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Virtual Fitting Room Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2021-2026

Market Overview:

The global virtual fitting room market exhibited strong growth during 2015-2020. Looking forward, IMARC Group expects the market to grow at a CAGR of around 22% during 2021-2026. Keeping in mind the uncertainties of COVID-19, we are continuously tracking and evaluating the direct as well as the indirect influence of the pandemic on different end use industries. These insights are included in the report as a major market contributor. 

Virtual fitting room (VFR) allows shoppers to try different products, such as accessories, watches, shoes, and clothes, based on their preferences. It comprises various components, including miniature cameras, apps, and login credentials, which offer a hassle-free, flexible, engaging, and personalized shopping experience as compared to brick-and-mortar outlets. As a result, e-commerce platforms are relying on VFR solutions nowadays to build brand loyalty and reduce expenses.

The thriving e-commerce sector, on account of the increasing internet penetration and boosting sales of smartphones, in confluence with the growing high-fashion trend, represents one of the key factors bolstering the market growth. Moreover, apparel merchandisers worldwide are significantly investing in promotional campaigns to increase customer loyalty, gain a competitive advantage, and provide real-time tracking of products. This, in turn, is strengthening the growth of the VFR market. Apart from this, several brands are following hybrid models wherein bricks-and-mortar sales are combined with online fitting and customization to improve customer experience. Furthermore, with the ongoing coronavirus disease (COVID-19) pandemic, there is a considerable rise in safety concerns among individuals. This is influencing the need for VFR solutions for social distancing and preventing the spread of the pandemic. In line with this, technology interface designers are introducing tactile output devices or haptic interfaces that mimic texture and roughness using electrically generated fields. This is anticipated to aid in the development of next-generation interactive VFRs and propel the market further.

Key Market Segmentation:

IMARC Group provides an analysis of the key trends in each sub-segment of the global virtual fitting room market report, along with forecasts for growth at the global, regional and country level from 2021-2026. Our report has categorized the market based on component, application and end use.

Breakup by Component:

  • Hardware
  • Software
  • Services
     

Breakup by Application:

  • Apparel
  • Beauty and Cosmetic
  • Eyewear
  • Footwear
  • Others
     

Breakup by End Use:

  • Physical Store
  • Virtual Store
     

Breakup by Region:

  • North America
    • United States
    • Canada
  • Asia-Pacific
    • China
    • Japan
    • India
    • South Korea
    • Australia
    • Indonesia
    • Others
  • Europe
    • Germany
    • France
    • United Kingdom
    • Italy
    • Spain
    • Russia
    • Others
  • Latin America
    • Brazil
    • Mexico
    • Others
  • Middle East and Africa
     

Competitive Landscape:

The competitive landscape of the industry has also been examined along with the profiles of the key players being AstraFit, ELSE Corp Srl, Fit Analytics, FXGear Inc., Magic Mirror, MemoMi Labs Inc., Metail, SenseMi DMCC, True Fit Corporation, Visualook and Zugara Inc.

Report Coverage:

Report Features Details
Base Year of the Analysis 2020
Historical Period 2015-2020
Forecast Period 2021-2026
Units US$ Billion
Segment Coverage Component, Application, End Use, Region
Region Covered  Asia Pacific, Europe, North America, Latin America, Middle East and Africa
Countries Covered United States, Canada, Germany, France, United Kingdom, Italy, Spain, Russia, China, Japan, India, South Korea, Australia, Indonesia, Brazil, Mexico
Companies Covered AstraFit, ELSE Corp Srl, Fit Analytics, FXGear Inc., Magic Mirror, MemoMi Labs Inc., Metail, SenseMi DMCC, True Fit Corporation, Visualook and Zugara Inc.
Customization Scope 10% Free Customization
Report Price and Purchase Option Single User License: US$ 2299
Five User License: US$ 3399
Corporate License: US$ 4499
Post-Sale Analyst Support 10-12 Weeks
Delivery Format PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on special request)

 

Key Questions Answered in This Report:

  • How has the global virtual fitting room market performed so far and how will it perform in the coming years?
  • What has been the impact of COVID-19 on the global virtual fitting room market?
  • What are the key regional markets?
  • What is the breakup of the market based on the component?
  • What is the breakup of the market based on the application?
  • What is the breakup of the market based on the end use?
  • What are the various stages in the value chain of the industry?
  • What are the key driving factors and challenges in the industry?
  • What is the structure of the global virtual fitting room market and who are the key players?
  • What is the degree of competition in the industry?

