Vegan Chocolate Market by Chocolate Type (Milk Chocolate and White Chocolate, Dark Chocolate, and Others), Nature (Organic, Conventional), Sales Channel (B2B, B2C), and Region 2024-2032

Vegan Chocolate Market by Chocolate Type (Milk Chocolate and White Chocolate, Dark Chocolate, and Others), Nature (Organic, Conventional), Sales Channel (B2B, B2C), and Region 2024-2032

Report Format: PDF+Excel | Report ID: SR112024A8140
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Vegan Chocolate Market Size:

The global vegan chocolate market size reached US$ 1.2 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 2.9 Billion by 2032, exhibiting a growth rate (CAGR) of 10.31% during 2024-2032. The market is growing rapidly driven by rising veganism and plant-based diets, increasing health consciousness among the masses, heightened environmental concerns across the globe, recent innovations in food technology, and growing lactose intolerance and allergy awareness.

Report Attribute
 Key Statistics 
Base Year
Forecast Years
Historical Years
Market Size in 2023 US$ 1.2 Billion
Market Forecast in 2032 US$ 2.9 Billion
Market Growth Rate 2024-2032 10.31%

Vegan Chocolate Market Analysis:

  • Market Growth and Size: The market is witnessing stable growth, driven by the rising demand for plant-based products and increasing consumer awareness regarding health, sustainability, and ethical issues related to food consumption.
  • Major Market Drivers: Key drivers influencing the market growth include the growing trend of veganism, health consciousness among consumers, environmental concerns, and the rise in lactose intolerance and dairy allergies. Furthermore, the ethical considerations and the increasing availability of diverse vegan chocolate products is also supporting the market growth.
  • Technological Advancements: Recent innovations in food technology, which have greatly improved the taste, texture, and quality of vegan chocolates, making them comparable to traditional chocolates, are supporting the market growth. Additionally, the development of plant-based milk alternatives and natural sweeteners that enhance the flavor profile of vegan chocolates is driving the market growth.
  • Industry Applications: The market is experiencing high product demand in various food and beverage (F&B) sectors, such as baking, confectionery, dairy alternatives, and as a flavoring in beverages.
  • Key Market Trends: The key market trends involve increasing product diversification, a rise in organic and fair-trade offerings, and a growing emphasis on sustainability and ethical sourcing in production.
  • Geographical Trends: Europe leads the market due to its high consumer awareness and demand for quality products. Other regions are also showing significant growth, fueled by growing awareness and changing consumer preferences.
  • Competitive Landscape: The market is characterized by a mix of established confectionery brands and new entrants, with companies focusing on innovation, sustainability, and expanding global distribution networks.
  • Challenges and Opportunities: The market faces various challenges, such as balancing cost with quality, navigating diverse consumer preferences, and managing supply chain complexities. However, the increasing number of health-conscious consumers, expansion into emerging markets, and adoption of e-commerce for broader reach is creating new opportunities for the market growth.

Global Vegan Chocolate Market

Vegan Chocolate Market Trends:

Rising veganism and plant-based diets

The surge in veganism and plant-based diets, owing to the growing societal focus on ethical consumption, animal welfare, and the ecological impact of food choices, is propelling the market growth. Consumers are becoming aware of the ethical dilemmas associated with animal agriculture, resulting in a shift towards plant-based alternatives to align their eating habits with their values. Additionally, the advent of social media and digital platforms, which have played a significant role in spreading awareness and influencing consumer behavior towards veganism, is catalyzing the market growth. In line with this, influencers and health advocates promote vegan diets, often highlighting the benefits of plant-based foods.

Increasing health consciousness among the masses

The rising health consciousness among the masses, driven by the heightened prevalence of lifestyle diseases, such as obesity, diabetes, and heart conditions, which has made consumers more mindful of their dietary choices, is fueling the market growth. Vegan chocolate is often perceived as a healthier alternative to traditional chocolate due to its plant-based composition, which typically includes lower levels of saturated fats and cholesterol. Furthermore, vegan chocolates are free from dairy products, making them suitable for consumers with lactose intolerance or dairy allergies. Additionally, many vegan chocolates also contain higher percentages of cocoa, which is rich in antioxidants and believed to have numerous health benefits, including better heart health and lowered stress levels.

