Inquire Before Buying
Speak to an Analyst 
Request Brochure 
Request CustomizationIMARC made the whole process easy. Everyone I spoke with via email was polite, easy to deal with, kept their promises regarding delivery timelines and were solutions focused. From my first contact, I was grateful for the professionalism shown by the whole IMARC team. I recommend IMARC to all that need timely, affordable information and advice. My experience with IMARC was excellent and I can not fault it.
Read More
Whiskey Market Report by Product Type (American Whiskey, Irish Whiskey, Scotch Whiskey, Canadian Whiskey, and Others), Quality (Premium, High-End Premium, Super Premium), Distribution Channel (Off-Trade, On-Trade), and Region 2024-2032
Report Format: PDF+Excel | Report ID: SR112024A1550
Buy Now
1 Preface
2 Scope and Methodology
2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
2.3.1 Primary Sources
2.3.2 Secondary Sources
2.4 Market Estimation
2.4.1 Bottom-Up Approach
2.4.2 Top-Down Approach
2.5 Forecasting Methodology
3 Executive Summary
4 Introduction
4.1 Overview
4.2 Key Industry Trends
5 Global Whiskey Market
5.1 Market Overview
5.2 Market Performance
5.3 Impact of COVID-19
5.4 Market Breakup by Product Type
5.5 Market Breakup by Quality
5.6 Market Breakup by Distribution Channel
5.7 Market Breakup by Region
5.8 Market Forecast
6 Market Breakup by Product Type
6.1 American Whiskey
6.1.1 Market Trends
6.1.2 Market Forecast
6.2 Irish Whiskey
6.2.1 Market Trends
6.2.2 Market Forecast
6.3 Scotch Whiskey
6.3.1 Market Trends
6.3.2 Market Forecast
6.4 Canadian Whiskey
6.4.1 Market Trends
6.4.2 Market Forecast
6.5 Others
6.5.1 Market Trends
6.5.2 Market Forecast
7 Market Breakup by Quality
7.1 Premium
7.1.1 Market Trends
7.1.2 Market Forecast
7.2 High-End Premium
7.2.1 Market Trends
7.2.2 Market Forecast
7.3 Super Premium
7.3.1 Market Trends
7.3.2 Market Forecast
8 Market Breakup by Distribution Channel
8.1 Off-Trade
8.1.1 Market Trends
8.1.2 Market Breakup by Type
8.1.2.1 Supermarkets and Hypermarkets
8.1.2.2 Discount Stores
8.1.2.3 Online Stores
8.1.2.4 Others
8.1.3 Market Forecast
8.2 On-Trade
8.2.1 Market Trends
8.2.2 Market Breakup by Type
8.2.2.1 Restaurants and Bars
8.2.2.2 Liquor Stores
8.2.2.3 Others
8.2.3 Market Forecast
9 Market Breakup by Region
9.1 Europe
9.1.1 Market Trends
9.1.2 Market Forecast
9.2 North America
9.2.1 Market Trends
9.2.2 Market Forecast
9.3 Asia Pacific
9.3.1 Market Trends
9.3.2 Market Forecast
9.4 Middle East and Africa
9.4.1 Market Trends
9.4.2 Market Forecast
9.5 Latin America
9.5.1 Market Trends
9.5.2 Market Forecast
10 SWOT Analysis
10.1 Overview
10.2 Strengths
10.3 Weaknesses
10.4 Opportunities
10.5 Threats
11 Value Chain Analysis
12 Porter’s Five Forces Analysis
12.1 Overview
12.2 Bargaining Power of Buyers
12.3 Bargaining Power of Suppliers
12.4 Degree of Competition
12.5 Threat of New Entrants
12.6 Threat of Substitutes
13 Price Analysis
14 Competitive Landscape
14.1 Market Structure
14.2 Key Players
14.3 Profiles of Key Players
14.3.1 Diageo plc
14.3.2 Bacardi Limited
14.3.3 Suntory Beverage & Food Limited
14.3.4 Pernod Ricard
14.3.5 The Brown–Forman Corporation
14.3.6 Asahi Group Holdings Ltd
14.3.7 William Grant & Sons Holdings Ltd
14.3.8 The Edrington Group
14.3.9 Allied Blenders and Distillers Pvt Ltd
14.3.10 Constellation Brands
14.3.11 La Martiniquaise
List of Figures
Figure 1: Global: Whiskey Market: Major Drivers and Challenges
Figure 2: Global: Whiskey Market: Sales Value (in Billion US$), 2018-2023
Figure 3: Global: Whiskey Market: Breakup by Product Type (in %), 2023
Figure 4: Global: Whiskey Market: Breakup by Quality (in %), 2023
Figure 5: Global: Whiskey Market: Breakup by Distribution Channel (in %), 2023
Figure 6: Global: Whiskey Market: Breakup by Region (in %), 2023
Figure 7: Global: Whiskey Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 8: Global: Whiskey Industry: SWOT Analysis
Figure 9: Global: Whiskey Industry: Value Chain Analysis
Figure 10: Global: Whiskey Industry: Porter’s Five Forces Analysis
Figure 11: Global: Whiskey (American Whiskey) Market: Sales Value (in Billion US$), 2018 & 2023
Figure 12: Global: Whiskey (American Whiskey) Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 13: Global: Whiskey (Irish Whiskey) Market: Sales Value (in Billion US$), 2018 & 2023
Figure 14: Global: Whiskey (Irish Whiskey) Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 15: Global: Whiskey (Scotch Whiskey) Market: Sales Value (in Billion US$), 2018 & 2023
Figure 16: Global: Whiskey (Scotch Whiskey) Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 17: Global: Whiskey (Canadian Whiskey) Market: Sales Value (in Billion US$), 2018 & 2023
Figure 18: Global: Whiskey (Canadian Whiskey) Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 19: Global: Whiskey (Other Product Types) Market: Sales Value (in Billion US$), 2018 & 2023
Figure 20: Global: Whiskey (Other Product Types) Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 21: Global: Whiskey (Premium) Market: Sales Value (in Billion US$), 2018 & 2023
