Vietnam Soft Skills Training Market

Vietnam Soft Skills Training Market Overview:

The Vietnam soft skills training market size reached USD 133.56 Million in 2024. Looking forward, the market is expected to reach USD 353.18 Million by 2033, exhibiting a growth rate (CAGR) of 11.41% during 2025-2033. The market is driven by rapid digital transformation, workforce globalization, educational reforms, and a rising emphasis on employability skills. Increasing investment from private firms and government-backed initiatives further stimulates demand. These dynamics have significantly influenced the Vietnam soft skills training market share in recent years.

Vietnam Soft Skills Training Market Trends:

Integration of Digital and Blended Learning Models

A significant trend shaping the Vietnam soft skills training market growth is the integration of digital and blended learning models. Training providers increasingly utilize virtual platforms, video-based learning, and mobile applications to deliver interactive and scalable soft skills programs. These models offer learners flexibility while allowing organizations to reduce training costs. Blended learning, which combines face-to-face sessions with digital modules, is particularly gaining traction among corporate clients seeking to balance efficiency and effectiveness. The post-pandemic shift in education and workforce training further accelerates this transformation, as remote collaboration and digital communication become essential soft skills. As Vietnam continues its digitalization journey, the demand for technologically enhanced training solutions is expected to rise steadily, contributing significantly to the Vietnam soft skills training market growth. For instance, in October 2024, Vietnam advanced its green economy by collaborating with Australian institutions to train workers in green skills essential for a net-zero future by 2050. Green jobs, now 3.6% of total employment, are projected to grow significantly, with universities integrating renewable energy and sustainable tech into curricula. Key regions and sectors are being prioritized. The shift demands upgraded vocational training, industry-academic partnerships, and innovation in education to meet labor demands and attract investment in high-tech, AI, and sustainability sectors.

Industry-Specific Soft Skills Customization

The demand for industry-specific soft skills is a unique trend contributing to Vietnam soft skills training market growth. Training providers are tailoring programs to address communication, leadership, and teamwork competencies specific to sectors like hospitality, IT, manufacturing, and retail. As Vietnam becomes a regional hub for outsourcing and tourism, sector-focused training aligns more closely with job expectations and enhances workforce productivity. For example, IT professionals increasingly require client communication and collaborative skills, while hospitality workers benefit from programs in customer service and cultural sensitivity. This customization ensures relevance and value for both employers and employees, making soft skills training a strategic investment. As a result, sector-tailored offerings are becoming a competitive differentiator in the Vietnam soft skills training market. For instance, in 2024, Care Vietnam, which operates in the service sector, held a company-wide training session on “Communication Skills and Teamwork” to enhance employee capabilities in delivering superior customer service. The program focused on key communication techniques, emotional control, and cultural adaptability. Teamwork principles such as information sharing, deadline compliance, and error prevention were emphasized to improve interdepartmental collaboration. This initiative reflects Care Vietnam’s commitment to long-term human resource development and high service quality through continuous soft skills enhancement for its staff.

Vietnam Soft Skills Training Market Segmentation:

IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the country and regional levels for 2025-2033. Our report has categorized the market based on soft skill type, channel provider, sourcing, delivery mode, and end use industry.

Soft Skill Type Insights:

• Management and Leadership 
• Administration and Secretarial 
• Communication and Productivity 
• Teamwork 
• Personal Development 
• Others 

The report has provided a detailed breakup and analysis of the market based on the soft skill type. This includes management and leadership, administration and secretarial, communication and productivity, teamwork, personal development, and others.

Channel Provider Insights:

• Corporate/Enterprise
• Academic/Education
• Government

A detailed breakup and analysis of the market based on the channel provider have also been provided in the report. This includes corporate/enterprise, academic/education, and government.

Sourcing Insights:

• In-House
• Outsourced

A detailed breakup and analysis of the market based on the sourcing have also been provided in the report. This includes in-house and outsourced.

Delivery Mode Insights:

• Online
• Offline

A detailed breakup and analysis of the market based on the delivery mode have also been provided in the report. This includes online and offline.

End Use Industry Insights:

• BFSI 
• Hospitality 
• Healthcare 
• Retail 
• Media and Entertainment 
• Others 

A detailed breakup and analysis of the market based on the end use industry have also been provided in the report. This includes BFSI, hospitality, healthcare, retail, media and entertainment, and others.

Regional Insights: 

• Northern Vietnam 
• Central Vietnam 
• Southern Vietnam 

The report has also provided a comprehensive analysis of all the major regional markets, which include Northern Vietnam, Central Vietnam, and Southern Vietnam. 

Competitive Landscape:

The market research report has also provided a comprehensive analysis of the competitive landscape. Competitive analysis such as market structure, key player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided.

Vietnam Soft Skills Training Market News:

• In May 2025, UNICEF Viet Nam, MOET, NIC, and STEAM for Viet Nam co-hosted the National Forum on Artificial Intelligence in Education to advance AI skills among teachers and education managers. The event supports Viet Nam’s 2025 National Plan and AI Strategy for inclusive digital transformation. Key initiatives include AI training, digital competency frameworks, and assistive tech for students.
• In May 2024, Samsung Vietnam and the Vietnam National Innovation Centre (NIC) launched the Samsung Innovation Campus to train 200 students in AI, IoT, and Big Data. The three-month program combines core tech skills with soft skills and practical training. It aims to boost Việt Nam’s integration into the global value chain and support the national goal of training 50,000 semiconductor engineers by 2030. Students also gain career exposure through language training and interaction with Samsung’s R&D engineers.

Vietnam Soft Skills Training Market Report Coverage:

Key Questions Answered in This Report:

• How has the Vietnam soft skills training market performed so far and how will it perform in the coming years?
• What is the breakup of the Vietnam soft skills training market on the basis of soft skill type?
• What is the breakup of the Vietnam soft skills training market on the basis of channel provider?
• What is the breakup of the Vietnam soft skills training market on the basis of sourcing?
• What is the breakup of the Vietnam soft skills training market on the basis of delivery mode?
• What is the breakup of the Vietnam soft skills training market on the basis of end use industry?
• What is the breakup of the Vietnam soft skills training market on the basis of region?
• What are the various stages in the value chain of the Vietnam soft skills training market? 
• What are the key driving factors and challenges in the Vietnam soft skills training market?
• What is the structure of the Vietnam soft skills training market and who are the key players?
• What is the degree of competition in the Vietnam soft skills training market? 

Key Benefits for Stakeholders:

• IMARC’s industry report offers a comprehensive quantitative analysis of various market segments, historical and current market trends, market forecasts, and dynamics of the Vietnam soft skills training market from 2019-2033.
• The research report provides the latest information on the market drivers, challenges, and opportunities in the Vietnam soft skills training market.
• Porter's five forces analysis assist stakeholders in assessing the impact of new entrants, competitive rivalry, supplier power, buyer power, and the threat of substitution. It helps stakeholders to analyze the level of competition within the Vietnam soft skills training industry and its attractiveness.
• Competitive landscape allows stakeholders to understand their competitive environment and provides an insight into the current positions of key players in the market.