Heightened environmental concerns across the globe

The heightened environmental concerns are playing a pivotal role in the expansion of the vegan chocolate market. The production of traditional chocolate has been scrutinized due to its environmental impact, particularly in terms of biodiversity loss, deforestation, and greenhouse gas emissions associated with dairy and cocoa farming. On the other hand, vegan chocolate typically has a smaller environmental footprint. They are made from several plant-based ingredients, such as rice milk and almond milk, which require less water and land and produce lower levels of greenhouse gases compared to dairy milk. Additionally, several vegan chocolate brands are adopting sustainable and ethical practices, such as sourcing organic cocoa and using environmentally friendly packaging, which appeals to eco-conscious consumers who are increasingly making purchasing decisions based on the ecological impact of products.

Recent Innovation in food technology

Recent innovations in food technology, leading to significant improvements in the quality of vegan chocolate, are driving the market growth. Food technologists are developing innovative methods to process plant-based milk and fats to mimic the creaminess and mouthfeel of dairy. These advancements have enabled the creation of vegan chocolates that are virtually indistinguishable from their dairy counterparts in terms of texture, taste, and appearance. Moreover, the use of alternative sweeteners and flavor enhancers, which has improved the overall sensory experience of vegan chocolate, making it more appealing to a broader audience, is positively influencing the market growth. Additionally, the ongoing investment in research and development (R&D), leading to further innovations and making vegan chocolate even more accessible and appealing to consumers, is supporting the market growth.

Growing lactose intolerance and allergy awareness

The increasing awareness of lactose intolerance and dairy allergies is a significant factor contributing to the market growth. Lactose intolerance is a condition where individuals are unable to digest lactose. Similarly, dairy allergies, which involve an immune response to proteins in cow's milk, are also relatively common. These health concerns are prompting consumers to seek dairy-free alternatives, including in the realm of confectionery. Vegan chocolate, being inherently free from dairy, offers a suitable and appealing option for these consumers. Additionally, the growing recognition and diagnosis of these conditions, encouraging more people to adopt dairy-free diets, is strengthening the market growth. Moreover, the increasing availability of lactose-free and dairy-free products, which has made it easier for consumers to make these dietary changes, is favoring the market growth.

Vegan Chocolate Industry Segmentation:

IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the global, regional, and country levels for 2024-2032. Our report has categorized the market based on chocolate type, nature, and sales channel.

Breakup by Chocolate Type:

  • Milk Chocolate and White Chocolate
  • Dark Chocolate
  • Others

Dark chocolate accounts for the majority of the market share

The report has provided a detailed breakup and analysis of the market based on the chocolate type. This includes milk chocolate and white chocolate, dark chocolate, and others. According to the report, dark chocolate represented the largest segment.

The dark chocolate segment holds the largest market share, driven by its widespread popularity among health-conscious consumers and dark chocolate enthusiasts. Vegan dark chocolate typically contains a higher percentage of cocoa solids and butter and is sweetened with various types of natural or artificial sweeteners. The absence of dairy in dark chocolate aligns well with vegan principles, making it a natural choice for consumers following a vegan diet. Additionally, the health benefits associated with dark chocolate, such as high antioxidant content, heart health benefits, and lower sugar content, also contribute to its popularity. Furthermore, it caters to a diverse range of consumers, from those seeking gourmet, high-cocoa content bars to those looking for a healthier, guilt-free indulgence.

The milk chocolate and white chocolate segment caters to consumers seeking the creamy, mild flavors traditionally associated with dairy-based chocolates. These chocolates appeal to consumers who prefer lighter, sweeter chocolate flavors but are looking for dairy-free alternatives due to dietary preferences, ethical choices, or health reasons. Additionally, they offer the characteristic smoothness and mouthfeel of milk and white chocolates without using dairy.

Breakup by Nature:

  • Organic
  • Conventional

Conventional holds the largest share in the industry

A detailed breakup and analysis of the market based on the nature have also been provided in the report. This includes organic and conventional. According to the report, conventional accounted for the largest market share.

The conventional segment represents the largest portion of the market, as it includes vegan chocolates made from standard, non-organic ingredients. Conventional vegan chocolates are typically more cost-effective and widely available, making them accessible to a broader consumer base. They are produced using traditional farming and production methods, which meet the basic requirements of being vegan, such as not containing any animal-derived ingredients. Additionally, conventional nature appeals to consumers who are primarily interested in vegan products for ethical reasons or dietary preferences but might not prioritize organic certification. It's also attractive to those who are more price-sensitive, as organic products tend to be more expensive.

The organic segment is driven by consumers' increasing health consciousness and environmental concerns. Organic vegan chocolates are made from ingredients that are grown and processed according to stringent organic farming standards, which ban the use of synthetic pesticides, fertilizers, and genetically modified organisms (GMOs). This segment caters to a niche but growing market of consumers who are eager to spend more on healthier products.

