Top Companies in the Video Streaming Market

The global video streaming market size reached US$ 88.9 Billion in 2023. Video streaming refers to media broadcasting wherein audio, or video content is continuously delivered to a remote user in a stream of compressed data via the Internet. It relies on a player and stable internet connection for uncompressing and sending the audio data to speakers and video data to the display. It allows users to watch videos in real time instead of downloading and watching them later. It also offers enhanced convenience and instant access to content, thereby eliminating the need for storage space. As a result, video streaming has gained immense traction among the masses for entertainment purposes and business activities, including live table conferences, scheduling meetings, and communicating with customers internally.

As per the analysis by IMARC Group, the top companies in the video streaming industry are focusing on product innovations to meet the growing expectations of individuals for superior video quality, performance, and security. For instance, the leading players are integrating video streaming platforms with novel technologies, such as blockchain, machine learning (ML), and artificial intelligence (AI), to improve video quality and user experience. These technological advancements aid in organizing, encoding, and distributing data, thereby streamlining the digital space. They also assist in editing, cinematography, voice-overs, scriptwriting, and other video production and uploading aspects. Additionally, various video streaming service providers are offering multiple subscription plans and flexible payment models to expand their customer base. Other factors, including the increasing penetration of over-the-top (OTT) platforms and connected devices, recent advancements in cloud computing, and rising partnerships among key players to offer more region-specific content, are propelling the market growth. Looking forward, IMARC Group expects the market value to reach US$ 388.8 Billion by 2032, growing at a CAGR of 17.3% during 2024-2032.

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List of Top Companies in the Video Streaming Market:

Akamai Technologies Inc.

Establishment: 1998
Headquarters: Massachusetts, the United States
Website: https://www.akamai.com/

Akamai Technologies Inc. is a leading content delivery network (CDN) service provider for media and software delivery and cloud security solutions. It mainly serves the broadcast OTT/DTC media, public sector, publishing, financial services, gaming, e-commerce, healthcare and life sciences, and hospitality and travel industries. The company offers a suite of security, edge computing, and delivery solutions to help businesses power and protect life online and build, deliver, and secure digital experiences. With 9,200+ employees, Akamai has deployed the most extensive and highly distributed CDN with approximately 345,000 servers in more than 135 countries and over 1,300 networks across the globe. 

Amazon.com Inc.

Establishment: 1994
Headquarters: Washington, the United States
Website: https://www.amazon.com/ 

Amazon.com Inc. is a multinational technology company that primarily focuses on e-commerce, cloud computing, digital streaming, online advertising, digital payment, and artificial intelligence. It has expanded its goods and services offerings and participates in the video streaming marketplace, cloud computing marketplace, online grocery, and banking. The company also distributes a wide variety of downloadable and streaming content through its Amazon Prime Video, Amazon Music, Twitch, and Audible units.

Brightcove Inc.

Establishment: 2004
Headquarters: Massachusetts, the United States
Website: https://www.brightcove.com/en/ 

Brightcove Inc. is the most trusted streaming technology company in the world. It is a leading global provider of robust cloud solutions for managing, delivering, and monetizing video experiences on every screen. It offers a powerful video communication platform that allows individuals and businesses to share, stream, and host videos. The company also launched Brightcove Beacon, a new SaaS-based OTT platform that enables companies to deliver and launch premium video experiences quickly and cost-effectively across mobile, web, smart TVs, and connected TVs. It helps businesses grow and retain global audiences with flexible layouts, monetization options, and exceptional reliability. 

Comcast Corporation

Establishment: 1963
Headquarters: Pennsylvania, the United States
Website: https://corporate.comcast.com/ 

Comcast Corporation is a leading global media and technology company. It mainly operates through five subsidiaries: Xfinity, NBCUniversal, Sky, Comcast Business, and other businesses. Comcast delivers the best in Internet, entertainment, voice, mobile, and home management and also provides wireless, security, and automation services to residential customers under the Xfinity brand. NBCUniversal has a valuable portfolio of news, entertainment, and sports cable networks, the NBC and Telemundo broadcast networks, television production operations, television station groups, Universal Pictures, and Universal Parks and Resorts. Besides this, the Television and Streaming division of NBCUniversal owns and operates Peacock, an over-the-top video streaming service that features series and films from NBCUniversal studios and other third-party content providers, such as television series, movies, news, and sports programming. On the other hand, Sky is one of the leading media and entertainment companies in Europe, connecting customers to a broad range of video content through its pay television services. It also offers communications services, operates the Sky News broadcast and sports and entertainment networks, produces original content, and owns exclusive content rights.

