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The Vietnam E-wallet market witnessed robust growth during 2015-2020. An electronic wallet, commonly known as e-wallet, refers to a digital service that allows a consumer to store money and conduct financial transactions. It acts as a virtual wallet that can be used to make payments for various applications, including goods purchasing, online shopping, booking travel tickets, paying utility bills, etc. E-wallet offers numerous advantages over conventional payment methods, such as easy accessibility, quicker money transfers, secured payment gateways, etc. In Vietnam, the growing internet connectivity along with the rising adoption of smart devices is propelling the market growth.
A significant growth in the e-commerce industry along with increasing shift from conventional cash and card payments towards digital alternatives is augmenting the market for e-wallets. Furthermore, the growing number of tech-savvy consumers in the country is also catalyzing the demand for digital wallets for making mobile-based payments. Additionally, several retail outlets in Vietnam are adopting QR codes and NFC-based devices for eliminating card swiping and manual entry, which in turn helps in mitigating human errors and facilitating a smoother checkout experience. Additionally, the rising availability of several customer-centric offers, such as discounts, cashback, and shopping vouchers, associated with e-wallets is also bolstering the market growth. Apart from this, the growing incidences of card thefts are further driving the demand for safer and secured alternatives, including e-wallets. Furthermore, the introduction of multi-factor authentication solutions, including fingerprint and facial recognition, for providing secured e-wallets is also catalyzing the market growth in the country. In the coming years, the rising integration of mobile wallets with numerous advanced technologies, such as AI, predictive analytics, cloud computing, etc., will continue to drive the market for e-wallets in Vietnam. Looking forward, IMARC Group expects the Vietnam E-wallet market to continue its robust growth during the next five years.
IMARC Group provides an analysis of the key trends in each sub-segment of the Vietnam E-wallet market report, along with forecasts for growth at the region level from 2021-2026. Our report has categorized the market based on type, ownership, technology and vertical.
Breakup by Type:
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Breakup by Technology:
Breakup by Vertical:
The competitive landscape of the industry has also been examined with some of the key players being MOCA System Inc., M-Pay Technology and Trading Service Joint Stock Company, Vietnam Payment Solution Joint Stock Company (VNPAY), VinID Pay (Vingroup), VNPT Electronic Payment Joint Stock Company, ZaloPay (ZION Joint Stock Company).
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