Breakup by Sales Channel:

  • B2B
  • B2C 
    • Supermarkets and Hypermarkets
    • Convenience Stores
    • Online Stores
    • Others

B2C represents the leading market segment 

The report has provided a detailed breakup and analysis of the market based on the sales channel. This includes B2B and B2C (supermarkets and hypermarkets, convenience stores, online stores, and others). According to the report, B2C represented the largest segment.

The business-to-consumer (B2C) segment holds the largest market share, as it encompasses sales directly to individual consumers. It includes retail channels, such as supermarkets, grocery stores, specialty food stores, and online platforms. They offer a wide reach and varied selection, playing a pivotal role in making vegan chocolate products accessible to a broad audience. Additionally, the B2C segment caters to a more niche market, often offering gourmet or artisanal vegan chocolate products. Furthermore, the rise of e-commerce, which has significantly boosted the B2C segment, allowing consumers to explore and purchase a diverse range of vegan chocolate products from the comfort of their homes, is driving the market growth.

The business-to-business (B2B) segment includes sales of vegan chocolate products to businesses, such as food service providers, bakeries, confectionery manufacturers, and hospitality businesses. It is characterized by bulk purchases and often involves long-term supply agreements. This segment caters to businesses that either use vegan chocolate as an ingredient in their own products or offer it as part of their service.

Breakup by Region:

  • North America
    • United States
    • Canada
  • Europe
    • Germany
    • France
    • United Kingdom
    • Italy
    • Spain
    • Others
  • Asia Pacific
    • China
    • Japan
    • India
    • South Korea
    • Australia
    • Indonesia
    • Others
  • Latin America
    • Brazil
    • Mexico
    • Others
  • Middle East and Africa

Europe leads the market, accounting for the largest vegan chocolate market share

The market research report has also provided a comprehensive analysis of all the major regional markets, which include North America (the United States and Canada); Europe (Germany, France, the United Kingdom, Italy, Spain, and others); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Latin America (Brazil, Mexico, and others); and the Middle East and Africa. According to the report, Europe accounted for the largest market share.

Europe holds the largest market share due to a strong tradition of chocolate consumption and a growing awareness of health, environmental, and ethical issues. Furthermore, European consumers are increasingly adopting vegan and plant-based diets, driven by concerns about animal welfare, sustainability, and personal health. Additionally, the presence of both established confectionery brands and emerging artisanal producers in the region who are expanding their vegan offerings is contributing to the market growth. Besides this, Europe's strong cafe culture and the popularity of gourmet and specialty chocolates are positively influencing the market growth.

North America's vegan chocolate market is characterized by a growing consumer preference for plant-based diets and an increasing awareness of health and wellness. Additionally, the presence of a well-developed retail sector, which includes a wide range of distribution channels from large supermarket chains to specialty health food stores, is bolstering the market growth.

The vegan chocolate market in the Asia Pacific region is experiencing rapid growth, driven by changing dietary habits, rising health consciousness, and increasing disposable incomes. Additionally, the region's diverse culinary traditions and openness to new food trends are acting as another growth-inducing factor. Besides this, the expanding retail infrastructure and the rising penetration of e-commerce platforms in the region are supporting the market growth.

Latin America's vegan chocolate market is growing, driven by an increasing awareness of health and wellness, as well as a rising interest in ethical and sustainable food production. Additionally, the region has a rich history of cocoa production, which provides a strong foundation for the vegan chocolate market. Moreover, the increasing awareness and availability of vegan chocolates, as more local producers enter the sector, is contributing to the market growth.

The vegan chocolate market in the Middle East and Africa (MEA) region is driven by increasing health consciousness and a young, urban population. Additionally, the growing interest in vegan and plant-based diets, particularly among the urban and expatriate populations, is catalyzing the market growth. Besides this, the rising health awareness and the global influence of food trends in the region are acting as another growth-inducing factor.

Leading Key Players in the Vegan Chocolate Industry:

Key players are constantly innovating and expanding their product range to include various flavors, textures, and types of vegan chocolates. It includes introducing high-quality dark, milk, and white vegan chocolates and experimenting with unique ingredients like alternative sweeteners, superfoods, and exotic flavors to attract a broader consumer base. Furthermore, several leading brands are focusing on sustainable and ethical sourcing practices, such as using certified fair-trade and organic cocoa, implementing environmentally friendly manufacturing processes, and ensuring ethical labor practices in their supply chains. Additionally, they are investing in strong marketing and branding efforts to build brand loyalty and attract new customers.