1    Preface
2    Scope and Methodology

    2.1    Objectives of the Study
    2.2    Stakeholders
    2.3    Data Sources
        2.3.1    Primary Sources
        2.3.2    Secondary Sources
    2.4    Market Estimation
        2.4.1    Bottom-Up Approach
        2.4.2    Top-Down Approach
    2.5    Forecasting Methodology
3    Executive Summary
4    Introduction

    4.1    Overview
    4.2    Key Industry Trends
5    Global Virtual Fitting Room Market
    5.1    Market Overview
    5.2    Market Performance
    5.3    Impact of COVID-19
    5.4    Market Forecast
6    Market Breakup by Component
    6.1    Hardware
        6.1.1 Market Trends
        6.1.2 Market Forecast
    6.2    Software
        6.2.1 Market Trends
        6.2.2 Market Forecast
    6.3    Services
        6.3.1 Market Trends
        6.3.2 Market Forecast
7    Market Breakup by Application
    7.1    Apparel
        7.1.1 Market Trends
        7.1.2 Market Forecast
    7.2    Beauty and Cosmetic
        7.2.1 Market Trends
        7.2.2 Market Forecast
    7.3    Eyewear
        7.3.1 Market Trends
        7.3.2 Market Forecast
    7.4    Footwear
        7.4.1 Market Trends
        7.4.2 Market Forecast
    7.5    Others
        7.5.1 Market Trends
        7.5.2 Market Forecast
8    Market Breakup by End Use
    8.1    Physical Store
        8.1.1 Market Trends
        8.1.2 Market Forecast
    8.2    Virtual Store
        8.2.1 Market Trends
        8.2.2 Market Forecast
9    Market Breakup by Region
    9.1    North America
        9.1.1 United States
           9.1.1.1 Market Trends
           9.1.1.2 Market Forecast
        9.1.2 Canada
           9.1.2.1 Market Trends
           9.1.2.2 Market Forecast
    9.2    Asia-Pacific
        9.2.1 China
           9.2.1.1 Market Trends
           9.2.1.2 Market Forecast
        9.2.2 Japan
           9.2.2.1 Market Trends
           9.2.2.2 Market Forecast
        9.2.3 India
           9.2.3.1 Market Trends
           9.2.3.2 Market Forecast
        9.2.4 South Korea
           9.2.4.1 Market Trends
           9.2.4.2 Market Forecast
        9.2.5 Australia
           9.2.5.1 Market Trends
           9.2.5.2 Market Forecast
        9.2.6 Indonesia
           9.2.6.1 Market Trends
           9.2.6.2 Market Forecast
        9.2.7 Others
           9.2.7.1 Market Trends
           9.2.7.2 Market Forecast
    9.3    Europe
        9.3.1 Germany
           9.3.1.1 Market Trends
           9.3.1.2 Market Forecast
        9.3.2 France
           9.3.2.1 Market Trends
           9.3.2.2 Market Forecast
        9.3.3 United Kingdom
           9.3.3.1 Market Trends
           9.3.3.2 Market Forecast
        9.3.4 Italy
           9.3.4.1 Market Trends
           9.3.4.2 Market Forecast
        9.3.5 Spain
           9.3.5.1 Market Trends
           9.3.5.2 Market Forecast
        9.3.6 Russia
           9.3.6.1 Market Trends
           9.3.6.2 Market Forecast
        9.3.7 Others
           9.3.7.1 Market Trends
           9.3.7.2 Market Forecast
    9.4    Latin America
        9.4.1 Brazil
           9.4.1.1 Market Trends
           9.4.1.2 Market Forecast
        9.4.2 Mexico
           9.4.2.1 Market Trends
           9.4.2.2 Market Forecast
        9.4.3 Others
           9.4.3.1 Market Trends
           9.4.3.2 Market Forecast
    9.5    Middle East and Africa
        9.5.1 Market Trends
        9.5.2 Market Breakup by Country
        9.5.3 Market Forecast
10    SWOT Analysis
    10.1    Overview
    10.2    Strengths
    10.3    Weaknesses
    10.4    Opportunities
    10.5    Threats
11    Value Chain Analysis
12    Porters Five Forces Analysis

    12.1    Overview
    12.2    Bargaining Power of Buyers
    12.3    Bargaining Power of Suppliers
    12.4    Degree of Competition
    12.5    Threat of New Entrants
    12.6    Threat of Substitutes
13    Price Analysis
14    Competitive Landscape

