging a popular digital universe with a tangible activity. Simplified purchasing and intelligent distribution like this sustain interest and attract new enthusiasts to the hobby without requiring them to search for specialized shops.
Rise of Experiential Gaming Venues
The increasing number of gaming cafés, bars, and dedicated play spaces in cities and towns is bolstering the US board games market growth. These venues transform board gaming into a social event outside the home, providing people with a place to gather, meet new players, and try out games they might not own. For newcomers, cafés offer an easy entry point with staff explaining rules, suggesting titles, and creating a welcoming vibe that removes the stress of learning alone. For dedicated fans, they offer variety and community without requiring the purchase of every game. Many locations also host themed nights, tournaments, or membership programs that encourage repeat visits and foster loyal user bases. This environment also boosts sales indirectly, as players often buy games they discover and enjoy during café sessions. By blending entertainment, food, and community, these spaces help expand the reach of board gaming beyond living rooms, giving people more reasons to play and spend time together. In 2025, 94.3 WCYY reported that Owlbear's Rest, a new gaming café in Westbrook, Maine, will hold its grand opening on May 30 at Stockhouse Station. Inspired by Dungeons & Dragons, the café will offer themed game nights, snacks, and membership options for extended play.
IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the country and regional levels for 2025-2033. Our report has categorized the market based on product type, game type, age group, and distribution channel.
Product Type Insights:
The report has provided a detailed breakup and analysis of the market based on the product type. This includes tabletop games, card and dice games, collectible card games, miniature games, and RPG games.
Game Type Insights:
A detailed breakup and analysis of the market based on the game type have also been provided in the report. This includes strategy and war games, educational games, fantasy games, sport games, and others.
Age Group Insights:
The report has provided a detailed breakup and analysis of the market based on the age group. This includes 0-2 years, 2-5 years, 5-12 years, and above 12 years.
Distribution Channel Insights:
A detailed breakup and analysis of the market based on the distribution channel have also been provided in the report. This includes supermarkets and hypermarkets, specialty stores, online stores, and others.
Regional Insights:
The report has also provided a comprehensive analysis of all the major regional markets, which include Northeast, Midwest, South, and West.
The market research report has also provided a comprehensive analysis of the competitive landscape. Competitive analysis such as market structure, key player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided.
Report Features | Details |
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Base Year of the Analysis | 2024 |
Historical Period | 2019-2024 |
Forecast Period | 2025-2033 |
Units | Billion USD |
Scope of the Report |
Exploration of Historical Trends and Market Outlook, Industry Catalysts and Challenges, Segment-Wise Historical and Future Market Assessment:
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Product Types Covered | Tabletop Games, Card and Dice Games, Collectible Card Games, Miniature Games, RPG Games |
Game Types Covered | Strategy and War Games, Educational Games, Fantasy Games, Sport Games, Others |
Age Groups Covered | 0-2 Years, 2-5 Years, 5-12 Years, Above 12 Years |
Distribution Channels Covered | Supermarkets and Hypermarkets, Specialty Stores, Online Stores, Others |
Regions Covered | Northeast, Midwest, South, West |
Customization Scope | 10% Free Customization |
Post-Sale Analyst Support | 10-12 Weeks |
Delivery Format | PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request) |
Key Questions Answered in This Report:
Key Benefits for Stakeholders: