The global water purifier market witnessed moderate growth during 2014-2019. Water purifiers are used to remove impurities like toxins, bacteria, chemicals, harmful gases and suspended solids from water. They reduce the concentration of particulate matter present in water and minimize the chances of acquiring waterborne diseases, thereby making the water fit for residential, commercial and industrial purposes. The demand for these purifiers is being propelled worldwide on account of the declining levels of potable water along with rapid urbanization and growing industrialization. Apart from this, rising consumer awareness about the consumption of safe drinking water is positively influencing the sales of water purifiers on the global level.
Hazardous materials released from improper disposal of industrial waste as well as the excessive use of agrichemicals have resulted in the contamination of water bodies such as lakes, rivers and oceans. Some of these pollutants comprise heavy metals including zinc, lead, nickel, copper, cobalt, magnesium, cadmium, chromium and molybdenum which can cause kidney stones or blood disorders. As a result, there has been a rise in the demand for water purifiers to meet the requirement of clean water in the residential as well as industrial segments. In addition to this, due to strong competition in the market, manufacturers are introducing advanced water purification technologies, like activated carbon filtration and reverse osmosis, for expanding their overall consumer base. Looking forward, IMARC Group expects the global water purifier market to continue its moderate growth during the next five years.
The report has also analysed the competitive landscape of the market with some of the (water pruifier companies) key players being LG Electronics, Unilever N.V., Panasonic Corporation, Kinetico Inc., Aquatech International LLC, GE Appliances, A.O. Smith Corporation, Whirlpool Corporation, Eureka Forbes Ltd., Pentair Plc, Kaz USA, Inc., Mitsubishi Rayon Cleansui Co., Ltd., Kent RO Systems Ltd., Tata Chemicals Ltd., Philip Electronics, EcoWater Systems LLC., 3M, Ion Exchange, etc
Key Questions Answered in This Report
The global water purifier market was worth around US$ 36.3 Billion in 2019.
According to the estimates by IMARC Group, the global water purifier market will exhibit moderate growth during the next five years.
The market experienced a negative impact on account of the sudden outbreak of the COVID-19 pandemic, as the stringent lockdown regulations across several nations resulted in temporary shutdown of manufacturing facilities, insufficient raw materials, and disrupted supply chains for water purifiers.
Growing water pollution levels, coupled with the increasing prevalence of water-borne diseases is augmenting the demand for water purifier across the globe.
Several water purifier manufacturers are introducing advanced water purification technologies, including activated carbon filtration and reverse osmosis.
On the basis of the technology type, the market has been bifurcated into gravity purifiers, RO purifiers, UV purifiers, sediment filters, water softeners, and others. In this segment, RO purifiers account for the largest market share.
On the basis of the distribution channel, the market has been bifurcated into retail stores, direct sales, and online, where retail stores hold the largest market share.
On the basis of the end user, the market has been bifurcated into industrial sector, commercial sector, and household sector. In this segment, the household sector accounts for the largest market share.
Region-wise, the market has been classified into North America, Europe, Asia Pacific, Middle East and Africa, and Latin America, where Asia Pacific dominates the global market.
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