    14.1    Market Structure
    14.2    Key Players
    14.3    Profiles of Key Players
        14.3.1    AstraFit
           14.3.1.1 Company Overview
           14.3.1.2 Product Portfolio
        14.3.2    ELSE Corp Srl
           14.3.2.1 Company Overview
           14.3.2.2 Product Portfolio
        14.3.3    Fit Analytics
           14.3.3.1 Company Overview
           14.3.3.2 Product Portfolio
        14.3.4    FXGear Inc.
           14.3.4.1 Company Overview
           14.3.4.2 Product Portfolio
        14.3.5    Magic Mirror
           14.3.5.1 Company Overview
           14.3.5.2 Product Portfolio
        14.3.6    MemoMi Labs Inc.
           14.3.6.1 Company Overview
           14.3.6.2 Product Portfolio
        14.3.7    Metail
           14.3.7.1 Company Overview
           14.3.7.2 Product Portfolio
        14.3.8    SenseMi DMCC
           14.3.8.1 Company Overview
           14.3.8.2 Product Portfolio
        14.3.9    True Fit Corporation
           14.3.9.1 Company Overview
           14.3.9.2 Product Portfolio
        14.3.10    Visualook
           14.3.10.1 Company Overview
           14.3.10.2 Product Portfolio
        14.3.11    Zugara Inc
           14.3.11.1 Company Overview
           14.3.11.2 Product Portfolio