The market research report has provided a comprehensive analysis of the competitive landscape. Detailed profiles of all major companies have also been provided. Some of the key players in the market include:

  • Alter Eco
  • Barry Callebaut AG
  • Chocoladefacriken Lindt & Sprungli AG
  • Chocolove
  • Endangered Species Chocolate, LLC
  • Goodio
  • Hu Kitchen (Mondelez International)
  • Montezuma's Chocolate Limited
  • No Whey Chocolates, LLC
  • Plamil Foods Ltd.
  • Sjaak’s
  • Theo Chocolate, Inc.

(Please note that this is only a partial list of the key players, and the complete list is provided in the report.)

Latest News: 

  • In May 2020, Barry Callebaut announced the acquisition of Australia-based GKC foods to establish a direct presence in Australia and New Zealand.
  • In February 2022, Lindt expanded its vegan chocolate portfolio in UK and Canada with its HELLO collection.
  • In October 2023, Chocolove announced the return of its vegan-friendly tree-shaped dark chocolates.

Vegan Chocolate Market Report Scope:

Report Features Details
Base Year of the Analysis 2023
Historical Period 2018-2023
Forecast Period 2024-2032
Units US$ Billion
Scope of the Report Exploration of Historical Trends and Market Outlook, Industry Catalysts and Challenges, Segment-Wise Historical and Future Market Assessment:
  • Chocolate Type
  • Nature
  • Sales Channel
  • Region
Chocolate Types Covered Milk Chocolate and White Chocolate, Dark Chocolate, Others
Natures Covered Organic, Conventional
Sales Channels Covered
  • B2B
  • B2C: Supermarkets and Hypermarkets, Convenience Stores, Online Stores, Others
Regions Covered Asia Pacific, Europe, North America, Latin America, Middle East and Africa
Countries Covered United States, Canada, Germany, France, United Kingdom, Italy, Spain, China, Japan, India, South Korea, Australia, Indonesia, Brazil, Mexico
Companies Covered Alter Eco, Barry Callebaut AG, Chocoladefacriken Lindt & Sprungli AG, Chocolove, Endangered Species Chocolate, LLC, Goodio, Hu Kitchen (Mondelez International), Montezuma's Chocolate Limited, No Whey Chocolates, LLC, Plamil Foods Ltd., Sjaak’s, Theo Chocolate, Inc., etc.

(Please note that this is only a partial list of the key players, and the complete list is provided in the report.)
Customization Scope 10% Free Customization
Report Price and Purchase Option Single User License: US$ 3899
Five User License: US$ 4899
Corporate License: US$ 5899
Post-Sale Analyst Support 10-12 Weeks
Delivery Format PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request)

Key Questions Answered in This Report:

  • How has the global vegan chocolate market performed so far, and how will it perform in the coming years?
  • What are the drivers, restraints, and opportunities in the global vegan chocolate market?
  • What is the impact of each driver, restraint, and opportunity on the global vegan chocolate market?
  • What are the key regional markets?
  • Which countries represent the most attractive vegan chocolate market?
  • What is the breakup of the market based on the chocolate type?
  • Which is the most attractive chocolate type in the vegan chocolate market?
  • What is the breakup of the market based on nature?
  • Which is the most attractive nature in the vegan chocolate market?
  • What is the breakup of the market based on the sales channel?
  • Which is the most attractive sales channel in the vegan chocolate market?
  • What is the competitive structure of the market?
  • Who are the key players/companies in the global vegan chocolate market?

Key Benefits for Stakeholders:

  • IMARC’s industry report offers a comprehensive quantitative analysis of various market segments, historical and current market trends, market forecasts, and dynamics of the vegan chocolate market from 2018-2032.
  • The research report provides the latest information on the market drivers, challenges, and opportunities in the global vegan chocolate market.
  • The study maps the leading, as well as the fastest-growing, regional markets. It further enables stakeholders to identify the key country-level markets within each region.
  • Porter's five forces analysis assists stakeholders in assessing the impact of new entrants, competitive rivalry, supplier power, buyer power, and the threat of substitution. It helps stakeholders to analyze the level of competition within the vegan chocolate industry and its attractiveness.
  • The competitive landscape allows stakeholders to understand their competitive environment and provides insight into the current positions of key players in the market.

Need more help?

  • Speak to our experienced analysts for insights on the current market scenarios.
  • Include additional segments and countries to customize the report as per your requirement.
  • Gain an unparalleled competitive advantage in your domain by understanding how to utilize the report and positively impacting your operations and revenue.
  • For further assistance, please connect with our analysts.
Vegan Chocolate Market by Chocolate Type (Milk Chocolate and White Chocolate, Dark Chocolate, and Others), Nature (Organic, Conventional), Sales Channel (B2B, B2C), and Region 2024-2032
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