Figure 22: Global: Whiskey (Premium) Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 23: Global: Whiskey (High-End Premium) Market: Sales Value (in Billion US$), 2018 & 2023
Figure 24: Global: Whiskey (High-End Premium) Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 25: Global: Whiskey (Super Premium) Market: Sales Value (in Billion US$), 2018 & 2023
Figure 26: Global: Whiskey (Super Premium) Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 27: Global: Whiskey Market (On-Trade): Sales Value (in Billion US$), 2018 & 2023
Figure 28: Global: Whiskey Market Forecast (On-Trade): Sales Value (in Billion US$), 2024-2032
Figure 29: Global: Whiskey Market (Off-Trade): Sales Value (in Billion US$), 2018 & 2023
Figure 30: Global: Whiskey Market Forecast (Off-Trade): Sales Value (in Billion US$), 2024-2032
Figure 31: Europe: Whiskey Market: Sales Value (in Billion US$), 2018 & 2023
Figure 32: Europe: Whiskey Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 33: North America: Whiskey Market: Sales Value (in Billion US$), 2018 & 2023
Figure 34: North America: Whiskey Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 35: Asia Pacific: Whiskey Market: Sales Value (in Billion US$), 2018 & 2023
Figure 36: Asia Pacific: Whiskey Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 37: Middle East and Africa: Whiskey Market: Sales Value (in Billion US$), 2018 & 2023
Figure 38: Middle East and Africa: Whiskey Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 39: Latin America: Whiskey Market: Sales Value (in Billion US$), 2018 & 2023
Figure 40: Latin America: Whiskey Market Forecast: Sales Value (in Billion US$), 2024-2032
List of Tables
Table 1: Global: Whiskey Market: Key Industry Highlights, 2023 and 2032
Table 2: Global: Whiskey Market Forecast: Breakup by Product Type (in Billion US$), 2024-2032
Table 3: Global: Whiskey Market Forecast: Breakup by Quality (in Billion US$), 2024-2032
Table 4: Global: Whiskey Market Forecast: Breakup by Distribution Channel (in Billion US$), 2024-2032
Table 5: Global: Whiskey Market Forecast: Breakup by Region (in Billion US$), 2024-2032
Table 6: Global: Whiskey Market Structure
Table 7: Global: Whiskey Market: Key Players
Purchase options
Benefits of Customization
Personalize this research
Triangulate with your data
Get data as per your format and definition
Gain a deeper dive into a specific application, geography, customer, or competitor
Any level of personalization
Get in Touch With Us
UNITED STATES
Phone: +1-631-791-1145
INDIA
Phone: +91-120-433-0800
UNITED KINGDOM
Phone: +44-753-713-2163
Email: sales@imarcgroup.com
Client Testimonials
The IMARC team was very reactive and flexible with regard to our requests. A very good overall experience. We are happy with the work that IMARC has provided, very complete and detailed. It has contributed to our business needs and provided the market visibility that we required
Read More
We were very happy with the collaboration between IMARC and Colruyt. Not only were your prices competitive, IMARC was also pretty fast in understanding the scope and our needs for this project. Even though it was not an easy task, performing a market research during the COVID-19 pandemic, you were able to get us the necessary information we needed. The IMARC team was very easy to work with and they showed us that it would go the extra mile if we needed anything extra
Read More
Last project executed by your team was as per our expectations. We also would like to associate for more assignments this year. Kudos to your team.
Read More.webp)
We would be happy to reach out to IMARC again, if we need Market Research/Consulting/Consumer Research or any associated service. Overall experience was good, and the data points were quite helpful.
Read More
The figures of market study were very close to our assumed figures. The presentation of the study was neat and easy to analyse. The requested details of the study were fulfilled. My overall experience with the IMARC Team was satisfactory.
Read More
The overall cost of the services were within our expectations. I was happy to have good communications in a timely manner. It was a great and quick way to have the information I needed.
Read More
My questions and concerns were answered in a satisfied way. The costs of the services were within our expectations. My overall experience with the IMARC Team was very good.
Read More
I agree the report was timely delivered, meeting the key objectives of the engagement. We had some discussion on the contents, adjustments were made fast and accurate. The response time was minimum in each case. Very good. You have a satisfied customer.
Read More.webp){kind=logo}
We would be happy to reach out to IMARC for more market reports in the future. The response from the account sales manager was very good. I appreciate the timely follow ups and post purchase support from the team. My overall experience with IMARC was good.
Read More
IMARC was a good solution for the data points that we really needed and couldn't find elsewhere. The team was easy to work, quick to respond, and flexible to our customization requests.
Read More