List of Figures

Figure 1: Global: Virtual Fitting Room Market: Major Drivers and Challenges
Figure 2: Global: Virtual Fitting Room Market: Sales Value (in Billion US$), 2015-2020
Figure 3: Global: Virtual Fitting Room Market Forecast: Sales Value (in Billion US$), 2021-2026
Figure 4: Global: Virtual Fitting Room Market: Breakup by Component (in %), 2020
Figure 5: Global: Virtual Fitting Room Market: Breakup by Application (in %), 2020
Figure 6: Global: Virtual Fitting Room Market: Breakup by End Use (in %), 2020
Figure 7: Global: Virtual Fitting Room Market: Breakup by Region (in %), 2020
Figure 8: Global: Virtual Fitting Room (Hardware) Market: Sales Value (in Million US$), 2015 & 2020
Figure 9: Global: Virtual Fitting Room (Hardware) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 10: Global: Virtual Fitting Room (Software) Market: Sales Value (in Million US$), 2015 & 2020
Figure 11: Global: Virtual Fitting Room (Software) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 12: Global: Virtual Fitting Room (Services) Market: Sales Value (in Million US$), 2015 & 2020
Figure 13: Global: Virtual Fitting Room (Services) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 14: Global: Virtual Fitting Room (Apparel) Market: Sales Value (in Million US$), 2015 & 2020
Figure 15: Global: Virtual Fitting Room (Apparel) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 16: Global: Virtual Fitting Room (Beauty and Cosmetic) Market: Sales Value (in Million US$), 2015 & 2020
Figure 17: Global: Virtual Fitting Room (Beauty and Cosmetic) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 18: Global: Virtual Fitting Room (Eyewear) Market: Sales Value (in Million US$), 2015 & 2020
Figure 19: Global: Virtual Fitting Room (Eyewear) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 20: Global: Virtual Fitting Room (Footwear) Market: Sales Value (in Million US$), 2015 & 2020
Figure 21: Global: Virtual Fitting Room (Footwear) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 22: Global: Virtual Fitting Room (Other Applications) Market: Sales Value (in Million US$), 2015 & 2020
Figure 23: Global: Virtual Fitting Room (Other Applications) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 24: Global: Virtual Fitting Room (Physical Store) Market: Sales Value (in Million US$), 2015 & 2020
Figure 25: Global: Virtual Fitting Room (Physical Store) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 26: Global: Virtual Fitting Room (Virtual Store) Market: Sales Value (in Million US$), 2015 & 2020
Figure 27: Global: Virtual Fitting Room (Virtual Store) Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 28: North America: Virtual Fitting Room Market: Sales Value (in Million US$), 2015 & 2020
Figure 29: North America: Virtual Fitting Room Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 30: United States: Virtual Fitting Room Market: Sales Value (in Million US$), 2015 & 2020
Figure 31: United States: Virtual Fitting Room Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 32: Canada: Virtual Fitting Room Market: Sales Value (in Million US$), 2015 & 2020
Figure 33: Canada: Virtual Fitting Room Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 34: Asia-Pacific: Virtual Fitting Room Market: Sales Value (in Million US$), 2015 & 2020
Figure 35: Asia-Pacific: Virtual Fitting Room Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 36: China: Virtual Fitting Room Market: Sales Value (in Million US$), 2015 & 2020
Figure 37: China: Virtual Fitting Room Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 38: Japan: Virtual Fitting Room Market: Sales Value (in Million US$), 2015 & 2020
Figure 39: Japan: Virtual Fitting Room Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 40: India: Virtual Fitting Room Market: Sales Value (in Million US$), 2015 & 2020
Figure 41: India: Virtual Fitting Room Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 42: South Korea: Virtual Fitting Room Market: Sales Value (in Million US$), 2015 & 2020
Figure 43: South Korea: Virtual Fitting Room Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 44: Australia: Virtual Fitting Room Market: Sales Value (in Million US$), 2015 & 2020
Figure 45: Australia: Virtual Fitting Room Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 46: Indonesia: Virtual Fitting Room Market: Sales Value (in Million US$), 2015 & 2020
Figure 47: Indonesia: Virtual Fitting Room Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 48: Others: Virtual Fitting Room Market: Sales Value (in Million US$), 2015 & 2020
Figure 49: Others: Virtual Fitting Room Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 50: Europe: Virtual Fitting Room Market: Sales Value (in Million US$), 2015 & 2020
Figure 51: Europe: Virtual Fitting Room Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 52: Germany: Virtual Fitting Room Market: Sales Value (in Million US$), 2015 & 2020
Figure 53: Germany: Virtual Fitting Room Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 54: France: Virtual Fitting Room Market: Sales Value (in Million US$), 2015 & 2020
Figure 55: France: Virtual Fitting Room Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 56: United Kingdom: Virtual Fitting Room Market: Sales Value (in Million US$), 2015 & 2020
Figure 57: United Kingdom: Virtual Fitting Room Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 58: Italy: Virtual Fitting Room Market: Sales Value (in Million US$), 2015 & 2020
Figure 59: Italy: Virtual Fitting Room Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 60: Spain: Virtual Fitting Room Market: Sales Value (in Million US$), 2015 & 2020
Figure 61: Spain: Virtual Fitting Room Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 62: Russia: Virtual Fitting Room Market: Sales Value (in Million US$), 2015 & 2020
Figure 63: Russia: Virtual Fitting Room Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 64: Others: Virtual Fitting Room Market: Sales Value (in Million US$), 2015 & 2020
Figure 65: Others: Virtual Fitting Room Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 66: Latin America: Virtual Fitting Room Market: Sales Value (in Million US$), 2015 & 2020
Figure 67: Latin America: Virtual Fitting Room Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 68: Brazil: Virtual Fitting Room Market: Sales Value (in Million US$), 2015 & 2020
Figure 69: Brazil: Virtual Fitting Room Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 70: Mexico: Virtual Fitting Room Market: Sales Value (in Million US$), 2015 & 2020
Figure 71: Mexico: Virtual Fitting Room Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 72: Others: Virtual Fitting Room Market: Sales Value (in Million US$), 2015 & 2020
Figure 73: Others: Virtual Fitting Room Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 74: Middle East and Africa: Virtual Fitting Room Market: Sales Value (in Million US$), 2015 & 2020
Figure 75: Middle East and Africa: Virtual Fitting Room Market: Breakup by Country (in %), 2020
Figure 76: Middle East and Africa: Virtual Fitting Room Market Forecast: Sales Value (in Million US$), 2021-2026
Figure 77: Global: Virtual Fitting Room Industry: SWOT Analysis
Figure 78: Global: Virtual Fitting Room Industry: Value Chain Analysis
Figure 79: Global: Virtual Fitting Room Industry: Porter's Five Forces Analysis

List of Tables

Table 1: Global: Virtual Fitting Room Market: Key Industry Highlights, 2020 and 2026
Table 2: Global: Virtual Fitting Room Market Forecast: Breakup by Component (in Million US$), 2021-2026
Table 3: Global: Virtual Fitting Room Market Forecast: Breakup by Application (in Million US$), 2021-2026
Table 4: Global: Virtual Fitting Room Market Forecast: Breakup by End Use (in Million US$), 2021-2026
Table 5: Global: Virtual Fitting Room Market Forecast: Breakup by Region (in Million US$), 2021-2026
Table 6: Global: Virtual Fitting Room Market: Competitive Structure
Table 7: Global: Virtual Fitting Room Market: Key Players

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