Google LLC (Alphabet Inc.)

Establishment: 1998
Headquarters: California, the United States
Website: https://www.google.com

Google LLC is a leading multinational technology company specializing in Internet-related services and products, including search engines, software, hardware, online advertising technologies, and cloud computing. Its popular platforms include Chrome, Gmail, Google Drive, Google Play, Google Maps, Android, Google Play Movies & TV, and YouTube. The company launched YouTube TV, a subscription-based streaming service that lets users watch live TV from all major broadcast and popular cable networks in English and Spanish. It also operates Google TV, an online video-on-demand service that offers movies and TV shows for purchase or rental. 

Hulu LLC (The Walt Disney Company)

Establishment: 2007
Headquarters: California, the United States
Website: https://www.hulu.com/ 

Hulu LLC is a leading premium streaming service that provides an expansive slate of live and on-demand TV and movies both in and outside the home, with and without commercials. It is majorly owned by The Walt Disney Company, with Comcast’s NBCUniversal holding a minority stake. The company offers TV shows, clips, films, series, documentaries, news, and programs.

iFlix (Tencent Holdings Ltd.)

Establishment: 2014
Headquarters: Kuala Lumpur, Malaysia
Website: https://www.iflix.com/en 

iFlix is a leading entertainment service for emerging markets with the broadest and most compelling selection of TV shows, movies, series, variety shows, animations, hyper local originals, premium live sports, and up-to-the-minute news from across the globe. It is both the producer and the provider of high-quality video services. It allows users to stream or download content on any internet-connected device. The company offers two exceptional experiences through its iflixFREE and iflixVIP offerings. 

International Business Machines (IBM) Corporation 

Establishment: 1911 
Headquarters: New York, the United States 
Website: https://www.ibm.com/

International Business Machines Corporation is a multinational technology corporation that develops and sells software, hardware, and middleware. It provides various products and services, including cloud solutions, the Internet of Things (IoT), automation, cybersecurity, blockchain, artificial intelligence (AI), and data and analytics. IBM offers video broadcasting apps and devices that enable consumers to live stream video from any computer, smartphone, or certified broadcasting device. IBM Video Streaming is a cloud-based online video platform for video hosting, transcoding, multi-platform playout, and analytics. It allows users to stream live and manage recorded video content. It is an end-to-end solution for live or on-demand content to external audiences.

Kaltura Inc.

Establishment: 2006
Headquarters: New York, the United States
Website: https://corp.kaltura.com/ 

Kaltura Inc. is a video cloud platform that offers a wide range of video solutions for enterprises, educational institutions, developers, and media, Pay-Tv providers, and telecom companies. Its Cloud TV platform combines the features, agility, openness, business models, device reach, and personalization of OTT, along with the scalability and reliability of pay-tv. It allows businesses to offer their viewers a highly personalized live and on-demand TV experience on any device.

Microsoft Corporation 

Establishment: 1976 
Headquarters: Washington, the United States 
Website: https://www.microsoft.com/

Microsoft Corporation develops computer software, consumer electronics, personal computers, and related services. The company offers Microsoft Stream, a video streaming service for businesses, schools, and governments. It facilitates live streaming and allows users to deliver video on demand (VOD) for business communications, training and events.

Netflix Inc.

Establishment: 1997
Headquarters: California, the United States
Website: https://www.netflix.com/ 

Netflix Inc. is a popular subscription streaming service and production company that offers a wide range of award-winning TV shows, movies, anime, documentaries, feature films, and mobile games. It allows users to stream shows on any internet-connected device, including phones, tablets, laptops, smart TVs, streaming media players, and game consoles. It is one of the world’s leading streaming entertainment service providers, boasting over 221 million paid memberships in around 190 countries. 

About IMARC Group: IMARC Group is a leading market research and consulting company that offers management strategy and market research worldwide. The company has done multiple projects on the video streaming industry, which has enabled clients to set up and expand their businesses successfully.

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